PURPOSIVE COMMUNICATION REPORT

MASCULINE CULTURE
Reporter 1 Morcilla, Rachelle Mae – Definition

One of the four orientations which result to opposing worldviews include the masculine
culture or the orientation to gender. Masculine culture is one that stresses different expectations
from men and women or simply, the variation between gender roles.

Geert Hoftstede, a social psychologist, was one of the first people to define cultures by
gendered traits. His theory says that cultures can be categorized by gender based on how they stress
the balance between individual achievement and social nurturing. In contrast, the existence of a
feminine culture had also been defined. As cited from the book entitled Purposive Communication
written through the joint effort of the Ateneo de Davao University Department of Language,
Literature and Arts, the difference was primarily identified through a notion wherein this culture
sees ambition, decision-making, and wage earning as values associated to males as the leaders of
homes and the society while feminine cultures prefer enabling and nurturing relationships.

Before proceeding on its specific examples for a more thorough understanding of the topic,
it is important to know that the descriptions of these cultural types are based on gender stereotypes;
meaning, the notions available could either be agreeable or not.

Reporter 2 Ronquillo, Angeline Paz –Example No. 1 and 2

Example number one – men were always expected to be tough and strong. This perspective
tends to criticize men if they show their emotions and express their feelings, specifically, when
they cry.

Example number two – pampering yourself is “gay” in the masculine culture. Every human
being needs and deserves to rest and to distress. Pampering yourself does not make you less of a
person, especially less of a man, if you just want to relax.

Reporter 3 Matela, Shanne Marie – Example No. 3 and 4

Example number three – men are expected to be more assertive, competitive and focused
on material success. As you may notice, majority of the leaders such as presidents or CEOs are
men, stereotypically due to these preceding characteristics which now leads to a comparison
between males and females. Accordingly, females have this weakness specified as “emotions”
which may be a huge factor upon decision making, particularly on ineffective choices. This is why
when complex problems may occur, men are seen to be more capable in terms of handling these,
as such that in relation to the preceding example as well, men are expected to be tougher compared
to women. Therefore, I personally think that this notion is agreeable.

Example number four – men are better in handling money than women. Practically
speaking, I may say that this notion is agreeable as such that women are more likely to be
materialistic and more self-conscious, leading to higher demand in terms of personal necessities
such as hair and skin care. In terms of fashion, outfits tend to be more complex for women than
for men, and at most times, more expensive. Though individual spending may also be dependent
on personal orientations, the wider availability of the wants and perceived needs of women tend
to become an acceptable justification of the preceding notion.

Reporter 4 Manuel, Precious – Example No. 5 and 6