About Meero

Meero started its journey with the desire to simplify the work of photographers, allowing them
to focus their energy and their time to their passion: creating beautiful images and realized
that a photographer’s day is filled with tedious and time-consuming tasks.

That’s why Meero takes care of everything that interferes with the creative process: from
prospecting, billing, sorting, post-production, to delivery. Today, Meero collaborates with
over 58K photographers, providing them with the opportunities to create beautiful images for
more than 31K brands worldwide. Offering them regular engagements, inspiring content and
monthly meetups, Meero unites them through the largest community of creatives around the
world. On average, a 60-minute photoshoot requires up to 4 hours of post-production.
Meero’s artificial intelligence reduces the time to just a few seconds.

This state-of-the-art technology lets brands book their tailored-made photoshoots and videos
all over the globe, delivered in less than 24 hours. In only three years, Meero has changed
the way photography works. The company has more than 600 employees and plans to hire
600 more by the end of 2019 in its five offices located in Bangalore, New York, Paris,
Singapore, and Tokyo.

With nearly $300 million fundraised, Meero has been focusing on its original mission, “Focus
on being creative, and let us do the rest.” Today, Meero: -Is a global leader in image-
processing AI -Is the world’s first on-demand photography platform -Has more than 31K
clients in over 100 countries -Collaborates with more than 58K photographers around the
world -Has 600+ employees from 49 different countries -Delivers a photoshoot every 25
seconds.

India, having recently started operations catering to photoshoots and creation of regular
videos as per the client’s requirements are expanding and venturing into various verticals
and scaling up respectively in volumes and capabilities.
At the moment, whilst rapidly expanding and exploring all avenues in the market, some of
the processes are yet to be implemented here where as the headquarters have already
worked on projects covering multiple requirements and other facets. Knowledge sharing of
earlier and existing projects is spread within the company to get a better understanding of
execution and arriving at similar or better strategies as per the market standards aligning the
expectations of the Client and delivering outcomes showcasing Meero’s valued quality and
service.

The Case

1st situation
Client X : A global food tech startup X has gained traction fast in a very few years in a
competitive landscape of food delivery market. They have worked hard and fast to reach the
#1 position but the competition is fierce.
You’ve worked with them for 4 months now in 3 countries:
France (2 points of contact at Client X - 1000shoots / month)
Australia (1 point of contact at Client X - 300shoots / month)
Dubai (1 point of contact at Client X - 100shoots / month).
We also have 3 points of contact at London HQ. The signatory is there.
You are at lunch with your main contact from France, and she tells you that she is
leaving company X for another company.
● What should be your approach
● How would you ensure that business does not get affected

As a CSM, you are responsible for:

1. Increasing wallet share from client.

2. Showcase that Meero is the vendor that can take care of their shoots whilst maintaining
quality.
3. Help your client be successful in their projects.

Now having the above information in hand, how would you proceed to fulfill your
responsibilities?