HUMAN COMPUTER INTERACTION AND

COMMUNICATION
ASSESSMENT 03

NAME: ____________________________________

INSTRUCTIONS

1. Use the word processor on the computer to fill in this assessment.

2. Start by inserting your name in the space above.
3. Before you begin answering these questions, save this file using the required file name format:
“<YourStudentID> Assessment03.doc” where <YourStudentID> is your Student ID and there is a blank between it
and the Assessment03. When you are finished with the assessment, save the document again and then upload
it to the LMS.

ASSESSMENT QUESTIONS

Select the best answer for each question below. Enter your response in the space provided.

1. How is navigating a website similar to visiting a department store? _____.

A. You are usually trying to find something.
B. There are signs that help you browse.
C. There are signs that help you understand the size and scale of the website and all it has to offer.
D. A and B.
E. All of the above.

2. A persona should be all of the following except: _____.

A. A real person.
B. A memorable character.
C. An ‘archetype’ with characteristics relevant to the design.
D. A typical user representing a meaningful segment or subset of the user population.
E. A character with personal and professional attributes, goals, background and context relevant to
the design.
3 – 10. For each of the elements listed below, indicate whether it is typically a navigation element, a homepage
element, or both:

Element Answer
3. Page names for each page
4. Site identity and mission

5. Timely content

6. Option to return to the

homepage
7. Hierarchy

8. Breadcrumbs

9. Tabs
10. Shortcuts