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Business Name: _________________________________ Date of Presentation: ________________

Business Plan Presentation Rubric

Criteria Did not meet Needs Satisfactory Very Satisfactory Outstanding T


Expectations Improvement 4-6 5-7 8-10
0-1 2-3
Concept Statement 15% Group did not include Missing parts of the Had each component. Had each component Presented in a way that was
-Presenting the product, reason for selecting in presentation or to concept statement. Might not have been clear overall clear but might clear and made sense to
the product and summarizes the general such a limited degree Left some questions. or well described. Left have left some stakeholders. Had each
it would not count. some questions. questions. component.
plan.
Marketing Plan 20% Group did not include Missing parts of the Had each part of the Had each part of the Had each part of the marketing
- Presents the need for the product, who it in presentation or to marketing plan. Left marketing plan but not marketing plan and plan and supported the
will be marketed to and why that group. such a limited degree some questions. presented in a very clear or started to support some decisions. Clearly presented.
it would not count. organized way. Was not of the decisions but still
- Present a sample of a marketing strategy
supported. Left some left for some questions.
(i.e. magazine, tv or radio ad)
questions.
Finance & Accounting 20% Group did not include Only presented the Presented both cost and Presented both cost Presented both cost and
- Show an accounting plan for the business, in presentation or to cost or the revenue. revenue but did not and revenue and revenue and provided support.
outlining the fixed and variable costs as well such a limited degree provide support or provided support. Not Clear and well presented to
it would not count. research for how they got completely clear but stakeholders.
as project ted revenue.
the information. overall good.
-Give supporting evidence.
Management & Organizational Structure Group did not include Presented an Presented an organizational Presented an Presented an or4nzationals
20% in presentation or to organizational structure and then either or4nzationals turned turned and provided support
- Explain what type of work environment the such a limited degree structure but not provided support or and provided support and explained how it
it would not count. supports or explained how it and explained how it represented the work
business wants, and show an organizational
explanation. represented the work represented the work environment. Completely clear
structure of the business that represents that
environment. environment. Might and well presented.
idea. not have been
completely clear.
Legal Considerations 15% Group did not include Group attempted to Group provided but was Group identified and Group identified and related
-Identify any legal considerations the in presentation included but not not clear about how it related specifically to specifically to this business and
business team might foresee clear and did not related to this business this business. discussed how they would go
relate to this about handling the issue.
business.
Overall Presentation 10% Group was Group was a little Everyone participated. Everyone participated Everything at a level 4 plus it
-How well was the paper / report written disorganized and the disorganized and Each section was in the presentation. had something that made it
-Demonstration of understanding the presentation was not there were some presented. It was not The flow made sense stand out just a little bit more.
coherent and could parts that needed always clear. and it was clear,
concepts.
not be followed. work. Might have entertaining and
-Ability to support decisions throughout the
Missing many missed one section. professional.
paper / report. components. Someone might not
Someone or a few have participated.
people might not have
participated.

Over-all Total

Group Number _____

Members:
1. _____________________________
2. _____________________________
3. _____________________________
4. _____________________________
5. _____________________________
6. _____________________________
7. _____________________________
8. _____________________________
9. _____________________________

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