Communication strategy

A communications strategy is the strategy which is designed to help you and your
organisation communicate effectively and meet core organisational objectives. It may include
different tools like presentation, videos, newsletter, etc.

Purpose of communication strategy

The purpose of communication strategy are as follows,

1.to raise awareness among staff of their roles

2.to inform stakeholders about information and strategic planning
3.to achieve overall organisational objectives
4.engage effectively with stakeholders

Promotional tools
1.presentation

presentations are used to inform, educate, motivate and persuade internal and external
audiences. A well-crafted presentation also demonstrates professionalism and helps to
reinforce an organization’s corporate image. Using presentations like Microsoft PowerPoint
to communicate with your team will give them the opportunity to refer back to it if they aren’t
clear about certain things.

2.emails

It will enable you to pass messages to members of your team without pulling them
out of their workstations.
3.meetings

One of the most common ways to communicate. It is an effective and important tool in the
communication process. Meeting enables face to face contact with a number of people at
the same time.

4.Flyers
 Policy name- Environment sustainability
Key objective of policy
The objective of this policy is to promote proper waste management and spread the
concept of the 3R principle (Reduce, Reuse, and Recycle) in our institute.

3R (Reduce, Reuse, Recycle)

The popular and well-known concept of "3R" refers to reduce, reuse and recycle,
particularly in the context of production and consumption. It calls for an increase
in the ratio of recyclable materials, further reusing of raw materials and
manufacturing wastes, and overall reduction in resources and energy used.

Benefits

1. Resuse reduces the starain on valuable resources, such as fuels, waters, etc
2. Reuse saves money in purchases and disoposal costs
3. Recycling helps to reduce pollution cause by waste.

Authorized by managing director

More informationhttps://www.vu.edu.au/

5.videos

Videos are useful tolls in conveying messages. It is the most effective way in teaching process.

Advantage,
 1.Video communication connects teams across the globe, eliminating the barriers
created by face-to-face or the need to commute to meetings.

2.Easy to access.

Outcomes of communication strategy

1.reduction on the transportation cost

2.Time saving

3.reduction in utility bills is expected

Conclusion

Hence, by using different promotional tools, message can be conveyed to everyone in the
workplace.