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Microeconomics – deals with the economic behavior of the individual units of the economy
Positive Economics – studies how the problems of the economy are actually solved
Normative Economics - studies how the problems of the economy should be solved
Market – placed where the exchange of goods & services takes place
Demand – quantity of goods & services that a consumer is willing to buy at a given price &
time
Law of Demand
Downward sloping due to the indirect relationship between price & quantity demanded
Change in Demand – shifting of the demand curve either to the right or to the left
- caused by the level of income & other factors aside from price
Supply – quantity of goods & services that a producer is willing to sell at a given price & time
Law of Supply
Upward sloping due to the direct relationship between price & quantity supplied
Change in Demand – shifting of the supply curve either to the right or to the left
- caused by the level of income & other factors aside from price
Causes of in Supply
1. technology
2. inputs
3. climate
4. weather condition
5. calamities
6. production costs
D>S
D<S
Equilibrium D=S
II. Measurement of Elasticities
1. Elastic
2. Inelastic
3. Unitary
4. Perfectly Elastic
5. Perfectly Inelastic
1. Elastic
2. Inelastic
3. Unitary
4. Perfectly Elastic
5. Perfectly Inelastic
A. Utility Approach
Utility – level of satisfaction in consuming goods & services
Utils – unit of satisfaction
Total utility – total satisfaction in the consumption goods & services
Marginal utility – additional satisfaction derived in consuming one more unit of goods
& services
Saturation Point – point wherein individual reach maximum satisfaction & marginal utility
Consumer Equilibrium
Indifference Curve – shows the various combination of commodity x & y which will give
equal utility or satisfaction to the consumer
the amount of Y that a consumer is willing to give up to have one more unit of X & still stays at
the same indifference curve
shows the different combinations of X & Y that a consumer can purchase given his money
income and the prices of the 2 goods
Consumer Equilibrium
Indifference curve is tangent to the budget
Isoquant – shows the different combination of Labor & Capital with which a firm can
produce a specific quantity of output
Characteristics of Isoquants
1. Negatively-sloped – due to indirect relationship between L & K
2. Convex to the Origin – diminishing MRTS
3. Never Intersect – due to the isocost
Isocosts – shows all the combination of L & K that a firm can purchase with its total outlay & factor
Price
Returns to Scale
V. Costs of Production
Types of Costs:
1. explicit costs – what the firm actually pays-out to purchase factor inputs
- cash costs
2. implicit costs – value of factor inputs owned & used in the production process
- non-cash costs
3. Fixed Costs – costs of fixed inputs can’t be altered during the production period
Short-run – period which is long enough to change the variable input but short enough to change the
fixed input
Long-run - period which is long enough to change both the variable & fixed input
External Diseconomies of Scale - factors outside the firm which contribute to its inefficiency
1. poor government policies
2. poor communication facilities
3. poor transportation facilities
4. poor roads & bridges
5. air & water pollution