Food Footprint

Personal Data Visualization Project

Sranee Bayapureddy
CONTENTS

-Mission 3
-Our Plan 4
-Initial Sketches 5
-Data Chart 7
-Iteration 2 8
-Website 11
-Final Design 12
-Reflection 13
MISSION

Each household in the US produces 48 tons of greenhouse gases. The three largest
carbon footprints are a result of transport, housing and food. Food produces about 8
tons of emissions per household, or about 17% of the total. Worldwide, livestock agri-
culture produces around half of all man-made emissions.
​
Changing the foods that you eat can have a big impact on your carbon footprint,
which reduce pollution, preserve the environment and slow global warming. You don’t
have to became a vegan or vegetarian to do so! Our mission is to show how just sim-
ple changes in your diet can have a great impact!

3
OUR PLAN

Often times pro-vegan and pro-vegetarian messages come off as propaganda. They
tend to be super misinformed or aggressive. We wanted our approach to be more
subtle and informative. We want to educate people so they can make informed deci-
sions on their own, rather than pressure them with fear tactics.

In order to do this, we have a 3 prong approach:

Educate: Inform people of the statistics related to their diets

Personalize: Make people understand their own personal impact
Guidance: Give tips to help people make better decisions

4
INITIAL SKETCHES

These sketches show our initial ideas

on different ways to show carbon
emissions based on each food group.
The idea is to have these graphs even-
tually be interactive. This is the Edu-
cate part of our project.

5
INITIAL SKETCHES

This sketch depicts our idea for creating an

interactive plate game in which people can
recreate different meals. This game will cal-
culate their total carbon emission per meal.
This will be used for the Personal aspect of
our project.

6
DATA CHART

After researching and sketching

our initial ideas, we wanted to
organize data we wanted to rep-
resent.

7
ITERATION 2

These graphs are

interactive. As you
hover, the data
shows up.
Transform the bar
graph into circles to
stay on theme with
carbon.

Confusing to read and under-

stand.

8
ITERATION 2

650
Agriculture Processing Transportation Packaging Store
This graph uses good colors,
600

550
which stay on theme and
500

450

400
design language intended.
350
300
However, they are difficult to
250

200
read and understand. The ini-
tial inclination is confusing.
150

100

50

9
ITERATION 2

This is our next basic sketch of

how we wanted our interactive
game to be. We wanted different
categories of food and a plate in
which players can drag the food
on to. Then the total carbon in the
food per serving will be calculat-
ed.

10
WEBSITE

Since our mission is to inform people about making educated choices while choosing
foods, we decided to create a website. This website includes facts on carbon emis-
sions, our interactive game and graphs, and tips on how to reduce your own personal
carbon emission. It also has our research and our sources. The facts in our website
highlight some important things we learned while gathering and analyzing data. The
website has our the three factors, educate, personalize, and guidance that we initially
wanted to focus on.

Website: https://foodfootprint.weebly.com/

11
FINAL DESIGNS

This interactive graph shows the

carbon emission rate of different
type of foods, and it also breaks
down which part of the food
industry creates the most carbon
emission.

This interactive game calcu-

lates your total carbon emis-
sion rate of your meal.

12
REFLECTION

Overall, we are pleased with our website, graphs, and game. They are on par with our
mission, and convey to others the importance of eating in a way that benefits the
environment. Our main feedback is that since we choose to present our project with
a website, it may be confusing for a user to switch between pages to look up infor-
mation. We also have our sources on one page rather than siting the sources right
where we present the fact. This may be easier for the reader. We took this feedback
and made changes on our website. Also, we should have established a more clear
design language with all of your parts. We were praised on making an interactive
game and also by incorporating many different elements. Also, many people liked
that our website was persuasive, but not aggressive.

13