Acquisition: Intelligence Selection of investment areas

- Collaboration
strategy Threats & opportunities
- I P Strategy &portunities Timing
Technology & Innovation strategy

Technology & Intelligence process

1. “IDEA” Define the information needed  “queries”
2. Search information
3. Analyse & filter “methods”
4. Communicate
Why should we use this process?
- Anticipate the impact of the new technology, maintain the position in
the market (competition)
1.Information need
- identification of opportunities
-
It’s important to clarify the information need provided by the company
“little internal acceptance”

What matters
- What kind of info
-
 SEGWAY
- Equilibrium problem: lack of battery
- Market: really expensive (5000$)
- Policy: not defined motor vehicle

1st STEP 2nd STEP 3rd STEP

- Human transportations - Stability - What competences I have internally

- Gyroscopes - How long it - Target

- Battery lasts
- Full product - Maximum
speed

INFORMATION SEARCH
EXTERNAL INFORMATION INTERNAL
1- Databases 1- ERP (internal source)
a. Patents
b. Social media
2- Researches
a. Marketing

External internal
unknow SCAN (most expensive) TRAWL
know TARGET MINE (less expensive)

Trawl: new customer visit the company web site. The company understands that the
website is visited but don’t know who (unkown)

SOURCES
Formal: journals, books, reports….
Informal (more expensive, exclusive, brand new information provided): conferences,
experts

SOME TIPS

- MORE SOURCES

Technology Intelligence Methods

- S curve

L
y=
1+ae−bt

Patent Analysis
- Understanding
 Scenarios analysis

Policies
Scenario C Scenario D

“Indications for Scenario B

my company in
case of scenario
A”

Kind of forniture

1. VARIABLE
a. “Few”
b. “Important for the company”