Perumahan Rakyat 1 Malaysia National Housing Program: 24 May 2016 Presentation To Fspu, Uitm Shah Alam

Perumahan Rakyat 1 Malaysia
NATIONAL HOUSING PROGRAM

Presentation to FSPU, UiTM Shah Alam
24 May 2016
Overview of Housing Industry
in Malaysia
© PR1MA Corporation Malaysia. All rights reserved. 2

CONFIDENTIAL & RESTRICTED
Overview of Housing Industry in Malaysia
Critical factors affecting housing
Demand Supply Policies
• Housing ‘seriously • Unresponsive, profit-driven • Highly state centric

unaffordable’ industry • Land and planning approvals are
• Critical demand for housing (1.5 • Private sector focus on high-end under purview of States
Mil. households do not own a market • Multi agencies for housing
house) • Non-competitive cost of raw • Uncoordinated policies
• Poor socioeconomic integration materials
• Poor urban community living

Migration trend from rural to urban areas
The need to rebalance the Government's rural-centric policies
The Migration Trend RURAL URBAN

GOVERNMENT FREE MARKET
INTERVENTION LAISSEZ-FAIRE
28%
Financial (Economic) Financial (Economic)
• RISDA, FELDA, FELCRA, MARA, DA • User pay
66% RA, KEJORA, FAMA
72% Societal
Societal • NGO, Minimal Government
• JKK, Religious
Leader, KEMAS, Penghulu, Ketua Physical
Kampung, Pegawai Daerah • Physical Infra (e.g. roads
electricity, water, waste, telco etc) – included in
Physical the house price
34% • Road, Drains, Bridges, Services • Market based
(Utilities), Rural Development Ministry
11% Perception:
• Can manage to care for themselves
1957 1980 2010 • Can pay within free market
• Can 'AFFORD'
Rural Urban • No special structural support

Rapid urbanisation
In 2050, approximately 37 million Malaysians (87% of the population) will live in urban areas
Proportion urban & rural in Malaysia, 1950 – 2050 [%]
• Rapid urbanization entails:

– Difficulties in managing growth in urban centres in a
sustainable way
– Challenge of managing expanding populations, securing
sufficient public funding for the provision of social
services, and dealing with demand and supply pressures on
land, energy, water, and the environment
Urban & rural population in Malaysia, 1950-2050 [m]
1) A country is considered to urbanized when over 50 per

cent of its population live in the urban areas
2) Globally, it is estimated that over 70% of urban growth
currently takes place outside formal planning processes
Source: United Nations: World Urbanization Prospects: The 2011 Revision, International Federation of Surveyors: Rapid Urbanization and Mega Cities

Mismatch in demand vs supply
Household Income Survey New Launches

(Do Not Own, RM2.5k – 7.5k) (RM100k – 400k)
No. of Households (855,412 households) No. of Units (48,682 units)
Selangor 266,118 Selangor 6,941

WP KL 125,939 WP KL 2,286
Johor 112,498 Johor 10,441
Sabah 57,251 Sabah 4,240
Sarawak 49,922 Sarawak 2,789
Penang 44,029 Penang 1,684
Pahang 42,605 Pahang 2,076
Perak 41,103 Perak 6,350
Kedah 36,031 Kedah 4,135
Negeri Sembilan 22,580 Negeri Sembilan 3,692
Kelantan 18,886 Kelantan 556
Terengganu 18,338 Terengganu 818
Melaka 16,304 Melaka 2,384
Perlis 3,808 Perlis 290
WP Putrajaya - WP Putrajaya -
Source: DOS Household Income Survey 2009, NAPIC 2011

Existing Institutional Framework
Government housing programmes serving the B20 + M70
B20 M70
Monthly Household
Income (RM) 2,500 4,000 5,000 6,000 7,000 8,000 9,000 10,000
Eligible Households 1,218,987 4,546,011

Source: Household Income Survey 2014
PR1MA
KPKT
PPR, KKLW, MOA, KSM
SPP
Government MyHome Scheme
Housing SPNB
Programs Rumah Mesra Rakyat
Rumah Aspirasi Rakyat
Rumah Idaman Rakyat
SKIM RUMAH PERTAMAKU

PPA1M
Financing scheme

Overview of PR1MA

Overview of PR1MA
Who We Are
Established on 1 January 2013, Perbadanan PR1MA

Malaysia (PR1MA) is a corporation governed by the
PR1MA Act 2012.
Mandated to build 500,000 affordable homes for

middle-income households in key urban centres.
PR1MA is the statutory agency empowered to

regulate, plan, develop, construct and maintain
PR1MA homes under its programme.

Overview of PR1MA
Setting Up
Jul 2011 Dec 2011 Jan 2013 Apr 2013

YAB Prime Minister launched Dewan Negara passed PR1MA Perbadanan PR1MA Malaysia 1st PR1MA
PR1MA Program Bill 2011 officially formed Board Meeting
=2
=3 = 38 = 65
Nov 2011 Jan 2012 Mar 2013

Dewan Rakyat passed PR1MA PR1MA Act 2012 Board of PR1MA appointed by
Bill 2011 received Royal assent YAB PM
• EC approval
• Studies & reports =3 = 57
• Cabinet approval
• Bill approval
All above completed in 4 months!

Number of Employees

Overview of PR1MA
Key Role and Functions
• PR1MA is a statutory corporation formed by way of an Act in Parliament to provide affordable quality housing and
integrated communities to eligible target groups
• PR1MA is a quasi-regulator
• PR1MA as a developer will supervise, plan and execute the design, construction, maintenance and operations of PR1MA
communities
• PR1MA will undertake demand analysis to identify present needs in order to monitor and manage the quality, supply and
demand of PR1MA homes
• PR1MA will protect the brand of PR1MA homes by way of setting standards for developments
and undertaking and/or enforcing implementation of such standards and developments
• PR1MA will set the selling prices and allocate PR1MA homes to eligible buyers and offer
targeted buyer programs to assist with financing, in consultation with the Government

Overview of PR1MA
Focus is on Building Community, not just Brick & Mortar
Continuous community development and maintenance is embedded within PR1MA communities
Key characteristics
• Social structures such as community

leader, block leader to be in place
• Role of social structures to develop community

and empowered to enforce certain guidelines
and rules prescribed to ensure conducive living
environments
− Ensure safety
− Prevent overcrowding
− Prevent vandalism and abuse of property

Target Group
Serving the Middle Income Group (RM2.5k to RM10k)
Distribution of Households by Income Class - 1990, 2009, 2012 & 2014 [RM/month]
Bottom Middle Top
1990 86.5 PR1MA's primary focus is on

the sandwich group (i.e.
M70, household incomes from
RM2,500 to RM10,000 )
2009
which requires government
33.5
19.3 assistance to close their
2012 22.6 17.8 17.5
15.9 12.8 13.9 13.7 affordability gap
16.7 13.8 2014
2014 11.7 12.6 13.6 11.1 10.2 9.7 2012
9.5 10.9 7.3 5.9 2009
7.8 2.7 1.3 1.0 0.5 0.2 1990
<2,000 2,000 – 3,000 - 4,000 – 5,000 - 7,000 - > 10,000

2,999 3,999 4,999 6,999 9,999
1,200 • Assistance gap exists for this sandwich group. • Provision of

high-end
SKIM PINJAMAN PERUMAHAN (KPKT) • Requires government-backed effort / initiatives to close their housing 90% of the population
properties are
affordability gap.
1,500 • The existing schemes are insufficient to close said gap.
left to market would be covered by
forces
RUMAH MESRA RAKYAT (SPNB) government-assisted
2,500
programs
PROGRAM PERUMAHAN RAKYAT
Source: 10MP, Economic Planning Unit and Household Income Survey, Department of Statistics

Target Group
1,176,535 PR1MA Income Bracket Do Not Own a House
Below 2.5k 2.5k - 10k Above 10k

PR1MA Approved (B20) (M70) (T10)
States Grand Total
Project
Do not own Own Do not own Own Do not own Own
Johor 21,540 21,271 52,401 2 143,896 514,105 7,963 66,414 806,050

Kedah 20,646 26,964 106,249 49,055 251,192 2,851 28,718 465,030
Kelantan 7,151 24,728 122,898 27,349 136,533 944 15,899 328,350
Melaka 23,114 5,590 12,243 25,303 139,661 987 20,977 204,760
Negeri Sembilan 10,705 11,722 34,946 37,098 139,680 1,480 19,794 244,720
Pahang 14,978 23,834 72,733 53,739 153,953 2,357 15,644 322,260
Penang 19,966 14,387 42,477 57,076 249,462 3,178 46,761 413,340
Perak 21,048 39,567 141,760 71,733 315,451 2,170 28,179 598,860
Perlis 5,591 1,949 12,895 5,611 30,841 240 3,194 54,730
Sabah 30,782 41,195 92,917 96,674 203,040 9,221 31,873 474,920
Sarawak 16,787 28,697 135,226 79,549 285,311 5,474 47,592 581,850
Selangor 51,192 41,342 42,596 1 349,589 667,832 47,069 319,581 1,468,009
Terengganu 4,246 8,348 45,548 25,450 132,736 3,302 14,575 229,960
WP KL 4,797 7,534 4,668 3 133,155 141,337 28,170 125,615 440,479
WP Labuan - 1,071 996 4,933 7,730 1,596 2,984 19,310
WP Putrajaya 560 235 0 16,325 610 5,070 2,250 24,490
298,433 920,554 1,176,535 3,369,475 122,071 790,051
National Total 253,103 6,677,119
1,218,987 4,546,011 912,122
Source: Household Income Survey 2014, PR1MA Analysis (Market © PR1MA Corporation Malaysia. All rights reserved. 14
Intelligence) CONFIDENTIAL & RESTRICTED
Target Group
1,176,535 PR1MA Income Bracket Do Not Own a House
Up to RM2,500 RM2,500 to RM10,000 Above RM 10,000
Total: Total: Total:

1,218,987 households 4,546,011 households 912,122 households
24% 26% 13%

298,433 1,176,535 122,071
Don’t own a house Don’t own a house Don’t own a house
Source: Household Income Survey 2014, Team Analysis, Market Intelligence

PR1MA Registrants
Registrants Nationwide
As end of April 2017
1,426,272
registered with PR1MA

PR1MA Registration Nationwide
By State
Kedah Perlis
Kelantan
6% 1% Sabah
3%
83,356 7,475
36,127
4%
61,409
Penang Terengganu
6% 3%
80,243 36,796
Perak Pahang
5% 4%
75,056 55,734
Sarawak
N. Sembilan
Selangor 4%
4%
22% 63,877
60,585
310,575
Johor
WP KL
11% 1,426,272 60,585
21% Putrajaya Melaka
169,031 Registrants Registrants
298,670 3% 3% Nationwide in Sarawak
40,871 46,466

PR1MA Registrants
Nationwide Analysis
Categories
Marital Number of Current House

Income Age Race
Status Children Ownership
Average Income Below 40 years Malay/Bumi Single No Children Own House

RM4,037 88% 67% 43% 26% 10%
Findings
RM2.5k - RM4k Below 30 years Chinese Married 1 or 2 Children Rental

64% 48% 22% 54% 49% 27%
Indian Divorced 3 or 4 Children Parents

5% 3% 20% 51%
Others
12%

PR1MA Registrants
Nationwide Analysis
Marital Status in Malaysia

Divorced/Widow
Race Group in Malaysia
ed/Separated Others
3% 6%
Indian
5%
Chinese
Single
Married 22%
43%
54% Malay
67%
Income Group in Malaysia Age Group in Malaysia

RM7,001 - 46 - 50
RM8,501 - 3% Above 50
RM8,500 3%
RM10,000
4% 41 - 45 Below 26
2%
RM5,501 - 6% 11%
RM7,000
11% 36 - 40
13%
RM4,001 - RM2,500 - 26 - 30
RM5,500 RM4,000 37%
20% 63%
31 - 35
27%

PR1MA Registrants
Nationwide Analysis
Employment Status in Malaysia No of Kids for All Income Group in Malaysia

Pensioner 5 kids & above
1% Unemployed
5%
Self-Employed 1%
8% No kids
Government 3 to 4 kids 26%
27% 20%
Private 1 to 2 kids
63% 49%
Number of Properties Owned by Ownership Status of Current House of

PR1MA Registrants in Malaysia PR1MA Registrants in Malaysia
1 Property Others Own
20% 12% 10%
Rental
No Property 27%
80%
Parents
51%

Consumer Survey Report by GroupM
Understanding needs and wants of PR1MA homebuyers

Consumer Survey 2015
To understand the needs and wants of PR1MA target group
Research objective
In 2015, PR1MA had commissioned GroupM, media investment group specializing in consumer research &
analytics, to undertake consumer survey to better understand the needs and wants of home
buyers, specifically PR1MA target group
Research resource

Price range of PR1MA homes is within expectation of PR1MA target
group
Price to purchase varies based on income level

Price range
To purchase a new house
• RM3,001 – RM7,000 • RM7,000 – RM10,000
i. Under RM250k (57%) i. Under RM250k (39%)
i. Under RM250k
ii. RM250k to RM399k (20%) ii. RM250k to RM399k (27%)
ii. RM250k to RM399k iii. RM400k to RM599k (10%) iii. RM400k to RM599k (17%)
iii. RM400k to RM599K

PR1MA Registrants
Demographic Profiling

PR1MA target group require more than just an affordable house
Reasons to purchase varies based on income level

Top 3 reasons
• RM3,001 – RM7,000 • RM7,000 – RM10,000
i. Affordability i. Pride of ownership
i. Affordability
ii. Safety ii. Investment
ii. Safety iii. Pride of ownership iii. Affordability
iii. Pride of ownership

Factors in selecting a new home
Factors in selecting a new home does not vary with income level
Top 3 factors
• RM3,001 – RM7,000 • RM7,000 – RM10,000
i. Affordability i. Affordability
i. Affordability
ii. Security in neighbourhood ii. Security in neighbourhood
ii. Security in neighbourhood iii. Distance to amenities iii. Distance to amenities
iii. Distance to amenities

Distance of new home from city / town
Distance of new home from city / town does not vary with income level
Preferred distance
of new home from city / town • RM3,001 – RM7,000 • RM7,000 – RM10,000
i. < 5km (36%) i. < 5km (32%)
i. Less than 5km ii. 5 – 10km (27%) ii. 5 – 10km (19%)
ii. 5 – 10km iii. 10 – 15km (15%) iii. 10 – 15km (18%)

Understanding the PR1MA Act 2012

Organisational Setup
Minister
PR1MA Advisory Council (PAC)
Approval and Implementation Committee

(AICO)
Appeal Tribunal
Members of Corporation
CEO of PR1MA

How does PR1MA Work
PR1MA will conduct rigorous demand analysis to determine and

prioritize housing requirements on a nationwide basis
PR1MA Demand Analysis
• Online registration and collection of

data PR1MA Advisory Council (PAC)
• Running of comprehensive database
• Identify changing demand based on • Prioritize needs and policy decisions
needs of the people – Location Approvals and Implementation
• Identify and propose locations and – Type of homes Committee (AICO)
types of homes to be developed
– Eligibility guidelines
• Expedite approval processes for
• Determine standards for PR1MA approved PR1MA developments
developments
• Identify and resolve roadblocks and
• Approve development pipeline issues
• Ensure implementation

PAC and AICO
1 PR1MA Advisory Council 2 Approvals & Implementation Committee
• Prime Minister, as the Chairman; • Chief Secretary to the Malaysian Government, as the
Chairman;
• Minister of Housing & Local Government;
• Senior Representative of the State;
• Minister of Finance;
• Senior Representative of the Ministry Housing & Local
• Director General of Economic Planning Unit; Government.
• Menteri Besar or Chief Minister of the Relevant State or • Senior Representative of the Ministry of Finance;
Minister Responsible for the Federal Territory as and when
required by the Chairman; and • Senior Representative of the Ministry of Natural Resources &
Environment;
• Not more than seven other members to be appointed by the
Chairman. • Senior Representative of the Ministry of Energy and Water;
• President or Commissioner or Mayor of the Local Authority;
• State Planning Director or Federal Territory, the Commissioner
Appointed under Federal Capital Act 1960;
• State Director of Land and Mines; and
• Not more than five other members to be appointed by the
Corporation.

Progress To-Date

Progress To-Date
265,033 Board approved, 139,419 under construction
5,595
21,329 Perlis
4
Kedah
17,198 9,523
Penang
Kelantan 37,308
2
21,482 4,728 Sabah
Terengganu
Perak
47,312
1 8,357 17,563
Selangor
WP KL
17,525
Pahang
5
560 Sarawak
WP Putrajaya
11,455
N. Sembilan
23,114 21,984
3 Melaka
Johor
265,033 139,419
Units Units
Approved by Board Under Construction
In various stages of construction

Progress To-Date
84% of PR1MA’s products ranging below RM300k
Product distribution by selling price
80,000
33.8%
70,000
29.4%
60,000 • 63% of PR1MA’s products
ranging from RM201,000 to
50,000
RM300,000
18.3%
Units
40,000
• 21% of PR1MA’s products
30,000
13.7% ranging below RM200,000
20,000 • 16% of PR1MA’s products

ranging above RM301,000
10,000
2.6% 2.2%
-
100 - 150K 151 - 200K 201 - 250K 251 - 300K 301 - 350K 351 - 400K
High Rise 2,524 17,263 43,671 43,934 17,031 4,406
Landed 3,025 21,327 18,242 27,328 11,918 136
Total 5,549 38,590 61,913 71,262 28,949 4,542

Progress To-Date
84% of PR1MA’s products ranging below RM300k
Product distribution by selling price

Bottom Middle Heavy
RM100k – 200k RM200k – 300k RM300k – 400k
Johor 90%
Kedah 99%
Below RM300k:-
Kelantan 100% • Johor, Kedah, Kelantan, Neg
Melaka 100% eri
Negeri Sembilan 100% Sembilan, Pahang, Perak, Pe
Pahang 96% nang, Perlis, Terengganu
Perak 96%
Between RM200k to 400k:-
Penang 94% • Sabah, Sarawak, Selangor,
Perlis 100% WP KL
Terengganu 98%
89% Sabah
94% Sarawak
98% Selangor
100% WP KL
Progress To-Date
PR1MA Developments: High-Rise
PR1MA @ Pandan Jaya PR1MA @ Alam Damai PR1MA @ Saujana Impian

WP Kuala Lumpur WP Kuala Lumpur Selangor
PR1MA @ Cempaka PR1MA @ Cyberjaya Lakefront PR1MA @ Cyberjaya

WP Kuala Lumpur Selangor Selangor
Progress To-Date
PR1MA Developments: Landed
PR1MA @ Seremban Utara PR1MA @ Ayer Panas PR1MA @ Kuala Ketil

Negeri Sembilan Melaka Kedah
PR1MA @ Bandar Layangkasa PR1MA @ Jejawi PR1MA @ Sungai Petani 1

Johor Perlis Kedah
Construction Progress
Variety with affordable pricing (1/6)
JOHOR | PR1MA @ Bandar Layangkasa, 475 units
99%
Construction
Progress
ALL units physical completed end 2016
Price from RM 185,000
Price from RM 215,000 Price from RM 164,000 Price from RM 243,000

Completed Completed
KEDAH | PR1MA @ Kuala Ketil, 323 units PUTRAJAYA| PR1MA @ PresInt 11, 560 units
Price from RM 118,888 Price from RM 248,900

640 units completed end 2016
99% 99%
Completed Construction Construction
Progress Progress
KEDAH | PR1MA @ Sg Petani 1, 1,349 units PERAK | PR1MA @ Bagan Serai, 1,248 units WP KL | PR1MA @ Alam Damai, 2,074 units

JOHOR | PR1MA @ Taman Nusantara, 201 units KEDAH | PR1MA @ Sg Petani 2, 1,395 units
Completed Completed
UKAS Price from RM 165,000

400 units physical completed end 2016 83%
Construction
Progress
91%
Construction
Progress
PERAK | PR1MA @ Sg. Siput, 957 units

ALL units completed end 2016
Completed
PERAK | PR1MA @ Kamunting, 525 units PERAK | PR1MA @ Bandar Meru Raya, 1,011 units

N. SEMBILAN | PR1MA @ Seremban Sentral, 1504 units Price from RM 279,000
21%
Construction
Progress
41%
Construction
Progress
TBC SARAWAK | PR1MA @ Matang, 912 units
Price from RM 196,000 UKAS Price from RM 214,000
35% 78%
Construction Construction
Progress Progress
SABAH | PR1MA @ Kota Marudu, 360 units SELANGOR | PR1MA @ Cyberjaya, 794 units
73%
44% 54% Construction
Construction Construction Progress
Progress Progress
SABAH | PR1MA @ Borneo Cove, 999units JOHOR | PR1MA @ Tebrau, 1,284 units PERAK | PR1MA @ Falim, 616 units

PERLIS | PR1MA @ Padang Siding, 231 units Price from RM 210,000
78% 70%
Progress Progress
PERAK | PR1MA @ Kg Paloh, 456 units
Price from TBC
Price from RM 190,000 60%

Construction
Price from RM 250,800 Price from RM 155,000 Progress
MELAKA | PR1MA @ Alor Gajah, 1,160 units

85% 68%
Construction
Progress
Construction
Progress
87%
Construction
PERAK | PR1MA @ Kampar, 609 units PERAK | PR1MA @ Tapah, 647 units Progress
KEDAH | PR1MA @ Padang Meha, 244 units
45% 62% 40%

Progress Progress Construction
Progress
PERAK | PR1MA @ Sg. Raia, 376 units MELAKA | PR1MA @ Melaka Tgh 2, 980 units PR1MA @ Cyberjaya Lakefront, 1,932 units

WP KL | PR1MA @ Jalan Jubilee, 543 units

31%
Construction
Progress
56%
Construction PR1MA @ Port Dickson, 659 units
Progress

32%
5% Construction
Progress
Construction
Progress
SABAH | PR1MA @ Sandakan City Centre, 750 units KEDAH | PR1MA @ Sg Ular, 499 units

Kedah | PR1MA @ Simpang Empat 2, 944 units Price from RM 151,000 Price from RM 240,000
3% 11%
Progress Progress
2%
Construction
Progress KEDAH | PR1MA @ Junjong, 1,656 units
Price from RM 320,000 MELAKA | PR1MA @ Klebang 2, 800 units
PERAK | PR1MA @ Fairpark, 252 units Price from RM 157,000 Price from RM 203,000
3%
Construction Melaka | PR1MA @ Parit Melana, 1,866 units
Progress
10% 30%
Progress Progress
Price from RM 305,000 MELAKA | PR1MA @ A‘Famosa 755 units

Development Guidelines

PR1MA DEVELOPMENT GUIDELINES
Book 7 Front Cover

PROJECT BRIEF
OBJECTIVE
a) Acts as a quick reference to the minimum planning

and architectural standards required for PR1MA
Development
b) Provides benchmarking for the approval of a newly
proposed development
c) Functions as a comprehensive checklist of the
planning and design documents required for
submission to PR1MA
CHAPTERS IN THE PROJECT BRIEF
1.0 2.0 3.0 4.0 5.0 6.0 7.0 Appendices
Typical Residential &

Planning & Built Form Planning & Built Form Facilities Layout
Requirements Requirements Landscape Design Public Facilities
Specification Standards ICT Requirements Infrastructure & Utility
Requirements Requirements Metal Roof Req.
High Rise Development Landed Development
Signage Req.
BOOK 1.0
PLANNING STANDARDS BOOK 1A : PLANNING MINIMAL STANDARDS BOOK 1B : URBAN DESIGN
i. National Policy i. Development Concept

ii. Approval Process & Procedure ii. PR1MA Development
iii. Urban Hierarchy iii. Urban Design Guide
iv. Planning Standard Requirements iv. Planning Around Transit
v. Facilities & Amenities
OBJECTIVES
To streamline the National

Physical Plan / State Structure
Plan & Local Authority with the
PR1MA Act 739
To formulate a template for high

impact socio-economic
development
To address how PR1MA Homes

respond to the physical context
in line with PR1MA’s
requirements
To Strategize on Master Planning

typologies based around Public
Transport Development Distance from Transit
TOD area - 200m radius from station hub.
Walking Distance – 400m from the station hub.
Area of influence – 800m radius from station hub.
TAD area – >800m radius from station hub.

BOOK 2.0
BUILT FORM STANDARDS BOOK 2A : HIGH RISE MINIMAL STANDARDS BOOK 2B : LANDED MINIMAL STANDARDS
i. The Unit i. Horizontal Planning

ii. The Block ii. Home Standards
iii. The Development iii. Construction Technology
OBJECTIVES
To adhere to existing by-laws

whilst taking an innovative
approach towards housing
policies
To administer policies and

design standards that are in
harmony with the context
To provide a standard of
Architectural language and space
utilization unique to PR1MA
To create and enforce an optimal

design guide that addresses cost
, quality and efficiency
BOOK 3.0
BOOK 3B :
LANDSCAPE DESIGN BOOK 3A : LANDSCAPE DESIGN
LANDSCAPE MAINTENANCE
& MAINTENANCE STREETSCAPE HARDSCAPE LANDSCAPE RECREATION PLANTING & i. Planting Preparation Works
DESIGN DESIGN LIGHTINGS ELEMENTS SOFTSCAPE ii. Planting Cultivation
iii. Hardscape Maintenance
i. Road Hierarchy i. Lighting i. Natural Play Area i. Principles of iv. Softscape Maintenance
i. Pavement
ii. Entrance Driveway ii. Street, Public & ii. Sports & Planting Design v. Programme & Equipments
ii. Landscape
OBJECTIVES iii. Entrance
Statement
Furniture Open Space Recreation
Equipment
ii. Function of
Planting
Lightings
iv. Traffic Calming iii. Outdoor Gym iii. Physical
To provide the direction for the v. Internal Equipment Characteristics of
Streetscape Plants
development of PR1MA.
To improve the quality and

consistency of the PR1MA
development.
To enhance the quality of the

PR1MA’’s built environment in
functional and aesthetic terms
at both macro and micro scale.
To promote PR1MA Homes

development's image as a high
quality housing scheme with
modern lifestyle concept.
To focus on promoting
growth, ensuring public safety
as well as protecting the
environment.
BOOK 4.0
HOUSING & COMMUNITY HARDWARE HEARTWARE SOFTWARE
BOOK 4A : PUBLIC FACILITIES BOOK 4B : COMMUNITY BOOK 4C : COMMUNITY

DEVELOPMENT PROGRAMS FRAMEWORK
i. Surau
OBJECTIVES ii. Bilik Pengurusan Jenazah
iii. Multipurpose Hall
To provide a benchmark and iv. PERMATA PR1MA Centre
standard for Community centric v. Kindergarten / Transit Class
facilities and Amenities vi. PERKASA Remaja Centre
vii. Management Office
To create a framework outlining viii. Housekeeping Room & Maintenance
livable communities and community Workshop
programs ix. Security / Control Room
x. Refuse Chamber
To strive towards a self xi. Klinik 1 Malaysia
sustaining development ensuring xii. Kedai Rakyat 1 Malaysia
enhanced quality of living xiii. Police Beat Base
To promote ideals such as safety

, mobility and ethnic harmony
To strengthen social cohesion

MIND & BODY
allowing for an elevated sense of
belonging & community bonding
PR1MA COMMUNITY
HEART POCKET
BOOK 5.0
BOOK 5: MATERIAL SPECIFICATIONS & STANDARDS
SPECIFICATION
STANDARDS i. Piles
ii. Concrete xiv. Water Reticulation & internal
iii. Bricks & Blocks plumbing
iv. Floor & Wall Finishes xv. Sewerage
OBJECTIVES v. Ceiling Finishes xvi. Infrastructure
vi. Door & Door Frame xvii. Landscape Work
To ensure quality and performance vii. Ironmongery xviii.Fire Protection System
used in PR1MA Developments viii. Window & Window Frames xix. Lift
ix. Paint xx. Electrical System
To ensure a high level x. Roof tiles, sheets and truss xxi. Gate & Fencing
standardization for PR1MA xxii. Signages
xi. Rainwater collection
Developments made across the
nation establishing familiarity xii. Sanitary Fittings
To uphold expected standards in

quality of PR1MA Homes ensuring
brand loyalty
BOOK 6.0
Telecommunication Tower SMATV (Smart Master Antenna
ICT INFRASTRUCTURE Telecommunication Services
Service TV)
DESIGN GUIDELINES
OBJECTIVES All PR1MA Comm will be Implementation of
telecommunication the operating centralized
To define standards, planning infrastructures and company for Satellite and
requirements and guidelines for ICT & services within the telecommunication Digital Terrestrial
Telco infrastructure and services for development such as tower infrastructure TV (DDTV)
PR1MA Development • High speed to enable mobile Broadcasting
broadband service service operators infrastructure to
To facilitate the deployment of ICT & • voice service use the towers cater for the Free-
Telco infrastructures and services • other IP based enhance their mobile to-Air TV
services in future coverage footprint channels, MyTV, Astr
To define scope of works and in all PR1MA o services in high-
responsibilities demarcation between Developments rise developments
PR1MA and Developers
To promote a good ICT & Telco design

practices that are cost
effective, reliable, easy to maintain
with future proof technology. All PR1MA Homes will be equipped with
Fiber-To-The-Home (FTTH) future prove
technology that enables High Speed
Broadband (Internet), Voice, home
automation, surveillance, access
control, entertainment etc.
Some perspective of High Speed

Broadband
How fast is 1Gb?
Download 25 songs in 1 second
Download an HD TV show in 3 seconds
Download an HD movie in 36 seconds
BOOK 7.0
HOUSING ENGINEERING
OBJECTIVES
To ensure proper planning and

design of PR1MA development in
relation to engineering works
and services;
To define scope of works and

responsibilities of developers
and their consultants and
contractors in the provision
of engineering works and
services;
To outline PR1MA requirements

and minimum acceptable
standards for the design and
installation of engineering
works and systems in PR1MA
development; and
To promote a good engineering

design practices that are cost
effective, reliable, easy to
maintain, safe and friendly to
public.
BOOK 8.0 SECTION II : DEVELOPMENT
SECTION I : FOUNDATION SECTION III : MINIMAL STANDARDS
TOWNSHIP CONCEPTS
Provide a reference to macro Set out parameters and

underline the PR1MA
DEVELOPMENT Township Vision, Definition
of PR1MA Township, Criteria
planning and land use
arrangement of PR1MA
minimal standards for the
PR1MA township development
of the Township and Guiding Township development.
Principles. 1. Residential
VISION
“A township that emphasize on the CRITERIA OF PR1MA TOWNSHIP 2. Commercial and Services
provision of PR1MA Homes supported by 3. Open Space
public facilities and infrastructure to 1. Minimum Population 4. Public and Social

Facilities
promote harmonious community living” 2. Minimum Density
5. Infrastructure and
3. Facilities and
Utility Services
Amenities
OBJECTIVES 4. PR1MA Homes Composition
5 GUIDING PRINCIPLES
To provide direction for the
development of PR1MA Township 1. Residential
2. Commercial and Services
To create a comprehensive
approach to the long-term 3. Open Space
development of PR1MA’s Township 4. Public and Social
Facilities
To shorten the design and 5. Infrastructure and
planning process of PR1MA Utility Services
township by providing strategic
2 Enablers
solutions to the right component
and development mix
1. Crime Prevention Through
To Improve the quality and Environmental Design
consistency of PR1MA Township (CPTED)
development. 2. Low Carbon Cities
Initiatives
To ensure the PR1MA Township
Development Guideline are
aligned with PR1MA’s direction
BOOK 9.0
TRANSIT ORIENTED 1.0 LAND USE AND LOCALITY 2.0 TYPES OF TRANSIT ORIENTED 3.0 SOCIO ECONOMIC IMPACT
DEVELOPMENT
DEVELOPMENT (TOD) i. Existing Policy in Relation to TOD i. Overall Strategy for TOD
i. Socio Economy of TOD’s
ii. Walkability & Compactness
ii. Mix of Uses and Zoning ii. Regional Centre TOD iii. Parking
iii. Types of Land Use Preferred for TOD iii. Urban Centre TOD iv. Environmental Sustainability
iv. Contextual Scale iv. Sub-Urban Centre TOD v. Connectivity to Workplace
OBJECTIVES v. Density and Block Typology v. Activity Centre TOD
vi. Plinth Area and Green Coverage vi. Neighbourhood Centre TOD
To align the vision of

PR1MA's Transit Oriented
Developments with local state
and federal requirements
To ensure financial and

social sustainability for the
proposed TOD
To provide a clear design

directive towards the scale
and type of TOD preferred by
PR1MA
To instill achievable targets

in providing Housing within
targeted locality suitable
for TOD's
Industrialised House Technology (IHT)
&
Building Information Modelling (BIM)

IHT & BIM Initiatives
Sourcing the right technology for PR1MA program
PR1MA AND JAPAN'S SEKISUI

SIGNS MOU ON
INDUSTRIALISED HOUSE
TECHNOLOGIES (IHT) FOR
PR1MA HOMES ON 17
OCTOBER 2013
Advanced prefabricated modular homes
13 players
System compliance to System cost and impact to

PR1MA product overall PR1MA development
types, design and cost
34
specification
No. of IBS
companies
evaluated to-
date
80% 20%
Collaborative local overseas
Technology
Development 6
System compliance to
local building codes and
relevant authority
Impact towards overall
construction program
and PR1MA delivery
38% 59% Volumetric system
requirements plan steel based concrete based

Panelised system
16
Component system
Market acceptance towards
new system
12
Technology-driven development catalogue
STANDARD COMPONENTS TECHNICAL TEAM
Tiles • Design concept • SPA data Architects
Doors • Detailed drawings • Construction program Engineers
Windows • Cost & material data • Façade options QS
Frames • BIM data BIM Specialist
Paint
PR1MA IBS • Qualified G7 contractors

• Experience in IBS
• Material standardisation DEVELOPMENT • Financially capable
• Demand bundling
• Cost sharing mechanism
CATALOGUE
IBS COMPONENTS • Approved IBS system based on PR1MA SUB-CONTRACT

Concrete requirements: Trades
Steel • Quality • Regulation Installers
Accessories • Cost • Marketability
System Integrators
• Speed
Maximizing development potential with BIM
The PR1MA BIM Guide provides and

clarifies the Building Information Modelling
(BIM) requirements for undertaking and
delivering PR1MA BIM projects.
The Guide also serves as a reference to assist

PR1MA personnel, appointed consultants and
other project stakeholders.
Structural MEP Architectural Integration Final Model

PR1MA Homebuyers Assistance Programmes

PR1MA Homebuyer Assistance Programme
3 Steps to Own a PR1MA Home
1
REGISTER
Simple registration at www.pr1ma.my
2
APPLY
Notification will be given for
any projects that will be
opened for application
3
BALLOT
An open and transparent balloting process

will be conducted for applicants

PR1MA Homebuyer Assistance Programme
3 Packages Offered
End Financing Rent To Own PR1MA Care
• 7 Panel Banks • Offer to those who failed to obtain • Applicable to PR1MA

financing registrants, owners and contractors
• Financing up to 110%
• Purchasing option at year 5 or year 10 • Various insurance coverage
• 10 year moratorium • Rental coverage
• 15 year moratorium • Death benefit
• Lower premium rate
• 2 options (Zero dan Basic)
• Cheaper MRTA for home ownership
Note:
• All PR1MA homes are under moratorium from the time of ownership transfer from PR1MA to buyer.
• A moratorium is a time period in which no transfer of ownership activity e.g. sold, disposed, dealt with or part with possession, may take place till the expiry of the
moratorium period.

Thank You


Perumahan Rakyat 1 Malaysia National Housing Program: 24 May 2016 Presentation To Fspu, Uitm Shah Alam

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Perumahan Rakyat 1 Malaysia

NATIONAL HOUSING PROGRAM

© PR1MA Corporation Malaysia. All rights reserved. 2

Demand Supply Policies

• Housing ‘seriously • Unresponsive, profit-driven • Highly state centric

© PR1MA Corporation Malaysia. All rights reserved. 3

The need to rebalance the Government's rural-centric policies

The Migration Trend RURAL URBAN

© PR1MA Corporation Malaysia. All rights reserved. 4

Proportion urban & rural in Malaysia, 1950 – 2050 [%]

• Rapid urbanization entails:

Urban & rural population in Malaysia, 1950-2050 [m]

1) A country is considered to urbanized when over 50 per

© PR1MA Corporation Malaysia. All rights reserved. 5

Household Income Survey New Launches

No. of Households (855,412 households) No. of Units (48,682 units)

Selangor 266,118 Selangor 6,941

Source: DOS Household Income Survey 2009, NAPIC 2011

© PR1MA Corporation Malaysia. All rights reserved. 6

Eligible Households 1,218,987 4,546,011

Government MyHome Scheme

Rumah Aspirasi Rakyat

Rumah Idaman Rakyat

SKIM RUMAH PERTAMAKU

© PR1MA Corporation Malaysia. All rights reserved. 7

© PR1MA Corporation Malaysia. All rights reserved. 8

Established on 1 January 2013, Perbadanan PR1MA

Mandated to build 500,000 affordable homes for

PR1MA is the statutory agency empowered to

© PR1MA Corporation Malaysia. All rights reserved. 9

Jul 2011 Dec 2011 Jan 2013 Apr 2013

Nov 2011 Jan 2012 Mar 2013

All above completed in 4 months!

© PR1MA Corporation Malaysia. All rights reserved. 10

© PR1MA Corporation Malaysia. All rights reserved. 11

Continuous community development and maintenance is embedded within PR1MA communities

• Social structures such as community

• Role of social structures to develop community

© PR1MA Corporation Malaysia. All rights reserved. 12

Bottom Middle Top

1990 86.5 PR1MA's primary focus is on

<2,000 2,000 – 3,000 - 4,000 – 5,000 - 7,000 - > 10,000

1,200 • Assistance gap exists for this sandwich group. • Provision of

© PR1MA Corporation Malaysia. All rights reserved. 13

Below 2.5k 2.5k - 10k Above 10k

Johor 21,540 21,271 52,401 2 143,896 514,105 7,963 66,414 806,050

Up to RM2,500 RM2,500 to RM10,000 Above RM 10,000

Total: Total: Total:

24% 26% 13%

Source: Household Income Survey 2014, Team Analysis, Market Intelligence

© PR1MA Corporation Malaysia. All rights reserved. 15

As end of April 2017

© PR1MA Corporation Malaysia. All rights reserved. 16

© PR1MA Corporation Malaysia. All rights reserved. 17

Marital Number of Current House

Average Income Below 40 years Malay/Bumi Single No Children Own House

RM2.5k - RM4k Below 30 years Chinese Married 1 or 2 Children Rental

Indian Divorced 3 or 4 Children Parents

© PR1MA Corporation Malaysia. All rights reserved. 18

Marital Status in Malaysia

Income Group in Malaysia Age Group in Malaysia

© PR1MA Corporation Malaysia. All rights reserved. 19

Employment Status in Malaysia No of Kids for All Income Group in Malaysia

To streamline the National

To formulate a template for high

To address how PR1MA Homes

To Strategize on Master Planning