Empowering

Blockchain
Intelligence
Investors have limited resources
for analyzing crypto assets
1.0 Analytics ( Current )
Price information providers
Company (token) websites and
white papers
News Sites
Blockchain information service
providers limited to “counting”
basic blockchain stats
2.0 Analytics ( Intotheblock )
Complete Blockchain data sets
Machine Learning
Sophisticated Statistics
Artificial Intelligence
Analytics as a platform
Counterparty analysis
Buy and sell predictions
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The crypto-asset market needs
intelligence in order to evolve as
a relevant asset class

Traditional financial analysis

techniques fall short when
applied to crypto-assets
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INTRODUCING

4
Table of Contents

About Us

The Product

Why Choose intotheblock

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1
About Us
6
intotheblock is an
intelligence company that
leverages machine learning
and advanced statistics to
extract intelligent signals
tailored to crypto-assets

7
intotheblock is an
intelligence company that
leverages machine learning
and advanced statistics to
extract intelligent signals
tailored to crypto-assets

1
A data intelligence layer is required to achieve
efficiency in the crypto asset markets and develop
sophisticated financial vehicles
8
intotheblock is an
intelligence company that
leverages machine learning
and advanced statistics to
extract intelligent signals
tailored to crypto-assets

2
Machine Learning algorithms are more efficient than
humans at extracting actionable intelligence from
crypto asset datasets
9
intotheblock is an
intelligence company that
leverages machine learning
and advanced statistics to
extract intelligent signals
tailored to crypto-assets

3
Blockchains contain most of the information needed to
understand crypto asset behavior – we just need smart
ways to process and interpret these complex datasets
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2
Our Product
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The ITB Platform

A data intelligence platform and

a collection of data visualization
and tools that help investors
better understand the behavior
of crypto-assets

ITB’s collective intelligence

constantly grows with new
datasets, models, signals and
insights

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Our initial 30+ Indicators provide a unique view of every crypto
asset’s behavior

Financial Ownership Network Social

Combine price Provide a view of a Analyze blockchain Measures the pulse
information with crypto asset’s “capital activity to understand and feedback of an
blockchain activity to stack” according to user growth and asset’s community
provide financial ownership activity trends Examples: Twitter word
insights concentration and Examples: East vs West, clouds, Telegram user
Examples: In vs Out of the time held new wallets vs churn, avg. growth…
Money, Bulls vs Bears, time an asset is held…
Examples: Whales pulse,
Large Transactions… HODLRs vs Traders…

...and many more categories coming

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Financial Indicators Example - In/Out of the Money

Description
Which addresses are currently making or losing
money on their holdings? At what price points are the
largest concentrations of addresses?
Methodology
ITB segments the entire onchain investor base of a
given crypto asset into relevant groups based on the
cost of their positions and their relative difference
with current price.
Use
How many addresses are likely to sell if price reaches
a certain level because they would be bouncing back
to break even? Where do you place your stop losses?
What is a good price point to enter into this asset?

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Financial Indicators Example - Bulls vs Bears

Description
How many players bought or sold more than 1% of
the crypto asset’s daily volume?
Methodology
ITB identifies the addresses that bought or sold more
than 1% of the volume traded in a 24h period.
Use
Is volume traded concentrated or diversified? What is
the sentiment of large traders of this asset? How has
this sentiment changed over time?
If Bulls = Bears, this is likely to be an OTC trade. If
Bulls>Bears, this likely should indicate a positive
signal, while the opposite is likely true

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Ownership Indicators Example - Whales

Description
What is the size of large holders and their impact on
a crypto asset? In what direction is concentration
changing?
Methodology
ITB identifies all addresses that own more than 1% of
crypto asset - those whales with 300+ transactions
are defined as “high activity addresses”
Use
Is a crypto asset vulnerable to large sell-offs? Are
large owners accumulating or diversifying? Was a
major change in price caused by whale activity?

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Ownership Indicators Example - HODLrs

Description
Is this an asset mainly held by passive or active
holders?
Methodology
iTB segments the entire investor base of an asset
based on their holding period - HODLrs are those
that have held the asset for 1+ years
Use
Is there enough liquidity in this asset? Are bullish or
bearish runs likely to last? Is price vulnerable to
news/events?

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Network Indicators Example - East vs West

Description
Where (geographically) is the asset mostly traded?
Can we call it a global (evenly traded) asset?
Methodology
iTB sums all transactions with their timestamps and
classifies them as:
West: 60%+ traded from 10 AM to 10 PM UTC
East: 60%+ traded from 10 PM to 10 AM UTC
Use
Do you want to trade an asset whose activity mostly
happens while you sleep? What can be inferred about
your counterparties given their geographical location?

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Social Indicators Example - Telegram Activity

Description
Telegram is one of the main avenues for crypto
investors to get more information about an asset and
to interact with the project’s team
Methodology
iTB tracks the evolution of Telegram members of
every crypto asset over time
Use
Is interest around the asset growing or shrinking?

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Current List of Indicators

Financial Ownership Network Social

In/Out of the Money Whales East vs West Telegram Metrics
Holders’ P&L Investors New Addresses Github Metrics
Bulls and Bears Concentration Active Addresses
Large Transactions HODLrs Zero Balance Addresses
Average Trx Size (in $) Cruisers Total Addresses
Avg Balance (in $) Traders Number of Trx
Volatility ATH/ATL Trx Volume
Correlation to BTC Avg time between trx
Avg time token is held

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3
Why Choose
intotheblock
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intotheblock provides your customers with unique insights to make
informed investment decisions
For any crypto asset, your customers will be able to answer the following questions:

How are holders likely to react (buy, sell, hold) at What is the sentiment of large traders (are there more
different price points? large bulls than large bears)?

Have current holders made or lost money with this asset Is the asset traded mainly in the Western or Eastern
in the past? hemisphere?

Is the asset vulnerable to the decisions of a few holders Is the network growing or shrinking?
(whale concentration)?

Are large owners accumulating or diversifying?

And many more…

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intotheblock wants to partner with your platform to create value
for you and your customers

WHAT INTOTHEBLOCK CAN DO FOR YOU DELIVERING THE FOLLOWING RESULTS

Customers take deep dives into our Increase time spent on your platform:
indicators at your platform Frequency & Time per Visit

Customers are better informed and feel Increase trading volume, and thus
more confident to place trades further demand for your products

Customers receive more intelligence from

your platform than from your competitors’ Increase number of customers

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We can seamlessly Customized Integration
integrate or just Customized View:
have a link from your + Show only indicators for those

platform to give your assets that are of interest to

your users
customers access to Different Pricing Models depending
our indicators on your needs:
+ with/without ITB branding
+ within/outside your site
+ others
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We have built 71.4 M
Blocks Analyzed
1.5 B
Blockchain Addresses

a robust
infrastructure 3 2B
that can be Data Scientists Transactions

integrated
20+ 1,500+
with yours Blockchains Tokens

500+ 1.5 TB
Servers of Data

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intotheblock is the best option for Crypto Asset Intelligence

Blockchain Network Indicators

Proprietary Financial Indicators

Social Indicators

Technical Analysis

Holder / Ownership Analysis

Real time blockchain data

Integration and APIs

Domain-Specific ML Models

Activity notifications
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 INTRODUCING

CONTACT INFORMATION

Eduardo Morrison
emorrison@intotheblock.io