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Citations http://jls.sagepub.com/cgi/content/refs/24/4/358
TESTS OF A THEORY OF
COMMUNICATIVE RESPONSIBILITY
R. KELLY AUNE
University of Hawai`i at Manoa
TIMOTHY R. LEVINE
HEE SUN PARK
KELLI JEAN K. ASADA
Rutgers University
JOHN A. BANAS
University of Maryland
Two studies are presented that provide the first empirical tests of a theory of communica-
tive responsibility. The theory posits that individuals in communicative situations make
systematic judgments of the extent to which each party is responsible for contributing to
the process of creating understanding in a communicative event. These judgments affect
the extent to which communicators engage in implicature and inference-making during
the communicative event. The first study demonstrates that judgments of communicative
responsibility affect communicative performance. Respondents’ judgments of their per-
sonal communicative responsibility in a direction-giving task were positively associated
with the length of their directions. The second study showed that a communicator’s failure
to behave in a communicatively responsible manner was associated with negative per-
ceptions of the communicative behavior. Communicative responsibility theory would be
useful in a number of areas of communication research, including natural language
processing, relational communication, misunderstandings and conversational repair,
communication competence, and deception.
The Cooperative Principle (CP) (Grice, 1989) has been invoked suc-
cessfully and repeatedly to explain how interactants are consistently
able to communicate more information with a message than is readily
apparent in a surface assessment of the message. The CP states simply
that one should “make your conversational contribution such as is
AUTHORS’ NOTE: The authors are indebted to Krystyna S. Aune for her helpful contri-
butions with earlier drafts of this article. Please address correspondence to R. Kelly Aune,
University of Hawai`i at Manoa, Office of the Vice Chancellor of Academic Affairs, 2500
Campus Road, Honolulu, HI 96822; e-mail: kaune@hawaii.edu.
JOURNAL OF LANGUAGE AND SOCIAL PSYCHOLOGY,
Vol. 24 No. 4, December 2005 358-381
DOI: 10.1177/0261927X05281425
Ó 2005 Sage Publications
358
STUDY 1
Study 1 was designed with two specific goals in mind: (a) to demon-
strate that people make judgments of communicative responsibility
and (b) to examine the influence of communicative responsibility on
communicative behavior.
CRT states that as communicators assign to themselves greater
communicative responsibility, they will increase the explicitness of
their message. More specifically, a message source who assigns to him-
self or herself greater communicative responsibility can be expected to
increase the redundancy of a message, as well as increase the amount
of information the message offers. Redundancy can be increased via
repetition of information, creating associations among units of infor-
mation, and incorporating additional communicative codes and media
in construction of the message (Aune, 1998). In the present study, this
hypothesis is tested by asking participants to give directions to a ficti-
tious other who is described as either similar or dissimilar to the par-
ticipant in cultural background.
Providing directions is an example of what Aune (1998) described as
an asymmetrical distribution of the locus of the meaning, which is to
be shared. In any communicative situation, the meaning that is to be
shared may reside asymmetrically in the interactants, that is, the
meaning exists in a more articulated state in one interactant relative
to the other. This is the case in situations such as instructing, teaching,
giving directions, and explaining. One interactant has meaning that he
or she wishes to share with another. The more meaning is believed to
reside asymmetrically, in the party wishing to share that meaning, the
more communicative responsibility will be assigned to that person.
Conversely, meaning may reside relatively equally in both parties.
This is the case when, for instance, interactants are arranging to meet
at a particular time at a mutually known place. Because the mean-
ing that is to be shared is believed to reside relatively equally in both
parties, perceptions of communicative responsibility will be more
symmetrical.
In other situations, meaning may not reside clearly in either party,
as in a problem-solving situation. Meaning that is diffused, not con-
ceptually articulated, or yet to be formed also creates a situation in
which both parties perceive themselves as sharing in communicative
responsibility.
A direction-giving task by itself should create a situation charac-
terized by asymmetrical perceptions of communicative responsibility.
However, the manipulation of perceived cultural dissimilarity be-
tween communicators should lead to judgments of relatively greater
personal communicative responsibility for the source who is commu-
nicating with a culturally dissimilar partner. Aune (1998) claims this
is due to the communicators’ beliefs regarding the degree of common
METHOD
RESULTS
Table 1
Path Analysis of the Theoretical Model
1. .59** .26*
2. .40**
3.
Errors (actual-reproduced)
Student’s Home Communicative Responsibility Number of Words
1. .00 .02
2. .00
3.
.59 .37
Student’s Home-----------> Communicative Responsibility ------------> Number of Words
variable. The correlations used for the path analysis and the errors are
presented in Table 1 and the theoretical model with path coefficients is
presented in Figure 2.
The results of the path analysis show statistically significant path
coefficients from the stimulus student’s home to participants’ personal
communicative responsibility, b = .59, and from participants’ personal
communicative responsibility to the number of words they used when
giving directions, b = .37. The model was consistent with expectations
and the overall chi-square goodness-of-fit test was nonsignificant, c2 =
.02, df = 1, ns.
DISCUSSION
CRT also would hypothesize that the message source in the social con-
dition experienced a greater sense of communicative responsibility
than would the source in the nonsocial condition. The message source
in the social condition must develop a message that will create a state
of understanding with a nonspecific other who is unfamiliar with the
stimuli figures. In CRT terms, there is a greater asymmetry of locus
of meaning; the message source has much more of the information
the target needs. The source’s communicative responsibility is com-
pounded by the fact that the target will not be able to interrogate the
source for additional information, increasing the burden of responsi-
bility for the success of the communicative event on the source. In the
nonsocial condition, the target for the source is the source at Time 2,
some point in the future. In this condition, there is greater symmetry of
locus of meaning between the source and the target: the target knows
what the source knows. In sum, CRT offers another perspective that
may account for additional variance in lines of research that examine
source-target characteristics and relationships.
This study adds weight to the assertions that (a) we assess commu-
nicative responsibility for creating understanding in communicative
situations, (b) contextual cues in the communicative situation contrib-
ute to the assessment of communicative responsibility, and (c) percep-
tions of communicative responsibility influence our communicative
behavior in a manner consistent with CRT predictions.
Study 2 examines the implications of failing to behave in a manner
consistent with judgments of communicative responsibility. CRT sug-
gests that failure to behave in a manner consistent with the level of
communicative responsibility another has associated with us may lead
the other to question our communicative competence (Aune, 1998). In
such situations, we might even find ourselves the subject of negative
attributions, such as that we are attempting to withhold informa-
tion or be deceptive (McCornack, 1992; McCornack, Levine, Solowczuk,
Torres, & Campbell, 1992). Study 2 examines how perceptions of a com-
municator can be affected when that person fails to behave in a man-
ner consistent with a level of communicative responsibility associated
with a communicative context.
STUDY 2
METHOD
Anna and Mike are university students having lunch together. They are
girlfriend and boyfriend and have been seeing each other for about a year
now. Anna and Mike go out together almost every Friday and Saturday
night if they are free from work. Weekday evenings they do not get to
spend together very often because Anna usually works in the evening.
Anna and Mike have been talking for a while and the topic has now
turned to Mike’s activities on the previous evening.
RESULTS
DISCUSSION
The results of Study 2 add support to Study 1 for the claim that we
make judgments of communicative responsibility in conversations.
The results also provide support for the claim that failing to behave in
a manner consistent with judgments of communicative responsibility
can result in negative perceptions of one’s communicative behavior.
Of interest, the results also illustrate how judgments of communica-
tive responsibility are malleable within a conversation and are made,
in part, as a function of the dynamics of the communicative interaction.
In the present study, Mike is attributed greater responsibility in
the casual conversation context than he is in the interview context.
Granted, an examination of the means shows that perceptions of
Mike’s communicative responsibility fall below the midpoint of the
communicative responsibility scale in the interview context and are
exactly on the midpoint for the casual conversation context, indicating
that Mike is judged consistently very low in communicative respon-
sibility, as would be expected. Still, it would appear that Anna’s inter-
rogating behavior in the casual conversation context may have led
respondents to see Mike as not forthcoming enough given her probing.
Although respondents perceived Anna’s interrogating behavior as
inappropriate, they apparently believe Mike should be somewhat ac-
commodating, be more forthcoming, and offer more explicit responses
GENERAL DISCUSSION
The two tests presented here offer initial support for a theory of com-
municative responsibility. Both studies provide support for the asser-
tion that we assess communicative situations and the interactants
involved and make consequent judgments concerning the extent to
which each of the interactants is responsible for achieving the level of
understanding associated with that communicative situation.
Study 1 illustrated the role that perceived common ground can play
in influencing judgments of communicative responsibility. In addition,
Study 1 offered evidence that communicative responsibility can affect
communicative behavior as well. Results are consistent with those of
Fussell and Krauss (1989, 1992) who showed that respondents produce
more elaborate answers for targets with whom they have less common
ground. In Study 1, participants who judged themselves more respon-
sible for achieving understanding provided longer directions for a tar-
get. In addition, the results of Study 1 are consistent with the Hierar-
chy Principle (Berger, 1997), which indicates that individuals faced
with thwarted communicative plans will initially alter their plans in a
manner that is less cognitively demanding. In the present study, the
data suggest that participants required to create messages for an indi-
vidual of a different cultural background from themselves employed
repetition to increase the effectiveness of their messages. Finally,
results of Study 1 are consistent with those of Fussell and Krauss, in
which respondents composed messages incorporating more commonly
used concepts and language when creating messages for unknown
APPENDIX A
Scenarios for Direction-Giving Task
APPENDIX B
Communicative Responsibility Scale
1. Given the circumstances, the responsibility for making certain that we
understand each other about the directions is mostly mine.
2. I feel more responsibility to give good directions in this particular situa-
tion, and with this particular student, than I do in most situations where
I have to give somebody directions.
3. I believe this student is expecting me to make an extra effort to provide
very clear and easy-to-follow directions.
4. In this situation, I have a bigger share of responsibility than the other
student has for the understanding that should result from our
communication.
5. It is appropriate, under the circumstances, that I should work harder
than this student to make certain we understand each other.
APPENDIX C
Dialogue Stimulus for Study 2
APPENDIX D
Communicative Responsibility Scales and
Negative Perception Scales
Please consider the situation and context in which Anna and Mike’s conver-
sation took place when responding to the following items.
1. Given the context in which their conversation is taking place, the re-
sponsibility for making sure that Anna understands Mike is mostly
Anna’s.
2. In this context, Anna is more responsible than Mike for making certain
she understands everything Mike is saying.
3. I would expect Anna to make an extra effort to understand everything
Mike is saying.
4. It is appropriate, in this context, that Anna should work harder to make
certain she understands Mike.
NOTE
and communicative responsibility is probably more curvilinear rather than linear when
we take into account those levels of communication that serve more social/relational
functions than functions of information-sharing. Phatic communication, for example, is
engaged less for purposes of information-sharing and more to establish simple social con-
nections. As such, there is very little in the way of inference-making or implicature tak-
ing place except in the most general sense. Communicative responsibility is arguably
minimal—perhaps almost irrelevant—when engaged in phatic communication. How-
ever, as the need to share more information, and more specific information, increases,
communicative responsibility increases as well. This should manifest initially in com-
municators creating messages that incorporate implicature that is minimally
cognitively demanding, that is, intended meaning is easily discernible with very little
inference-making required. As the communicative process focuses more on information
exchange, communicative responsibility should continue to increase, and messages will
incorporate somewhat more elaborate implicature reflective of the greater and more spe-
cific information being shared. The obligation to discern intended meaning via more
elaborate inference-making will increase as well. Communicators will be increasingly
expected to complete the line of reasoning necessary to make sense of a source’s message.
This pattern should continue until some critical point in which the amount and specific-
ity of information being exchanged leads to a level of communicative responsibility that
warrants changes in communicative tactics. At this point, the linear relationship speci-
fied by communicative responsibility theory (CRT) takes over, and increasing commu-
nicative responsibility is associated with decreasing implicature and inference-making,
as described in the current article.
REFERENCES
Timothy R. Levine (Ph.D., Michigan State University, 1992) is a professor in the De-
partment of Communication at Michigan State University. His many areas of re-
search include deception and deception detection.
Hee Sun Park (Ph.D., University of California, Santa Barbara, 2003) is an assis-
tant professor in the Department of Communication at Michigan State University.
Her main research interests include group and organizational communication in
diverse cultural contexts.
Kelli Jean K. Asada (Ph.D., Michigan State University, 2005) is an assistant pro-
fessor at Rutgers University. Her research interests include relational communica-
tion, obsessive relational intrusion, and interpersonal complaining.
John A. Banas (Ph.D., University of Texas, Austin, 2005) is a visiting assistant pro-
fessor at the University of Maryland. His research agenda concerning communica-
tion and cognition focuses on biases in message processing.