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Group Member:

 Maryum Sha
 Fizza Zain
 Salman Saleem
 Altmash Asif
 Sikandar Saleem khan

PEPSICO Organization Chart based on results retrieved From QSPM results

As from it, new product development was the strategy that was having high score in comparison to
market penetration strategy.

This chart was made through SmartDraw, as due to lack of paid version access, watermark of It is
displayed on it, so please ignore it for evaluation.
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1 If data is missing here, recheck the "Part


I" page.

3 Check to make sure your text is not cut off


in the matrix. Double click (or drag)
between the Cell Numbers.

      product
market penetration
      development
Strengths Weight AS TAS AS TAS
1 Continuos work on R&D 0.10 0 0.00 4 0.40
2 acquiring wimm-bill dann foods make them largest
0.05 4 0.20 2 0.10
food and beverage industry in russia.
3 Having diverse portfolio of multiple products in
beverges and food indusrty to retain there market 0.05 3 0.15 3 0.15
share.
4 Pepsico is organized into four busniess units for
0.03 3 0.09 0 0.00
better devision of work and for better controlling
5 Allience of Healty weight commitment foundation to 0.15 2 0.30 4 0.60
cut one million calories sold from there products
6 Using 100 percent recycleable plastic bottles 0.15 2 0.30 4 0.60
7 Pepsico was Recognazied by Dow jones and named 0.05 1 0.05 0 0.00
to the CDP global and S&P 500 leadership indices
8 0 0.00 0 0.00 0 0.00
9 0 0.00 0 0.00 0 0.00
1
0.00 0 0.00 0 0.00
0 0

      product
market penetration
      development
Weaknesses Weight AS TAS AS TAS
1 Pepsico has large number of employess as compare 0.01 1 0.01 0 0.00
to competitor and this mean they are spending more.
2 Organization structure is devided among only four 0.03 1 0.03 0 0.00
busniess units, this make them to manage hardly
3 segments are devided upto six catogery, which makes 0.05 3 0.15 0 0.00
the individual to look multiple regions.
4 Overdependance on US Market 0.05 3 0.15 1 0.05
5 Have distinctive brand image then PEPSICO 0.08 2 0.16 1 0.08
6 Untapped global market 0.20 4 0.80 2 0.40
7 0 0.00 0 0.00 0 0.00
8 0 0.00 0 0.00 0 0.00
9 0 0.00 0 0.00 0 0.00
1
0.00 0 0.00 0 0.00
0 0

      product
market penetration
      development
Opportunities Weight AS TAS AS TAS
1 increasing demand for healty food and beverges 0.20 2 0.40 4 0.80
2 Demand for snacks and other products category had
0.10 2 0.20 3 0.30
also increased
3 Bottled water consumption increases 0.05 3 0.15 2 0.10
4 unemployemt that was caused by the first female
manager had created an negative impact toward 0.05 1 0.05 0 0.00
employess job safty
5 Growing demand for snacks and other increases over
0.03 2 0.06 2 0.06
time
6 0 0.00 0 0.00 0 0.00
7 0 0.00 0 0.00 0 0.00
8 0 0.00 0 0.00 0 0.00
9 0 0.00 0 0.00 0 0.00
1
0.00 0 0.00 0 0.00
0 0

      product
market penetration
      development
Threats Weight AS TAS AS TAS
1 Platic bottle useage 0.20 2 0.40 3 0.60
2 Health regulation may effects there productivity 0.12 2 0.24 4 0.48
3 water scaricity 0.15 2 0.30 3 0.45
4 Change in consumer taste 0.05 4 0.20 3 0.15
5 Decreasing gross profit margin 0.05 0 0.00 0 0.00
6 0 0.00 0 0.00 0 0.00
7 0 0.00 0 0.00 0 0.00
8 0 0.00 0 0.00 0 0.00
9 0 0.00 0 0.00 0 0.00
1
0.00 0 0.00 0 0.00
0 0
  TOTALS     4.39   4.86

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