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Negotiation Skills of Salesperson

1) Enunciation
A salesperson needs to have a very clear voice. When a salesperson selling and
explaining the product to the customer, make sure salesperson should be enunciating.
He should not try to trip over words or trail off the end of your sentences. If the
customer can understand salesperson, then his pitch to them becomes one step easier.

2) R​ apport
It’s important to build a good relationship with the client. The best way to judge it is
to get the balance right between a friendly but professional manner. He wants the
client to like him but take him and his product seriously. A little joke here and there
doesn’t hurt, especially to break down the public’s assumption that salespeople are
cold hearted capitalists who want their money.

3) Problem solving
Salespeople need to be experts at on the spot problem solving. It can make the
difference between a sale and an ‘I’ll think about it’ line from the customer. This will
also help instil trust.

4) Knowledge
Customers tend to ask similar questions about price, value for money and contracts,.
So, it is important that salesperson know his product very deeply.

5) ​Stay Calm and Act Like a Partner


Prospects can smell fear from a mile away. After all, prospects are people and people pick up
on non-verbal communication.
Teach your salespeople to stay calm, confidently stand their ground, and maintain a
partnership approach to the conversation—even if the prospect takes an adversarial stance.
Remember that the goal is to develop long-term relationships that benefit both parties.

6) Listening
Listening is perhaps the most important negotiation skill of all. It links to building
rapport and trust with the client. Listening breaks down the assumption that
salespeople simply want your money and don’t listen to our needs. When a client has
a problem or has questions that need answering, listening is the skill in all of these
situations that keeps on giving back.

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