Running head: MISSION STATEMENT 1

Mission Statement

Name

Institutional Affiliations
MISSION STATEMENT 2

Mission Statement

Description

A technology company that I would work for in the future deals in the development of

mobile applications. Many people with smartphones rely on mobile applications to get various

services through their devices. The company develops applications in the areas of health,

entertainment, politics, and business. It will cooperate with other players in different sectors in

order to ensure that it offers real experiences for the people using its applications. The following

are the goals of the company:

To improve the life experiences of people

To integrate technology in more aspects of people’s lives

To improve the ability of people to project the future in most aspects of their lives

Mission Statement

To create a positive link between the technology and the routine customer experiences

The word "positive" is an important element in the company's mission statement. The

word implies that the company focuses on developing applications that have a positive impact on

the lives of people. The mantle of "positive influence" will help the company to accomplish

service delivery by developing safe products successfully. Safety is a major problem in the

digital space, considering that some people develop applications with malicious intent for the

users (Brandtzaeg, Pultier & Moen, 2019). The company must develop products that shield

consumers from related risks.

MISSION STATEMENT 3

The aim to address the daily experiences of customers will also help to facilitate service

delivery. Most people use mobile applications to get services through their devices, which they

could seek in person (Allen, 2003). For instance, a health application would help a person to

know the rate of his heartbeat without going to the hospital. Therefore, understanding how to

integrate these applications in the daily lives of consumers will offer a great service.

The mission statement of the company also acts as a guideline for the operations of the

company. A company must focus on its strategic areas of operations to accurately meet the

demands of the consumers. The mission statement helps to maintain the focus of a company on

the important elements, which appeal to the needs of the consumers (Williams, 2008). The

company's mission statement maintains its focus on positive technology and people's

experiences. Knowing the important areas of interest will also help the company to coordinate all

its operations. It will ensure that the key elements in its mission statements align with the

operational strategy in all points of operations. This impact will help the company to develop

quality products for its consumers. The technology industry is highly competitive due to the fast

advancement in technology (Vaaler & McNamara, 2010). Therefore, the company must get a

clear guideline to reaching its service delivery obligations to the consumers.

MISSION STATEMENT 4

References

Allen, J. (2003). The Evolution of New Mobile Applications: A Sociotechnical

Perspective. International Journal of Electronic Commerce, 8(1), 23-36.

Brandtzaeg, P. B., Pultier, A., & Moen, G. M. (2019). Losing Control to Data-Hungry Apps: A

Mixed-Methods Approach to Mobile App Privacy. Social Science Computer

Review, 37(4), 466–488. https://doi.org/10.1177/0894439318777706

Stallworth Williams, L. (2008). The Mission Statement: A Corporate Reporting Tool With a

Past, Present, and Future. The Journal of Business Communication (1973), 45(2), 94–

119. https://doi.org/10.1177/0021943607313989

Vaaler, P., & McNamara, G. (2010). Are Technology-Intensive Industries More Dynamically

Competitive? No and Yes. Organization Science, 21(1), 271-289.