Professional Documents
Culture Documents
• It is starting your own business and becoming a self people worked for them.
– employed person. • Changes – new wealth was made by inventions or
• It is a system in economics as one agent of ideas
production.
• A system in economy that venture into new New Form of Wealth
businesses creating many jobs and becoming a big • It could be made
corporation • It could be transfer more easily
• Individual could become owner or boss.
What is an Entrepreneur? • Aspiration and perseverance
A person who organizes and manages an enterprise,
especially a business, usually with considerable initiative
and risk. Phenomenon of Entrepreneurship
Initiative: Readiness and ability in initiating action. • Joseph Schumpeter (1883 – 1950)
Risk: The hazard or chance of loss. • Austrian finance minister
Source: Webster’s College Dictionary (Random House/McGraw Hill) • Harvard professor
• Entrepreneur is a capitalist
Entrepreneur • Associated to modern development
“An entrepreneur is someone who perceives an • Innovations and economic changes as economy
opportunity and creates an organization to pursue it.” grow.
• Makes money from new idea or invention.
Economic Situation • Frank H. Knight and Peter Drucker
In the U.S., approximately 4% of the adult population is - Willing to take risks to begin a new business
actively involved in starting a business at any given time. - Bring new venture to move forward.
One out of every two adults has tried to start a business - Trend setters for convenience
at some time in his or her life.
Where Do You Start?
The Enterprising Spirit - Think about WHO is going to want your product/service,.
“In entrepreneurship, luck is where preparation and - What they will PAY for it, what you will NEED to carry it
opportunity meet.” off, and how you will MAKE MONEY someday. That is,
make a PLAN.
Who Wants to be a Millionaire? - Success depends on positive cash flow, growth, and
“Enter the Entrepreneurship World” value creation.
Owners and investors who forget that tend to get
“Parable of the Talents”, Mathew 25: 14 – 30 “naturally deselected.”
What is an Enterprise?
A business, a company or a firm.
• A person who takes the initiative is someone who
Describes the actions of someone who shows some
makes things happen.
initiative by taking a risk by setting up, investing in and
• He or she tends to be decisive.
running a business.
• A business opportunity is identified and the person
does something about it.
What Does It Take to Be Successful Entrepreneur?
• Showing initiative is about taking decisions and being
- observe and identified a market need
bold.
- A human skill: eagerness to do something new and
clever, despite any risks.
The Importance of Value Creation
- The aim is to make a profit even with a difficult or
Value creation - create value for themselves by creating
important challenges.
value for others.
Successful business is one that delivers value to its
Ideas on Entrepreneurship
customers and creates value for its owners.
• The ideas of this system is as old as the aspirations
of man for a better life.
Value is delivered to your customers when you do – Waterpower
something for them – Steam
• Better – Nuclear
• Cheaper – Internet
• Faster – Wireless
• Cooler
• Different Difficulties
However, it is likely that none of these will work for long, • Have a half-baked idea
so continuous improvement and innovation are essential. • Have a meatless business plan
• Can’t articulate your value proposition
Value is created for the owners when: • Can’t identify your market potential
– You do more with their money than they could do with • Can’t justify your sales projections
it themselves • Can’t show your investors an exit
– You invest in productive activities that earn rates of • Can’t show your investors a reasonable expectation
return greater than their risk-adjusted costs of capital. of a reasonable return on investment
– The present value of future cash flows exceeds the • Don’t think about risk
startup costs. • Take no risk yourself
• Don’t take time to do your homework
Value is created by: • Try to fund a “lifestyle” venture
– Exploiting proprietary physical resources
– Possessing proprietary knowledge or expertise A Lifestyle Venture
– Creating a new or improved product, process, or • 5-year revenue projections under 5 million
service • Started by people with life-style motives (live your
– Staying ahead of the competition through constant hobby)
improvement and innovation • 90% of all startups
• Zero interest to venture capitalists
Revenue Models
Revenue comes from: Funding Your Venture
– Selling or licensing a product • The hardest funding to raise is the first funding. You
– Selling or licensing a service are probably on your own.
– Creating a transaction pipeline • Later funding gets progressively easier depending on
– Trading products or services the results you can show to investors and what you
– Selling advertising need to fund.
– Investing • BANKS are probably not going to help.
• The best funding is INTERNAL funding (reinvested
Planning for Success earnings).
Don’t plan a business for today – Plan it for at least a year • PRIVATE EQUITY is the current buzzword for the
from now. major capital source for business ventures.
– Moore’s Law: Computing power will roughly double
every 18 months. Private Equity Firms
– Bandwidth will continue to increase for most users As surveyed in 2006 US economy
almost ad infinitum. • As of October, 436 new private equity funds had
– People will live longer and maintain active lifestyles raised a record $300 billion in 2006, providing a huge
far after retirement. pool of funds to be invested. (BusinessWeek, Oct. 15,
– Energy sources and consumption patterns will 2006)
change drastically. • These firms are generally very HANDS ON with their
– The world will continue to be a very dangerous place. company.
Entrepreneur’s Action
- Prepare project study, advertise, and maintain good
relationship with employees and customers among
others.