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We Are The World 1
We Are The World 1
Jaren Dittman
Dean Leonard
English 1201.540
9 February 2020
“We Are the world,” a brief statement that contains one of humanity’s most crucial
principles. Originally created by Michael Jackson, this song came as a reminder to society that
we are one people. Throughout time people have lost their sense of empathy and sympathy and
have overall become cold to others. The initial video utilized a multitude of artists like Bob
Dylan, Cyndi Lauper, Tina Turner, and presumably the most famous artists at the time, Michael
Jackson. The video was shot within a music studio, with each artist having their own individual
shot and then, towards the end, everyone gathered within a group to sing the remainder of the
song. A lyric that stood out was “we are the ones that make a brighter day, so let’s start giving,”
ultimately meaning that society has the power to make a brighter future for each other if they
contribute. The purpose for the song was to gather donations to help decrease the amount of
The 2010 remake of the song, produced by Jamie Fox, essentially had the same claim as
the original. However, the feeling and tone of the song was reinforced to make its message more
powerful and meaningful. The song was reuploaded to gain attention and support for the Haiti
majority of the of the land. This music video was also recorded within a music studio, however,
it also provided clips and images of the amount of damage and suffering the earthquake caused.
The song consisted of different artists too including Miley Cyrus, Justin Bieber, Jennifer Hudson,
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The Jonas Brothers, and Celine Dion to name a few. It also introduced a rap portion and Haiti’s
traditional language to help the listener better empathize with the victims. The purposes for both
songs differed, but their message was the same. They also both utilized the same appeals.
U.S.A. for Africa was created as a charity group of celebrities that used their fame and
fortune to help raise money to fund donations to Africa. The money was used to help decrease
poverty in both the U.S. and Africa. Michael Jackson wrote the song, and him and over 20 artists
recorded and performed it within a studio. Jamie Fox’s remix of the song was longer due to his
addition of a rap part, which included artists like Snoop Dog, Will. I. Am, and Kanye
West. Wyclef Jean presented the traditional Haitian language to the song, which acted as a way
for other countries to connect more with their tragic predicament. The number of artists also
increased from under 25 in the original, to over 80 is the remake. Overall, both versions of the
song “We Are the World,” are generally the same. While there are many differences in the music
videos like time, number of artists, and purpose, musically and lyrically the are identical. U.S.A.
for Africa’s version of the song was easy-going with a simple video to support its inspiring and
wholesome message. We Are The World 25 for Haiti’s version was more soulful and modern
with emotional clips of the Haitian struggle to help gather a larger audience.
Appeal-wise, they both utilize the same types of appeals, pathos and ethos. The original
is more directed towards ethos. The celebrities used their fame to spread their message and
gather money for U.S.A. for Africa. Michael Jackson’s inclusion within the video greatly
contributed to its popularity as he was one of the most renowned Pop-artists of the time. With a
wide variety of artists that focused on their own genres like Rock, R&B, and Country, their
audience increased substantially, resulting in outcome of the song’s profitability being greater
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than what was expected. Hundreds of thousands of people were given the money they needed to
lead them away from famine and allowed them to rebound their lives.
The 2010 version was more focused on using pathos; however, it did have an enormous
amount of ethos as well. The song had a deeper feel and tone because most of the artists were
R&B-styled singers. Nevertheless, within the 80 people involved in the creation of the song,
there were Country, Pop, Ballad, Jazz, etc., typed singers as well. The video has a
notable amount of clips from what Haiti was going through, and they were placed very cleverly
to match with what the lyrics were portraying. The clips provided an enormous amount of
pathos, as they appeal to the audience’s emotions very strongly; not may want to see people in
pain and struggling. It allowed them to become empathetic and maybe even sympathetic towards
the Haitian people, resulting in the music video having over 200 million views. The tremendous
number of views also came with just as much money for Haiti and the U.S., leading to millions
The overall message shared between the two songs, “We Are the World,” reminded
humanity that people need to stand together and unite in order to save the world from human-
related destruction. By using pathos and ethos to convey this message, the song’s target
audience (which didn’t really target any certain group of people) were able to relate and connect
with the claim of the song. Its calm yet powerful tone resulted in its popularity reaching far
beyond what the songs true purpose was. It united people together for not only Africa and Haiti,
but overall it made society realize many of its flaws and encouraged them to acknowledge and
fix them. This message is extremely important, today especially, as the world is getting more
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Works Cited
U.S.A. For Africa. “We Are the World.” YouTube. 12 Apr. 2010. Web. 9 Feb.
2020. https://www.youtube.com/watch?v=9AjkUyX0rVw
Artists for Haiti. “We Are the World 25 for Haiti.” YouTube. 12 Feb. 2010. Web. 9 Feb.
2020. https://www.youtube.com/watch?v=Glny4jSciVI