STUDENT’S NAME: LE THANH MAI

ID: IELSIU18077

CLASS: FRIDAY MORNING

ASSIGNMENT 1
LOCATING FACILITIES
1. Mai Lao Industries manufacture 70 tonnes of goods a week in factory A and 50 tonnes a
week infactory B. The map co-ordinates of these factories are (14,11) and (54,48)
respectively. These goodsare delivered to 14 main customers whose average weekly
requirements and co-ordinates are shown below. The company wants to improve its customer
service and decides to open a logistics centre. There are four possible locations, each with the
same operating costs, located at (20,8), (61,19), (29,32) and (50,22). Using costing model to
find the best location.

Solution: *Using Rectilinear Distance

Potential X Y
site
1 20 8
2 61 19
3 29 32
4 50 22
Custome Demand Site 1 Site 2 Site 3 Site 4
r
Distance Demand x Distance Demand x Distance Demand x Distance Demand x
Distance Distance Distance Distance
A 70 9 630 50 3500 36 2520 47 3290
B 50 74 3700 47 2350 41 2050 30 1500
1 4 17 68 53 212 34 136 45 180
2 11 11 121 41 451 24 264 33 363
3 8 42 336 26 208 19 152 12 96
4 7 78 546 40 280 45 315 34 238
5 17 63 1071 75 1275 30 510 61 1037
6 10 52 520 82 820 37 370 68 680
7 15 14 210 62 930 43 645 54 810
8 16 69 1104 99 1584 54 864 85 1360
9 2 37 74 53 106 8 16 39 78
10 4 33 132 23 92 48 192 17 68
11 6 31 186 21 126 30 180 13 78
12 3 42 126 10 30 41 123 10 30
13 12 69 828 99 1188 54 648 76 912
14 18 13 234 65 1170 46 828 57 1026
Totals 0 0 0 0
 *Using Euclidean distance:

Custo
Demand Site 1 Site 2 Site 3 Site 4
-mer

Demand Demand Demand

Demand x
    Distance x Distance x Distance x Distance
Distance
Distance Distance Distance

A 70 6.71 469.57 47.68 3337.32 25.81 1806.49 37.64 2635.01

B 50 52.50 2624.88 29.83 1491.64 29.68 1484.08 26.31 1315.29

1 4 12.04 48.17 50.09 200.36 24.08 96.33 39.46 157.84
2 11 10.05 110.55 32.57 358.30 23.02 253.24 23.85 262.39
3 8 29.83 238.66 19.70 157.58 14.87 118.93 8.60 68.82
4 7 55.61 389.24 33.73 236.14 32.02 224.11 30.27 211.86
5 17 54.74 930.66 53.60 911.21 30.00 510.00 45.18 768.02
6 10 43.93 439.32 59.36 593.63 26.17 261.73 48.60 486.00
7 15 12.17 182.48 53.76 806.38 30.41 456.21 43.68 655.21
8 16 61.52 984.36 70.01 1120.11 40.72 651.50 60.44 967.04
9 2 30.81 61.61 38.95 77.90 6.32 12.65 28.02 56.04
10 4 31.06 124.26 16.40 65.60 34.06 136.24 16.03 64.12
11 6 24.35 146.11 18.25 109.49 21.26 127.56 9.22 55.32
12 3 34.93 104.79 7.62 22.85 29.68 89.04 7.21 21.63
13 12 61.52 738.27 70.01 840.09 40.72 488.62 60.44 725.28
14 18 9.43 169.81 51.55 927.83 33.62 605.08 42.49 764.74
Total 7762.74 11256.44 7321.80 9214.61

 Site 3 (29,32) is the best location.

2. A development company is attempting to determine the location for a new outlet mall. The
region where the outlet mall will be constructed includes four towns, which together have a
sizable population base. The grid-map coordinates of the four towns and the population of
each are as follows:
 a. Determine the best location for the outlet mall using the center-of-gravity method.
b. Plot the four towns and the location of the new mall on a grid map.

Solution:
a)
Coordinates
Town X Y Population (10,000s) X*Population Y*Population
Four Corners 30 60 8.5 255 510
Whitesburg 50 40 6.1 305 244
Russellville 10 70 7.3 73 511
Whistle Stop 40 30 5.9 236 177
Totals 0 0 0
Centre of Gravity Xo = 869
≈ 31.26
27.8
Yo = 1442
≈ 51.87
27.8

The Centre of Gravity is (31.26, 51.87)

b)
 LOCATION
80 Russellville
70 Four Corners
60 Whitesburg

50
COG
40

30
Whistle Stop
20

10

0
5 10 15 20 25 30 35 40 45 50 55
.
3. Mega-Mart, a discount store chain, wants to build a new superstore in an area in southwest
Virginia near four small towns with populations between 8000 and 42,000. The coordinates
(in miles) of these four towns and the market population in each are as follows:

Determine the best site using the center-of-gravity technique.

Solution:
Coordinates
Town X Y Population X*Population Y*Population
Whitesburg 12 20 26,000 312,000 520,000
Alton Ville 18 15 12,000 216,000 180,000
Camburg 30 7 18,300 549,000 128,100
Milligan 32 25 9,700 310,400 242,500
Totals 0 0 0
Centre of X0 = 1,387,400
≈ 21.02
66,000
Gravity
Y0 = 1,070,600
≈ 16.22
66,000

The best site is at coordinate X = 21.02, Y = 16.22

4. The owners of the Midlands United professional soccer team currently located in a
Midwestern city are concerned about declining attendance at their team’s games, and they
have decided to use a scoring model to help them decide which city in the south to relocate in
—Atlanta, Birmingham, Charlotte, or Durham. They have graded the possible cities
according to the following weighted criteria:

Develop a scoring model to help the owners decide on which city to select to relocate.
 SOLUTION:
Factors Weigh Atlanta Birmingham Charlotte Durham
t Score Weighted Score Weighted Score Weighted Score Weighted
Score Score Score Score
Soccer interest 0.25 70 17.5 40 10 75 18.75 90 22.5

Entertainment 0.18 33 5.94 45 8.1 60 10.8 95 17.1

competition
Playing facility 0.12 50 6 65 7.8 70 8.4 85 10.2
Population 0.10 100 10 70 7 90 9 25 2.5
Media Market 0.07 100 7 65 4.55 95 6.65 40 2.8
Income level 0.05 80 4 70 3.5 80 4 60 3
Tax incentives 0.05 20 1 40 2 75 3.75 60 3
Airline 0.05 100 5 70 3.5 95 4.75 65 3.25
transportation
Cultural diversity 0.05 100 5 80 4 90 4.5 75 3.75
General sports 0.03 75 2.25 95 2.85 85 2.55 65 1.95
interest
Local 0.03 30 0.9 60 1.8 75 2.25 90 2.7
government
support
Community 0.02 20 0.4 35 0.7 50 1 75 1.5
support
Totals 0 0 0 0 0
 The owner should select city Charlotte to relocate since it has the highest
score .

5. Herriott Hotels, Inc. wants to develop a new beachfront resort along the coast of South
Carolina. A number of sites are available, and the hotel chain has narrowed the choice to five
locations. They have graded their choices according to the weighted criteria shown as
follows:

Recommend a resort site based on these location factors and ratings.

SOLUTION:
Location Albermarble Oceanfront Calypso Dafuskle Edenisle
factors Weigh Scor Weighte Scor Weighte Scor Weighte Scor Weighte Scor Weighte
t e d Score e d Score e d Score e d Score e d Score
Annual 0.4 80 32 70 28 70 28 90 36 60 24
tourist
population
Cost 0.2 50 10 70 2.8 90 18 60 12 90 18
Road 0.15 70 10.5 60 9 70 10.5 50 7.5 80 12
proximity to
beach
Quality of 0.05 90 4.5 80 4 90 4.5 60 3 80 4
beach
Infrastructur 0.05 40 2 60 3 70 3.5 80 4 100 5
e
Shopping 0.05 70 3.5 90 4.5 90 4.5 80 4 90 4.5
and
restaurants
Crowdednes 0.05 30 1.5 80 4 50 2.5 70 3.5 60 3
s of beach
Other 0.05 100 5 70 3.5 90 4.5 80 4 90 4.5
attractions
Totals 1 0 0 0 0 0
 Calypso is the best site based on these location factors and ratings.

6. A part of a road network and population of nine towns. Where would you start looking for a
location for a new warehouse?
Solution:
A B C D E F G H I
A 0 21 24 75 58 74 37 44 66
B 21 0 32 54 37 53 16 23 45
C 24 32 0 57 69 84 48 55 77
D 75 54 57 0 17 27 38 31 37
E 58 37 69 17 0 16 21 14 20
F 74 53 84 27 16 0 37 30 36
G 37 16 48 38 21 37 0 7 29
H 44 23 55 31 14 30 7 0 22
I 66 45 77 37 20 36 29 22 0
Total 0 0 0 0 0 0 0 0 0
distanc
e

Location H has the smallest distance between itself and other places (226) ; so H
should be the location for the new warehouse.