WELCOME

THIS PRESENTATION IS ABOUT

SWACHH BHARAT MISSION
This quite presentation is made by:

ABHINAYAN CHANDAN ADITYA ROHIT

ANKIT PATHAK KUMAR PRAKASH KUMAR
DHAWAN. PRAJAPATI
SWACHH BHARAT ABHIYAAN
TABLE OF CONTENTS:---->
1.INTRODUCTION
2.BACKGROUND
3.OBJECTIVES
4.PUBLIC AWARENESS
5.BRAND AMBASSADORS
6.TOP 10 CLEANEST CITIES
7.CAMPAIGN REALISTIC OR
NOT
8.SBA DREAM OR
POSSIBILITY
9.MISSION HIT OR MISS
10.CONCLUSSION
 INTRODUCTION
SWACHH BHARAT ABHIYAN(Clean India Mission and abbreviated as SBA or SBM for “SWACH
BHARAT MISSION”)
>>Slogan:--->One step towards cleanliness.
>>It is a national campaign by the Government of India, covering 4,041
Statutory cities and towns, to clean the streets, roads and infrastructure
of the country.
>>The campaign was officially launched on 2nd October 2014 at Rajghat
New Delhi, where Prime Minister “NARENDRA MODI” himself cleaned
the road.
>>It was performed in remembrance of Gandhi’s words.
>>It is India’s biggest cleanliness drive and 3 million government employees and school & college students
of India participated in this event.
BACKGROUND
• Prime minister “NARENDRA MODI”,
has always been very eager to see
India as a clean country.
• Predecessors of “SWACHH BHARAT
ABHIYAN” were the “NIRMAL BHARAT
ABHIYAN”, and before that the
“TOTAL SANITATION CAMPAIGN”.
• Now, a follow up of central
government’s ambitious cleanliness
drive— The Swachh Bharat Abhiyan
“SWACHTA HI SEVA” Campaign has
been launched.
• President “RAM NATH KOVIND”
kicked off the fortnight-long
‘SWACHHTA HI SEVA’ (Cleanliness is
service)
campaign from Kanpur Uttar Pradesh.
Objectives of “SWACHH BHARAT ABHIYAN”
• An accountable mechanism of
monitoring toilet use.
• To keep villages clean. Solid and
liquid waste management through
Gram Panchayat.
• To lay water pipelines in all
villages by 2019.
• Public awareness will also be
provided about the drawbacks of
open defecation and promotion of
latrine use.
• Construction of indivisual, cluster
and community toilets.
 PUBLIC AWARENESS
Bring about a behavioural Generating awareness
change in people among citizens

Change

Behaviour
Ministry of Information
and Broadcasting
Creating an enabling Strengthening of urban local
Government of India.
environment for private sector bodies to fulfil these
participation objectives.
BRANDAMBASSADORS

1.PM SHRI NARENDRA MODI

2.SACHIN TENDULKAR
3.SALMAN KHAN
4.PRIYANKA CHOPRA
5.BABA RAMDEV
6.SASHI THAROOR
7.KAMAL HASAN
8.AKSHAY KUMAR
9.DILIP JOSHI
10.AMITABH BACCHAN
11.VIRAT KOHLI
12 MS DHONI.
Top 10 cleanest city in India:
1.INDORE
2.BHOPAL
3.VISAKHAPATNAM
4.SURAT
5.MYSURU
6.TIRUCHIRAPALLY
7.NDMC,NEW DELHI
8.NAVI MUMBAI
9.TIRUPATI
10.VARODRA
How Realistic is the
Swachh Bharat Campaign?
• Under pressure things happen faster.
• 20 millions toilets by 2015.
• Less than One-third Indian have access to
sanitation facilities.
• Around four lakhs -0 to 5 years old die due to
unsafe drinking water.
• Only 22% of rural household use sanitary
facilities.
• Caste is a major problem.
• “If we Indian can reach Mars then, can’t
Indians go and clean our streets and roads”.
• This is very difficult mission but by 2019m we
should accomplished it.
Swachh Bharat Abhiyan – “Hit or Miss”.
Swachh Bharat only Noise ,No Action
1.Taget- 25 lakhs individual toilets by 2019.
4.6 lakhs installed
12 lakhs under-process
Success rate:-18%
2.Target-100000 community toilets by 2019.
25,000 toilets installed
success rate-25%
3.Target-1000 cities with 100% solid waste
management
by 2019
only 2 have achieved
Success rate-0.2%
 CONCLUSSION
• Not to be disillusioned by the reports of slow
progress.
• Somewhere, somebody is listening, doing their bit.
• Let look at the glass as half full, not as half
empty because we have come from nothing to this
place.
• Role of youth- by inculcating culture of self
service and cleanliness we can bring change.
• Swachh Bharat Abhiyan should be taken forward
as a National Initiative irrespective of its name
and fame.
• Attitudes towards cleanliness is changing but we
must not forget we have miles to go.
THANKING
YOU
•ROYAL CIVIL