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MAPA DE FLUJO DE VALOR Wgg Cd | March 9, 2019

MEDIA AND
INTERPERSONAL
COMMUNICATION IN THE
DISSEMINATION OF A NEWS
EVENT

similarity contrast

Despite being a powerful medium, many


times the event does not reach the target
By size, it facilitates the diffusion of audience
information, increases the speed with
which a message travels
Possible loss of control over the content
and comments that exist around the
event
Mediate between the State and public
relations and its individual media.
Resistance of the user to advertising in
social interaction media such as social
networks

Real-time communication
The relationship between the source and
the receiver is usually unequivocal. The
public is under the direct control of the
communicator

Allows you to address a specific


audience based on your interests
Distorted perceptions of the real world

To communicate well we need to know


ourselves and our frame of reference, Handles changing audiences, changing
and be able to value other people
the context of an event, news, etc.

In this way I consider vitally important


the analysis of the organization of
events from the angle of communication,
since, we could say, a meeting between
human beings is a communication
generating system

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