Semester II

Session 2018 / 2019

FA C U LT Y O F M E C H A N I C A L A N D M A N U FA C T U R I N G E N G I N E E R I N G
UTHM
 CHAPTER 1 – BDA 10602

1.1 DEFINITION AND CONCEPT OF CREATIVITY

1.2 DEFINITION AND CONCEPT OF INNOVATION
1.3 THE NEED FOR CREATIVITY AND INNOVATION
1.4 STIMULANTS TO CREATIVITY
1.5 OBSTACLES TO CREATIVITY
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 1.1 Definition and
Concept of Creativity

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1.1 DEFINITION AND CONCEPT OF
CREATIVITY

What is Creativity?
“Creativity” is
bringing into being
something that was
not there before.

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 CREATIVITY is a process that involves finding/seeking a new
idea or concept, or new relationship between the existing
idea and concept…

What is CREATIVITY?

KREATIVITI merupakan proses mendapatkan/mencari idea/konsep

baru, atau kaitan baru antara konsep/idea sedia ada…

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 Wikipedia source:

Creative is a process that involves findings in new idea or

concept, or new relationship between the existing idea
and concept.

Kreatif merupakan proses membabitkan jumpaan idea atau konsep

baru, atau kaitan baru antara konsep atau idea sedia ada…

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 1.2 Definition and
Concept of Innovation

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1.2 DEFINITION AND CONCEPT OF
INNOVATION

What is Innovation?
“Innovation” is the ability
to apply creative solutions
to those problems and
opportunities in order to
enhance people’s lives or
to enrich society.

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What is INNOVATION..?
• Innovation is the production or implementation of an idea. If
you have ideas, but don’t act on them, you are imaginative
but not creative.”
• Innovation means making meaningful change to improve
an organization’s products, services, programs, processes,
operations, and business model to create new value for the
organization’s stakeholders

• Innovation is the creation of better or more

effective product design, processes service, technologies,
or ideas

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 1.3 The Need for
Creativity and Innovation

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 Rekaan lampu yang Unik
(unique design for bulb / lamp)

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 Susunan Wayar yang Kemas
(Well organized cables placement)

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 Tempat Letak Kunci
(Key hanger)

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The suitcase that becomes a scooter
Do you travel frequently and hate having to run down never-ending
corridors and terminals? Well, the people at Samsonite have joined forces
with Micro Mobility to design this brilliant suitcase called Samsonite X
Micro Mobility Trolley Scooter. It is a suitcase that transforms into an useful
and amusing scooter. It takes advantage of the suitcase’s two wheels, and
the handgrip becomes a handlebar. This is the end of having to run to catch
your flight.
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Dual purpose, for kaki karok

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Just for pooping

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Key words

Create
to cause, to exist, to produce, to
make

Creative
producing NEW and ORIGINAL
ideas and things

Creativity
the ability to produce NEW and
ORIGINAL ideas and things

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 Creative or innovative thinking is the kind of
thinking that leads to new insights, novel
approaches, fresh perspectives, whole new ways
of understanding and conceiving of things

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ability – attitude - process

An Ability
A simple definition is that creativity is the ability to imagine
or invent something new.

the ability to generate new ideas by combining, changing,

or reapplying existing ideas.

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An Attitude

Creativity is also an attitude:

The ability to accept change and newness, a willingness to

play with ideas and possibilities, a flexibility of outlook, the
habit of enjoying the good, while looking for ways to
improve it

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A Process

Creative people work hard and continually

to improve ideas and solutions, by
making gradual alterations and
refinements to their works

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 I can’t do it! / There’s nothing I can do
“I’m not smart enough”
“We’re not trained to do this”
“Only an expert can do this”

Examples of ordinary people who became experts:

The Wright brothers – bicycle mechanics turned aviators
G.W Garrett - a clergyman designed the submarine
John P. Holland - an Irish schoolmaster designed the submarine
Eli Whitney - an attorney invented the cotton gin
George Manby - a militia captain invented the fire extinguisher
Honda - motor mechanic founded Honda Corporation
Thomas Edison - non-educated who became the most successful
inventor of modern times
Bill Gates - non-graduate became the most successful
software engineer and entrepreneur hence 1st
trillionnaire
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The Wright brothers – bicycle mechanics turned aviators (1903)

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Abbas Ibnu Firnas – the first flying human

0852 - First flying suit

0875 - First flight

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Flying suit idea by Abbas Ibnu Firnas

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Honda – motor mechanic
founded Honda Corporation

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• Thomas Edison, in his search for the perfect
filament for the incandescent lamp, tried
anything he could think of, including
whiskers from a friend's beard. In all, he
tried about 1800 things. After about 1000
attempts, someone asked him if he was
frustrated at his lack of success. He said
something like,

"I've gained a lot of knowledge. I now

know a thousand things that won't work.“

• Failures along the way should be expected

and accepted
I might fail !!!!
• Failure is a sign of action, struggle and
attempt

• “Mistakes aren’t fun, but they sure are

educational”

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 1.4 Stimulants To
Creativity

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Why we need to Stimulate of our creative and
full of innovation

1. The problems and challenges we face today will not be solved

successfully with our current knowledge and skills.

2. We are either getting better, or we or getting worse; it is

impossible to stay “even.”

3. There are revolutionary moments in business, communities and

personal lives that demand radical change.

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Why we need to Stimulate of our creative and
full of innovation

4. Incremental improvement will not guarantee success in a

world that is experiencing radical change.

5. We live and work in a revolutionary time.

6. Re-engineering is the fundamental rethinking and radical

redesign of business processes to bring about dramatic
improvement in performance.

7. Our creative capabilities and re-engineering skills are

crucial to assure and improve our future quality of life.

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1.5 Obstacle to Creativity

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1.5 OBSTACLE TO CREATIVITY
• Functional fixedness
• Self-censorship
• Micro-management
• Over-thinking
• Creativity myths

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1.5 OBSTACLE TO CREATIVITY
• Image risks
• Lack of time
• Lack of sleep
• Criticism
• Rules, policies and procedures

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