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Learn how  to view, edit and create a Data Studio report

1
Sessions
Interact with charts and tables  4K
Source Sessions ▼

In view mode, mouse over charts to show more 1. google 38,690


3K
2. (direct) 13,536
detail. You can sort tables and scroll through
2K
3. mall.googleplex.com 5,944
the data.
Try mousing1K over Click on
4. a Partners
column 3,858
this chart to see header5. to dfa
sort the 3,539
0
the data points...
Feb 17 Feb 23 Mar 1 Mar 7 Mar 13 table by that
column.
1 - 10 / 581 < >

2 Set the date and lter your data


Change the time frame using the date range
Welcome to Data Studio!
Feb 17, 2019 - Mar 18, 2019 ▼

Greetings and welcome to Data Studio. This sample report will help
control. The checkboxes in a  lter controls let you get started building beautiful reports and telling stories with your
User Type

New Visitor
Top 5 mobile
devices
iPhone
Sessions
data. To continue, click NEXT. Returning Visitor
(not set)
you re ne the data according to the dimension 37.7% 36.9%

82,509
iPad

values you select. NO THANKS! NEXT What percentage Pixel 3


XL

of returning users others

Try changing the date were iPhone users?


to show the last 7
days, including today:

3 Navigate through multiple pages


Want to show different aspects of your

business on separate pages? No problem! The

con gurable page navigation bar lets your

viewers quickly jump to the right spot in your


Done with this page?
reports. Go to page 2

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Copy and edit a report
Make a copy of an existing report and add the data

4 To edit this report, rst make a copy


Some reports, like this one, are "view only." Copying a report
1. Copy this report

A. In the upper right, click

lets you make it your own. (You can prevent other people

from copying your reports.) 2. Add the data sources

You'll need to be signed in  A. Click CREATE REPORT to add the


sample data sources
(if you're not already)
to copy this report and
continue with the tutorial. Welcome to Data Studio!

Greetings and welcome to Data Studio. This sample report will help

5 6
you get started building beautiful reports and telling stories with your
Got data? Add your
data. To continue, click NEXT. own data source to a copied report
A "data source" is like a pipeline to your underlying You can add your own data sources to a copied report. For example, you can replace the
NO THANKS! NEXT
data. When you copy a report, you need [Sample] Google Analytics Data data source with your own Analytics data source (if you've

to specify the data source(s) to use in the report. You already created one.)

can only add data sources to which you have access.


If the new data source you add has a
This report has 2 data
different structure than the original, you
sources, one for
might have to select new elds in the
Analytics and one for
charts.
Google Sheets.

Done with this page?


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Add and edit charts
Learn how to add a metric to an existing chart. Add a new scorecard to the page.

Date is the

7 Charts visualize dimensions and metrics Add the Users metric to the time series
dimension here.
A. Select the time series chart to the right
Dimensions are categories of information, like "Last
a. The Time Series Properties appears on
Website Sessions is
Sessions
name," "Country," or "Date." Metrics are numbers, like the right 4K
the metric
B. In the DATA tab, click + Add a metric
Sum, Count, Average. 
3K
C. Use the Metric Picker to add the User > New
Users metric to the chart 2K
Learn more about dimensions and
1K
metrics
Play around. Use the 0
Feb 19 Feb 24 Mar 1 Mar 6 Mar 11 Mar 16
STYLE tab to add
Welcome to Data Studio!
some flair to your
Greetings and welcome to Data Studio. This sample report will help
chart
you get started building beautiful reports and telling stories with your
data. To continue, click NEXT.

8
Add charts from the toolbar or Insert menu Add a scorecard to this report
To add a chart, shape, or control, click the toolbar icon or A. See the toolbarNO THANKS!
at the NEXT
top of the editor?
B. Select the Scorecard tool
Users X marks the
select the component from the Insert menu. Then click

and draw a box on the page. Use the Properties panel to


56,463 spot

add style or change the data. 


Extra credit! 
C. Draw a new scorecard at X marks the spot
D. Use the Metric Picker to search for New Users
Make both scorecards
Be sure you're in
E. Select that metric show compact
Edit mode or you
F. Use the scorecard's STYLE tab to format it to numbers
won't be able to add
match the one for Sessions
charts
Learn more about scorecards Done with this page?
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Control the time frame and lter your data Be sure you're in
Edit mode or you
Re ne your reports with the date range and lter properties won't be able to add
dates or filters

9
Sessions Sessions (previous 14 days)
Set the default date range property Change this chart's date range: 4K

Reports have a default time frame. You can change


A. Select the time series chart on the right
this by setting the chart's date range property. 2K
B. In the Time Series Properties on the right, select
Viewers of your report can't change this. (To give the DATA tab
C. Scroll down to the Default Date Range section
your viewers a way to change the date, use a date 0
D. Select Custom Mar 6 Mar 9 Mar 12 Mar 15 Mar 18
range control. See page 1 for an example.) E. Change the date window to Last 14 days
F. Check Include today
G. Click Apply
Learn more about working with dates
Welcome toH.Data
Change the comparison period
Studio! Set the date range
to Previous Period
Greetings and welcome to Data Studio. This sample report willproperties like
help this →
you get started building beautiful reports and telling stories with your
data. To continue, click NEXT.

NO THANKS! NEXT

10 Set the lter property Change this chart's lter: Mobile Device Model Pageviews ▼

1. Nexus 5 351
You can limit the data shown in a report by
A. Select the table on the right 2. Nexus 5X 308
setting the lter property. Viewers of
B. In the Table Properties on the right, select the
3. Nexus 6 172
your report can't change this. (To give your DATA tab
C. Scroll down, then click the Mobile Device Model 4. Nexus 7 94
viewers a way to change the lter, use a  lter
table lter 5. Nexus 6P 88
control. See page 1 for an example.) D. Change the Expression to iPhone
6. Nexus 9 35
E. Click Save
7. Nexus 4 3

Learn more about ltering your data


Done 1with
- 7 / 7 this page? < >
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Connect to your data Be sure you're in
Edit mode or you
Bring multiple data sources together in a single report or dashboard won't be able to add
charts

11 Using multiple data sources in the Add data from Google Sheets Draw a table here

same report
A. Draw a table in the gray box to the right
Year Population ▼

Every chart or control in a report has a data B. In the Table Properties panel on the right,
1. 2014 7,184,343,030
select the DATA tab
source. You can add as many different data
C. In the Data Source section, click the [Sample] 2. 2013 7,101,606,202
sources of whatever type you want to the Google Analytics data source 1 - 10 / 10 < >
D. In the Data Source Picker,  browse or search
same report.
for the [Sample] World Population Data 2005 -
2014 data source Add a FILTER to the
E. In the Dimension panel, click Invalid table for YEAR equals
dimension and replace it with Country 2014. (Otherwise,
Welcome toF.Data Studio!
In the Metric panel, click Invalid metric and POPULATION is a sum
replace it with Population
Greetings and welcome to Data Studio. This sample report will help of all years)
you get started building beautiful reports and telling stories with your

12 Connectors: the 30,000 ft view Add aclick


data. To continue, chart using
NEXT. your own data source
Pick a chart, any chart, and draw it
A connector is a pipe between your data and the  here
A. Draw a new chart ofNO THANKS!
your choice on theNEXT
right
data source. You can connect to over a dozen B. In the chart's Properties panel on the right,

Google products, including Google Sheets, Google select the DATA tab
C. In the Data Source section, click
Ads, BigQuery, and more.
D. Click CREATE NEW DATA SOURCE "Invalid fields" means Data
In addition, the Community Connector program E. Select a connector type for your own data set
Studio expected to find
gives you access to virtually any Internet- and provide the requested information to
the same dimensions and
connect to that data
connected data set. metrics in the new data
F. In the data source editor, click Connect,
Learn more about connectors  then click ADD TO REPORT source
G. Replace any invalid elds with Use the metric and
elds from your new data source
dimension pickers to Done with this page?
replace these invalid fields Go to page 6
with valid ones
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Visualize your data
Choose the charts that best tell your story 

13 Explore these charts 


You've already seen the time

series, scorecard and table.


2…
Sessions Pageviews
Sessions

16.8%
google
(direct)
1… mall.googl…
46.7%
Here are some more of the Partners
dfa
charts available to you in Data 0 analytics.g…
Sessions
o g le g l… dfa g l… p a… 16.5% others
1 38,087 go .g oo .go
o le.
Studio 360. Select each one to a ll tes og
m si go

see their style and


Geo map Bar chart Pie chart
data properties. Use the
Use geo dimensions
Welcome to Datato visualize
Studio! Compare metrics using vertical or Quickly show relative
toolbar above to explore the your data in the real world horizontal bars  differences in your data
Greetings and welcome to Data Studio. This sample report will help
rest of the charts and
you get started building beautiful reports and telling stories with your
controls. data. To continue, click NEXT.

Medium
NO THANKS! NEXT
200K google mall.go… (direct)
Check out the chart reference. 15K
Pageviews

100K 10K

5K
Try adding or changing
0
0 20K 40K 60K 80K 100K
the dimensions 0 20K 40K 0
Feb 19 Feb 26 Mar 5 Mar 12
Sessions
and metrics for these
charts.  Scatter chart Bullet chart          Area chart
Discover correlations within See how well your data performs          Discover correlations within    
a dimension against target          a dimension

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Share reports and data sources
Collaborate with your peers. Share your insights. 

Share reports and data sources just like in Google Docs. 

Data Studio is built on top of Google Drive, so you can share your reports and data source the same way you share docs, spreadsheets, and slides. You can collaborate by sharing

with edit permission. Or just share  your insights in "view only" mode. Either way, other people never have direct access to your data.

Learn more about sharing

14
Share a report or data source with other people:

1. Edit the le, then in the upper right, click 


2. You can share with email addresses or Google Groups
Welcome to Data Studio!
3. To make the le read only, select Can view from the drop-down menu
Greetings
4. Add a note telling them what you are sharing and whyand welcome to Data Studio. This sample report will help
you get started building beautiful reports and telling stories with your
5. Click Done
data. To continue, click NEXT.

NO THANKS! NEXT
Share with the world *
Want to share your insights more broadly? Turn link sharing on to let
anyone with the link view a Data Studio report.

1. Edit the le, then in the upper right, click * Data Studio is
2. In the upper right, click Get shareable link available almost
3. Click More... everywhere.
4. Choose how you want to share the report: 

On - Public on the web: Anyone can search on Google and get


access to your le, without signing in to their Google Account.

On - Anyone with the link: Anyone who has the link can access
your le, without signing in to their Google Account.
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Track report usage with Google Analytics
Visualize that data in Data Studio!

Understand how and where your reports are being seen

Add Google Analytics to your reports to track things like number of users, geo location, browsers and operating systems used, demographics, and more. It's free! Best of all, you can

even visualize that information in Data Studio!

Learn more about report tracking

15
Add your Google Analytics tracking code to a report
1. Edit the report
2. Select File > Report settings
Welcome to Data Studio!
3. In the Report Settings panel on the right, enter your tracking code
Greetings and welcome to Data Studio. This sample report will help
you get started building beautiful reports and telling stories with your
data. To continue, click NEXT.

16
See your data in Google Analytics
NO THANKS! NEXT
1. Sign in to Google Analytics
2. Use the Behavior > Site Content > All Pages report to see metrics for individual
Data Studio reports
3. Set the primary dimension to Page Title to see your report name

17 See your data in Data Studio


1. Sign in to Data Studio
2. Create a data source that connects to the Google Analytics view you added to
your reports
3. Use that data source to create reports in Data Studio
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Let anyone see their data in your report

The data control works like a lter for your accounts

A data control lets anyone who views the report select the account to use in that report. You see your accounts, while other folks see theirs. (The data control never grants access to

accounts you don't already have access to.) There are data controls for Google Analytics, AdWords, Search Console, DoubleClick, and YouTube.

Learn more about the data control

18
Add a data control for Google Analytics
Welcome to Data Studio! Default Data
1. In the upper right, select the data control from toolbar Click to select your data

2. Add the control in the space on the rightGreetings and welcome to Data Studio. This sample report will help
3. View this report you get started building beautiful reports and telling stories with your
4. Click the data control: you'll see a list of data. ToGoogle
all the continue, click NEXT.
Analytics Sessions
accounts to which you have access.  4K
NO THANKS! NEXT
5. Select one of your accounts and watch how the time series updates to
show YOUR DATA. 3K
6. To return to the Google Merchandise Store data, select Default View
2K

1K

0
Feb 19 Feb 24 Mar 1 Mar 6 Mar 11 Mar 16

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Next steps
Start building your own reports. Take advantage of these learning resources.

18 Create a report from scratch


A. While editing a report: 

               In the top menu, select File > New report 

B. From the Data Studio Home page: 

              At the top, click 

2. Add an existing data source or click CREATE NEW DATA SOURCE

3. HAPPY VISUALIZING!
Welcome to Data Studio!

Greetings and welcome to Data Studio. This sample report will help
you get started building beautiful reports and telling stories with your

19 Keep learning about Data Studio data. To continue, click NEXT.

Check out these video tutorials NO THANKS! NEXT


Talk with fellow users on the Help Forum

Are you a developer? Learn about creating 3rd party connectors

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