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RESEARCH PROJECT REPORT

“A Study on Customer Satisfaction Towards ROYAL


ENFIELD Bikes, In Mirzapur”.
SUBMITTED IN PARTIAL FULFILLMENT OF THE REQUIREMENT
FOR THE AWARD OF DEGREE OF MASTER OF BUSINESS ADMINISTRATION
OF
Dr. A.P.J. ABDUL KALAM TECHNICAL UNIVERSITY , LUCKNOW

Under the Supervision of Submitted By

Dr. Meeraj Ahamad Shivang Dubey

(Faculty, GBAMS, Mirzapur) BBA- 6th semester

Batch- 2018-2020

Roll number- 43617401033

Ghanshyam Binani Academy Of Management Sciences


Binani Chowk Bharuhana, Mirzapur 231001 (U.P.)

(Affiliated to Dr. A.P.J. Abdul Kalam Technical University, Lucknow


and approved by AICTE New Delhi)- College Code-076)
DECLARATION

I hereby declare that this Research Project Report titled “ A STUDY ON

CUSTOMER SATISFACTION LEVEL REGARDING AFTER SALES SERVICES OF

MAHINDRA & MAHINDRA AT ARAWAL AUTO SELES MIRZAPUR ” has been

submitted by me for the award of certificate. This is result of original work

carried out by me. This report has not been submitted anywhere else for the

award of any other internship Certificate.

Date : Akbar Ali Khan


ACKNOWLEDGEMENT

I Sincerely want to thank all the people helped me throughout the procedure of

My Research Project Report. It really has been a learning experience for me.

I would also like to thank Dr. Meeraj Ahamad, my supervisor at GBAMS and

staff for giving me their precious time and for the guidance and he/she directed

me whenever I was in need of it. I am highly obliged for his/her assistance.

I would also like to appreciate the help given by the all faculty of

GBAMS for giving their valuable time sharing their experience with us, with

their valuable practical experience of their working life.

Akbar Ali Khan


Ref: GBAMS/MBA/IV Sem/RPR/ Date:

TO WHOM IT MAY CONCERN

Sub: Certificate of undertaking to Research Project Report in semester IV MBA

Course as per University Curriculum (Paper Code: RMB-451)

This is to certify that the following Research Project Report has been

Undertaken and completed under my guidance as per University guidelines.

Survey Report Title CONSUMER PREFERENCE TOWARDS

CADBURY

Name of the student Juhi Srivastava

Father’s Name Pankaj Srivastava

Roll No. 43615100018

Course/Semester BBA VIth Semester

Sign & Name of Supervisor Dr. Zeeshan Amir


Director

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