Revenue Model of an International & a

Domestic Startup
International:

In this tech world, having an extra set of skills makes up an exciting and excellent resume. But in
most cases, this may not be achieved because of the busy and stubborn schedules. This
difficulty has been solved by using the E-learning Clone script like Udemy which has proven to
be a vital asset for those who want to acquire a new skill by letting them learn at their possible
time and pace.

Company Overview & Value Proposition:

Udemy is an online learning platform. It is aimed at professional adults who want to add new
skills to their resumes. Unlike academic MOOC programs that are driven by traditional
collegiate coursework, Udemy provides a platform for experts of any kind to create courses
which can be offered to the public, either at no charge or for a tuition fee. Udemy provides
tools which enable users to create a course, promote it and earn money from student tuition
charges.

Udemy works on 4 major lines and aims to provide the following to its students:

1. Convenience: Udemy provides its students with the freedom to choose what and when
to study. If a particular course is made available on Udemy, students can enroll for it
whenever they want. Moreover, there’s no set time limit, so the students get to learn at
their own suitable pace.
 2. Variety: Udemy has linked tutors from all around the world who teach a huge variety of
subjects from business to the arts. It allows the students to learn whatever they want.

3. Affordability: Udemy courses start from as little as $9. There are also a variety of
discount coupons and seasonal offers which help students to register themselves in
courses at dirt rates (90% of sales occur with a coupon code). They also have an option
to choose their preferred method of payment.
4. Certification: Udemy provides the students with a certificate of achievement, a mark of
completion of a particular course. Certificates can be saved as a .pdf or .jpg file so that
you can easily share your accomplishment.

Revenue Model:

Depending on the type of educational institute, the Udemy clone can offer paid or free courses
to the students. It sells the content on-demand, and the tuition charges depend totally on the
instructor. Even this e-learning website can be a solution for the corporate sector companies
for training their employees. Udemy clone script has a multi-sided business model, with two
reliant client sections that are both needed to keep in mind the primary goal to work:
Educators: Individuals who make an online course for points in which they have mastery.
Students: The individuals who are interested in taking on the web courses. 

The cost structure for Udemy an e-learning website is as follows: 

 Instructors earn 97% of all tuition revenue If the instructors own reputation or
marketing drags the students.
 Udemy clone script can gain 50% of the profits if the student is drawn by the e-learning
websites own marketing. 
 The instructor gets just 25% of the tuition if an e-learning promotional branch attracts
the students.

Detailed breakdown of Revenue Model:

Source: Future Work Technologies.com

Domestic:
Company Overview:
Chaldal is one of the largest e-commerce companies in Bangladesh and the only online grocery
platform that has achieved meaningful scale. Its success is significant because e-commerce
presents an opportunity for consolidation and professionalization of the country’s fragmented
grocery supply chain. This could result in better incomes for farmers, reduced wastage, and
improved food safety practices. Chaldal enables customers to buy a range of high-quality
groceries, food, and other consumer goods like diapers at affordable prices online—and then
delivers them to the buyer’s door.

Mission: To have a resourceful stock of low priced qualified product and deliver it within in1
hour by your doorstep

Vision: To be the best online and offline grocery store and earn customer satisfaction

Value proposition:

 Cost efficiency : Reduced Inventory and product cost

 Competitiveness: Product pricing less than local grocery shop
 Convenience: Convenience of time and place
 Fast Delivery: Designated areas within 1 hour

Revenue Model
The prices are about 1% or 2% lower than other stores and it gives free delivery within 1hour
for up to 200 taka purchase

 Chaldal follows revenue based model which is Web catalog revenue model.
 The web catalog revenue model is essentially an electronic version of the traditional
catalog based retail revenue model
 Transaction is carried out by on hand cash on delivery, bkash, credit card.
Pricing sample:

References:
 https://www.udemy.com/
 https://chaldal.com/
 https://www.ifc.org/wps/wcm/connect/news_ext_content/ifc_external_corporate_site/news+a
nd+events/news/impact-stories/this-online-market-delivers-new-business-model
 https://www.feedough.com/how-does-udemy-work-udemy-business-model-explained/
 https://en.wikipedia.org/wiki/Chaldal.com