TITLE:

 Ministop Philippines

TIME CONTEXT:

 The first Ministop store in the Philippines opened in December 2000 and is now
the second-largest convenience store chain in the country.

POINT OF VIEW:

 Ministop was originally from Japan and was franchised by Robinsons Retail
Holdings, Inc. in 2000 through a subsidiary, partnered with Japan’s Ministop
Co. Ltd and Mitsubishi Corporation to open one of the leading convenience
store chains in Asia to service the Filipino market. Ministop takes pride in its
ready-to-eat offerings that suit the varied tastes and wants of Filipinos, such as
the best-selling Uncle John’s Fried Chicken. Being the first convenience store
in the country equipped with an in-store kitchen facility, Ministop’s food
selections are served hot and fresh every day. Meanwhile, Ministop in Japan
have the best facilities as well such as automatic teller machines inside and a
lot of extravagant things that is still missing in Ministop Philippines.

STATEMENT OF THE PROBLEM:

 What are the major things that Ministop in the Philippines needs to consider to
make sure that they are not changing the original Ministop in Japan?

OBJECTIVES:

 To identify the factors that’s affecting the similarities of the original Ministop
in Japan and in the Philippines.

ALTERNATIVE COURSES OF ACTION (Advantage)

 To experience Ministop in the Japan even you are in the Philippines.

STRATEGIES (MOTIVATION)

 Watch Video Blogs that includes Ministop in Japan and in the Philippines
  Visit Ministop in the Philippines
 Check Ministop website both Japan and Philippines.

RECOMMENDATIONS

 Ministop in the Philippines should have an automatic door set up as well for the
convenience of the people entering the store.
 Ministop in the Philippines should have an Automatic Teller Machines as well
for the convenience of the people who wants to withdraw money in the store.
 Ministop in the Philippines should sell gift cards such us Netflix, prepaid cards
and etc.
 Ministop in the Philippines should have free Wi-Fi in easy access to surf the
internet.

CONCLUSION

 Ministop in Japan are much convenient than Ministop in the Philippines

 Ministop in the Philippines are actually low tech in regards of facilities unlike
Ministop in Japan.
 They are more stuff to purchase in Ministop in Japan than in the Philippines.