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LYCEUM-NORTHWESTERN UNIVERSITY
Tapuac District, Dagupan City
MIDTERM EXAMINATION IN
BUSINESS FINANCE
1st Semester, AY 2019-2020
Prepared by: Jolina A. Reyes
Name of Student: ____________________________________ Score ________/
Student No.: ______________ Course/Year: _________________ Date of Examination:
____________
Instruction: Choose the best letter corresponding to the question. If no answer in the
choices, kindly write the correct answer.
I- Instruction. Complete the statement and put your answer on the space
provided.
___________________1. It means determining where to use funds currently available to the
firm
___________________8.It means obtaining funds from the right sources at the right time.
a. Capital Market
d. Depository Institution
a. Capital Market
b. Primary market
c. Secondary Market
d. Financial Market
a. Stock Market
b. Primary market
d. Depository Institution
a. Life insurance
b. Professional liability insurance
c. Casualty Insurance
a. Health insurance
c. Casualty Insurance
___________________6. Refers to the additional policy that starts when other insurance
policy has reached its limit
a. Life insurance
c. Casualty Insurance
a. Life insurance
c. Casualty Insurance
a . Mutual funds
d. Stock
a. Life insurance
c. Casualty Insurance
a. Life insurance
c. Casualty Insurance
1.
2.
3.
1.
2.
3.
4.
5.
6.
7.
1.
2.
1.
2.
II-Illustration
Draw the Structure of Individual franchise, Area franchise and master franchise
Enumeration
Case Study:
Krispy Kreme is one example of a franchise-gone-wrong. The Krispy Kreme craze in the
early 2000s drove millions of customers to stores, waiting in line for the cherished fresh glazed
delicacies. As a result of the demand, the number of Krispy Kreme franchises exploded, with
new entrepreneurs trying to enter in the market. New stores emerged in 400 locations all over
the country and the world, and the Krispy donut that enjoyed a large fan base in the South soon
had hungry customers in New York, LA, Seattle, Las Vegas, and almost everywhere else.
However, the rapid growth became a problem for Krispy Kreme, and a few years later,
the financial fallout became apparent.
1. What can you learn as an entrepreneur who wishes to run a franchise and avoid the
franchise risks?
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