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Introduction:-
Willie Wonka owns a chocolate factory named Twix Choco Limited and
produces different types of chocolate . He has a exclusive store in the town
where he sells all his chocolates . The price of different type of chocolate is
similar with uniform manufacturing cost and selling price. Mr Wonka is
thinking to open a another store in the nearby town and this new store would
have the following expense and revenue relationship :
Variable Data: Per chocolate(Rs)
Selling price 50
Cost of chocolate 25
Salesman’s commission 5
Annual fixed costs:
Rent 1,50,000
Depreciation 90,000
Salaries 4,00,000
Advertising and distribution 1,50,000
Other fixed expenses 50,000
8,40,000
Statement of Problem:
To check for whether at what point will the new store start to generate profit
we do the Break – even analysis and cash break-even to measure the viability
of the new store and contribution the that store in the log term.
A) To calculate annual break-even point in units and in value.
B)
Cash break-even( in units)= Total cash fixed costs/ Contribution margin per
unit(CMPU)
Total cash fixed costs= TFC - Depreciation
8,40,000-90,000 = Rs 7,50,000
CBEP in units = 7,50,000/20= 37,500( Units)
Cash break- even point =Total cash fixed costs/ (C/V ratio)
7,50,000/0.40= Rs 18,75,000
C)
Determination of CMPU(revised):
Selling price per chocolate(Rs 50-10% of 50 i.e., Rs 5) Rs 45
Less cost of chocolate Rs 25
Contribution margin per unit(revised) Rs20
BEP, in units(Revised)=( 8,40,000+70,000)/20= 70,020 units
Direct Material Rs 20
Direct Labour 7
Variable Manufacturing overheads 5
Fixed Costs(apportioned) 8
Rs40
Incremental Analysis:
Particulars Amount(Rs)
Increase in revenue/ Cost 2,50,000
savings(5000 kg* Rs 50)
Less incremental cost of making
Cocoa mixture:
Direct material(5000kg*Rs20) 1,00,000
Direct Labour (5000kg*Rs 7) 35,000
Variable Manufacturing 25,000
Overheads(5000Kg*Rs5)
Net cost savings/ Net increase( 90,000
before taxes) in profits(5000kg*Rs18)
After the incremental Analysis we can conclude that Willie Wonka should start
manufacturing his own cocoa mixture instead of procuring it as it will be
profitable by Rs 90,000.