INDIVIDUAL VALUES QUESTIONNAIRE

This questionnaire measures the importance your organisation

places on a pre-determined set of values.
A value is a person’s tendency to prefer one thing over another. They are distinctive for an individual or a characteristic of a
group, they inform our decisions to act in a particular way or deliver a particular outcome. Values are the core elements of a
culture, and identifying them will enable us to find the collective way of thinking, feeling and reacting that distinguishes the
members of one organisation from another. This questionnaire and the subsequent analysis aims to make values more
visible.

Your questionnaire response will be aggregated with those of your colleagues to create a profile of your organisation’s
values. All organisational values profiles will be different. A comparison between organisations (the aggregation of individual
scores) will demonstrate similarities and differences, which will help organisations work together on projects by helping them
talk about their values.

INSTRUCTIONS
In this questionnaire you are to ask yourself: "What values are important to ME as guiding principles in my working life, and
what values are less important?" There is a generic list of values on the following pages.

Your task is to rate how important each value statement is for you AS A GUIDING PRINCIPLE, using a 0-6 rating scale. Where:
0 – means a value statement is not at all important, it is not relevant as a guiding principle.
3 – means a value statement is important.
6 – means a value statement is very important.

The higher the number (0, 1, 2, 3, 4, 5, 6), the more important the value driver is as a guiding principle for you.

The lowest and uppermost ratings of -1 and 7 will be given to values from the two lists. Where:
-1 – indicates the value statement most opposed to your principles.
7 – indicates the value statement that is of supreme importance to you as a guiding principle
Ordinarily there are no more than two such values for each list.

In the space before each value statement, write the number (-1,0,1,2,3,4,5,6,7) that indicates the importance of that statement in
your organisation. We are looking for your personal opinion and there are no right or wrong answers. Please read through the
each list of values once before starting. This will enable you to score each individual question in relation to the other value
statements in the list. Please distinguish as much as possible between the value statements by using the full range of the
scoring scale. You will, of course, need to use numbers more than once. Please be sure to answer all questions as honestly
and as accurately as possible.
VALUES LIST I
Before you begin, please read all the values in List I and then choose the one that is of supreme importance as a guiding
principle and rate its importance 7. Next, choose the value statement that is most opposed to the principles that guide your
working life and rate it -1(If there is no such values statement, choose the one least important to you and rate it 0 or 1, according
to its importance). Then rate the rest of the values in List I on the scale.

AS A GUIDING PRINCIPLE IN MY WORKING LIFE, this value statement is:

opposed to my not important very of supreme

values important important importance
-1 0 1 2 3 4 5 6 7

No Rating Value statement

V1 EQUALITY (equal opportunity for all at work)
V2 INNER HARMONY (at peace with oneself)
V3 SOCIAL POWER (control over others, dominance)
V4 PLEASURE (gratification of desires and indulging oneself)
V5 FREEDOM (choosing one’s own approach)
V6 SPIRITUALITY IN WORK (emphasizing soulful matters rather than material matters)
V7 SENSE OF BELONGING (feeling that others care about oneself)
V8 SOCIAL ORDER (stability of a group e.g. project group or local community group)
V9 EXCITEMENT IN WORK (stimulating experiences)
V10 MEANING IN WORK (purposeful work)
V11 POLITENESS (courtesy, good manners)
V12 WEALTH (material possessions, money)
V13 SOCIAL SECURITY (protection of a wide group of people to include their financial, physical and mental well-
being)
V14 SELF-RESPECT (belief in one's own worth)
V15 RECIPROCATION OF FAVOURS (avoidance of indebtedness)
V16 CREATIVITY (uniqueness, imagination)
V17 PEACE BETWEEN PEOPLE (conflict-free environment)
V18 RESPECT FOR TRADITION (preservation of time-honoured customs)
V20 SELF-DISCIPLINE (adherence to one’s own voluntary codes of practice, self-restraint, resistance to
temptation)
V21 PRIVACY (the right to have a private sphere)
V22 SECURITY OF FRIENDS AND FAMILY (safety and security of people closest to oneself)
V23 SOCIAL RECOGNITION (respect, approval by others)
V24 UNITY WITH NATURE (fitting into nature)
V25 INNOVATION (varied work filled with thought, challenge, novelty and change)
V26 WISE IN ISSUES OF ETHICS (a mature and broad understanding of life which informs action)
V27 AUTHORITY (the right to lead or command)
V28 TRUE FRIENDSHIP (close, supportive friends, love)
V29 AESTHETICS (a pleasing visual appearance, the beauty of nature and the arts)
V30 SOCIAL JUSTICE (understanding the needs of others to help them correct any injustices and build mutually
beneficial relationships)
VALUES LIST II
These values are phrased as ways of acting that may be more or less important. Once again, try to distinguish as much as
possible between the values by using the full range of the scoring scale.

Before you begin, please read all the values in List II and then choose the one that is of supreme importance to you as a guiding
principle and rate its importance as 7. Next, choose the value statement that is most opposed to the principles that guide your
working life and rate it -1 (If there is no such value statement, choose the one least important to you and rate it 0 or 1, according
to its importance). Then rate the rest of the values in List II on the scale.

AS A GUIDING PRINCIPLE IN MY WORKING LIFE, this value statement is:

opposed to my not important very of supreme

values important important importance
-1 0 1 2 3 4 5 6 7

No Rating Value statement

V31 INDEPENDENT (self-reliant, self-sufficient)
V32 MODERATE (avoiding extremes of feeling and action)
V33 LOYAL (faithful to my friends, colleagues and associates)
V34 AMBITIOUS (hard-working, aspiring)
V35 BROADMINDED (tolerant of different ideas and beliefs)
V36 HUMBLE (modest, self-effacing)
V37 DARING (takes chances, evaluates risks, responsive to changes of plan)
V38 PROTECTING THE ENVIRONMENT (preserving nature)
V39 INFLUENTIAL (having an impact on people and events)
V40 HONOURING OLDER MORE EXPERIENCED OTHERS (showing respect)
V41 CHOOSING OWN GOALS (selecting one’s own purposes)
V42 HEALTHY (not being sick physically or mentally)
V43 CAPABLE (competent, efficient and effective)
V44 ACCEPTING MY PORTION IN LIFE (submitting to life's circumstances)
V45 HONEST (genuine, sincere)
V46 PRESERVING PUBLIC IMAGE (protecting "face")
V47 DUTIFUL AND PROFESSIONAL (meeting obligations, obedient, adhering to statutory codes of practice and
legislations)
V48 INTELLIGENT (logical, thinking)
V49 HELPFUL (working for the welfare of others by giving them just reward)
V50 ENJOYING WORK (find reward in work activities, relationships, making a contribution and having a friendly
atmosphere)
V51 FAITHFUL (holding to belief)
V52 RESPONSIBLE (dependable, reliable)
V53 CURIOUS (interested in everything, exploring)
V54 FORGIVING (willing to excuse others and to tolerate mistakes)
V55 SUCCESSFUL (achieving goals)
V56 CLEAN (neat, tidy)
V57 LEARNING (enjoying the opportunity to learn, improve skills and learn new skills)

Thank you for completing this survey.