“Product data hygiene” is also part of DR.
SCHNELL’s expertise
"With a PIM system, we have
a single source for all product
information such as texts,
technical data, files, images,
audio and video.
This allows us to keep full
control of our product data and
to make updated information
available in our web shop, in
catalogs and on all other sales
and marketing platforms at
any time."
Maxim Klimenko
Chief Digital Officer
DR.SCHNELL GmbH & Co. KGaA
Perfion | info@perfion.com | www.perfion.com
Throughout Europe, DR.SCHNELL develops hygiene concepts for healthcare, the hotel and
catering industry, professional building cleaning service companies and industrial kitchens.
At DR.SCHNELL, the employees strive to deliver excellent hygiene solutions to the
customers, but this is not all. The company also cares about its own "product data hy-
giene" and this is the reason why all DR.SCHNELL’s product data was put through an efficient
cleansing process back in 2018.
Challenge
DR.SCHNELL had learned that maintaining product information can be extremely time-
consuming - and that data redundancy and lack of data consistency is inevitable if the data
is maintained in many different data sources.
Solution & Benefits
As in so many other companies, the employees at DR.SCHNELL have experienced that
efficient management of product information is an absolute must when products are to be
marketed in 25 languages on various communication platforms. Customers need to be able
to count on consistent and up-to-date product data everywhere.
In order to provide the customers with the high-quality
product information they require, DR.SCHNELL has implemented
the Perfion system for Product Information Management. Sanitary cleaner and limescale solvent
All product information is now maintained exclusively Area of application
Suitable for the effective cleaning of all acid-resistant materials. For cleaning of all sanitary rooms
and bathrooms. A cleaning report is available for the particularly sensitive area of cleaning the
via Perfion. This is possi-
bathtubs. Applicable for ALL cleaning methods.
Application:
ble because the Perfion PIM system
When cleaning the WC ceramics, apply MILIZID concentrated under the edge of the
WC ceramics, work with a toilet brush and rinse after a short reaction time (max. 5 minutes).
Technical information Note: Completely turn up the toilet seat before the application. Pre-soak joints.
Rinse with cold, clear water.
MILIZID Maintenance cleaning:
Manual and mechanical cleaning of acid resistant floors and walls: 0.25–0.5%
works seamlessly with the Shopware web shop
Carton of 12 x 1 litre bottles order No. 00104
Carton of 12 x 1 litre re-fillable packs order No. 00386 Manual cleaning of acid-resistant inventory: 0.25–2%
5 litre canister order No. 30005 Spray cleaning: 0.25–10%
10 litre canister order No. 30007 Intermediate and basic cleaning:
1.5-litre pressure-sprayer (empty) order No. 80220 • Intermediate/post construction cleaning: 10% up to concentrated;
3-litre spraying-device (empty) order No. 88892 for removing cement residue on granite surfaces up to 10%
and the Microsoft Dynamics NAV ERP application.
Carton of 12 x 600 ml • Basic cleaning: 10 % up to concentrated
hand-sprayers (empty) order No. 00207
Carton of 10 packs of
10 x 12 m cartridges order No. 00816 10ml/4l
MILIZID CITRO
Pore-deep decoater Carton of 12 x 1 litre bottles order No. 00557 Product characteristics
Carton of 12 x 1 litre re-fillable packs order No. 00262 • Less effort, longer effect
10 litre canister order No. 30056 • With the special flow-off, lime scale and dirt blocking effects
• RK-listed (0.25–100%)
MILIZID COOL BREEZE • Ideally suited for soft-foam cleaning
Area of application Carton of 12 x 1 litre bottles order No. 00394 • Removes lime scale, cement residue, rust, urine, skin oils, lime soap,
TEMPEX XTREME is suitable for all waterproof,
Carton of 12alkali-sensitive hardpacks
x 1 litre re-fillable woodorder
floors.
No.Powerful
00396basic and cosmetics/cream residue within seconds
cleaner for stubborn, aged and refurbished maintenance film and impurities.
10 litre canister order No. 30097 • Leaves high gloss surfaces without polishing
• Protects chrome, plastic surfaces, acid-resistant tiles, enamel in accordance
MILIZID MINT with DIN ISO 2722 under normal conditions of use
Carton of 12 x 1 litre bottles order No. 30304 • Five attractive fragrance creations to choose,
10 litre canister order No. 30307 MILIZID – The original with a proven deodorizing effect
Application :
MILIZID PURE ICE
Mechanical basic cleaning and decoating
Dilute TEMPEX XTREME in a ratio ofCarton
1:2 with of 12
cold,x 1fresh
litrewater
bottles(1 part TEMPEX
order No. 00300
XTREME to
10 litre from
2 parts water). Remove large dirt particles canister
floor covering. Apply plenty orderofNo. 30010
cleaning solution
Technical information to the floor (500–650 ml application solution/m2). Exposure time approx. 10 minutes.
10 l canister order No. 30871 After the exposure time has passed,MILIZID
completely TROPICAL
go over the flooring using a single-disc machine
and suitable pad/brush, thoroughlyCarton
vacuuming of 12thex1 floor. Removeorder
litre bottles
treated No. 00204
loosened residue from
the floor by wiping with fresh water10
– iflitre canisterwash the flooring andorder
required, No.with
go over 30207
a water
extractor.
Residue-free/pore-deep removal of sticky, aged
coatings or coatings from maintenance films previously Product characteristics
cleaned • Removes sticky, aged coating without leaving residue – independent of manufacturer
• Pore-deep decoater – streak-free All information contained in our brochures is accurate to the best
before • Increased efficiency during exposure
of ourtimes of 20–30
knowledge minutes – No
and experience. i.e. liability
ideal forcanapplication
be derived pH conc 0 2 4 6 8 10 12 14
using column cleaning from the information herein. For details about the product, please
• Fast, efficient dissolving capacityrefer to the safety data sheet. GB 0419
• No neutralisation required
• High material compatibility
Note
For linoleum floors, an intermediate DR.SCHNELL
smoothing stepGmbH & Co. KGaA
is recommended after the basic clean. For
older maintenance films, a complete, Taunusstraße 19the
dry grinding of . 80807 Munich
maintenance film prior to applying the
after Tel. +49Test
basic cleaning solution increases efficiency. 89material
3506080 compatibility on an inconspicuous area
prior to use. For older, open-pore orinfo@dr-schnell.com
previously damaged floors, particularly linoleum floors, the
deep-cleaning effect of TEMPEX XTREME www.dr-schnell.com
is enhanced so that linseed oils and resins are
transported to the surface. This visually evens out discolouration or saponification of the floor –
this effect is levelled out while the floor dries out. Risk of slipping! Ensure a sufficient supply of
fresh air during and after application – windows must be opened! Do not use in non-ventilated
rooms! Deactivate ventilation equipment and ensure a fresh air supply! Ideally ensure room is sup-
plied with plenty of fresh air prior to use.
Product data sheets, fed with always
up-to-date product information directly
from Perfion, can be downloaded in many All information contained in our brochures is accurate to the best
of our knowledge and experience. No liability can be derived pH conc 0 2 4 6 8 10 12 14
languages from the DR.SCHNELL web shop
from the information herein. For details about the product, please
refer to the safety data sheet. GB 0917
DR.SCHNELL GmbH & Co. KGaA
Taunusstraße 19 . 80807 Munich
Tel. +49 89 3506080
info@dr-schnell.com
www.dr-schnell.com
 E-commerce and catalog production made easy
When data is updated in Perfion, the changes are immediately visible in the webshop, in
catalogs and on all other sales and marketing platforms and the data maintenance effort is
thus significantly reduced.

There are many PIM systems on the market. Chief Digital Officer Maxim Klimenko explains
why DR.SCHELL opted for Perfion:

"We chose Perfion because it is a 100% standard PIM system that works perfectly with
our ERP system, Dynamics NAV. Perfion is also highly configurable and allows us to easily
model data according to our specific needs."

Detailed product information from the Perfion PIM system is displayed in the web shop

About DR.SCHNELL
DR.SCHNELL GmbH & Co. KGaA is all about products and services in the field of professional
cleaning, disinfection and hand hygiene. The modern chemical company has its own
research and development laboratories and employs over 360 people across Europe.

www.dr-schnell.com

About Perfion
Perfion is a 100% standard Product Information Management (PIM) solution for companies with a complex product structure
or need for multi-channel, multi-language communication. With Perfion you get a single source of truth for product infor-
mation which gives you control of all product data wherever they are applied. Perfion has a documented return on invest-
ment of less than a year.

Perfion | info@perfion.com | www.perfion.com