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Day 1 As explained in It's Only Cold On One Sideline, attitudes are part thought and part emotion or

"feeling." Attitudes influence actions through intentions, or goals. You will get the strongest, most intense
action from positive thoughts and feelings, such as excitement, challenge, fun, and love.
To develop great attitudes, you need to be able to pull positive feelings "out of thin air," so to speak. More
specifically, we are going to begin to condition this positive emotion. To begin to do this, you are going to
choose a positive emotion to condition. Good emotions to choose from are challenge, excitment, fun, love,
and confidence.

To develop great attitudes, you need to be able to pull positive feelings "out of thin air," so to
speak. More specifically, we are going to begin to condition this positive emotion. To begin to do
this, you are going to choose a positive emotion to condition. Good emotions to choose from are
challenge, excitment, fun, love, and confidence.

Choose your positive emotion now:

Next, you are going to start conditioning that emotion with the help of music. Look at the positive
emotion you chose to condition and choose a song that makes you feel that way.

Song to help condition the positive emotion:

Find a quiet comfortable place. Either lying down or sitting is fine, but try to find as quiet a place
as possible. Then listen to your song. Listen to the song 3 times today. Focus on creating a strong
positive feeling as you listen to the song. Try to create as intense a positive feeling as possible.

Recommendations for times to listen to the song:


1) First thing when you wake-up, early in the morning.
2) Afternoon, such as right before practice.
3) Early to mid-evening, perhaps as close as possible to typical game time if
you play in the evening. For example, if you typically play games at 7:00pm,
try to make it as close to 7:00pm as possible. Whatever evening time you
choose, don't make it too close to bedtime. Give yourself at least an hour or
two to relax and begin resting before going to bed.
Further recommendations for timing:
1) Set an alarm for timing. If you use a phone you can type a note to help set
the emotion.
2) Attach it to other things you do every day, such as getting out of bed, getting
dressed for practice, arriving home, changing out of school/work clothes into
comfortable evening clothes, sitting down to settle into your evening routine, etc.

(C) JARED M. WOOD, PH.D. 1SIDELINE.COM 28 DAY ATTITUDE PLAN 1


Day 2 Listen to the song 3 times today. Focus on creating a strong positive feeling as you
listen to the song. Try to create as intense a positive feeling as possible.

Day 3 Listen to the song 3 times today. Focus on creating a strong positive feeling as you
listen to the song. Try to create as intense a positive feeling as possible.

Day 4 Look over the quotes and suggested attitudes at the end of this plan. Note how
each makes you feel, and choose the one that matches your chosen positive emotion and
song most closely. Circle the quote and write the suggested self-talk part of the quote here.
Alternatively, choose a different quote that make you feel the way you want to feel:

Listen to the song 3 times today. Focus on creating a strong positive feeling as you listen to
the song. Try to create as intense a positive feeling as possible.

Day 5 Read your circled quote and recite (either quietly or silently will do) the suggested
self-talk part of the quote one time. Immediately after doing this, listen to your song. As
you listen and experience the intense positive feeling, recite the self-talk part of the quote
several times. Do this 3 times today using the same schedule you have been using for the
past 4 days.

Day 6 Read your circled quote and recite the suggested self-talk part of the quote one
time. Immediately after doing this, listen to your song. As you listen and experience the
intense positive feeling, recite the self-talk part of the quote several times. Do this 3 times
today on your typical schedule.

Day 7 Read your circled quote and recite the suggested self-talk part of the quote one
time. Immediately after doing this, listen to your song. As you listen and experience the
intense positive feeling, recite the self-talk part of the quote several times. Do this 3 times
today on your typical schedule.

Day 8 Your schedule is going to change just a little bit today. Here is how it should go for
each time you do a session.
Session 1 Day 8: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song. As you listen and
experience the intense positive feeling, recite the self-talk part of the quote several times.
Session 2 Day 8: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song. As you listen and
experience the intense positive feeling, recite the self-talk part of the quote several times.
Session 3 Day 8: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song; however, this time, turn
down the volume so low that you can barely hear the song. I want the song to be played
so low that it's barely recognizeable. The song is really just to be used as a timer for your
session this time. As you recite the self-talk part of the quote, try to experience the positive
feeling as intensely as possible.

(C) Jared Wood, Ph.D. 1sideline.com 28 Day Attitude Plan Page 2 of 21


Day 9 Your schedule is going to change just a little bit today. Here is how I want it to go
for each time you do a session.
Session 1 Day 9: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song. As you listen and
experience the intense positive feeling, recite the self-talk part of the quote several times.
Session 2 Day 9: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song; however, this time, turn
down the volume so low that you can barely hear the song. I want the song to be played
so low that it's barely recognizeable. The song is really just to be used as a timer for your
session this time. As you recite the self-talk part of the quote, try to experience the positive
feeling as intensely as possible.
Session 3 Day 9: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song; however, this time, turn
down the volume so low that you can barely hear the song. I want the song to be played
so low that it's barely recognizeable. The song is really just to be used as a timer for your
session this time. As you recite the self-talk part of the quote, try to experience the positive
feeling as intensely as possible.

Day 10 Your schedule is going to change just a little bit today. Here is how I want it to go
for each time you do a session.
Session 1 Day 10: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song; however, this time, turn
down the volume so low that you can barely hear the song. I want the song to be played
so low that it's barely recognizeable. The song is really just to be used as a timer for your
session this time. As you recite the self-talk part of the quote, try to experience the positive
feeling as intensely as possible.
Session 2 Day 10: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song. As you listen and
experience the intense positive feeling, recite the self-talk part of the quote several times.
Session 3 Day 10: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song; however, this time, turn
down the volume so low that you can barely hear the song. I want the song to be played
so low that it's barely recognizeable. The song is really just to be used as a timer for your
session this time. As you recite the self-talk part of the quote, try to experience the positive
feeling as intensely as possible.

Day 11Your schedule is going to change just a little bit today. Here is how I want it to go
for each time you do a session.
Session 1 Day 11: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song; however, this time, turn
down the volume so low that you can barely hear the song. I want the song to be played
so low that it's barely recognizeable. The song is really just to be used as a timer for your
session this time. As you recite the self-talk part of the quote, try to experience the positive
feeling as intensely as possible.

(C) Jared Wood, Ph.D. 1sideline.com 28 Day Attitude Plan Page 3 of 21


Session 2 Day 11: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song; however, this time, turn
down the volume so low that you can barely hear the song. I want the song to be played
so low that it's barely recognizeable. The song is really just to be used as a timer for your
session this time. As you recite the self-talk part of the quote, try to experience the positive
feeling as intensely as possible.
Session 3 Day 11: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song. As you listen and
experience the intense positive feeling, recite the self-talk part of the quote several times.

Day 12 Read your circled quote and recite the suggested self-talk part of the quote one
time. Immediately after doing this, listen to your song. As you listen and experience the
intense positive feeling, recite the self-talk part of the quote several times. Immediately
after the song finishes, imagine 5 short scenes in your upcoming day, or tomorrow, in
which you apply your self-talk. Keep the intense positive feeling as you imagine your self-
talk situations. Do this 3 times today on your typical schedule.

Day 13 Your schedule is going to change just a little bit today. Here is how I want it to go
for each time you do a session.
Session 1 Day 13: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song. As you listen and
experience the intense positive feeling, recite the self-talk part of the quote several
times.Immediately after the song finishes, imagine 5 short scenes in your upcoming day in
which you apply your self-talk. Keep the intense positive feeling as you imagine your self-
talk situations.
Session 2 Day 13: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song; however, this time, turn
down the volume so low that you can barely hear the song. I want the song to be played
so low that it's barely recognizeable. The song is really just to be used as a timer for your
session this time. As you recite the self-talk part of the quote, try to experience the positive
feeling as intensely as possible. Immediately after the song finishes, imagine 5 short scenes
in your upcoming day in which you apply your self-talk. Keep the intense positive feeling
as you imagine your self-talk situations.
Session 3 Day 13: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song; however, this time, turn
down the volume so low that you can barely hear the song. I want the song to be played
so low that it's barely recognizeable. The song is really just to be used as a timer for your
session this time. As you recite the self-talk part of the quote, try to experience the positive
feeling as intensely as possible. Immediately after the song finishes, imagine 5 short scenes
for tomorrow in which you apply your self-talk. Keep the intense positive feeling as you
imagine your self-talk situations.

Day 14 Your schedule is going to change just a little bit today. Here is how I want it to go
for each time you do a session.
Session 1 Day 14: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song; however, this time, turn

(C) Jared Wood, Ph.D. 1sideline.com 28 Day Attitude Plan Page 4 of 21


down the volume so low that you can barely hear the song. I want the song to be played
so low that it's barely recognizeable. The song is really just to be used as a timer for your
session this time. As you recite the self-talk part of the quote, try to experience the positive
feeling as intensely as possible. Immediately after the song finishes, imagine 5 short scenes
in your upcoming day in which you apply your self-talk. Keep the intense positive feeling
as you imagine your self-talk situations.
Session 2 Day 14: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song; however, this time, turn
down the volume so low that you can barely hear the song. I want the song to be played
so low that it's barely recognizeable. The song is really just to be used as a timer for your
session this time. As you recite the self-talk part of the quote, try to experience the positive
feeling as intensely as possible. Immediately after the song finishes, imagine 5 short scenes
in your upcoming day in which you apply your self-talk. Keep the intense positive feeling
as you imagine your self-talk situations.
Session 3 Day 14: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song. As you listen and
experience the intense positive feeling, recite the self-talk part of the quote several times.
Immediately after the song finishes, imagine 5 short scenes for tomorrow in which you
apply your self-talk. Keep the intense positive feeling as you imagine your self-talk
situations.

You should now have a nicely conditioned quote (which prompts a thought) and positive
feeling. Together, the thought and feeling are a conditioned attitude. Over the next two
weeks, we are going to continue to condition this attitude and put it to work for you.

Day 15
Session 1 Day 15: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song. As you listen and
experience the intense positive feeling, recite the self-talk part of the quote several times.
Immediately after the song finishes, imagine 5 short scenes in your upcoming day in which
you apply your self-talk. Keep the intense positive feeling as you imagine your self-talk
situations.
Session 2 Day 15: Put your quote into action in at least five situations during the day.
Ultimately, it would be best if these 5 situations were the same you rehearsed earlier in the
day, but any 5 situations will work. Play around with sometimes saying the quote silently
in your head, sometimes saying out loud to yourself (even if it's very quiet), and other
times saying it loud enough for others to hear.
Session 3 Day 15: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song. As you listen and
experience the intense positive feeling, imagine 5 successful situations from your day in
which you used your self-talk attitude and had positive feelings. Relive the situations and
feel the positive emotions. If you did not have 5 successful situations. Make up some
situations and imagine success while feeling the strong positive emotions. Immediately
after the music stops, imagine 5 scenes from tomorrow in which you use your self-talk
attitude successfully. Continue to feel the strong positive emotion as you do your imagery.

(C) Jared Wood, Ph.D. 1sideline.com 28 Day Attitude Plan Page 5 of 21


Day 16 Session 1 Day 16: Read your circled quote and recite the suggested self-talk part
of the quote one time. Immediately after doing this, listen to your song. As you listen and
experience the intense positive feeling, recite the self-talk part of the quote several times.
Immediately after the song finishes, imagine 5 short scenes in your upcoming day in which
you apply your self-talk. Keep the intense positive feeling as you imagine your self-talk
situations.
Session 2 Day 16: Put your quote into action in at least five situations during the day.
Ultimately, it would be best if these 5 situations were the same you rehearsed earlier in the
day, but any 5 situations will work. Again play around with volume and situation.
Session 3 Day 16: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song at low volume, just as
you have done before in certain sessions. As you listen and experience the intense positive
feeling, imagine 5 successful situations from your day in which you used your self-talk
attitude and had positive feelings. Relive the situations and feel the positive emotions. If
you did not have 5 successful situations. Make up some situations and imagine success
while feeling the strong positive emotions. Immediately after the music stops, imagine 5
scenes from tomorrow in which you use your self-talk attitude successfully. Continue to
feel the strong positive emotion as you do your imagery.

Day 17 Session 1 Day 17: Read your circled quote and recite the suggested self-talk part
of the quote one time. Immediately after doing this, listen to your song at low volume, just
as you have done before in certain sessions. As you listen and experience the intense
positive feeling, recite the self-talk part of the quote several times. Immediately after the
song finishes, imagine 5 short scenes in your upcoming day in which you apply your self-
talk. Keep the intense positive feeling as you imagine your self-talk situations.
Session 2 Day 17: Put your quote into action in at least five situations during the day.
Ultimately, it would be best if these 5 situations were the same you rehearsed earlier in the
day, but any 5 situations will work. Again play around with volume and situation.
Session 3 Day 17: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song. As you listen and
experience the intense positive feeling, imagine 5 successful situations from your day in
which you used your self-talk attitude and had positive feelings. Relive the situations and
feel the positive emotions. If you did not have 5 successful situations. Make up some
situations and imagine success while feeling the strong positive emotions. Immediately
after the music stops, imagine 5 scenes from tomorrow in which you use your self-talk
attitude successfully. Continue to feel the strong positive emotion as you do your imagery.

Day 18 Session 1 Day 18: Read your circled quote and recite the suggested self-talk part
of the quote one time. Immediately after doing this, listen to your song at low volume, just
as you have done before in certain sessions. As you listen and experience the intense
positive feeling, recite the self-talk part of the quote several times. Immediately after the
song finishes, imagine 5 short scenes in your upcoming day in which you apply your self-
talk. Keep the intense positive feeling as you imagine your self-talk situations.
Session 2 Day 18: Put your quote into action in at least five situations during the day.
Ultimately, it would be best if these 5 situations were the same you rehearsed earlier in the
day, but any 5 situations will work. Again play around with volume and situation.

(C) Jared Wood, Ph.D. 1sideline.com 28 Day Attitude Plan Page 6 of 21


Session 3 Day 18: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song at low volume, just as
you have done before in certain sessions. As you listen and experience the intense positive
feeling, imagine 5 successful situations from your day in which you used your self-talk
attitude and had positive feelings. Relive the situations and feel the positive emotions. If
you did not have 5 successful situations. Make up some situations and imagine success
while feeling the strong positive emotions. Immediately after the music stops, imagine 5
scenes from tomorrow in which you use your self-talk attitude successfully. Continue to
feel the strong positive emotion as you do your imagery.

Day 19 Session 1 Day 19: Read your circled quote and recite the suggested self-talk part
of the quote one time. Immediately after doing this, listen to your song at low volume, just
as you have done before in certain sessions. As you listen and experience the intense
positive feeling, recite the self-talk part of the quote several times. Immediately after the
song finishes, imagine 5 short scenes in your upcoming day in which you apply your self-
talk. Keep the intense positive feeling as you imagine your self-talk situations.
Session 2 Day 19: Put your quote into action in at least five situations during the day.
Ultimately, it would be best if these 5 situations were the same you rehearsed earlier in the
day, but any 5 situations will work.
Session 3 Day 19: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this try to experience the stong positive emotion.
As you experience the strong positive emotion, imagine 5 successful situations from your
day in which you used your self-talk attitude and had positive feelings. Relive the
situations and feel the positive emotions. If you did not have 5 successful situations. Make
up some situations and imagine success while feeling the strong positive emotions. When
you are finished reliving scenes from today, imagine 5 scenes from tomorrow in which you
use your self-talk attitude successfully. Continue to feel the strong positive emotion as you
do your imagery.

Day 20 Session 1 Day 20: Read your circled quote and recite the suggested self-talk part
of the quote one time. Immediately after doing this try to experience the stong positive
emotion. As you experience the strong positive emotion, imagine 5 upcoming successful
situations from your day in which you will use your self-talk attitude. Imagine the scenes
while experiencing positive emotions.
Session 2 Day 20: Put your quote into action in at least five situations during the day.
Ultimately, it would be best if these 5 situations were the same you rehearsed earlier in the
day, but any 5 situations will work.
Session 3 Day 20: Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this try to experience the stong positive emotion.
As you experience the strong positive emotion, imagine 5 successful situations from your
day in which you used your self-talk attitude and had positive feelings. Relive the
situations and feel the positive emotions. If you did not have 5 successful situations. Make
up some situations and imagine success while feeling the strong positive emotions. When
you are finished reliving scenes from today, imagine 5 scenes from tomorrow in which you
use your self-talk attitude successfully. Continue to feel the strong positive emotion as you
do your imagery.

(C) Jared Wood, Ph.D. 1sideline.com 28 Day Attitude Plan Page 7 of 21


Day 21 Session 1 Day 21: Read your circled quote and recite the suggested self-talk part
of the quote one time. Immediately after doing this, listen to your song. As you listen and
experience the intense positive feeling, recite the self-talk part of the quote several times.
Immediately after the song finishes, imagine 5 short scenes in your upcoming day in which
you apply your self-talk. Keep the intense positive feeling as you imagine your self-talk
situations.
Session 2 A Session 2 Day 21: Put your quote into action in at least five situations during
the day. Ultimately, it would be best if these 5 situations were the same you rehearsed
earlier in the day, but any 5 situations will work.
Session 2 B In addition to Read your circled quote and recite the suggested self-talk part of
the quote one time. Immediately after doing this, listen to your song. As you listen and
experience the intense positive feeling, recite the self-talk part of the quote several times.
Immediately after the song finishes, imagine 5 short scenes in your upcoming day in which
you apply your self-talk. Keep the intense positive feeling as you imagine your self-talk
situations.
Session 3 Day 21. Read your circled quote and recite the suggested self-talk part of the
quote one time. Immediately after doing this, listen to your song. As you listen and
experience the intense positive feeling, imagine 5 successful situations from your day in
which you used your self-talk attitude and had positive feelings. Relive the situations and
feel the positive emotions. If you did not have 5 successful situations. Make up some
situations and imagine success while feeling the strong positive emotions. Immediately
after the music stops, imagine 5 scenes from tomorrow in which you use your self-talk
attitude successfully. Continue to feel the strong positive emotion as you do your imagery.

Day 22 Repeat day 15.


Day 23 Repeat day 16.
Day 24 Repeat day 17.
Day 25 Repeat day 18.
Day 26 Repeat day 19.
Day 27 Repeat day 20.
Day 28 Repeat day 21

You know have a strongly conditioned attitude that you've connected to self-talk and
practiced in various situations. Continue to use this attitude self-talk anytime you need to
feel the positive emotion. It is good to occasionally repeat the Day 21 sessions, especially
if you feel the connections weakening. If the attitude, self-talk, emotion connection
weakens too much, repeat days 15 through 21. If you want to condition a new attitude,
simply repeat the 28 day process with a new attitude, song, and self-talk statement.

(C) Jared Wood, Ph.D. 1sideline.com 28 Day Attitude Plan Page 8 of 21


Suggestions for quotes and self-talk to be used in
conditioning attitudes
Some of these are short enough to use the entire quote, but others need to be shortened. I
shortened them logically, but feel free to shorten them, or change them, in any way that
creates a positive emotion in you.

From Section 1 of It's Only Cold On One Sideline: Attitudes

It's a Great Day to be Alive


"The longer I live, the more I realize the impact of attitude on
life. Attitude, to me, is more important than facts.  It is more
important than the past, than education, than money, than
circumstances, than failures, than successes, than what other Suggested attitude self-talk:
people think, say or do.  It is more important than appearance, "I'm in charge of my attitude."
giftedness or skill.  It will make or break a company... a church... a
home.  The remarkable thing is we have a choice every day Other suggestions:
regarding the attitude we embrace for that day.  We cannot
change our past... we cannot change the fact that people will act
in a certain way.  We cannot change the inevitable.  The only thing
we can do is play the one string we have, and that is our attitude...
I am convinced that life is 10% what happens to me and 90%
how I react to it. And so it is with you... we are in charge of our
Attitudes.”
-Charles Swindoll

Suggested attitude self-talk:


"It's a great day to be alive!"
Memento mori. "Nobody lives forever. Get after it."
-Latin phrase meaning, "Remember, "Urgency."
you will die." "Act with a sense of urgency."

Other suggestions:

Suggested attitude self-talk:


"It's a great day to be alive!"
Carpe diem. "Carpe diem."
-Latin phrase meaning, "Seize the day." "Seize the day."

Other suggestions:

(C) Jared Wood, Ph.D. 1sideline.com 28 Day Attitude Plan Page 9 of 21


"If you hear a voice within you say, 'You cannot Suggested attitude self-talk:
paint,' then by all means paint and that voice will "Do it. Silence the fear."
be silenced."
-Vincent VanGogh Other suggestions:

Nobody Walks But the Mailman

"Do not wait; the time will never be just right. Start
Suggested attitude self-talk:
where you stand, and work with whatever tools you
"Nobody walks but the mailman."
may have at your command, and better tools will
"Get after it now."
be found as you go along."
-Napoleon Hill, American Speaker and
Other suggestions:
Motivational Writer

Whatever It Takes

Suggested attitude self-talk:


Just do it. "Just do it."
-Nike slogan
Other suggestions:

Suggested attitude self-talk:


"Work."
"Talent is never enough. With few exceptions, the "Do work."
best players are the hardest workers." "Work hard."
-Magic Johnson "Whatever it takes."

Other suggestions:

Accept the Challenge


Suggested attitude self-talk:
"Only those who dare to fail greatly can ever "Dare greatly."
achieve greatly." "Achieve greatly."
-Robert F. Kennedy
Other suggestions:

(C) Jared Wood, Ph.D. 1sideline.com 28 Day Attitude Plan Page 10 of 21


Suggested attitude self-talk:
Fortune favors the bold.
"Fortune favors the bold."
-Translation from the Latin proverb, Audentes
"Fortune favors the brave."
fortuna iuvat
Other suggestions:

"The ultimate measure of a man is not Suggested attitude self-talk:


where he stands in moments of comfort, but "Love the challenge."
where he stands at times of challenge and "Take a stand."
controversy."
-Martin Luther King, Jr. Other suggestions:

Down Up Tradition

"We must accept life for what it actually is - a Suggested attitude self-talk:
challenge to our quality without which we "Love the challenge."
should never know of what stuff we are made, "Accept the challenge."
or grow to our full stature."
-Robert Louis Stevenson Other suggestions:

Suggested attitude self-talk:


"Be a leader."
"Our chief want is someone who will inspire us "Be an inspiration."
to be what we know we could be." "Lead."
-Ralph Waldo Emerson "Inspire."

Other suggestions:

From Section 2 of It's Only Cold On One Sideline: Goals

The Little Things

"That some achieve great success, is proof to Suggested attitude self-talk:


all that others can achieve it as well." "If _____________ can do it, so can I."
-Abraham Lincoln
Other suggestions:

(C) Jared Wood, Ph.D. 1sideline.com 28 Day Attitude Plan Page 11 of 21


"Sometimes when I consider what tremendous
consequences come from little things, I am Suggested attitude self-talk:
tempted to think there are no little things." "Do the little things."
-Bruce Barton, American Author, Executive, "Do the little things extraordinarily well."
and Politician
Other suggestions:

Suggested attitude self-talk:


"The little things are vital."
"It's the little details that are vital. Little "Do the little things to make the big things
things make the big things happen." happen."
-John Wooden "Make it happen."
"No pain, no gain."

Other suggestions:

The Will to Win

Suggested attitude self-talk:


"Winning isn't everything. It's the only thing." "Win!"
-Vince Lombardi
Other suggestions:

Suggested attitude self-talk:


"It's not the will to win that matters...everyone has
"Impose and inflict your will."
that. It's the will to prepare to win that matters."
"Impose and inflict your will on your opponent."
- Paul "Bear" Bryant
"Impose and inflict your will on yourself."
"You will play like you practice."

Other suggestions:

(C) Jared Wood, Ph.D. 1sideline.com 28 Day Attitude Plan Page 12 of 21


You Either Get Better or You Get Worse

"The principle is competing against yourself. It's Suggested attitude self-talk:


about self-improvement, about being better than "Get better."
you were the day before." "Either get bitter or get better."
-Steve Young
Other suggestions:

Suggested attitude self-talk:


"You never stay the same. You either get better
"Get better now."
or you get worse."
"Improve!"
-Jon Gruden
Other suggestions:

Play Every Play As If It's Your Last

"Even in camp, every play's a big play. With the Suggested attitude self-talk:
Steelers you learn to play every play like it's your "Play every play as if it's your last."
last."
-Antonio Brown, Pittsburgh Steelers Other suugestions:

"Now, you guys all understand what last play means? Last
play. You play every play as if it was the last play you will ever
play. And if we don't play with emotion, if we don't play the Suggested attitude self-talk:
last play on every play, it will be. There won't be a next week. "Last play!"
Every play tonight, you play....you think about what that "Last play every play!"
means. You think about what it means to be on your last play!
This is my last play of football ever! My last play! How do I Other suggestions:
want it to be? How do I want to be remembered? My last
play! Every play."
-Coach Ed Burke, Torrey Pines High School, San Diego, CA

(C) Jared Wood, Ph.D. 1sideline.com 28 Day Attitude Plan Page 13 of 21


Suggested attitude self-talk:
"Concentrate on what will produce results rather "Concentrate on the process."
than on the results, the process rather than the "Work the process."
prize."
-Bill Walsh Other suggestions:

Pursuit
Suggested attitude self-talk:
"Desire is the key to motivation, but it's "Be tenacious."
determination and commitment to an "Tenacious."
unrelenting pursuit of our goal - a commitment "Be committed."
to excellence - that will enable you to attain "Commitment."
the success you seek." "Be determined."
-Mario Andretti "Determined."
"Be relentless."
"Relentless."
"Commit to excellence."

Other suggestions:

"Each of us, if we would grow, must be committed to


excellence and to victory, even though we know complete
victory cannot be attained, it must be pursued with all Suggested attitude self-talk:
one's might. The championships, the money, the color; all "Excel, win, endure."
of these things linger only in the memory. It is the spirit,
the will to excel, the will to win, these are the things that Other suggestions:
endure. These are the important things, and they will
always remain in Green Bay."
-Vince Lombardi

Superhuman Second Effort


"Nothing in this world can take the place of
persistence. Talent will not: Nothing is more Suggested attitude self-talk:
common than unsuccessful men with talent. Genius "Persist."
will not: Unrewarded genius is almost a proverb. "Superhuman second effort."
Education will not: The world is full of educated
derelicts. Persistence and determination alone are Other suggestions:
omnipotent."
- Calvin Coolidge

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Suggested attitude self-talk:
"Ambition is the path to success. Persistence "Arrive through persistence."
is the vehicle you arrive in."
-Bill Bradley Other suggestions:

Take the Drill to the Field

"Practice does not make perfect. Only perfect Suggested attitude self-talk:
practice makes perfect." "Perfect practice makes perfect."
-Vince Lombardi
Other suggestions:

"You've got to learn your instrument. Then, you practice, Suggested attitude self-talk:
practice, practice. And then, when you finally get up there "Practice, practice, practice."
on the bandstand, forget all that and just wail." "Forget all that and just wail."
-Charlie Parker, American jazz great "Just wail."
"Wail."

Other suggestions:

No Excuses

"When you have exhausted all possibilities, Suggested attitude self-talk:


remember this: You haven't." "Exhaust the possibilities."
- Thomas Edison "Anything is possible."

Other suggestions:

"There's a difference between interest and commitment. Suggested attitude self-talk:


When you're interested in doing something, you do it "Accept no excuses."
only when it's convenient. When you're committed to "No excuses."
something, you accept no excuses; only results."
- Kenneth Blanchard Other suggestions:

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Suggested attitude self-talk:
"Be relentless in pursuit of those goals,
"Be relentless."
especially in the face of obstacles. Along the
"No excuses. No blame."
way, make no excuses and place no blame."
-Ray Bourque Other suggestions:

On the Same Page

"Teamwork is the ability to work together toward a Suggested attitude self-talk:


common vision. The ability to direct individual "Team!"
accomplishments toward organization objectives. It is "The team, the team, the team."
the fuel that allows common people to attain "Fuel uncommon results."
uncommon results."
-Andrew Carnegie Other suggestions:

From Section 3 of It's Only Cold On One Sideline: Confidence

Celebrate

Suggested attitude self-talk:


"Celebrate what you want to see more of." "Celebrate the challenge."
-Tom Peters, American Author
Other suggestions:

Suggested attitude self-talk:


"Celebrate what you've accomplished, but raise "Celebrate but always raise the bar."
the bar a little higher each time you succeed." "Raise the bar."
-Mia Hamm
Other suggestions:

Make the Play


Suggested attitude self-talk:
"Don't wait for extraordinary opportunities. "Seize the common occasion. Make it
Seize common occasions and make them extraordinary."
great. Weak men wait for opportunities; strong "Make the opportunity."
men make them." "Create extraordinary opportunity."
-Orison Swett Marden
Other suggestions:

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Suggested attitude self-talk:
"A pessimist sees the difficulty in every
"See the opportunity in difficulty."
opportunity; an optimist sees the opportunity
"Love the difficulty."
in every difficulty."
"When the going gets tough, the tough get going."
- Winston Churchill
Other suggestions:

Those Who Stay Will Be Champions

"They were just guys like you. They were ordinary Suggested attitude self-talk:
people doing ordinary things extraordinarily well." "Do the ordinary extraordinarily well."
-John Gagliardi, Head Coach, St. John's College,
imparting vicarious confidence in his players Other suggestions:

"Wake up everyday with someone to look up Suggested attitude self-talk:


to, something to look forward to, and "Chase it."
someone to chase."
- Matthew McConaughey Other suggestions:

Pick 'Em Up

Suggested attitude self-talk:


"Nothing great was ever achieved without
"Nothing great was ever achieved without
enthusiasm."
enthusiasm."
-Ralph Waldo Emerson "Be enthusiastic."
"Let's go."
"Do it with enthusiasm."

Other suggestions:

"Keep away from people who try to belittle your Suggested attitude self-talk:
ambitions...the really great make you feel that you, too, "Be great."
can become great." "Pick 'em up."
-Mark Twain
Other suggestions:

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Suggested attitude self-talk:
"A rising tide lifts all boats." "A rising tide lifts all boats."
-John F. Kennedy "Pick 'em up."
"Let's go."

Other suggestions:

60 Tens

Suggested attitude self-talk:


"Be tough."
"Fatigue will make cowards of us all." "Be fearless."
- Vince Lombardi "Push through the pain."

Other suggestions:

In the Shadow of the Scoreboard

Suggested attitude self-talk:


"Whatever the mind can conceive and "Conceive, believe, achieve."
believe, it can achieve."
-Napoleon Hill Other suggestions:

Suggested attitude self-talk:


"If my mind can conceive it, and my heart can "Conceive it, believe it, achieve it."
believe it, then I can achieve it."
-Muhammad Ali Other suggestions:

Raising Cain
Suggested attitude self-talk:
"I'm looking for players who make their "Lead."
teammates better. You do that with "Enthusiasm and passion."
enthusiasm and passion." "Lead with enthusiasm and passion."
- Mike Krzyzewski
Other suggestions:

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Sudden Change
"The Chinese use two brush strokes to write the Suggested attitude self-talk:
word 'crisis.' One brush stroke stands for danger; "Crisis is opportunity."
the other for opportunity. In a crisis, be aware of
the danger, but recognize the opportunity." Other suggestions:
-John F. Kennedy

From Section 4 of It's Only Cold On One Sideline: Motivation

Attitude, Effort, and Toughness


Suggested attitude self-talk:
"To me, football is so much about mental "Dig deep."
toughness. It's digging deep. It's doing whatever "Whatever it takes."
you need to do to help a team win and that "Be mentally tough."
comes in a lot of shapes and forms." "Be tough."
- Tom Brady
Other suggestions:

#1 Specials #2 Defense #3 Special Teams


Suggested attitude self-talk:
"High achievement always takes place in the "High expectations, high achievement."
framework of high expectations." "Aim high, achieve high."
-Charles Kettering
Other suggestions:

Champions Get Up After Getting Knocked Down


Suggested attitude self-talk:
"Success isn't owned, it's leased. And rent is due "Rent is due, pay it."
every day. Every day somebody is coming for your "It's game day."
job. If you're the greatest, somebody wants to be the "It's always game day."
greatest. If you're not constantly improving, somebody "Every day is game day."
else is. Every single practice, I treat like a game." "Success isn't owned. Let's seize it."
-J.J. Watt
Other suggestions:

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Suggested attitude self-talk:
"It's not whether you get knocked down, "Get up."
it's whether you get back up." "Champions get up."
- Vince Lombardi "Rise up."

Other suggestions:

From Section 5 of It's Only Cold On One Sideline:


Transcendence

Winning It All
"Our deepest fear is not that we are inadequate. Our deepest fear
is that we are powerful beyond measure. It is our light, not our
Suggested attitude self-talk:
darkness, that most frightens us. We ask ourselves, who am I to be
"Shine!"
brilliant, gorgeous, talented, fabulous? Actually, who are you not to
"Shine, and I do mean shine!"
be? You are a child of God. Your playing small doesn't serve the
world. There's nothing enlightened about shrinking so that other
Other suggestions:
people won't feel insecure around you. We are all meant to shine,
as children do. We were born to make manifest the glory of God
that is within us. It's not just in some of us; it's in everyone. And as
we let our own light shine, we unconsciously give other people
permission to do the same. As we're liberated from our own fear,
our presence automatically liberates others."
-Marianne Williamson, A Return to Love

It's Only Cold On One Sideline


Suggested attitude self-talk:
“I know of no more encouraging fact than the "Elevate."
unquestionable ability of man to elevate his life "Rise!"
by a conscious endeavor.” "Live intentionally."
- Henry David Thoreau
Other suggestions:

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Fyte Onne! (Fight On!)
“To the untrained eye ego-climbing and selfless climbing may
appear identical. Both kinds of climbers place one foot in front of
the other. Both breathe in and out at the same rate. Both stop
when tired. Both go forward when rested. But what a difference!
The ego-climber is like an instrument that’s out of adjustment. He Suggested attitude self-talk:
puts his foot down an instant too soon or too late. He’s likely to "The goal is internal and
miss a beautiful passage of sunlight through the trees. He goes on within reach."
when the sloppiness of his step shows he’s tired. He rests at odd
times. He looks up the trail trying to see what’s ahead even when Other suggestions:
he knows what’s ahead because he just looked a second before.
He goes too fast or too slow for the conditions and when he talks
his talk is forever about somewhere else, something else. He’s
here but he’s not here. He rejects the here, he’s unhappy with it,
wants to be farther up the trail but when he gets there will be just
as unhappy because then it will be here. What he’s looking for,
what he wants, is all around him, but he doesn’t want that
because it is all around him. Every step’s an effort, both physically
and spiritually, because he imagines his goal to be external and
distant.”

- Robert M. Pirsig, Zen and the Art of Motorcycle Maintenance:


An Inquiry Into Values

(C) Jared Wood, Ph.D. 1sideline.com 28 Day Attitude Plan Page 21 of 21

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