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CRISIS MANAGEMENT
MNJ304
(3 SKS)
Faculty :
Imbang J Mangkuto
Jl. HR. Rasuna Said Kav. C 22, Kuningan, Jakarta Selatan 12920
Course description:
Defining the term of Crisis Management Plan, this course begins by explaining the
business continuity plan and how it comprises the prevention, emergency response, and
business resumption plan. This course examines the role of the management in the
crisis and the techniques adopted by national and international organisations to study
precrisis, acute crises and post crisis and deals with the crisis commjunication team and
plan, and review development of the crisis management plan, and discusses the
comman centre. It examines international crises from the media’s perspective. It begins
by examining the theoretical role of the media in international crises and then, through a
case study approach, measure media performance in practice in the major conflicts of
crisis management.
Course objectives:
This course seeks to improve your understanding of crisis management and to give you
specific skills of managing the crisis. At the end of this course, you should have the
ability to:
Identify a number of crisis that can be threaten to a company
Demonstrate how problems in the pre-crisis stage are manage to prevent acute
crisis
Suggest how to select the crisis management team and how they should manage
the crisis in the post crisis stage
Show how periodically revise an existing plan and explains the need for
continually updating the plan
Required text:
• Edward S. Devlin, Crisis Management Planning and Execution, Auerbach Public
ations, 2007
• Edward, P. Borodzics, Risk, Crisis and Security Management, Wiley. 2005
• Graham Dietz., Nicole Gillespie., The Recovery of Trust: Case studies of
organizational failures and trust repair
Evaluation
Your course grade will be determined in the following way: 35% Midtest, 35% Final
test, 30% Assignments
As a general policy, no make up work or exams will be granted unless required for
medical reasons, in which case a note from a physician is required. An important
part of the course is the effectiveness of your individual participation in the class.
Contribution that add new insights into the case issues or class discussions,
including toward work of other groups, will be rewarded.
GF 22 GSMB Academic Affairs,
Jl. HR. Rasuna Said Kav. C 22, Kuningan, Jakarta Selatan 12920
No Topic
Session 1 Introduction:
Ch01 The Crisis Management Plan — What Is It?
Case : The Recovery of Trust: Case studies of organizational failures and
trust repair
Reading 1:
Ch02 Business Continuity Planning: What Is It?
Case Study 1: Siemens
Session 3. Reading 2:
ch03 Stages of a Crisis ‐ The Pre‐Crisis Stage
Case Study 2: Mattel
Reading 3:
Session 4.
Ch03 Stages of a Crisis ‐ The Acute‐Crisis Stage
Case Study 3: Toyota
Reading 4:
Session 5.
ch03 Stages of a Crisis ‐ The Post‐Crisis Stage
Case Study 4: BAE Systems
Reading 5:
Session 6.
Ch04 Steps in Managing a Crisis
Case Study 5: The BBC
Session 7.
Reading 6:
Ch05 The Executive Management Team
Case Study 6: Severn Trent
Jl. HR. Rasuna Said Kav. C 22, Kuningan, Jakarta Selatan 12920
Session 9 Session 9 : ch07 The Crisis Communications Team
CA 2: Pre-crisis situation identification, establish timeline
Session 10 Session 10 : ch08 Developing the Crisis Management Plan
CA 3: Acute-crisis situation (Four steps identification)
Session 11 Session 11 : The Crisis Management Team Command Center
CA 4: Post crisis situation identification
Session 12 Session 12 : ch10 Exercising the Crisis Management Plan
CA 5: EMT, CMT, CMP: Identify their presence
Session 13 Session 13 : ch10 Exercising the Crisis Management Plan
CA 6: Communication Team : Identify their action
Session 14 Session 14 : Risk, Crisis and Security Management (IJM)
Final Group Presentation – Company Case
Assignments
Jl. HR. Rasuna Said Kav. C 22, Kuningan, Jakarta Selatan 12920