About us:

Multiform Sports Academy (MSA) was founded in 1997 by Mr. Dharmesh Gandhi with the view of developing
sports awareness in society and produce world level athletes for country. It was started with Roller Skating
coaching in Surat and now dealing with more than different 12 sports coaching at South Gujarat level. Since
1997 we have trained more than 1,25,000 students and worked with more than 125 clients. Our students
have participated and got medals at district, state, national & international levels.

In the year 2007 our 2 skaters have participated in World Speed Skating Championship held at Cali, Colambia
and in 2008 our Dart player won bronze medals at Singapore Open Dart Championship held at Singapore.
Apart from that various students of different sports have participated and won at national level championship.
Some of our students got Government of Gujarat’s sports awards and scholarships also.

MSA was pioneer in Professional Sports Coaching and till date the market leader at South Gujarat level. We
are proud to have the largest sports coaching team at Gujarat level and they all are dedicated sports
professionals.

Our sports professional are passionate about sports (crazy). They are constantly learning, playing and
upgrading themselves. Sports coaching experience with them is joyful and memorable.

MSA Business Area: Sports coaching

MSA Business Models:

1. Sports Coaching services business
2. Sports Coaching Center business

MSA Business Segments:

1. Sports Coaching services business for
 1.1 School 1.6 NGO’s
1.2 Collages 1.7 Associations
1.3 Corporate 1.8 Personal
1.4 Clubs 1.9 Malls
1.5 Societies

2. Sports Coaching Center business type

2.1 Basic Coaching Centre 2.3 Advance Coaching Centre
2.2 Intermediate Coaching Centre 2.4 Professional Coaching Centre
MSA Business USP?

We design master sports coaching programs for different sports and:

1) Provide sports coaching services in to different sports to various clients like Schools, Collages,
Corporate, Personal training, professional training or team development, clubs & sports centers,
summer camp, residential colony and annual function. We offer customized coaching program as per
client’s requirements.

2) Establish and manage Basic sports coaching centers, Pre advance (intermediate) sports coaching
center, Advance sports coaching centers and EP(professional) sports coaching centers in different
sports.

MSA Vision:
 Design & implement best and unique sport training programs:
 To promote sports in different areas of society,
 To improve people’s quality of life through it and,
 To help athletes to compete and win at different level of competition.

MSA Mission:
 Search, train & secure sports coaches, who want to work in particular sport / activity.
 We involve science, technology & medicine in sports for athlete’s better performance
 Development of basic to professionals training centers in different sports.
 Create safe environment for athletes training.
 Prepare competitive and professional sports athletes for society.
 Enhance education by encouraging students to enjoy exercise and cultivate their talents, abilities and
stamina.
 We believe and follow code of conducts, activities and events of various approved associations.

MSA Values:
 Sports – Sports for all
 Clients – Customer interest always supreme
 Coaching – We provide joyful coaching experience in every sports
 Team Members – Together Everyone Achieves More
 Federation & Sports Authorities – We work for sports development in harmony with them
 Society & Country – Better world through sports

MSA Goals:
1) Long term: Be the world best sports coaching institute and work worldwide.
2) Short term: To produce result at national level school sports and junior sports and by 2014 establish
ourselves at South Gujarat level.

Who are our key partners?

MSA always believe in value based sports development that’s why we are working with all affiliated sports
associations, affiliated government agencies and follow the Olympic values.

Sports & Activities we are teaching joyfully:

 Aerobics  Gymnastics
 Ball Badminton  Karate
 Basketball  Skating
 Chess  Swimming
 Cricket (Summer Camp)  Table Tennis
 Dance  Volleyball
 Dart  Yoga
Why We:

Experience:

1) Having 12 years of rich experience in sports coaching

2) More than 1,25,000 students have learn basic sports with MSA.
3) Successfully worked with corporate like NTPC, KRIBHCO, ESSAR, GNFC etc.
4) Managed more than 100 summer camps and 150 annual functions

Client Satisfaction:

1) Currently we have more than 70 satisfied clients and many of them are working with us from past 7
to10 years.
2) We provide regular monitoring and supervision by professional people.
3) We update our clients with latest sports information.
4) As per requirement we change coaching program for achieving targets.

Our Coaching Spirit:

1) We make playing sports a Joyful experience for our clients.

2) We provide coaching services not only to clients who are having well equipped infrastructure but also
to clients having limited resources.
3) Continuous innovation in coaching method
4) Regular training and up gradation of our coaches as per latest changes in sports coaching

Results we produce:

1) In past 12 years our students won nearly 1000+ medals at different level of competitions in different
sports.
2) Our students are participating in all major sports events organized by approved associations,
government bodies and other approved organizations.
3) Each year our students are participating and winning at district, state and national level championship
in different sports.
4) Few of our students participated at international level events and got medals also.
5) Our students got awards and scholarships of Government of Gujarat also.

Well designed curriculum:

1) We design our own master training program for all sports and keep up grading it time to time and as
per changes in international sports coaching.
2) We design customize sports syllabus in each sports for clients as per their floor space, available
resources and target we have to achieve.

Last but not the least..

We are proud to have the biggest sports coaching team at Gujarat level made up of
Passionate Sports Professionals.
Organization Structure:
General
Manager

Technical Marketing Finance

Operation HR Head Manager Manager
Manger Manager

Project
Master Sales Media
In HR Executive Accountant
Trainer Executive Executive
Charge

Group
Of
Coaches