According to my knowledge nowadays no business can run progressively if they have

not a proper information system in their organization because now it becomes essential
for taking any crucial step for any achievement. Without going into much detail here I
want to share how IS helps in business:

 Finance and Accounting Control

 Data Storage

 Enhance Productivity and Efficiency

 Simplify Sales and Marketing

 Improved Decision Making

 Reaching global market

Finance and Accounting Control

While doing business in region like Pakistan it is not easy to collect capital for new
business so it better to have a proper eye on each your outgoing and ingoing. Being
able to easily run reports to analyze a company's finances makes it possible for
management to stay on top of profits and expenses. This ensures better financial
decisions, such as when to release a new product or when a company might have to
make employee changes. This system can also aid with factors, such as a company's
taxes, insurance and other elements that are necessary to review on a regular basis to
ensure that a business is in full compliance with the law.

Data Storage
today’s world most expensive and crucial thing for business is data it maybe customer
data or your own company data. The importance of information systems in business lies
heavily with data storage. It makes this task neater and easier. Gone are the days
where companies had to have a wealth of physical filing cabinets for this. Now, they can
organize all of their data on their business network.
Enhance Productivity and Efficiency
With this type of system, those working within a company share a network. Special files
or folders can be set up to allow for the mutual sharing of information. This means
something can be shared once and all allowed recipients will have full access. This
prevents having to print out multiple copies or send numerous emails just to provide
information.

This saves time and energy, allowing all employees to work faster and better without
extra effort. Overall productivity and efficiency are increased.

Improved Decision Making

For management to make logical decisions, they must have all of the facts. With a good
information system, they can easily pull up the facts, figures and other data they require
when working on elements, such as annual projections, marketing materials or even
hiring decisions.

This type of system work for both operational and financial processes within a business.
Those seeking information can utilize the system's search function to quickly pull up all
relevant files. They can also organize all information so that it is easy to retrieve at a
later date to be analyzed or used to determine if the decisions made were the right
ones.

Simplify Sales and Marketing

Information systems can be built to act as the foundation for a company's sales and
marketing. For example, management can create an email marketing campaign right in
the system that give it a date and time for it to execute. This process can be done with a
variety of marketing, from newsletters to social media posts.

Reaching a Global Market

Information systems make it possible for companies to expand their offerings to people
all over the world. This is because the internet is global. Businesses can utilize internet-
based ordering and focus their marketing efforts on a worldwide scale. This also makes
it possible to utilize global product configuration.

This allows for quick, easy retrieval of information. It also makes it possible to put into
place an array of security protocols so all data is secure. Management can create
specific time points to back up data so that nothing is lost.