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Need of IS in organisation.
At the most basic level, an information system (IS) is a set
of components that work together to manage data
processing and storage. Its role is to support the key
aspects of running an organization, such as
communication, record-keeping, decision making, data
analysis and more. Companies use this information to
improve their business operations, make strategic
decisions and gain a competitive edge.
Information systems typically include a combination of
software, hardware and telecommunication networks.
For example, an organization may use customer
relationship management systems to gain a better
understanding of its target audience, acquire new
customers and retain existing clients. This technology
allows companies to gather and analyze sales activity
data, define the exact target group of a marketing
campaign and m
easure customer satisfaction.
The Benefits of Information Systems
Modern technology can significantly boost your
company's performance and productivity. Information
systems are no exception. Organizations worldwide rely
on them to research and develop new ways to generate
revenue, engage customers and streamline time-
consuming tasks.
With an information system, businesses can save time
and money while making smarter decisions. A company's
internal departments, such as marketing and sales, can
communicate better and share information more easily.
Since this technology is automated and uses complex
algorithms, it reduces human error. Furthermore,
employees can focus on the core aspects of a business
rather than spending hours collecting data, filling out
paperwork and doing manual analysis
There are different types of information systems and
each has a different role. Business intelligence (BI)
systems, for instance, can turn data into valuable insights.
This kind of technology allows for faster, more accurate
reporting, better business decisions and more efficient
resource allocation. Another major benefit is data
visualization, which enables analysts to interpret large
amounts of information, predict future events and find
patterns in historical data.
Organizations can also use enterprise resource planning
(ERP) software to collect, manage and analyze data
across different areas, from manufacturing to finance and
accounting. This type of information system consists of
multiple applications that provide a 360-degree view of
business operations. NetSuite ERP, PeopleSoft, Odoo and
Intacct are just a few examples of ERP software.
Like other information systems, ERP provides actionable
insights and helps you decide on the next steps. It also
makes it easier to achieve regulatory compliance,
increase data security and share information between
departments. Additionally, it helps to ensure that all of
your financial records are accurate and up-to-date.
In the long run, ERP software can reduce operational
costs, improve collaboration and boost your revenue.
Nearly half of the companies that implement this system
report major benefits within six months.
At the end of the day, information systems can give you a
competitive advantage and provide the data you need to
make faster, smarter business decisions. Depending on
your needs, you can opt for transaction processing
systems, knowledge management systems, decision
support systems and more. When choosing one, consider
your budget, industry and business size. Look for an
information system that aligns with your goals and can
streamline your day-to-day operations.
characteristics of information
Five characteristics of high quality information are
accuracy, completeness, consistency, uniqueness, and
timeliness.
Information needs to be of high quality to be useful and
accurate. The information that is input into a data base is
presumed to be perfect as well as accurate. The
information that is accessed is deemed reliable. Flaws do
arise with database design but do not let something in
your control, accurate and reliable data, be one of them.
A database design that is accurate and reliable will help
achieve the development of new business ideas as well
as promoting the organizational goals.
Completeness is another attribute of high quality
information. Partial information may as well be
incomplete information because it is only a small part of
the picture. Completeness is as necessary as accuracy
when inputting data into a database.
Consistency is key when entering information into a
database. For example, with a column for a phone
number entry 10 digits is the expected length of the field.
Once the fields have been set in the database, a number
more or less than 10 digits will not be accepted. The
same applies for any field, whether it is an entry that
requires a number, a series of numbers, an address, or a
name, etc. If the fields are not set to a specific limit for
information then consistency is even more important.
Benefits of MIS
• It improves personal efficiency.
• It expedites problem solving(speed up the
progress of problems solving in an organization).
• It facilitates interpersonal communication
• It promotes learning or training.
• It increases organizational control.
UNIT 4 Strategy and Strategic Moves
advantages of SIS
It pinpoints ways to achieve competitive advantage of
using information
• systems as a strategic weapon.
2) It stimulates the creative use of information systems
technology and
encourages innovation in applying it to the needs of the
organization.
It redeploys financial and human resources to the most
important and
Strategic- information systems projects far the business.
4) It encourages the integration of existing and future
information systems to eliminate information
redundancies and inconsistencies and inefficient use of
information system resources.
HERBERT SIMON MODEL
Decision-making is a process in which the
decision-maker uses to arrive at a decision. The
core of this process is described by Herbert Simon
in a model. He describes the model in three phases
as shown in the figure below:
Intelligence: raw data collected, processed and
examined, Identifies a problem calling for a
decision.
Design: inventing, developing and analyzing the
different decision alternatives and testing the
feasibility of implementation. Assess the value of
the decision outcome.
Choice: select one alternative as a decision,
based on the selection criteria.
In the intelligence phase, the MIS collects the
data. The data is scanned, examined, checked and
edited. Further, the data is sorted and merged with
other data and computations are made,
summarized and presented. In this process, the
attention of the manager is drawn to all problem
situations by highlighting the significant differences
between the actual and the expected, the budgeted
or the targeted.
In the design phase, the manager develops a
model of the problem situation on which he can
generate and test the different decision
alternatives, he then further moves into phase of
selection called as choice.
In the phase of choice, the manager evolves
selection criteria such as maximum profit, least
cost, minimum wastage, least time taken and
highest utility. The criterion is applied to the various
decision alternatives and the one which satisfies
the most is selected.
An example of the Simon model would
illustrate further its use in the MIS. For example, a
manager finds on collection and through the
analysis of the data that the manufacturing plant is
underutilized and the products which are being sold
are not contributing to the profits as desired.
The problem identified, therefore, is to find a
product mix for the plant, whereby the plant is fully
utilized within the raw material and the market
constraints, and the profit is maximized.
The manager having identified this as the
problem of optimization, now examines the use of
linear programming (LP) model. The model is used
to evolve various decision alternatives. However,
selection is made first on the basis of feasibility and
then on the basis of maximum profit
Factors Influencing Decision-Making
Time Pressures
Manager's Value
Organization policy
Managers propensity to take risk