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Combined HR and Marketing Presentation

RAMAN BANG
DM17B42
PGDM 2
Company Snapshot
Marico was founded by Harsh Mariwala in the year 1991, 26 year ago
Marico is India’s one of the leading Consumer product in FMCG sector
Marico have nurtured multiple brand in categories of Hair Oil, Skin care, Edible oil, Male grooming and
Fabric care
Marico one of the leading brand is Parachute oil
Charting a an annual turnover of INR59 Billion F.Y 2016-2017, across Marico portfolio
Marico is currently present in 25 countries across emerging market of Asia and Africa
Human Resource

A culture of sharing and continuous improvement


A balance between good management and high
productivity Employer Branding Practices
Obtaining public recognition
Employees proactively telling stories
Consider their employees as member
Pay more attention towards Research and
Development
Human Resource Practices

Various sessions are conducted constantly to evaluate progress and address any problem.
The ‘Organization Communication and Open House’ are held once a year to review plans,
HR practices currently being followed by Marico
policies, and decisions.
Rewards and recognition initiatives are performance based
They have a unique process of Performance enhancement through deployment of
MBR(Management by Results)
They improve performance through process of innovation
Ways to create employee brand

• Career site or page


• LinkedIn company Pages
• Employee Referral Programs
• Employees social network
• Instagram, Facebook, Twitter
• Employee intranet
THANKYOU

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