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CIRP Annals - Manufacturing Technology 59 (2010) 607–627

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CIRP Annals - Manufacturing Technology


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Industrial Product-Service Systems—IPS2


H. Meier (2)a,*, R. Roy (2)b, G. Seliger (1)c
a
Chair of Production Systems, Ruhr-University Bochum, Germany
b
Decision Engineering Centre, Cranfield University, Bedfordshire MK43 0AL, UK
c
Assembly Technology and Factory Management, TU Berlin, Germany

A R T I C L E I N F O A B S T R A C T

Keywords: In mechanical engineering and plant design, product-related services are usually considered as an
Service
add-on to the actual product. Industrial Product-Service Systems deal with dynamic interdepen-
Lifecycle
dencies of products and services in production. Research areas cover new concepts and methods
Industrial Product-Service Systems
which enable the machine producers to design the potential services in an optimal way, already
during the development of the machine. This paradigm shift from the separated consideration of
products and services to a new product understanding consisting of integrated products and services
creates innovation potential to increase the sustainable competitiveness of mechanical engineering
and plant design. The latter allows business models which do not focus on the machine sales but on
the use for the customer e.g. in form of continuously available machines. The business model
determines the complexity of delivery processes. Characteristics of Industrial Product-Service
Systems allow covering all market demands.
ß 2010 CIRP.

1. Introduction So far a number of approaches developed a classification


scheme and explained the meaning of industrial service. For
The world is changing. Industrialized countries are subject to a instance MacDonald defines a service as ‘‘an activity which has
structural change toward a service society, while the industry some element of intangibility associated with it. It involves some
sector drifts to emerging and developing countries. The following interaction with customer or property in their possession, and does
examples should illustrate the development. The United States not result in a transfer of ownership. A change of condition may
recorded a percentage GDP from service in 2005 of 76%, Germany occur and provision of the service may or may not be closely
of 70% and Japan of 69%. In comparison the share in China is just associated with a physical product’’ [2]. The three most commonly
40% [1]. One important reason for that change is the fact that in the ascribed characteristics of service are [2]:
industry sector fewer jobs were offered and customer needs were
met in a more cost efficient way at the same time, because of  Intangibility, services usually are intangible while products
automation and increased productivity. So the service sector generally are concrete. The consequence of a service often is
gained more importance during the time by offering new jobs and inseparably connected to goods in turn, though; different
developing purchasing power. But nevertheless the industry sector states during the service delivery are differently materially
is still the backbone in some industrialized countries e.g. Germany distinctive.
and Japan despite the figures. To keep their competitiveness and  Uno-actu-principle, services are produced and consumed at the
survival, working plants start the tertiarization of the industry same time hence they cannot be stored.
sector by means of Industrial Product-Service Systems (IPS2). IPS2  Integration of the external factor, a direct contact between the
are forcing a new understanding for business relationship within service provider and the demanders is fundamental. The active
the Business-to-Business market. Main stakeholders of this role of the customer during the production of the service, leads to
business relationship are identified as the customer, the Original the specific feature of the location restraint, because the service
Equipment Manufacturer (OEM, also known as the IPS2 provider), of the provider is carried out or in an object which is in the access
the suppliers (IPS2 module, product and service supplier) and the of the customer.
society (e.g. government, competitors) with regard of sustainable
and ecological solutions (Fig. 1). A result of the integration of the external factor is the
Based on new service businesses a stronger connection heterogeneity of the whole service business. This means that an
between the mentioned participants can be established. In this IPS2 provider has to cope with different expectations of different
context the term of service needs to be clarified. stakeholders for the provision of a service in a defined quality and
time schedule (see Fig. 1).
The Meaning of industrial service is a necessary prerequisite to
* Corresponding author. understand the nature of an Industrial Product-Service System
E-mail address: meier@lps.rub.de (H. Meier). which is

0007-8506/$ – see front matter ß 2010 CIRP.


doi:10.1016/j.cirp.2010.05.004
608 H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627

improve them. The benefit for the OEM is getting more revenue out
‘‘An Industrial Product-Service System is characterized by the of the additional service business with the customer and the longer
integrated and mutually determined planning, development, pro- business relationship. These advantages can only be established by
vision and use of product and service shares including its immanent taking the whole life cycle into consideration. Furthermore the
changing markets shift the focus towards sustainability; eco-
software components in Business-to-Business applications and
efficiency has been declared as the guiding principle to decrease
represents a knowledge-intensive socio-technical system’’ [3].
environmental damages. New objectives in production industries,
This means in detail: allowing maximal use with minimal resource consumption,
 An IPS2 is an integrated product and service offering that delivers compete with traditional economical models like economies of
values in industrial applications. scale. In the economic dimension sustainable use can be achieved
 IPS2 is a new product understanding consisting of integrated in increased economic competitiveness by selling functionality
product and service shares. instead of selling products. If functionality can be provided at
 IPS2 comprises the integrated and mutually determined plan- competitive prices, purchasing the functionality instead of a
ning, development, provision and use. comparable product becomes more attractive. Another aspect of
 IPS2 includes the dynamic adoption of changing customer sustainability is prolonged life cycles by preserving the usability of
the IPS2 offers, which can be achieved by a higher level of product
demands and provider abilities.
accompanying services. At least sustainability can be implemented
 The partial substitution of product and service shares over the
by establishing closed loop recycling management with reuse
lifecycle is possible. services [4]. It can be summarized that the aspects of IPS2 have a
 This integrated understanding leads to new, customer-adjusted potential contribution to sustainability. The ecological motivation
solutions. is the benefit of IPS2 to reduce resource consumption by using the
 IPS2 enable innovative function-, availability- or result-oriented machine more efficiently. The technical motivation will be that the
business models. equal focus on product and service development can enable
innovations and therefore product and service engineering have to
be integrated. Economical motivation lies in increasing profit by
delivering services and not just merely selling products. The
sustainability impact of the social motivation is the enabling high
Furthermore Industrial Product-Service Systems apply only in wage countries to protect employment and provide new jobs.
Business-to-Business applications and represent a socio-techni- Countries with low technical qualification can raise their
cal system due to the interdependencies between the immanent performance.
product and service shares and the involved persons (in this In summary the IPS2 business demands a paradigm shift
context the term product describes a tangible good while the term towards selling functionality instead of selling products. Fig. 2
service is a synonym for intangible parts or items). In distinction illustrates the percentage of firms focusing on Product-Service
from Product-Service Systems (PSS) the integrated development offerings in a global survey [5]; an analysis of 12,521 companies
of the mutually determined product and service shares is essential with over 100 employees from the OSIRIS database with US SIC
for Industrial Product-Service Systems; an exact separation codes 10–39 (from metal mining up to miscellaneous manufactur-
between product and service is no longer feasible, neither during ing industries). When comparing the revenues of the firms, those
concept development nor during the delivery phase. Over the life offering both products and services account for a major share of all
cycle Industrial Product-Service Systems will gain a Win-Win- revenues, while representing a much smaller share of firm
Situation for the corresponding stakeholders. By using IPS2 OEMs numbers. That means combined product and service offers lead
have to be linked to the demands of the customers. This results to much higher revenue.
from the effects of the turbulent global markets concerning The takeover of all customer processes usually leads to new
flexibility, quality, delivery dates and prices. The advantage on business models. This implies tremendous financial Risks and
customer side is a higher level of productivity because of the requires new legal conditions. Alongside engineering and
better utilization of the machine performance and the longer management, new methods and tools that makes IPS2 successful,
operation possibility. Therefore customers can concentrate on are required. So the companies need new methods and concepts
their core competences and tend to outsource secondary tasks. to design and develop IPS2. Also the operational and organiza-
Nevertheless the use of new and even more complex technologies tional structure needs to be adapted to the new situation.
becomes more and more important for the customer’s competi- Furthermore the offering and also delivering of IPS2 cause a new
tiveness, whereas the risk to start such a technology can be kind of knowledge that has to be identified, to be saved and used
covered by even less customers due to restrictions regarding in a company. All these new influence factors are picked up as a
capital lock-up and knowledge. central theme within this keynote paper, to describe a frame-
These tasks on customer’s and OEMs side can both be met by work that enables companies to become a producing service
the OEM’s development from leadership in technology to leader- provider.
ship in use/utilization. The essential prerequisite to accomplish the
leadership in use is the leadership in technology. The use
orientation as a system solution in the sense of an integrated
offer of IPS2 enables the OEM a life-cycle-spanning contact to the
tangible parts of his IPS2 and thus the option to continuously

Fig. 1. IPS2 stakeholders. Fig. 2. Firms offering products and services as well [5].
H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627 609

The IPS2 topic is very extensive and complex, hence the keynote
paper should give only a general overview. Certain fields of
research are highlighted in the text with methods and concepts. In
the future the target is to present also detailed methods and
concepts in other areas.

2. Evolving industrial context

The tertiarization of the industrial sector is on the rise.


However, the level of development along the branches varies,
which is intended illustrated by four selected examples from the
capital goods sector.

2.1. Case studies/examples Fig. 4. IPS2 process security by condition monitoring.

An example is given by the machine tool manufacturer Mori


Seiki with headquarter in Japan. Mori Seiki is representative for able to control the need and availability of the tools at each
many companies in the machine tool industry in terms of moment and can react in real time. In combination with a machine
development in the field of IPS2. The branch and so also Mori tool manufacturer both companies and also the customer can
Seiki’s efforts, to provide customers with integrated product and benefit from this new solution by a higher value for each party.
services are only just at the beginning. The product is currently in NILES-SIMMONS also a machine tool manufacturer situated in
focus [see Fig. 3]. Chemnitz, Germany is on the way to IPS2. The focuses towards IPS2
Mori Seiki currently offers its customers standard services from are an improved process security and operational safety. For
the after-sales area. This includes mainly the field service, spare achieving these targets, NILES-SIMMONS offers proactive main-
part business and customer training. This form of service business tenance based on equipment observation and wear-analyses for
is a classic example of function-oriented business models. The tool machining and manufacturing equipment (see Fig. 4).
initiative for the service business is on customer side. First steps A necessary prerequisite is the remote monitoring for service
towards IPS 2 are service contracts and the use of remote service process integration. The main characteristic for this kind of IPS2 is a
solutions. Both service offers can be regarded as a pre-stage for high integration of analyses and monitoring competence with
availability-oriented business models. In line with a service service processes capability as a basis for the new business
contract, customers pay a fixed amount for the service every year. concept. This service offer is a typical example of an availability-
The contract contains defined service shares and times for each oriented business model where the service initiative is on the
service. Based on that, the manufacturer is able to calculate the manufacturer side. Furthermore, like Mori Seiki, NILES-SIMMONS
costs and to determine the price. Mori Seiki offers two kinds of offers standard After Sales services to their customers like spare
service contract Basic and BasicPlus. The advantage for the parts, field service and trainings for the customer staff, but as
manufacturer is the anticipation of the cash flow before the described the process security is a further step than the service
machine break down occurs. For the customers, these contracts are contracts offered by Mori Seki.
similar to insurances. In case of failure the customers get quick and A further example of IPS2 in practice is the SITEC Industrie-
un-bureaucratic support. Without any failure during the contract technologie GmbH, also situated in Germany. The company SITEC
period customers only bear the costs. Furthermore the offering of designs, delivers and operates flexible assembly, laser, and ECM-
service contracts is an educational measure towards condition lines (see Fig. 5).
based maintenance, as mentioned a pre-stage for availability- The manufacturer is a part in the end-users production chain.
oriented business models. With a wide range of services like construction, cost-optimizing,
Concerning the remote service both, manufacturer and preventive maintenance, reduction of cash-assets-binding, plant-
customer find it difficult to implement the technology in the daily leasing and finally operation of the system the customers can
work despite the enormous opportunities. The usage of remote choose from a variety of options, the one which is appropriate for
service open up the possibility to offer new kinds of service, e.g. them. The offering to operate the systems and to get paid only for
machine benchmarking but the technology also enables the the output is a typical example for result-oriented business
manufacturer to provide their existing services quickly and cost models. But nevertheless services are offered around the product,
efficient. Wollschläger a trading company for precision tools, but only to provide the customers with a permanent available
machining and machine tools has proceeded far ahead within the machine, that can be operated optimally by the customer or ensure
field of remote service. The company offers a tool cabinet based on a steady and fixed output. The step to offer customers services
the remote service technology to its customers. So Wollschläger is outside of the production cannot be found so far along all the three
examples and this is a the great challenge for the machine tool
branch in the future.
The issue of sustainability has not yet arrived in the machine
tool branch. Companies within the machine tools industry have

Fig. 3. Service offer of Mori Seiki [6]. Fig. 5. IPS2 for an assembly line.
610 H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627

Fig. 6. Solution offer of Tetra Laval Group along the value chain.

started to measure the energy consumption of their products. In customer with information about the use of his products to create
the near future an energy classification scheme can be expected as innovations. To use these drivers the customer and the OEM have
a benchmarking tool for the customers. Finally, an example of IPS2 to deal with challenges. The customer has to evaluate chances and
in practice where not only the product but the whole value chain is risks, he has to identify his core competences, comparability with
in focus should be introduced. own processes and has to open his organization to the OEM. The
The Tetra Laval Group as a supplier of packaging solutions is OEM has the challenges
well progressed in the field of the IPS2. The company, Tetra Pak,
founded in Sweden, now located in Switzerland, has become  to identify the important stakeholders and understand their
known as a manufacturer of packaging for liquid products. With its demands,
acquisition of the companies AlfaLaval (independent industrial  to create proper business models,
group within the Tetra Laval Group) and Sidel, the company has  to identify involved chances and risks,
changed into a solution provider along the entire value chain from  to develop and deliver IPS2 processes,
milk production to filling the final product. To offer customers the  to set up IPS2 oriented organization,
maximum benefit the group does not only focus on its products  to qualify the staff (empowerment),
[see Fig. 6]. The idea of becoming a solution provider is supported  to industrialize and automate his IPS2 processes and
by a wide range of services along the value chain starting with the  to adapt his product understanding and business culture.
care of famers and equipment for the animal husbandry, on the
design, installation and operating of processing and packaging But despite all the opportunities and challenges, systematic
systems and technical support up to public relation and marketing methods and tools from the scientific point of view have to be
support services for the final product. The importance of service is developed. This concept requires a holistic framework. Such a
rooted in the company and the daily activities aimed at solid framework should give guidelines to the mentioned challenges
customer focus to recognize the needs, giving options, keeping above. In this context the establishment of a service production
promises and exceed expectations by cutting-edge customer system, as a necessary requirement for the future form the
solution as a result of IPS2 [7]. The subsidiary DeLaval focused industry side needs to be mentioned. Similar to known
in 2009 alongside the development of innovations, especially on production systems like Toyota, a higher effectiveness and
service. ‘‘Besides innovation, service will be our focus. We are now efficiency in service production and providing should be
launching a new concept called DeLaval InService. The concept takes achieved. The service production system should also contribute
into consideration that every farm is different and every farmer to embed a long-term service business within the company, to
unique, whilst adapting the solutions to their particular requirements. highlight the strategic importance of service and to upgrade the
The program aims to unify DeLaval service and create a standard for service to a higher level of professionalism as a contribution to
how service should be presented and delivered to customers.’’ [7] In the shift from producer to a utilization offer provider respec-
addition to focusing on Industrial Product-Service Systems in order tively the paradigm shift from leadership in technology to
to provide the customers the maximum benefit, the group also leadership in utilization.
engage in sustainability. All three industry groups of Tetra Laval
show strong commitment to developing sustainable products and 3. IPS2 approaches in academia
solutions. Tetra Pak, DeLaval and Sidel are taking a number of
initiatives from consuming less energy in the factories and offices Already at the end of the 1960s Theodore LEVITT [8] made a
to the development of recycling systems. Especially Tetra Pak. is statement that is still valid for current industrial applications:
committed to reducing its impact all along the product life cycle. ‘‘People don’t buy products; they buy the expectation of benefits’’.
Tetra Pak integrates environmental aspects in product develop- The problem of this statement is to measure the expectation of
ment, uses renewable packaging materials, use the idea of benefit and to gain the highest profit out of it. A classical product
remanufacturing and green energy in converting factories [7]. can be demonstrated, calculated and validated by its technical
functionality. If you want to work with LEVITT’s statement you
2.2. Industrial challenges have to develop similar methods and tools for this solution
providing.
The case studies demonstrate that industry has already started The development and delivery of products and services can be
with selling some kind of Industrial Product-Service Systems. seen in different ways. The most traditional approach is the
Finally this leads to a paradigm shift from leadership in technology separated view; products and services are developed indepen-
to leadership in utilization. In general the new service-based dently and organized in different departments. Further on, services
businesses avoid dissatisfaction of the customer by a not can be seen as add-ons to the actual product; thus they are
controllable level of technological complexity. Furthermore with developed subsequently to a specific product (Fig. 7).
IPS2 the customer can focus on his core competences, reduction of On the other hand Industrial Product-Service Systems represent
capital lock-up and the access to new technologies. On the other a paradigm shift in the definition of service performance in
hand the OEM can raise customer loyalty, open new business mechanical engineering by considering tangible and intangible
fields, develop market shares and most important provide the goods in an integrated way [3].
H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627 611

Fig. 7. Types of Product-Service Systems.

3.1. Related research Fig. 8. Scientific fields of action.

There is considerable research going on related to IPS2. Some of values be described and what methods make us able to measure
this research is concentrating on a specific problem or it results these values? The academic research has to show if the offering of
from differing viewpoints of different research disciplines and Industrial Product-Service Systems are a possibility of further
areas. revenue generation.
The customer value view was primarily brought to consideration The shown paradigm shift of Industrial Product-Service
by marketing researchers when facing the challenges of changing Systems creates new scientific issues over the entire life cycle:
markets and upcoming globalization; it specially focuses on
customer needs and the effects of customer orientation, e.g. by  Arising complexity of processes by customer integration
selling more and better services [9,10]. Thereupon the concept of  Interdisciplinary issues
Service-Dominant Logic evolved also from the marketing perspec-  Stimulates the innovation capability
tive, stating that customers mainly create value through service  Know how feedback
experiences and relationships [11,12].
The concept of product-service systems (PSS) considers the Within the scope of the collaborative research project SFB/TR29
integration of products and services to enable new business the mentioned main challenges are concretized (Fig. 8). The
models aiming to fulfill customer needs [13–18]. It has a broad extensive change of all customer-supplier-processes according to
view on products and services and includes B2C-markets. It is most the IPS2 approach thus enables significant innovation, optimum
common in Asian and European engineering. customer orientation, measurably reduced time-to-market as well
The term Servitization of products was first referred to in the as considerable cost reduction.
management literature [19] and is sometimes also used as a Therefore the methodical and systematic background of the
synonym for PSS or IPSO (see below). The related Servicification innovative product understanding has to be supported by new
concept also focuses on the enhancement of products by adding scientific results regarding all phases of the IPS2 life cycle, whereas
services while considering more the Service Engineering the engineering sciences are in the focus, complemented by
approaches [20,21]. economic and social issues. In industry already specific solutions
The concept of Integrated Product and Service Offering (IPSO) exist, whereas there is a lack of scientific methods and tools.
views from a lifecycle perspective and aims to offer a solution with The IPS2 approach therefore has to establish a life cycle
a combination of products and services that satisfies an identified spanning procedure to achieve higher performance and increased
customer need. The related Functional Sales concept includes the supplier mutability at the same time.
perspective of environmental impacts. The connected concepts of
Integrated Product and Service Engineering (IPSE) as well as 3.3. Competitive IPS2 framework
Functional Product Development focus on creating a method for
developing those IPSO/Functional sales. These concepts are mainly Various drivers can be identified along with the competitiveness
discussed in Sweden and Japan [22–26]. of IPS2. To offer high quality IPS2 solutions, companies must be able
Life Cycle Engineering, Life Cycle Assessment, EcoDesign, design for to compete in saturated product markets and to re-orient the current
environment and many related concepts focus on sustainability and production and consumption mechanisms into a more sustainable
how to develop e.g. energy efficient products, whereas in recent direction. A new competitive space and framework is established to
years they tend to incorporate service-related concepts (e.g. achieve this [32]. The competitive space describes the situation of
intelligent maintenance) to reach these aims [27–31]. the offering industry and a comparison between different IPS2
offerings can therefore be achieved [32]. For the durable customer
3.2. Academic challenges value a competitive IPS2 framework is presented (Fig. 9).

The introduction of Industrial Product-Service Systems has


shown a great potential of benefit for all contributors. The
examples and case studies gave a hint about existing scenarios
und usage. The conclusion is that the industry is already working
with very similar understandings of IPS2 but a methodological or
standardized support does not exist. These lead to new academic
challenges that have to be solved. How can the use orientation be
described and what influence has the shifting and sharing of risks?
What impact on sustainability can result out of the new under-
standing? The academic research has to focus on a prolonged life
cycle and the use of better knowledge out of the use phase. The
fields of action vary from the research about increasing customer
demands for services and additional functionalities over the
possibility to differentiate by focusing on customer solutions up to
offering more value to the customer with IPS2. How can these Fig. 9. A Competitive IPS2 framework [32].
612 H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627

An excerpt of the competitive framework is given in the keynote


paper. The framework illustrates the structure of this keynote
paper and hence the coherences between the topics respectively
the chapters. After describing the drivers and motivation towards
IPS2 in Chapter 1, Chapters 2 and 3 describe the current situation in
industry and research concerning IPS2.
Point of origin to offer IPS2 solutions is the definition of an
appropriate business model. Each business model causes different
risks and uncertainties that have to be regarded in the form of
contract. Based on the contract the IPS2 solution needs to be
designed and delivered to the customer. This requires an
appropriate organizational structure.
Along the life cycle of an IPS2 a lot of data and information are
incurred. The IPS2 providers must be able to identify only the Fig. 11. Identification of customer demands.
important data and information to generate knowledge for the
adaption of future IPS2. But the adaption of IPS2 is not a part of this
keynote paper and has to be regarded as an future topic. The models are connected to varying configurations of IPS2 occurring in
competitive framework for IPS2 is a key to create sustainable the range of products and services. Also it differs in shifting
customer value and get success for any business. business processes from the customer to the IPS2 provider (Fig. 11).
A function-oriented use model includes e.g. a maintenance
4. Business models, risk evaluation and management contract in order to guarantee the functionality for an agreed
period of time. In an availability-oriented use model the usability
The starting point in an IPS2 concept is the relationships of the means of production is also guaranteed. For the first time, the
between the customers and manufacturers, initiated through the IPS2 provider takes over business processes of the customer as his
business models. This section covers topics related to business own responsibility and thus bears a part of the production risk. In a
models, contracts, risks and uncertainties, cost models and result-oriented business model the complete responsibility of the
obsolescence in IPS2. Various models and techniques proposed production process is transferred to the IPS2 provider, as the
in literature are discussed and major issues are summarized in customer pays for the faultlessly produced parts respectively
these topics. products. However, often only a few customers are willing to
completely outsource processes. The investment to build the
4.1. IPS2 business models and contracts necessary infrastructure to operate their investment goods on
customer side often does not pay off then. Usually the critical mass
A business model can be described by use model, architecture of above, which is worth the takeover of all customer processes, come
value creation and turn over model (Fig. 10) [33–35]. together only in special market niches. So IPS2 is therefore suitable
Depending on the individual use model, an adjusted concept of only for companies that have positioned themselves as niche
the sub-processes is necessary: Due to the consequent orientation player’s e.g. agricultural engineering, packing, and pumps industry,
of the service offer towards the individual customer use the to mention only a few examples. The individual business models
supplier takes over more and more tasks which have been can be differentiated by further criteria (Fig. 12).
executed by the customer before. The customer–supplier relation Hauschild describes how to provide optimal functionality by
is thus changed from a supplier-buyer relation to an integrative identifying ‘‘environmental hot spots’’ and how to reduce them
cooperation [36], where the established division between supplier [37]. Horváth analyze in the German BMBF project ‘KorServ’ the
and customer blurs more or less, depending on the specifications of perceived usage that lead to a strong risk reduction on the side of
the use model. The innovative product understanding of Industrial the customer [38].
Product-Service Systems with shares of tangible and intangible Seliger argues that selling use becomes superior to selling
goods of course affects the development process of the service products, once the idle capacity costs of a sold product are higher
offer, but furthermore leads to completely modified requirements than the costs for information and logistics, arising within the
towards the service provision process. scope of the adaptation for further usage phases [39].
Industrial Product-Service Systems are individualized, custo- This IPS2 model also leads to a cycle economy. A cycle economy is
mer-oriented configurations of products and services, which affect not only ecologically reasonable but also a chance for new business.
each other due to their integrated development and provision [3]. Selling utilization instead of selling products is advantageous once
Innovative and flexible business models which describe the design
of the customer–supplier relation are based on these dynamic
systems. It can be varied between function-, availability-, and
result-oriented use models [35]. The different types of business

Fig. 10. Business models for IPS2 (adapted from [33–35]). Fig. 12. Specification of innovative use models.
H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627 613

additional costs for information processing and logistics are less uncertainties. The longer time span involved in IPS2 increases the
than costs for underutilized capacity. risks and uncertainties. The natures of uncertainty are addressed
A competitive provider offers product functionality, availability from aleatory and epistemic aspects [47]. No single uncertainty
or a result in quality, time and location as required by the user. typology has been commonly accepted [48]. Erkoyuncu et al. [47]
Multiple usage phases’ makes an IPS2 competitive by maximizing present a conceptual representation of risk and uncertainty in
the utilization of resources and can be achieved by disassembly, relation to knowledge {indeterminate (uncertainty), probabilistic
component adaptation, and reassembly [4]. The opportunity to (risk) or deterministic outcomes (certainty)}. Boussabaine and
optimize the use phase is the key for success in consequence of Kirkham [49] argue that the more explicitly the risk is defined, the
more freedom of business and engineering development. greater the possibility for the decision maker to have confidence in
IPS2 business models are supported by contracts which are using derived probabilistic results. The goal of uncertainty
agreements whose purpose is to mitigate risks by defining obligation management includes minimizing the negative impacts of
of parties to each other and to have this enforceable by law [41]. uncertainties and realizing the opportunities that may arise
Susani and Dugerdil [42] suggest having an automation of cross- within a project [50]. In IPS2 contracts, customer demand and
organizational interactions or process in B2B markets bound by supply related activities are categorized into sources of uncertainty
contractually gives a competitive advantage for IPS2.Traditional [51]. Uncertainties greatly reside on the mismatch between
contracts are no longer valid in this scenario due to the influences of demand and supply. Sources of disturbances in the demand-
various factors especially in terms of risks and uncertainties. Fig. 13 supply could be considered due to faulty processes, uncertainties
shows different IPS2 contract types identified from the literature and within an organization, from interaction between different
industries by Roy and Cheruvu [32]. partners or a higher industry or environment level [52]. Sharing
It is observed that most of the companies are customizing the uncertainty between customers and OEMs plays a vital role in IPS2.
contracts by combining aspects of the different types of contracts. Fig. 14 illustrates the influences of business models on uncertainty
The factors identified by Roy and Cheruvu [32] (Price competition, and risks sharing between the customers and OEMs. Customers’
Price analysis, Cost analysis, Type and complexity of the proportion on uncertainty and risks share is higher in the function-
requirement, Urgency of the requirement, Period of performance oriented business model, whereas OEMs responsibility on uncer-
or length of production run, Contractor’s technical capability and tainty and risks is higher in the result-oriented business models.
financial responsibility, Adequacy of the contractor’s accounting The figure also represents these sharing proportions along the life
system, Concurrent contracts, Extent and nature of proposed cycle with illustrative examples. This should be noted that sharing
subcontracting and Acquisition history) would to a great extent uncertainty and risk is one of the processes involved in IPS2
help to ease these processes of finding viable contract. Datta and management. In IPS2, OEMs and customers should jointly identify,
Roy [52] study different service support contracts and the cost plan, assess, handle and monitor these uncertainty and risks.
modelling techniques used in availability type contracts in the Ng and Yip [53] stress that complexity and unpredictability in
context of defence and aerospace industry. The main parameters costs are the challenges in Maintenance-Repair-Overhaul service
considered in the contracts are responsibility, cost of performance delivery under performance based contracts, especially when the
and incentives. service provision aims to be innovative and pre-emptive, cultural
It has been seen that the inclusion of information and change from traditional contracting, loss of perceived control by
knowledge exchanges in terms of monitoring in contracts is customer, lack of boundaries (rigidities and fluidities) and
greatly useful in the process of IPS2. Johanes (2007) suggests coordination with suppliers. Maintenance, Repair and Overhaul
detailing the contract that outlines the measuring, monitoring and especially with a focus on electronics is getting more important
penalty procedures to reduce behavioral uncertainty [43]. because of the increasing quantity and the value added share of
Milosevic et al. [44] argues that designing and implementing a electronics in durable products. The electronics integration open
contract monitoring facility as part of larger cross-organization up new applications and business models and thus support the
contract management architecture can be achieved with use of trend, to increase service revenues sustainable and to compensate
information technology. Nowadays electronic contract systems economic cycles of the new business [54].
deal with the life cycle automation and management of contract All the stakeholders involved in IPS2 would subject to risks
documents from their establishment to expiry [45,46]. Contracts and uncertainties involved in this process. Risks and uncertain-
monitoring helps to detect and rectify any contract violation [41]. ties should be properly managed to reap the benefits of IPS2.
IPS2 business models also recognize that a strong partnership Identifying and sharing the risks in the process will greatly
between the manufacturer and the customer is vital for long-term enhance the confidence between the stakeholders [55]. Supply
performance, and that can go beyond the contracted relationship, chain plays important role in the life cycle of IPS2. Managing
this could also mean more risks for the contract. complexity in supply chain impose a greater challenge. Risk
quantification, forecasting accuracy and data collection are
4.2. Risks and uncertainties in IPS2 business models frequently addressed in the current literature. Erkoyuncu et al.
[47] argue that risk assessment at a more detailed level
Erkoyuncu et al. [47] argue that the terms risk and uncertainty facilitates the mitigation of uncertainty through avoidance,
have often been used interchangeably in industry; however there
is an important distinction between the two where the concept risk
deals with measurable probabilities while the concept uncertainty
does not. Risks are often considered as threats and are caused by

Fig. 14. Influence of business models in sharing uncertainty between OEMs and
Fig. 13. Types of IPS2 contracts. customers along life cycle with examples parameters.
614 H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627

adjustment and contingency. They also argue that service


complexity and delivery urgency lead to demand uncertainty
[47]. Various factors that influence the level of uncertainty
deriving from the service supply chain include scale of the
supply chain, skill requirements, degree of customization and
changes in requirements. Development of a service uncertainty
framework would need to identify activities that take place in
delivering each service. Also there is a lack of clarity or guide to
select suitable methods to model uncertainty.
The foremost research in IPS2 uncertainty is to develop a
standard typology of uncertainty. This will greatly help in further
processes such as to understand nature of uncertainty, model
uncertainty and identify and share uncertainty. Quantification of
risks in IPS2 is still in infant stage which plays vital role to enhance
the links between customer and supplier. Influence of uncertainty
in costing needs to be understood better to create viable contracts.
Customer perceived risks need to be studied in detail to frame
better performance contracts.

4.3. Costs of IPS2

Neely [56] observes that the servitized companies get higher


revenues than pure manufacturing companies but tend to
generate lower profits particularly for large firms. There is a
need to understand true whole life cost of an IPS2 contract in
order to achieve a higher profit. Predicting the whole life cost Fig. 15. IPS2 Cost–Conceptual Wagon-wheel [52].
along with associated uncertainties at the bidding stage is very
challenging. Estimating the cost would significantly help to
develop stronger contracts. Coster [57] classifies the elements of visibility of parts, inaccuracy of predicting customer usage, the
cost incurred in Total Cost of Ownership into: capital investment, scale of availability contracts and very little incentive in service
manufacturing activities, logistics activities and customer life support business [52]. Difficulty in assessing the value of the
cycle support. Roy and Cheruvu [32] classify revenue model into services by the customer is the major challenge in costing. This
contract, product sales and service revenues. They also argue that includes human behavioral aspects into the cost models. Even
Whole Life Cycle Cost is focused on product at design stage with incorporation of these terms and conditions in contracts are
very little knowledge of maintenance or operation associated difficult. Kaplan and Cooper [64] create a link between how the
cost drivers and processes [32]. Schuh et al. [58] propose firm sustains to deliver its offering and the immediate effects on
subdivision of the whole life cycle costs into cost elements. Also the customer’s perceptions and attitudes.
most of this research is focused towards costing the service The other major factor for the IPS2 costs is the cost impact of
associated with stand-alone products [59]. Forecasting different obsolescence. Traditionally, the customers directly pay this
economic and financial future scenarios are the key factors to be obsolescence cost. With IPS2 contracts manufacturers are expected
considered in costing [60]. The major inputs considered for to take on the responsibility to manage the obsolescence and
costing are user requirements, customer affordability issues, incorporate any cost within a fixed price. This certainly provides
service breakdown structure, historical data and expert opinions new opportunities to the manufacturer to optimize costs, but also
and supplier inputs. shifts significant risks to them. IPS2 contract would require
The main criteria used to evaluate costing methods are time proactive obsolescence management. Romero Rojo et al. [65]
consumed in calculating process, accuracy of the results and argue that the impact of components getting obsolescence on cost
expenses incurred. Lanza and Ruhl [61] simulate the service costs should be considered in risk assessment which should be the part
throughout the life cycle of production facilities with the help of of proactive obsolescence management. The obsolescence man-
Monte Carlo simulation. They highlight the challenges of hardly agement includes mitigation and resolution approaches, design for
computable stochastic cost elements and statistically uncertain obsolescence and obsolescence costing for electronics, software
costs. The methods (analogy-based methods, parametric techni- and material obsolescence at different levels (component, assem-
ques, simulation models [62]) are heavily dependent upon the bly and system level) [65]. Meyer et al. [66] and Sandborn et al.
sufficient and accuracy of the input data. Rese et al. [63] argue that [67], advise the use of obsolescence monitoring in order to obtain
only a combination of the Net Present Value Approach and the Real timely notification of any obsolescence risk. Development of an
Options Approach enables a reliable estimation of the true value of Obsolescence Management Plan (OMP), a technology roadmap and
an IPS2 for an individual customer over its life cycle. the use of obsolescence monitoring tools are the other strategies
Datta and Roy [52] use the competitive IPS2 framework suggested by the researchers. There is a lack of formal approach to
developed by Cranfield University [32] to consider cost at various measure the obsolescence management capability of OEMs and
stages of the life cycle (design, delivery and adaptation). In IPS2, also a lack of study on incentivizing their suppliers for
intangible performance metrics drive costs and the degree of cost obsolescence management.
ownership varies depending on the IPS2 business model (product,
use and result). Datta and Roy [52] represent the entire cost 5. Design and development
framework through a wagon wheel (Fig. 15).
They classify the key cost elements into recurring cost, non- Traditionally, engineering designers and service and marketing
recurring cost, overheads and hidden costs [52]. Hidden costs people respectively perform product design and service design.
include issues such as cost of relationship management, commu- Predominately technical services are provided during product
nication costs, cost of lack of detailed level data, cost of reverse usage. It has been argued that servicing can significantly influence
logistics and flexibility of response and cost of cultural changes or product design. Mainly reliability, maintainability and support-
change management. They also identify the following key supply ability are the factors considered in design phase, which influence
chain issues for IPS2 network cost: reverse logistics, lack of during the in-service phase of the equipment.
H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627 615

5.1. Understanding IPS2 design

Just simply adding services to designed product is no longer


sufficient [68]. The differences between the product-only context
and product-service context are explained by Molloy et al. [69].
The major difference highlighted is in the requirements definition
due to the changing and evolving capability needs in the product-
service context. Since product and service activity design are done
separately by different staff, it is difficult to link information
between products and service activities during the design phase
[70]. Aurich et al. [71] suggest the application of life cycle
engineering techniques to service design. Based on three main
Fig. 17. Functional block diagram for an IPS2 [75].
strategies for combining products with related services, a
corresponding design process is proposed. It simultaneously
considers the product, process and information dimensions of activities, the IPS2 lifecycle, aspects of the system’s context and
services (Fig. 16). Adapting methods used in product design to the resources to deliver added value. Some IPS2 methodologies are
requirements of services and establishing them in service design focused on the system only and do not sufficiently specify
will support this integration. engineering product criteria [75]. Maussang et al. [75] propose a
IPS2 provides integrated solutions which consist of products methodology to provide engineering designers with technical
and services [72,73]. But it also includes business process/model engineering specifications in relation with the whole system’s
design [74]. Physical products are not as prerequisite in provided requirements as precisely as possible for the development of the
offers, while most of the other existing research does [70]. physical objects and service units involved in those systems [81].
The common argument is that integrating different character- They adapted the functional analysis approach: the graph of
istics between products and services such as intangibility, interactors and the functional blocks to bridge the gap between
inseparability, heterogeneity, perishability, simultaneous produc- the system approach and product development. Designers should
tion and consumption and ownership as well as the establishment not focus at first on a solution based on a physical product or a
of win-win solutions makes IPS2 design difficult [75]. The necessity service unit. They must be able to work on organizational aspects.
to consider IPS2-Design from the system level perspective has been External functional analysis supports the clarification of the
commonly argued [76]. Also it is a co-creation process between the expected properties and performances of the system. Fig. 17
stakeholders involved [77]. The development of such systems is represents the functional block diagram representation for an
influenced by several elements such as partners, organization, IPS2, highlighting functional flows and their materialization
benefits for IPS2 provider, benefits for IPS2 customer, environment, supported by design assessment tools.
social considerations, indication to use IPS2, interactions system/ A description of product models especially for life-cycles helps
users and system life-cycle phases [75]. The development of an IPS2 by modeling IPS2 [80]. The need for representation to model IPS2 is
requires in addition to comprehensive expert knowledge in both fundamental for a basic understanding and handling [79,81].
fields of product design and service engineering the consideration In order to support an integrated planning and development of
of diverse interdependencies between the products and services. products and services Müller and Stark defined a generic
Many requirements for designing IPS2 are identified in development process model for IPS2 [82]. Characteristic for the
literature. A procedure for selecting requirements and mapping new model (Fig. 18) is the strong emphasis on the planning and
with service knowledge is proposed [78]. But these requirements project definition at the left branch and the fade out from
are not prioritized and structured. Many case studies are required development into delivery on the right branch. Both phases are
to justify these requirements across various industrial domains. iterative and have high IPS2 relevance. The upper levels ‘‘customer/
market/environment’’ and ‘‘value’’ address customer needs and
5.2. Modeling methods customer values, which are essential PSS and IPS2 design
dimensions [82]. Additionally, the model highlights the simulta-
Service design requires a sound model of services in contrast neous activities (i) brief conceptualization, architecture and
to product design for which a variety of modeling methods business model design, (ii) specification on system level, and
are available. Service has been discussed mostly in marketing; (iii) development project definition, which together lead to the
there does not exist models of service for science for engineering offering of a provider towards a customer.
contexts. Integrating products and services by traditional The ‘‘heterogeneous IPS2 concept modeling’’ [83] is a novel
function, physics and geometry oriented design methods is modeling principle that has been created to support model-based
limited for generating well balanced IPS2. The major challenge is IPS2 concept development (Fig. 19).
to visualize and document basic elements and relations among Based on a new paradigm to dissolve fuzzy distinctions
them, including the business model, technical artifacts, service between product and service the IPS2-artefact has been defined
[84,85]. According to [83], an IPS2 is basically composed of a
combination of IPS2 artifacts to fulfill required functions. Thus, the
existential origin of an IPS2 artifact is a function, and could be
represented by the constructs ‘‘IPS2-object’’ and ‘‘IPS2-process’’. An
IPS2-object equals the material or immaterial operand of an IPS2
artifact that possesses definable states. IPS2-processes comple-
ment IPS2-objects. But, only the combination of IPS2-objects and
IPS2-processes can generate functional behavior! To cope with
development complexity, IPS2 concept modeling takes place on
three modeling planes. The conceptual development is carried out
on the so-called ‘‘IPS2 function plane’’. It is used to model IPS2
problem solutions abstractly and solution-neutral by defining and
linking ‘‘IPS2 functions’’ via appropriate relations. Apart from
modeling IPS2 function structures this plane is used to specify and
Fig. 16. Approach for systematic development of integrated product and service model the allocation of risk that needs to be shared between
design processes [71]. customer and IPS2 provider according to a business contract.
616 H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627

Fig. 18. Generic process model for IPS2 development [82].

5.3. IPS2-design researches and methodologies process to the customer requirements due to lacks of design
information and insufficient normative notation to apply to actual
It is observed from the literature that product design processes services.
are well-structured, whereas the service design process, if existent The blueprint of a service offering like IPS2 should contain
at all, is highly intuitive and mainly liability oriented [78]. It has information concerning the product and its service behavior as
been argued that company should develop and implement the well as information on the human activity associated with the
systems to deliver IPS2 [77]. IPS2 design is to find a mapping service. They extended service blueprint to include product and its
between activities in a service environment and value, which is behavior (Fig. 21).
similarly observed in the relation between behavior derived from A quite similar design process is given by Meier and Massberg
the structure of a product and functional requirements in product [74]. If a new life cycle-based product comprehension is to be
design [86]. established, the customer demands need to be analyzed first [74].
In literature a method for designing service activity and product Second, appropriate business models and company strategies for
concurrently and collaboratively during the early phase of product the supplier need to be developed and finally there is a need to re-
design for total value is proposed (Fig. 20) [70,87]. The design design the internal working processes in a service-oriented way.
method differs from Traditional Engineering and Concurrent They classify operation fields for the development of service-
Engineering in that products and service activities are designed oriented business models in terms of planning level (strategic,
in parallel according to customer value. Yoshikawa’s General tactical and operational) and dimensions (process, potential and
Design Theory approach to describe products and services in terms result). The development of a modular service product portfolio is a
of function and attributes is part of the method. prerequisite for a successful service strategy. A methodical
Shimomura et al. [87] have given a fundamental unified procedure for the development of standardized service modules
representation scheme of human process and physical process in is proposed in Fig. 22.
service activity for increasing customer value in service by It is only possible to combine individual modules from different
extending service blueprints. In their opinion the service blueprint cooperation partners to an offer if a consistent syntax and
is unable to properly correlate a customer value and service semantics has been introduced for the description of the service
activity and find difficulties in association of the described service and its attributes.
According to Baldwin and Clark a dynamic and unforeseeable
development can be made allowance for by using the concept of
modular architectures [88]. Furthermore, the use of the concept of
service modularization significantly contributes to increasing
clarity during the early IPS2 development phase (Fig. 23). See also
[19,88–92].

Fig. 19. Theoretical Framework of the heterogeneous IPS2-concept modeling


approach [83]. Fig. 20. The proposed Shimomura et al. model [87].
H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627 617

Fig. 23. A service module [93].

the receiver desires, where both contents and a channel are means
to realize the service’’. They adopted a theoretical approach termed
the ‘assimilation-contrast theory’ that deals with situational
customer demands, to demonstrate the change in customer
Fig. 21. Schematic illustration of the proposed method for modeling services [70]. importance in the post-purchase stage. Furthermore the literature
offers some computer- and it-aided design approaches.
Uhlmann et al. [100] argue that in order to aid the developer in
Handling complexity in IPS2 design requires frameworks and such a complex task, an IT support system should guide and
methods, which help to systematize and structure complex tasks accompany the developer during the development process from
into pieces, which can be overseen and handled properly. the planning phase to the completion of the elaboration phase in an
Architecture for services design is introduced as an initial starting integrated manner (Fig. 25).
point to realize IPS2. This architecture as illustrated comprises A key point is the support of the concurrent development of
steps for successful design and development of industrial services products and pertinent services and the consideration of their
and has been introduced by Gill [94]. Each service here is mutual interrelations. Starting with the acquisition of customer
considered to be a part of a more complex IPS2. needs and the derivation of requirements, the developer is
The architecture of service engineering as illustrated in Fig. 24 supported with the use of product-service module libraries,
structures the overall service engineering task while linking tasks technology databases throughout the development process to
with the methods and tools required performing the tasks [94]. The the configuration, evaluation and optimization of a complete
architecture as shown in Fig. 24 consists of five essential Industrial Product-Service System.
components for designing and developing business related services. Shimomura et al. [101] propose a method for evaluating service
To keep the complexity of a development project as low as solutions based on the Quality Function Deployment with some
possible, it is not useful to construct the service in detail from the mathematical reinforcements. Customers generally evaluate
start. Instead, the development can be stated in such a way, that services and products not separately but concurrently. They had
the requirements for the service system are implemented first in a shown that a specific function is the most important among
general concept. Afterwards, the general concept can be divided multistage structure of the target service. Komoto and Tomiyama
into components. The determined characteristics of the general [86] propose Integrated Service CAD and Life cycle simulator
concept result in requirements for those components. (ISCL). ISCL plays the role of CAD/CAE tools for product design in
Each component can then be considered independently. This IPS2s design. In ISCL, the service CAD supports systematic
procedure of specifying concepts into partial concepts and their generation of alternative IPS2s based on service modeling, and
subsequent configuration can be continued at all levels of detail in the life cycle simulator analyzes their economic and environ-
the same way. An appropriate method to detail a service system is mental performances.
the Function Tree Analysis under consideration of Suh’s axiomatic Designers can systematically define and search IPS2s as a
design. Suh states that one can only detail a function tree with the combination of service contents, service channels and correspond-
embodying concept in mind [96,97]. ing activities defined in the service CAD. Rese et al. [63] propose a
Halen et al. [98] proposed a methodology for developing combination of the Net Present Value Approach and the Real
product-service systems which consists of strategic analysis, Options Approach as a means of determining the quantified value
exploration of opportunities, IPS2 idea development, and IPS2 of an IPS2 for an individual customer over its life cycle.
development and preparation for implementation. Kimita et al. There is an implicit assumption in developing IPS2 design
[99] proposed another model for expressing changes in customer methodology, i.e., most of the proposed IPS2 design methodology
requirements from the viewpoint of service design. They used has the inherent links with existing product and service design
service is ‘‘an activity that a provider causes a receiver, usually with
consideration, to change from an existing state to a new state that

Fig. 24. Architecture for service engineering: essential components (Source:


Fig. 22. Configuration of customer-specific services [74]. [94,95]).
618 H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627

 Methods for IPS2 property verification will enhance the toolset


and methodology for IPS2 designers
 Use-case analyses might be one approach which gains impor-
tance for IPS2 development in future.

It is observed that supplier capability is not considered


systematically while designing an IPS2. IPS2 design is still
developing as an area of research, more work is necessary to
develop novel IPS2 solutions that are competitive in a Global
marketplace.

6. Delivery and use phase

The change from producer towards an IPS2 provider assigns


companies to new challenges. Fig. 26 shows various aspects and
dependencies of the IPS2 delivery and use phase. The companies
have to produce and deliver products and they have to prepare and
deliver services over the life cycle. The Challenges are methods and
tools for value creation, planning and control of delivery processes
and user support. Realization of these methods is made by
recognizing adaptability, risk and cost targets. These targets have
direct impact on the customer satisfaction. Any change in a target
influence the other targets. An optimum has to be found. Along
Fig. 25. Structure of an IPS2 Development Tool [100].
with the challenges of the delivery and use phase there are life
cycle and quality management processes as well as continuous
methodologies and tools. Evaluation of IPS2 offerings for the longer improvement processes. The IPS2 delivery and use phase is
term is not explained. Even though availability and capability are influenced by the IPS2-product model, contracts, customers and
highly stressed in the literature of IPS2, these parameters are not knowledge. Outputs of this phase are obsolete products, IPS2 (that
considered in the various proposed IPS2 design methodologies. The reach their end-of-life) and new gained knowledge. The IPS2
long time frame and related risks and uncertainties involved in the delivery and use framework focuses on the aspects for efficient and
IPS2 are also not considered explicitly at the design stage. effective delivery of IPS2. New organizational structures, opera-
Especially transfer of risks and uncertainties from customer to tional methods and tools are needed. The IPS2-providing company
supplier is not properly noted. It has been commonly agreed that should be able to adapt on changing circumstances.
designing IPS2 is a co-creation process, but the process is not In machine tool and plant industry special services exist that are
developed further. The methodologies proposed do not aid to relevant for the delivery and use phase. They can be summarized in
design the right product/service mix based on total costs. Except the following seven types of services [112]:
few techniques such as modularization, the uncertainties involved
in the customer’s requirements are not properly structured in the 1. Planning services, e.g. material flow planning, factory planning
design process. It is observed that many methods focused at 2. Counseling services, e.g. calculation support, personnel coun-
system level use details in a very abstract form. The primary seling
advantage of IPS2 is not properly leveraged in the proposed 3. Training services, e.g. operator training, determination of the
methodology such as it allows the supplier to design better need for training
products by learning from the experience of product in-use, i.e. 4. Logistic services, e.g. replacement part service, machine
feedback loops are not described. Scenarios are used to design IPS2 implementation
but the process to forecast the demand is not structured. Even 5. Function creating services, e.g. start-up. Rampup management
though Persona is used to get customer’s details, methodology to 6. Function maintaining services, e.g. maintenance, repair
predict the customer’s perceptions and attitudes immediately after 7. Optimizing services, e.g. process optimization
the offering is missing.
In a comprehensive study [83] existing approaches have been These services differ in the detail level and automation degree.
analyzed, which support IPS2-concept development [68,102–105] The IPS2 delivery and usage methods have to cope with it.
and modeling [106]. Amongst others the fulfillment degrees with
regard to ‘‘integration of product and service development’’,
‘‘systematic IPS2-concept development’’ or ‘‘determining product-
service interdependencies in early phase of development’’ have
been considered. Despite an existing multitude of methodologies,
this study unfolds that designers are insufficiently supported by
computer aided tools in the early phase of IPS2-development. The
analysis of existing concept modeling approaches concerning
‘‘integrated product-service modeling’’ with an ‘‘IPS2-appropriate
modeling notation’’ has led to similar results. See also [107–111].
The important topics to be addressed are as follows:

 Modeling and verification in IPS2 development


 Major challenge is to visualize and document basic elements of
the future IPS2 and relations among them—new modeling
method is required
 Comprehensive checklist to derive requirements for the concept
 Development to be described on a generic level
 Investigation of IPS2 project management methods to realize an
agile and adoptive IPS2 project management Fig. 26. IPS2 delivery and use framework.
H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627 619

Manually, automated and semi-automated processes have to be costs and profits as well as the opportunity using incentive or
recognized by developing the IPS2 organization. All kinds of service working hour models.
have to be organized by an IPS2 organization. For supply chains a modular concept shows useful aspects for
the organizational structure [120,121]. An example is the modular
6.1. Value creation architecture organization concept for IPS2 that is able to assign processes to
resources of multiple suppliers [120,122]. In addition, it has the
The value creation architecture is a part of the IPS2 organization. positive effect being very flexible in changing processes or
An organization in general is described by its operational and resources. The smallest elements of the modular organization
organizational structure. Transferred on IPS2 an organization has to are the modular organization units. A modular organization unit
consist of competences out of the production and the service area for IPS2 is described with its name, the responsible process part and
[113]. Therefore new operational and organizational structures are the necessary resources and attributes. The organization unit
needed to get a high customer satisfaction. owner can either be the customer, the IPS2 provider or a supplier. If
The organizational challenge lies within, keeping the guarantee more than one organization unit owner exists, a pool with all
for sustainability and availability over the life cycle. Limited options is generated. Operational workflows are created by
resources, market demands, changing customer requirements and connecting in- and outputs of the modular organization units. In
continuous improvement with gained use knowledge are influ- the following the operational structure of an IPS2 organization has
ences as well as the typical characteristics of a service itself. The to be studied as a stringent process beginning with the planning
influences can vary with every process delivery and thus the and scheduling of IPS2, automated IPS2 control, and best quality
organization has to cope with this dynamic. Characteristic of the strategies up to multimodal user support for IPS2 delivery.
IPS2 value creation architecture is the adaptability to compete the
dynamic influences [114]. A general and for all situations suitable 6.2. Planning methods
organizational structure is not possible, because of the very
heterogeneous customer and provider situations [115]. A best With the value creation architecture all necessary processes are
fitting organization for a manufacturer of customer individual assigned to resources. If a process has to be delivered the resources
products could be different from an organization for a manufac- need to be available. Planning methods take care that the processes
turer of customer independent volume products. are planned by time, cost and quality. Traditional service planning
It can be defined, that the value creation architecture for IPS2 is processes start with a customer problem. This is followed by
always a network organization [116,117]. The customer and the finding a solution for the problem. A service ticket is initiated to
IPS2 provider are working together in order to achieve the highest plan and schedule the service process. Service Management
value from the IPS2. Additional suppliers can be added to extend Systems support and optimize industrial services. INNOSOFT as
missing capacities or limited resources. a German manufacturer of a Service Management System
A standard for the relations and the main elements of the IPS2 describes the system as followed [123]:
network is shown in Fig. 27 [118]. It consists of the customer of the
IPS2 and hence the IPS2 itself, the IPS2 provider, the IPS2 module  Increase of competence of solution finding within the service
suppliers, the product suppliers and the service suppliers. The field due to a shared base of knowledge
different elements vary in their dependency and coordination with  Fulfillment of the customer and business requirements
the IPS2 provider or directly with the customer. The suppliers have  Planning, delegating & controlling of the workflow of service
not such flexibility regarding the scheduling of their jobs. To  Customer binding due to customer satisfaction
develop an adaptable value creation architecture IPS2-product  Creation of an easily manageable complaint system
model processes have to be organized in the network. This is  History chart of machinery
managed by assigning the processes to resources of network
partners. The fact that every company has a different organiza- IPS2 have other characteristics as traditional services and
tional structure is difficult to handle. Solutions for service therefore need new planning methods. The new characteristics
organization structures exist and their focus lies on the organiza- that influence the planning methods are:
tion of service units as they need to complement the existing
manufacturing units [119]. Efficient structures are important  Long range relationship with the customer will avoid or
preconditions. These are established by more or less independent minimize troubleshooting processes
business units. Regarding the development of services, service  The business models allow creation of product use knowledge
departments and service organizations offer high transparency of that can be used for the planning and scheduling
 Industrial development gains higher efficient resource con-
sumption
 Learning effects of the service staff

IPS2 delivery planning can be divided into a strategic and an


operative planning phase. Constant and high capacity utilization
and minimal stock of preliminary combinations and supplies are in
the focus of the planning methods. The aim of the strategic capacity
planning is to build up an economic capacity by using prognoses
for short- and mid-term service demands by taking changing
resource capabilities into account. The objective of the operative
resource planning is to control the delivery in case of unscheduled
events, e.g. like machine breakdowns or insufficient supply of
resources (e.g. illness of a service technician). Due to the much
longer planning horizon of the strategic capacity planning in this
phase the planner has the opportunity to build up new capacities
(e.g. hire a new service technician and train him to a certain
qualification level) while in the operative resource planning the
only way to handle an unscheduled event or to improve a lack of
resources is to reschedule the certain resources and processes
Fig. 27. Typology IPS2 network organization [118]. within the network.
620 H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627

Planning of IPS2 delivery changes from an uncontrolled and


random reaction to a controlled and scheduled action!
The separation of strategic und operative planning methods
leads to serious difficulties particularly in the choice of the right
level of flexibility and stability. Flexibility is needed during the
operative business level and the strategic business level focuses to
stable resource consumption. To alleviate the dilemma between
flexibility and stability an integrative valuation methodology for
resources solves the mismatches [124]. A portfolio is created to
compare the strategic value with the operative business value of
resources (Fig. 28).
The figure shows four possible value classifications of resources.
Resources with no. 1 should be based on reliable and approved
technologies with a long-term development and improvement
plan. These resources support the gain of experience for cost
Fig. 29. Agent-based concept for IPS2 control [125].
reduction, quality improvement und enhancement of productivity.
Resources of classification no. 2 have a low strategic and operative
value. For these resources the decision maker should have a high communication architecture is appropriate with the provider as
degree of freedom in the choice of alternative resources. The communication node. Based on a multi-agent system all necessary
decision should be made based on opportunities on the resource information is transferred to the IPS2-provider, analyzed and if
market to minimize investment costs. Resources with classifica- applicable forwarded. He is also responsible for the initiation of
tions 3 and 4 have a valuation mismatch that needs to be solved appropriate measures based on this information.
before a decision about flexibility and stability can be made. First of Today’s automation approaches take service process focus on
all the strategic value must be reconsidered. After this the gathering and providing information from the operational phase of
operative value can be adjusted. Through selective investments a production system into account. Further automation approaches
and improvement activities the operative value of re-sources can are related to decision making and notification as trigger for
be increased. A radical example of the reduction of the operative needed service measures (see also [126–129]).
value is outsourcing and liquidation of resources.
A prerequisite for the IPS2 planning is the decomposition of 6.4. Quality management
processes into resources. The resources have to be coordinated for
right time and right place. The determination of the service 6.4.1. Quality of product services
delivery time is based on statistical breakdown forecast of the Next to the planning, scheduling and automated control of IPS2
devices and the know-how of the provider and the supplier. companies have to put the focus also on the quality of their services
as well as their IPS2. Against the background of the growing
6.3. Delivery process control importance of IPS2 an empirical study in the Austrian machinery
and plant engineering industry was conducted [130–132]. The
While process automation currently focuses on the control of quality of the service is an essential factor, especially for customer
functions relevant for the production process itself, e.g. feed axis retention and 65% of the companies’ state low service quality as a
control, IPS2 automation takes production processes as well as trigger for substituting their suppliers [133].
service processes needed to operate an IPS2 in the desired manner Characteristic of services is their intangibility and the
into consideration [100]. simultaneousness of production and consumption. Quality criteria
Automation concepts vary for different IPS2 business models for services are [134]:
such as function, availability, and result oriented, due to involved
product and service modules. Availability-oriented IPS2 for  Presentation and ambiance
example aims, as mentioned in Chapter 4.1 at providing a  Reliability, accuracy, correctness
guaranteed availability of the production system. To achieve this  Competence,
goal in an efficient manner, a high degree of IPS2 process  Politeness, friendliness, cooperativeness, understanding
automation is needed. Great potential can be found within the  Authenticity, security
automated support of service processes. They are subject to  Accessibility and availability
fluctuations in time and quality, due to human performance. An  Ability to communicate and sociableness
appropriate approach for the controlled IPS2 execution is given in
Fig. 29. An important aspect of automation is the information flow 6.4.2. Specific problems of quality management in industrial product
within the automated system. The approach shown in Fig. 29 is in services
line with availability-oriented business models and all information All the mentioned criteria for quality are aimed at influencing
flows within this kind of business model have been analyzed [125]. the perceived, subjective customer’s conception in a positive way.
Due to the fact that the IPS2-provider is in charge of the While quality management is an essential and well developed part
execution of Industrial-Product Service Systems, a centralized of the business process in the product as well as the service
business, within the delivery of IPS2 the questions arises how the
customer perception of quality changes and which methods and
tools are appropriate to ensure a steady quality of IPS2? This means
different business models cause different customer interaction
lines. Within an availability-oriented business model quality can
be described by the Gap between offered and delivered availability
of an industrial good. The customers do not care about the quality
of a single service anymore. However the quality of a service is still
the benchmark within function-oriented business models.
Nevertheless service quality is affected by subjective percep-
tions due to the integrated service share within an IPS2. An
Fig. 28. Comparison of strategic and operative resource values and implication on appropriate way to measure the perceptions is the Integrated Gap-
stability and flexibility [124]. Model. The Integrated Gap-Model regards the service contact
H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627 621

between customer and service provider and is a valuable tool to


describe the service quality. The specific characteristic of the gap-
model is the exact description of the gaps in communication. The
customer gap, the difference between customer expectations and
perceptions is the central focus of the integrated gap model of
service quality. Companies need to close this gap between what
Fig. 30. Shared vision system concept.
customers expect and receive in order to satisfy their customers
and build long-term relationships with them.
To close this important customer gap, the model suggests that communication into the human-machine interface, as well as the
four other gaps – the provider gaps – need to be closed. The following access to the machine’s sensor data and access to generated
four provider gaps are the causes behind the customer gap: knowledge during operation. Due to the fact that the persons
involved in IPS2 pursue different interests, a security concept
 Gap 1: Not knowing what customers expect concerning rights of access to the data which is created during the
 Gap 2: Not selecting the right service designs and standards phases of planning and operation, is needed.
 Gap 3: Not delivering to service standards Only one challenge is the support of less and insufficient
 Gap 4: Not matching performance to promises qualified users. As a part of a support concept, for example in a
maintenance scenario, the creation of a ‘‘shared vision’’ (i.e. a
The Gap-Model can be seen as a guideline for the systematic shared view for the involved persons of the area where the
analysis and elimination of inner and inter-company weaknesses problem exists) can be the last possibility for the diagnosis and
on the basis of the shown gaps. solving of a problem, if other support forms were insufficient or not
In many cases the department of service development is either available in the specific business model (Fig. 30). During the
nonexistent or non distinctive in the companies. So the develop- production of a work piece the machine informs the user about a
ment of services has no systematic and structured proceeding. This breakdown. After a detailed inspection the user realizes, that her/
reactive and unstructured approach is often the reason why the his qualification for the removal of the failure is insufficient. To
quality aspect is not taken into consideration in the service- minimize downtimes of the machine, expensive journeys of
development [130,131]. service staff and last but not least mistakes in the problem
A new service consists at least partially of familiar elements diagnosis, the user can establish an audio-visual contact to a
that are used in other services. In this respect, it is assumed that for remote service expert of the machine manufacturer by a shared-
example in the context of error finding methods results will be vision system. Now this service expert can analyze the problem in
available. These results should be provided for the service time. Furthermore he can guide the user to a solution of the
development process and the following approach will be problem. As the gaze direction shows the focus of attention the
suggested: visualization of the gaze direction of both involved persons can
enhance the communication. Perceiving the mutual gaze move-
 Formation of quality circles ment therefore means an additional intuitive source of informa-
 Recording of the planned work flow tion.
 Consideration of possible errors Future studies and experiments for the development of IPS2-
 Compilation of possible causes of errors specific forms of user support will be placed in a demonstrator
 Assessment of possible errors/causes of errors scenario in the field of micro production and related to
 Development of error prevention measures maintenance and repairing scenario.
The following chapter deals with the question how to gain
In conclusion an approach should be introduced to support the information of an IPS2 during the usage and how to use them for
staff to deal with IPS2 in the best manner. The information can be improvements and optimizations.
used to optimize the human engineering of IPS2, but also to ensure
the service quality on a high level. 7. Knowledge management and life cycle issues

6.5. Multimodal user support for IPS2 delivery IPS2 business models give a platform to collect information
from every IPS2 which earlier was only accessible for the customer
Constant availability, different qualifications of users and or by feedbacks of service personnel. This offers providers
company-spanning cooperation in the field of industry demand opportunities to learn more about the IPS2 behavior and usage
a specific support concept during the delivery of services. The role by the customer and to use it for IPS2 design or redesign.
of the human being in the phases of planning, development and Knowledge generation as well as knowledge and information
delivery of industrial product-service systems plays a major role; management is necessary. The adaptation of products and services
especially the human-machine interaction in the phase of delivery to the continuously changing technical requirements, application
is in the focus. areas and user demands is crucial for the competitiveness of the
One of the first questions was whether there are specific IPS2 business model. Different configurations have profound
requirements for the interface design of IPS2. For this purpose, impact on the performance of the system in terms of reliability
focus-group discussions were organized. The experts for IPS2 were and productivity, product quality, capacity scalability, and costs
instructed to detect what kind of interactions occurs during the [135]. Adapting the functions to the customer needs, the design to
operation of IPS2, which persons are involved and which kind of reduce idle and operation costs and an ongoing adjusting of service
tools are used. Accompanying the discussion, the answers were times requires knowledge about the system behavior and
collected and noted by the semi-formal C3-notation (communica- prognostics about the system conditions [136]. This knowledge
tion, coordination, cooperation). Subsequently these results were needs to be generated and managed.
used to develop specific C3-models. As a result of the different
phases of analysis (development of models depending on the IPS2- 7.1. Information and knowledge management in IPS2
specific business models, development of scenarios like break-
down and maintenance, differences between these scenarios) IPS2 requires manufacturers to understand the customer’s
preliminary requirements were merged thematically to aspects of behavior of product usage and product failures in-use. These
qualification, C3 and rights of access to data. challenges could be achieved only if the product and service
These aspects include the demands for usability for users of knowledge are captured and reused appropriately. The various
different qualification, integration of tools for coordination and research themes highlighted in the PSS literature are as follows:
622 H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627

 Identify the information and knowledge requirements for The Virtual Life Cycle Unit (VLCU) [136] is an information
designing PSS. technology network that supports the supply chain and
 Representation of product and service knowledge in practice. communication processes in the whole IPS2 life cycle with
 Enhance the capture and reuse of in-service feedbacks. knowledge. The VLCU acquires data from the usage phase,
 Improvement of information and knowledge sharing across communicate and process it with the help of data mining
stakeholders. algorithms to knowledge about the system behavior. This
includes rules about the process flow of the IPS2 and its
Doultsinou et al. [78] describe the service issues and service operations, as well as prognoses and classification of the IPS2
knowledge that has an impact on product design. They also health condition [129]. The processing to knowledge that is
illustrate how to apply service knowledge in the conceptual design classification, clustering and correlation can be done by using
stage based on an existing requirements management framework data mining algorithm, e.g. C4.5, statistical pattern classification
modified for this context. Various studies highlight that there were or, pattern recognition [147–149]. These algorithms can be used
loops between the service and design personnel. But the problems to formulate rules about the IPS2 system behavior. Other
highlighted in these loops are that it is reactive rather than algorithms like Support Vector Machines or Statistical Pattern
proactive [137], learning occurred due to this loop is challenging Recognition can be used for condition prognostics based on the
[138], informational, motivational and organizational factors actual system condition and wear [150].
[139], methods for utilizing information and knowledge feedback
from the later life cycle phases to impact the PSS activities have 7.3. Knowledge generation for the IPS2 ReDesign
been limited in the literature [89], the feedback processes are in
general ad hoc and informal although formal procedures such as During the delivery and use phase gained knowledge can be
engineering change requests do exist and only limited feedback used for reconfiguration (extension or a down-grading of service
reaches the design teams [140]. Cross-referencing the in-service contents or product modules), redesign or further development of
instances to design or manufacturing records will be necessary to the IPS2. Thus, the IPS2 development phase does not end with the
have reliable feedback loops [140]. Baxter et al. [77] describe the preparation of the production and operation documentation as e.g.
development of an integrated knowledge management framework in the general approach of VDI 2221 [151]. Production and
to support PSS design. They adapted and extended a method consumption, in contrast to product manufacturing and purchase,
developed to reuse engineering design knowledge to take account are not clearly separated, caused by the characteristic of services
of design, manufacturing and service knowledge in a PSS design that production and consumption is simultaneous [152].
context. Jagtap proposes the Sym-SAPPhIRE model of causality to As in every development process knowledge about the systems
support designers in using in-service information effectively in a lifecycle (ramp-up, use, optimization, etc.) is vital to develop
design task [141]. effective, highly efficient systems [153]. According to chapter 7.2
Graphical and ontological representations of PSS, consisting of knowledge valuable for the early development phases can be
values, product and service elements, and their relations are also extracted by VLCU collecting system operation data of products
an appropriate way to handle IPS2 [142]. Point of origin is the and services and generate the knowledge about the systems
definition of value as used in economics: value is the market worth behavior. The development and operation benefit will be enabled
or estimated worth of products or services [143]. Shen and Wang to improve systems development and operation projects for a
[144] define product service ontology as the conceptualization of competitive IPS2 design.
the product service. Molcho et al. [154] create a computer aided manufacturing
The literature is not clear about the managing knowledge for analysis tool that captures the knowledge and incorporates it
the different kinds of PSS [13], namely the product-oriented, use- within the CAD tool, enabling improved product timeliness and
oriented and result-oriented type. Also the requirements with profitability. It makes the ‘‘know-how’’ available to designers in the
respect to different service activities have not been studied in- context of their specific design activity and can thus influence
detail. The ontology development for PSS is in its infant stage. decisions before the product design in the early stage.
Various ontologies proposed are to be evaluated in-depth in
terms of exclusiveness and exhaustiveness using longitudinal 7.4. Life cycle information management
studies. Due to the involvement of many stakeholders semantics
for each terminology should be defined properly. The challenge The development, manufacturing and provision of products and
is not in building various information technologies but to services happen in separate processes at the moment. Lifecycle
develop common representation across domains. This will management approaches for services or IPS2 have only been
subsequently expedite knowledge retrieval, discovery, editing, addressed in few research activities [155]. A holistic management
sorting and automate reasoning with minimal implementation approach as well as powerful methods and tools are compulsory
and maintenance effort. for an IPS2-Lifecycle Management [156]. Existing product lifecycle
management solutions can be extended in five dimensions to meet
7.2. Automated knowledge generation in the usage phase specific IPS2 requirements [157]:

Due to the modern IT based engineering, business commu-  Management of independent products and services as well as
nication and documentation, most data along the life cycle of an integrated product and service packages. It has to deal with
IPS2 are already available in digital form and worldwide accessible individual and dynamic customer-specific objects [158].
via internet, e.g. machine datasheets, service protocols or personal  Consideration of the interconnectedness of providers (e.g. of
database. Companies offering machine services already document product developers, manufacturers or service providers) as well
plenty of detailed data about the service processes. Currently this is as the strong integration of customers [159] during the entire
being used as an information base to compare new situations with IPS2 lifecycle.
historical data [145]. The challenge lies in accessing, acquiring,  Management of value-added processes, but also support (e.g.
communicating and finally processing it to knowledge. The quality management, customer feedback management) and
continuous supervision of products and processes as well as decision-making processes. All these processes consider more
processing of data by intelligent algorithms is an enabler to do than one IPS2 lifecycle and lifecycle phase.
prognostics of the system condition. The ‘‘GETA/IMAGE’’ – Failure  Consideration of further lifecycle phases beside IPS2 develop-
Database includes ‘‘100 Scenarios of Failure’’ [146]. The aim of this ment like manufacturing, realization, provision, use [160],
project was to give characteristics for failure prognostics and recycling and end-of-life.
diagnostics within 10 min.  Adaption for special application domains or industrial sectors.
H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627 623

8. Contribution of IPS2 to sustainability

In 1998, the Enquete Commission of the German Parliament


clarified sustainability as a holistic approach, harmonizing the
ecological, economical and social dimension of mankind (Enquete-
Kommission des Bundestages, 1998).
The IPS2 approach takes as its starting point the goal of
achieving an integrated functional solution to meet client
demands, moves away from phase based servicing and discrete
resource optimization, to system resource optimization which is
utility based. The resulting IPS2 can produce synergies in profit,
competitiveness and environmental benefits. The potential eco-
efficiency of an IPS2 relies on system optimization (in resource use Fig. 32. Contribution on sustainability by IPS2.
and emissions) because of the stakeholders’ convergence of
interests [40]. Further IPS2 enables an equipartition for the use
of technology. It allows the adoption of the right technology and a development since it enables them to bypass the development
competitive production also for low-budget SME and developing stage characterized by individual ownership of goods [161].
countries at the time, place and in the complexity it is needed. McAloone and Andreassen [162] examine the PSS business model
The idea of selling utilization instead of products is the core idea as a realistic opportunity to achieve the factor x improvements in
of the IPS2 business model. It is advantageous once additional costs environmental performance of products, where x can be 4, 10 or 20.
for information processing and logistics are less than costs for Fig. 32 abstracts the economical, technical, ecological and social
underutilized capacity, see Fig. 31. motivation, being sustainability contributions of IPS2.
To be competitive on the market the IPS2 providers have a A strong relation between IPS2 provider and customer must be
strong interest in using a minimum of production resources, which established to fit customer needs and to enhance the IPS2 in its
means maximum utilization and usage of products and compo- utilization and effectiveness. The timing of the satisfaction is
nents. Multiple usage phases’ makes an IPS2 competitive by different for product sale in comparison to product service systems
maximizing the utilization of resources and can be achieved by [163]. Ehrenfeld says, that IPS2 may provide immediate satisfac-
disassembly, component adaptation, and reassembly [4]. tion, which may not last long, while in product sale there is a
So IPS2 can lead to reduced resource use and waste generation continuous satisfaction focused by the customer [163]. This means,
since fewer products are manufactured. The increase in sales of that the provider of an IPS2 has the risk to have short term contracts
services can balance reductions in sold products. Employment lost and therefore the resource use cannot be as efficient as planned.
in manufacturing can be balanced by jobs created in services. As a This would lead to a less resource saving business which is not in
business concept, product service systems have the potential to the purpose of sustainability. Users exhibit different ways of acting
improve access to technology worldwide. With product service with products compared to services.
systems, consumers worldwide would have less need to buy, Also Tucker [164] considers that the PSS business model can lead
maintain, dispose of, and eventually replace a product. In fact, the to less responsible user behavior and hence an increase of
quality of the service, and thus consumer satisfaction, may environmental impacts due to the changed ownerships on
improve with product service systems because the service resources. However product renting, sharing and pooling in
provider has the incentive to use and maintain equipment principle can lead to high environmental gains, as capital goods
properly, increasing both efficiency and effectiveness. The are used more intensively and in the case of pooling consumables in
incentive also exists for producers to design closed-loop systems the use phase are now beneficial for more persons at the same time.
for equipment based on designs for higher durability and The close co-operation with suppliers and service producers as
recyclability [40]. well as with final consumers can cope with these gaps. While
The rising need for sustainability and a sustainable production relationships with suppliers are addressed by ISO 14000-series
industry can be confronted by different sides. In developed standards and environmentally conscious purchasing practices,
countries, which already have a large environmental footprint downstream practices are addressed by extended producer
arising from a high rate of per capita resource consumption, responsibilities and Product Stewardship concepts [165]. Inte-
product service systems can facilitate the transition toward a more grated Chain Management (ICM) specifically addresses the issue of
service-oriented, sustainable society. The service industry gets the involving several actors in order to improve the environmental
chance to find new and increasing market opportunities. Other performance of products [166]. However, problems associated
benefits include reduced dependence on externally produced with ICM are also going to be relevant for IPS2 due to a similar value
resources and reduced load on waste disposal facilities. For chain basis that is extended in IPS2 into a value creation network.
developing countries, product service systems may represent a These problems include trade-offs between co-operation and
more promising and environmentally sound path to economic internal environmental management; the problem of choosing
wrong actors who do not have the power to change or influence
events; information sharing and transparency, and barriers from
material flows crossing borders and a variety of regulatory
frameworks in different countries. By sharing information the
provider will be enabled to identify the customer needs and
enhance his business relation with new features satisfying the
customer needs. By this a long relationship can be established,
which has to be seen as a partnership.
Brissaud et al. [167] give instructions how products should be
designed to be sustainable. Possible life-cycle strategies, sustain-
able end-of-life phases and environmental assessment of sustain-
able strategies are discussed [166–168] which are adoptable to
IPS2. Beyond that, as described in Chapters 7.2 and 7.3, information
technology is an enabler to ensure a competitive design and
provision of the IPS. By delivering knowledge about the system
Fig. 31. Prerequisite for selling use instead of selling products [4]. behavior and the way of usage by the customer the provider has an
624 H. Meier et al. / CIRP Annals - Manufacturing Technology 59 (2010) 607–627

That will help to ensure companies’ competitiveness with good


service business.

9.2. The following statements will be relevant in 5 years

In 5 years service advantages will dominate the business. This


will lead to new tools like standard service CAD, virtual service
prototyping and risk calculators to manage new service-based
products. OEM wants to get the innovation leadership of utilization.
The challenge lies in handling flexible and versatile business models
for dynamic adaption to cope with changing customer requirements
and OEM abilities. Therefore contract standards are necessary to
share customer and OEM risks. A standard access to the machine
tools using internet technology, and software agent technology
along with approved methods for standardized condition monitor-
ing for machine tool components will help to get automated
Fig. 33. Sustainable manufacturing [169]. coordination of service delivery processes. Also standards for service
process design and standards to evaluate the quality and
insight view and gets chances to adapt the IPS2 to a minimum use productivity of service-based products support a collaborative
on resources and so fulfill also the demands on ecological service delivery. Systematic knowledge generation exists to get a
sustainability. Another view on system sustainability comes from better machine tool utilization and life cycle enlargement. Material
Yoshikawa, who defines a system as sustainable if there is a closed cycles for non-renewable resources are established. Low wage
loop of information. Because manufacturing industry and service countries will be supported on their way to industrialization.
industry are mutually closely connected, they must be dealt with
together, see Fig. 33 [169]. 9.3. In 10 years the following statements will be relevant
The exchange of knowledge is required to cope with the
challenges of sustainability. This underlines the need for the co- Result-oriented business models evolve as an industry stan-
operation between provider, supplier and the customer in dard. Complex development processes are simplified by auto-
information exchange for an efficient and cost-effective manu- matically configuration by Plug&Play of product and service
facturing with IPS2. Intensification of service and knowledge modules. Service will be provided globally by service supply chains
contents within product life cycles is considered crucial for based on modularized service processes. The service delivery will
dematerialization, in particular, to design optimal product-service be supported by technologies like standard shared-vision systems
systems from the viewpoint of environmentally conscious design or new developed industrial service robots. Service robots can be
and manufacturing in advanced post industrial societies [170]. This used in industrial applications for automated delivery of service
requires a paradigm shift from not sharing data to exchanging data processes. Machine tools are able to communicate over the
from production within the supply chain partners in order to get a Internet to exchange data, information or knowledge.
better view on the needs and so getting more competitive and The academia will focus on these topics in the future. This will
sustainable solutions. help to cope with the complexity of IPS2 and to get the most
Ehrenfeld [163] and Tukker [164] identified contradictions in advantages out of it.
the sustainability of the IPS2 business model as proclaimed by
most, as the usage behavior might change and therefore could 10. Concluding remarks
lead to higher and less efficient resource consumption. This
accompanies the challenge to build up a long partnership in the As a result of the paradigm shift from leadership in technology
business from the point of the provider to be competitive with into leadership in use Industrial Product-Service Systems have
this business model and investments. Consequently an IPS2 become an issue of particular importance for the academia and
operator needs to adapt the IPS2 continuously to the individual industry. Therefore, and also evidently from the referenced papers,
customer needs, which requires an exchange of information in the past years there has been a great deal of research activity in
data from the usage phase. With the help of information this field. The results of this research add considerably to new
technology and knowledge management systems (see Chapter methods and tools for business models, sustainability contribution,
7) the provider can identify customer needs as well as design risk management, knowledge management, design, development,
challenges to adapt the IPS2 in this way that is more efficient in delivery and use of Industrial Product-Service Systems. A new
resource consumption and usage. understanding of products and services is basis for future
developments. Separation between them will vanish and integrated
9. Future of IPS2 approaches are getting more in focus of the industry. Finally IPS2 will
help to improve utilization and sustainability of future products.
The described state-of-the-art of IPS2 and its methods are
defining future research questions in this area. A Delphi study has Acknowledgments
been organized to evaluate different statements that could be
relevant now, in 5 or in 10 years. It includes the areas of ‘‘service- The authors sincerely thank the following persons for their
based businesses’’, ‘‘service-based products’’, ‘‘service providing’’ valuable contributions to the preparation of this manuscript: M.
and ‘‘sustainability contribution’’. Altogether 16 CIRP experts of the Abramovici, T. Arai, J. Aurich, D. Brissaud, G. Schuh, G. Gudergan, K.
academia took part in the Delphi study. The following results are Matyas, R. Stark, W. Sihn, Y. Shimomura, T. Tomiyama, E. Uhlmann.
classified by their main percentage into now, 5 years and 10 years. Special thanks to M. Kroll and O. Völker for editorial service and
coordination.
9.1. Now the following statements are relevant
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