Professional Documents
Culture Documents
How the industry is addressing the challenges to productivity, the issues threatening
quality, and the changing dynamics between factories and brands.
2 | PRODUCTION EFFICIENCY
“
The primary areas respondents during the development stage”
Less efficient
focused on were delays due hampers their ability to work
to the product development more efficiently with their Our biggest challenges
phase, the industry’s inability to factories.
are style change-overs;
deal with the size and frequency
more complex styling by
of orders today, and the need Ultimately, there seems to be
designers in trying to wow
for technology to improve enough blame to go around.
communications. the consumer; and not
Another person who was polled the best pre-production
Other concerns like timely spoke for many when they said product engineering and
access to raw materials, silos “both sides” contribute to the productivity planning.
within the organization and problem by “not respecting the
“
cultural barriers also received timeline and agreed upon [time
multiple mentions. and action calendar].”
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Production Challenges
Order Size partners, given that the system is
The issues that respondents ranked among their top three challenges during the manufacturing
not designed to move that swiftly.
process.
Accurate planning is only
becoming more difficult as The fickle nature of fashion
retailers and brands opt for isn’t the only reason the order Delivery time prioritized ahead of quality standards
smaller and smaller orders, cadence has been disrupted.
delivered with greater frequency.
63%
One industry insider said their “Customers wanting to place
Lack of knowledge of how to solve root causes
company is getting tripped up POs later and later due to [an]
due to adherence to “traditional, unstable environment doesn’t 45%
mass production habits built for give us adequate lead times
high volume, when the market for production,” a survey Misinterpreted quality standards
is calling for more unique, respondent said. 42%
frequent intros.” Others also
acknowledged that “average PO No matter when the goods are Changing standards or requirements
size decreasing” is taking a toll. placed, retailers and brands
34%
expect on-time delivery. But to
Not only are orders shrinking, achieve that, some things can Integrity / corruption
but they’re being delayed as fall through the cracks.
well. Rather than race to place
17%
production on items that may not In fact, delivery times taking
Employee turnover
be in vogue by the time they hit precedence over quality ranked
the racks, brands and retailers as the biggest challenge for 16%
are taking more of a wait-and- production for 63 percent of
see approach. Once they’re those polled. Forty-five percent Shop floor visibility
sure—and only then—they’re placed an inability to solve 11%
requesting quick turns to seize root causes in their list of top
trend opportunities while they’re three production issues, and 42
still hot. That may be smart in percent said misinterpretation
theory, but it’s having a negative of quality standards ranks right
impact on their supply chain up there.
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71%
firms reduce the number of five years—and where we see
problems overall? To curtail issues before they them in that plan,” she said.
start, Cura-Penos puts a
One insider pointed to “rushed premium on transparency. She also said it’s important
production due to late changes to listen and learn what the Yes, for all of our goods
in response to current market “It’s really about how you factory has in store. For Yes, for the majority of our goods
conditions” as one cause for manage your account, how you instance, if your production companies that perform
Yes, a portion of our goods
quality issues. Another said onboard them and how you set facility has plans to open a new
at least some final quality
they see “simple mistakes not expectations,” she said. location, that comes with both Yes, but rarely
control in the U.S.
addressed in the initial stages of opportunity and risk, she said. Never
production” as the main issue When Cura-Penos started
Don’t know
for their company. with Royal Robbins just over Similarly, Chan starts off
8 | PRODUCTION EFFICIENCY
“
as a benchmark to produce expecting China or Bangladesh respondent, the expectation is they are not our business,” one
something similar to what or India to figure out what for factories to handle their own said. Feedback from another
they’re looking for,” he said. they mean by their sketch and issues. When asked what role individual indicated that it
their specs.” their company should play, they can be hard for brands and Companies need to align
For companies that do said: “None. I chose them for retailers to play a role. “In my strategies and desired
their best to create clear Byrd said this is “the easiest their capabilities.” experience, the factories are outcomes for the mid-
expectations from the start but way in the world to get not interested in this type of and long-term.
end up disappointed, Byrd said good product.” On the other end of the ‘outside’ support, generally.”
“
there’s probably one culprit. spectrum, another feels brands
Chan agreed that with a sew- and retailers should have Thirty-five percent of those
“Right now we have this by sample, “we usually do not “complete authority.” surveyed said becoming more
monolithic, nonspecific, have any issues.” involved in the production
vague beast called the tech All other responses fell process has resulted in better
pack,” she said. And she’s somewhere in the middle, with efficiency. And 27 percent said
seen throughout her career the consensus being that the providing training at the factory
how woefully inadequate it better a factory operates, the level has made a difference.
is. Short of U.S. companies better business is all around. Interestingly, only 14 percent
being more intentional about One summed it up saying their said more inspections helped
hiring multilingual employees company should have “an active move the needle.
with knowledge of a variety role because the better our
of cultures, she said brands factories are, the better
our service.”
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50%
“If I’m asking for compliance, as a threat to producing top 37%
I’m asking for a total of quality, quality. Another noted “a refusal
but I’m not paying them; they to institute a long-term fix in lieu
cannot really keep up with my of simply a Band-Aid. In many
requirements,” he said. “Let’s cases, it involves additional
say [retailers are] buying a skill training or perhaps capital
the proportion of the
T-shirt for $3. They shouldn’t sell investment in new equipment.” It is a major challenge
industry that finds worker
this for $29. The manufacturer
It is a challenge turnover challenging
should get a little more money.” Training and investment in
workers are two ways the It is not a challenge
But instead of making more, industry could mitigate churn, Don’t know
10 | PRODUCTION EFFICIENCY
Training Support
Training good in order to handle them,” areas,” he said. “To upgrade
The types of training
he said. the standard, brands need to sit
companies would be
For Chan, quality and there and train them on quality willing to invest in on
compensation go hand in hand. As the survey revealed, and compliance, production and
61%
behalf of their partner
“If we could afford to pay higher training can make a difference capacity. Online courses aren’t factories.
wages, we can recruit better in productivity. realistic for manufacturers. You
sewers,” he said. While he said really need to be there and talk
Sunrise Studio is able to pay Several respondents to them as a partner in order 12%
a bit more, the next challenge recognized their company’s to improve.”
is finding skilled workers, role in the continuous
33% 50%
especially since they’re based improvement of its workers To bridge the gap, Philhobar
in the U.S. and operations, noting their Design regularly assesses the
companies should provide needs of its factory partners
“The younger generation, a lot the following in this area: and provides training in
of them, they are not willing to “employee incentives and areas like quality control and
come into the industry. So, we operating training,” “more compliance. Ahmed said the
36% 42%
are encountering big issues training, better follow up” and importer doesn’t get support
right now with the shortage of “follow up closely and [in a] from its retail partners; his 41%
skilled workers,” said Chan. timely manner; train and guide company absorbs the expense.
factory on a regular basis; get
Chan is particularly concerned receipt that they understand all Those in the survey who are
with tailoring skills and the our requirements.” open to providing educational
ability to work with soft support noted the areas they’re Quality assurance/Defect recognition training
eveningwear fabrics, which Unfortunately, not enough of most likely to focus on are
Factory efficiency training
he said are diminishing. “For this is happening, at least not quality assurance and defect
sportswear, you can give some from Ahmed’s perspective. recognition (61 percent) as Waste reduction training
training, and they can pick it up “From what I see, not much is well as factory efficiency (50 Supervisor skill training
quickly and they can be very going on. Everything is on the percent). Waste reduction and Operator skill training
efficient, but for delicate fabric factory themselves. They have supervisor skill training made
Capacity improvement training/Line balancing
like chiffon and charmeuse, the to put the effort into upgrading the list for 42 percent and 41
sewing skills have to be really the quality standard and other percent, respectively. None
11 | PRODUCTION EFFICIENCY
Factory Presence
The frequency with which brands and retailers report visiting their
production facilities.
Factory Oversight factory seconds should be less companies are in their factories
of an problem because fit and at least weekly. Just under a
Fewer factory visits due to quality issues have a better quarter (23 percent) said they
“reduced or eliminated” travel chance of being caught at the make quarterly or seasonal
12%
budgets are compounding the top of production. Brands and visits, while 15 percent have no
challenges one company already retailers are also less likely to regular schedule.
faces thanks to poor planning face what Byrd referred to as
2% 26%
during product development, the “wild card” in production.
one participant stated.
“Subcontracting is rampant,”
15%
And less face time correlates to she said. The reason, of
more risk, according to Byrd. course, is that factories are
generally unwilling to say no
“It’s in the best interest of the to work, and if they’re over
brand to have as many feet in capacity, they may turn to
the factory as they possibly subcontracting. “And that is
can,” she said, listing off a where the really questionable
“
litany of problems that could business practices, labor
23%
be avoided or easily resolved practices and levels of training 22%
if the brand or retailer is on the and workers’ safety really come My company should offer
premises. “I think it’s critical. I into question.” more on-site visits, [and
understand that it’s not always we need] collaboration
practical, and it’s definitely not If the brand has a presence between design and the
always done.” in the factory, they can
Daily factory partners to find
help determine if the run is
Weekly better, more efficient,
Byrd said being present keeps subcontracted and whether
your company top of mind for the chosen factory meets their Monthly lower cost ways to build
product.
factory managers, meaning
your goods are less likely to
standards, Byrd said. Quarterly/Once per season “
We do not visit our factories regularly
get bumped in favor of another Almost half (48 percent) of
client. Further, remakes and those polled reported their Don’t know
12 | PRODUCTION EFFICIENCY
Factory Relationships
Relationships sense that feedback flows freely have a factory that has an
and recommendations are taken anchor client, that’s just like The proportion of their factories that companies consider to be strategic (long-term,
consistent partners) versus merely tactical/transactional (based on specific product
Half of the survey respondents seriously.” “It is my responsibility an industry behemoth like an
needs or to augment their regular production).
consider 75 percent or more of to ensure that my factories are H&M, a Primark or whatever,
their factory relationships to be always improving and are the absolutely that factory should
strategic as opposed to tactical most expert in my genre and negotiate in their contract Strategic
or transactional. specialty,” another said. with that company that they
have to provide them with
In the industry today, the How these viewpoints [fashion technology] like Gerber
50% 28% 10% 5% 7%
term partnership is used translate to time and money AccuMark or plotters.”
quite frequently to describe commitments is unclear.
the relationship between Cura-Penos agreed that every
brands and retailers and Factories are expected to not company, and every company’s
their production partners. only maintain their facilities relationship with its factories, is
Tactical/Transactional
However, factory owners would but also continuously upgrade different.
not always agree with this them, onboarding new
characterization. It’s possible sustainable processes and “It’s situational. It depends on
that the discrepancy speaks to cutting-edge technologies where the company’s initiatives 6% 25% 20% 29% 6%
the differences in how each side at a rapid clip. Since these are. I don’t necessarily think
defines the term. enhancements have tangible that it’s always top of mind
benefits for the whole supply for all companies,” she said.
When discussing the chain, the question becomes “I’m fortunate I’m working for
ways in which brands and should manufacturers bear the a company that’s all about 75% or more factories
retailers should interact expense alone? sustainable partnerships. It does 50% to 74% factories
with manufacturers, several involve being able to give them
25% to 49% factories
commenters were of the same “I think that it really just some advice and some tools,
mind, saying, “It is a mutual depends on the level to which and even, in some cases, help Up to 24% factories
partnership between the two economic survival of a factory funding where we need to.” Not Applicable
entities.” Also: “I think they is dependent on a particular
should form a partnership, in the client,” Byrd said. “If you
13 | PRODUCTION EFFICIENCY
Reliance on China
DIVERSIFICATION The amount of production done in China today compared
IMPACT to three years ago, along with a projection for the land-
scape three years from now.
Production Diversification
While production can be thorny 3 Years Ago Beyond China, the countries of most significance today.
to navigate in the best of
circumstances, the prolonged Vietnam
35% 19% 16% 16% 14%
trade war between the U.S. and 67%
China has added yet another Bangladesh
pain point. After China has 32%
spent decades honing its skills
Today India
and creating an environment 30%
in which it’s easy for Western
Cambodia
companies to work, it’s now 20% 25% 15% 28% 12% 24%
seeing a mass exodus as
former partners are fleeing in Other countries in South America/Caribbean
search of financial relief. 23%
3 Years from Now Indonesia
One respondent characterized 18%
the impact as “scrambling to 12% 10%
Mexico
adjust to moving-target tariffs.” 15% 24% 39%
18%
One result, another said, is that Countries in Eastern Europe
brands need to “source a broader 16%
supply chain base,” making it
Countries in Africa
that much more difficult to have
More than 75% 11%
face time in the facilities.
Philippines
50% to 74%
4%
Three years ago, just over a 25% to 49%
third (35 percent) of survey Sri Lanka
respondents placed more
Less than 25% 4%
than three-quarters of their Not Applicable
14 | PRODUCTION EFFICIENCY
Onboarding Risks
DIVERSIFICATION The top concerns companies have when bringing a new
IMPACT CONT. production facility online.
closely with its new factories in are easier to move. When it 42 percent maintain a presence Apparel and footwear have to get that errors with tech specs, a that many face and become
Vietnam to ensure the estimated comes to fashion and more in the factories. For just under efficiency right. In an era when lack of communication and slow incentivized to produce to
6-month or more ramp-up complicated styling—those a third (31 percent), providing time and money are scarce, decision making are often to consumers’ exacting
goes smoothly. “Our down-line specialized categories like extensive training is their hedge wringing the most out of both is blame for quality and timeline expectations every time.
production team is spending at sweaters—those might remain against problems. imperative. issues. That’s coupled with a
least 60 percent of their time in China.” steady flow of smaller orders Once apparel and footwear
on onboarding them, and that Even with these precautions To reach this goal, the industries placed closer to need. It all are able to institute best
%
includes quality expectations. Quality tops the list of concerns in place, ramping up in new must tackle both self-imposed necessitates new processes and practices around both product
They will be there when respondents have whenever facilities takes a while, Byrd and external speed bumps by: technologies to help manage raw development and production,
production is happening. And they embark on new factory said. materials, minimize production the industries will be better
our QA team is there to help relationships. More than 80 • Ironing out product 12%orders.
issues and track positioned to handle threats,
also,” Cura-Penos said. percent worry about quality, “It’s going to take time for them development issues before the even those as big as the one
with 59 percent listing both to become really skilled at what production stage The survey also revealed created by the U.S.-China
While the 25 percent tariff was the capabilities and communication they do because it [requires] • Rejiggering processes to better that the industries recognize trade war. Already the tariff
catalyst for the move, Cura-Penos as the next area for concern. skilled labor. People forget that. address smaller orders 13%partnerships
a need for true situation has uprooted long
said even that steep hike wasn’t More than half also see on- Even brands forget that.” • Adopting innovations that between brands and retailers established supply chains,
enough for her team to upend all time delivery (57 percent) manage both information and and their production facilities, forcing companies to search
China production. Ultimately, she and compliance (51 percent) product flow one that allows them to the globe for options that are
said, there are just some things as potential issues, while 44 • Improving communication strategize solutions and share comparable in abilities but less
that country does best. percent worry about the skill across organizations and the in successes. While having risky to their bottom lines. While
level of the workers. entire supply chain a consistent presence in the these nascent relationships and
“There’s certain categories I factories is a start, many who new facilities pose challenges,
said we’re not moving, and To help mitigate these risks, From those who were surveyed, voiced their opinions said the they also present opportunities
sweaters is one of them. There fashion firms employ a variety it is clear that brands and mandate is for more than just for brands and retailers to start
are some accessories that are of tactics. More than half retailers must work toward oversight. With increased wages fresh in a way that ensures the
going to stay in China, too,” (56 percent) minimize the making the handoff to production and more training, they contend working relationship is a mutually
she said, citing the superior scope of the initial orders, 46 smoother. While factories are that factory workers can beneficial one.
capabilities and speed found percent step up the number of where issues often come to overcome the lack of knowledge
there. “Basic or simplistic styles inspections they conduct, and light, survey respondents noted about resolving root causes
16 | PRODUCTION EFFICIENCY
ABOUT IMPACTIVA
Impactiva is the world’s sets us apart is our proven engineers formally educated clients. This year, Impactiva has
leading-edge provider of experience and expertise in in the best schools in our launched a new digital ‘Shop
solutions that are transforming Apparel, Footwear and Material industry. We also have an Floor Live Control’ solution as
the Production-Chains of the Technology. We have developed extensive process optimization a separate company called
apparel and footwear industries. leading-edge processes and team of Six Sigma trained vaēso. Vaēso comes from a
Since 2003, Impactiva has been procedures that are unique Green Belt and Black Belt Latin word meaning ‘glass’
providing quality assurance, in their ability to transform specialists who manage our and our intention is to use our
quality control and LEAN and improve manufacturing factory Lean transformation digital platform to create true
consulting to retailers, brands performance. projects. These teams routinely transparency from the factory
and factories in the footwear produce significant double- floor to the end consumer.
and apparel industry. Our world- Impactiva is the only global digit improvements in both Vaēso is radically improving
class industrial engineering QA/QC service provider with productivity and quality KPIs quality, productivity, speed and
philosophy has significantly extensive upstream Quality within the first eight weeks of efficiency on factory floors in
enhanced the performance Assurance/Inspection programs deployment. Europe and Asia.
of the factories and material into tier two material suppliers,
suppliers of the brands and textile mills and tanneries. We Impactiva has a strong
retailers that placed their trust also provide a comprehensive commitment to ethics and
in us. Our company motto, e-learning platform designed transparency in all aspects of its
“Right from the start”™ is even to turn factory workers into business. We have long fought
more crucial today as it is the artisans, enhancing their lives a battle against corruption
only way to satisfy the demands and incomes while improving in the inspections industry,
of today’s home delivery quality and productivity on the responsibly reporting bribery
Consumers. shop floor. attempts at all levels.
Impactiva is renowned for Impactiva is a global company Over the years, Impactiva has
achieving sustainable solutions operating in 5 continents focused on developing cutting-
by providing prescriptive with +2,000 years of industry edge services to exponentially
analytics and fixing the root experience thanks to our team improve the performance of
cause of problems. What of over 200 technicians and the suppliers that serve our
17 | PRODUCTION EFFICIENCY
METHODOLOGY
Sourcing Journal surveyed percent accessories.
147 people across the apparel, The respondents were
accessories and footwear involved in all facets of
industries on their views about product development (46
the level of efficiency in their percent), sourcing (43 percent),
supply chains and the issues production (39 percent), supply
related to improvement. The chain (27 percent), operations
online survey was conducted (27 percent), quality (26
%
from Sept. 23 to Oct. 15, percent), and research and
2019. The participants were development (25 percent) roles.
recruited to participate through
email invitations that were 12%
sent to the entire Sourcing
Journal readership, as well as
separate communications sent
to the sponsor’s email list. A 13%
sweepstakes to win a $500 gift
card was used to incentivize
participation.