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Dame Anita Roddick: This Place Was My First Job Ever, So I Don't Know How To Feel About It
Dame Anita Roddick: This Place Was My First Job Ever, So I Don't Know How To Feel About It
The Body Shop boasts of being one the first cosmetics brands to prohibit testing
on animals, and also the first company to introduce Fair Trade to the beauty
industry, which is all very well. But in 2006, Roddick rather controversially sold
The Body Shop to cosmetics giant L'Oréal for the princely sum of £652m. The
same L'Oréal that is part-owned by Nestlé and the same L'Oréal that continues to
test new ingredients on animals (it is, regrettably, still required by law in some
countries). Further to this, Roddick had never been your stereotypical beauty
entrepreneur. She had strong opinions on the world she was part of, once
famously saying that she hated the beauty industry, calling it "a monster selling
unattainable dreams". When questioned about the seemingly hypocritical
decision to sell to L'Oréal, Roddick reasoned that The Body Shop would act like a
"Trojan horse" that could influence the huge business from the inside.
Unfortunately, Roddick died in 2007, so what influence she may have had we will
never know
Perfect job for a fully flexible person with oodles of enthusiasm and full of go do energy.
Opportunity for personal development, Technologically fast paced. Must be up to date with social media
trends.
Cons