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MAGBANUA, LOUVIMNAZCEL R.
BSA ( 39879)
INTRODUCTION
This feasibility study on establishing a beach resort in Dalahican, Roxas, Oriental Mindoro aims
to enlighten the people of the development of this municipality. This development will eventually lead the
beach resort in Dalahican to become world class because of the rich natural resources that remains virgin
and undiscovered.
One of the Roxas Town’s biggest tourism achievement is the opening of the Strong Republic
Nautical Highway. The most ambitious government plan to develop tourism across the province has been
commercialism of the beach resort and hotel industry. Tourism can generate employment, attract foreign
investment, stimulate infrastructures and services, and help maintain biodiversity. Job opportunities are a
vital part of tourism development and one of the most interesting strategy is the establishment of beach
resort to meet the demands of local and foreign tourist and transient borders.
For years, Roxas Town has been a jumping port to Boracay. With the opening of Strong Republic
Nautical Highway, people will therefore become oriented of the place and be interested to afford to visit
the islands in Visayas and Mindanao. Tourist find in very convenient and less expensive to stay in this
town before leaving for the so called “paradise islands”. This site offers enough suitable accommodation
and plenty of possibilities for interesting and affordable pre and post vacation tours and excursions.
LOU’s PARADISE BEACH RESORT
Our establishment is providing the irresistible charm and when you entered the facility, the staffs
will welcome you with a smile and serve you with the best of their ability. Every special occasion such as
Debuts, Birthdays, Christening, get together, reunion and even seminars or conferences can be done in the
resort. We are offering some of the water activities like; jet ski, water volleyball and banana boat. For
customers who want to sing along we have a private videoke room good for 10 persons and if you’re
confident enough with your voice then we also offers a public videoke. If your fond of playing Billiards,
For accommodations, we have 3 ordinary rooms good for 1-2 persons and 3 ordinary family
rooms good for 5 persons, 3 air-conditioned rooms good for 1-2 persons and 3 air-conditioned family
rooms good
for 5 persons and we do have a Deluxe rooms good for 10 persons. The air-conditioned and ordinary
room’s amenities are shampoo, toothbrush, toothpaste, w/ cable TV, WIFI access. For Deluxe suites, it
has 2 Queen size bed, a cable TV, WIFI access cold shower w/ tub (soap, shampoo, toothpaste,
The facilities of Lou’s Paradise are the Canteen, Function Hall that can accommodate up to 200
pax, meter swimming pool and kiddies’ pool, spacious venue poolside parties, and Jacuzzi.
Most important is safety and the security of everyone. The Lou’s Paradise is assuring that every guest is
away from danger once they have entered the resort. We have 2 security Guards and 3 lifeguards to
The location of the Lou’s Paradise is near the Dangay Port, Roxas, Oriental Mindoro. There are
lots of souvenir shops and restaurant that you can go to and it’s just a 5-10 mins. walking distance. If you
are not familiar with the place, we have a shuttle or resort service to escort you to the resort.
TARGET MARKET
Roxas had a median age of 30 years, the same as in 2011. This means that half of the population
is below 30 years old. Accordingly, it is evaluated that the major consumers of our Beach resort embraces
ages 18-50. Those persons aging 11-30 are presumed to patronize beach resort for their occasion and
bonding. Consequently, our target market encompasses the travelers, students, office workers,
Our target market comprises the professionals, students office workers and establishments’ workers that
In relation with the competitive position of the business, we have a lot of competitors in the
location. Kamayan, La Primera Grande, Park’ n suns, Romulo’s, Crisfel and Rafaela’s beach resort. Even
though we have several competition in the market. The Lou’s Paradise will generate more customers
because we don’t just offer pools and room services. We also have water activities and beautiful
ACTIVITIES:
Banana Boat:
Function Room:
Billiards:
Water Volleyball:
ROOM RATES
Ordinary Single
Ordinary Family
Deluxe Suites
Manager
Accountant/
Auditor Nurse Maintenance
Utitlity
Sales
Cost of Sales
Gross profit
Less:
COMPENSATION PLAN
The following assumptions are established the conduct of study regarding the project:
LIABILITIES
Long- term Debts 2,286,096.37 2196395.31 2,108,479.67 2,022,474.47
Equity 24929336.63 23,951,167.90 22,992,468.77 22,054,602.55
COST OF INVESTMENT
LAND 5 000 000
BUILDING 16 000 000
AUTOMOBILE 700 000
FURNITURE AND FICTURES 450 800
EQUIPMENT 2 098 800
24 249 600
ANNUAL CASHFLOW
Payback Period
Year Annual Cash flow
1 5809319.48 5809319.48
2 6881597.05 12690916.53
3 7046254.42 19737170.95
4 7240412.82 26977583.77
5 8410982.12 35388565.89
NPV
PV OF ANNUAL CASHFLOW
YEAR 1 5,248,278.51
YEAR 2 5,616,586.66
YEAR 3 5,195,569.49
YEAR 4 4,823,139.01
YEAR 5 5,061,797.49 25,945,371.16
COST OF INVESTMENT 24,249,600.00
NPV 1,695,771.16
IRR
X= 3.6232
@ 12%= 3.6048
@ 11%= 3.6959
X= 11% + [(3.6959-3.6232)/(3.6959-3.6048)]*1%
= 11.80%
Profitabilty Index
= PV of Cash inflow
Cost of investment
= 25945371.16
24249600
=1.0699
= 3 + .623226144
= 3.623228144 years
Discounted Payback
= 4 + [(24249600-20883573.23)/5061797.56]
= 4 + .664986446
= 4.664986446 years
CONCLUSION
Based on the information presented in this feasibility study, the findings show that this initiative
will be highly beneficial to the organization and has high probability of success.
The IRR > WACC, the NPV is Positive and we have Profitability that is greater than 1
As far as financial aspect of the study is concerned, the proposed business project is very
much viable. The Lou’s Paradise Beach Resort will be profitable, solvent, and liquid in
As for the marketability of the business, advertisement should be put in order for the
Lou’s Paradise Beach Resort to be known to the public and to attract more people who
wished to have an enjoyable time, in order for the business to meet its target income.