WPR 3

AYUSH MISHRA
BBA+MBA(DUAL)
A3923016001

CRM PRACTICES OF UBER AND OLA:A COMPARATIVE STUDY

RESEARCH METHODOLOGY

The construction of this theory is mostly has six sections. The first
part is introduction for the vitality of satisfaction of the customer
The second part is methodology used to severe the purpose. Then,
the third part is theoretical framework formed with the help of books
& journal analysis from the customer satisfaction database. The
fourth part is result & findings of customer satisfaction database.
With the help of questionnaires. The fifth part is Analysis and
discussion which shows the investigation for verdict part and makes
more conversation for the customer satisfaction for the meticulous
company. In the sixth part is the conclusion part for the hypothesis
and unswervingly related reason.
This part outlines the loom we used to perform the principle. The
line of attack part will create reader evidently know how we carry
out the research, regarding what , why and how we progressed so
far & we preferred this technique. The real methods used by the
firm are discussed in this thesis.
This research mainly comprises two parts, which is theoretical and
empirical study. Dissimilar technique were used to implementation
this theory. We searched numerous journals along with articles and
books so that the information is accurate. As a result, primary data
along with the secondary data are establishment of this theory
analysis.