Strategy Maps Balanced Scorecard Action Plan

Process Objective Measurement Target Initiative

Theme
Financial Perspective:
Increase ABITDA Increase revenue Profit 45% (mean)
Manage IT expenditures Reduce operating cost Operating cost 20% (mean)
Maximize fund Increase productivity Deviden payoff 15% (mean)
performance
Maximize business units Increase value Stock Price 10% (mean)
ability to add value Market value
Customer Perspective:
Keep my systems running Build proper operational Customer satisfaction 100% Customer support
and infrastructure program
Demonstrate a Competitive price Level price 75% Market research
competitive price
Quickly implement Supportive and good Customer satisfaction 100% Implement CRM system
solutions culture customer (Repeat customer)
satisfaction retain
customer relationship
Offer me innovations that R&D Program Programs/Year 75% R&D program
create business value management