Report

On

Business activities on Sri Lankan’s Festivals

Number of the Assignment: 03

Submitted to

Md. Rahat Khan

Assistant Professor

Course Instructor: BUS302 International Business

Submitted By

Name ID Batch & Section

Md. Alauddin 163431018 43rd KA
Md. Robiul Awal 163431040 43rd KA

Group No: 06

BUS302 International Business

Department of Business Administration

City University

Khagan, Ashulia, Dhaka

Date of Submission: 20-10-2019

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Acknowledgement

First of all, we wish to express our gratitude to the almighty ALLAH for giving us the strength to
perform our responsibilities as an intern and complete the report within the stipulated time.

We deeply indebted to our Faculty Advisor Md. Rahat Khan Assistant Professor, Department
of Business Administration City University. For his full support and encouragement.

It was his relentless co-operation: guidance and counseling that gave structure of this report and
the report as a whole. Because report on a country’s festivals is not an easy work without our
honorable teacher Md. Rahat Khan’s help it may would not be completed. He always gave us
advise for complete the report best way. From this report we learn a lot of things for doing
international business in Sri Lanka on festivals day. So all credit goes to our humble course
instructor Md. Rahat Khan.

We have to acknowledge a lot of people without their guidance, help and valuable comments it
has not been possible to come to an end. For inspire us to prepare this report we would also like
to express our Sincere appreciation to him for his whole hearted support and guidance.

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Executive summary

Sri Lanka having a history as long as many ancient civilizations, positioning in the crossroad of
the East and the West, and being a multicultural society, celebrates a wide variety of festivals,
ceremonies and events.

Every year on or about April 13 Sinhalese and Tamil people celebrate Sinhalese and Tamil New

Year Festival, Christians celebrate Easter and Christmas. Esala Perahera (A-suh-luh peh-ruh-ha-
ruh) is the grand festival of Esala held in Sri Lanka.

It is very grand with elegant costumes. Happening in July or August in Kandy, it has become a
unique symbol of Sri Lanka. It is a Buddhist festival consisting of dances and richly decorated
elephants. There are fire-dances, whip-dances, Kandian dances and various other cultural dances.
The elephants are usually adorned with lavish garments. The festival ends with the traditional
'diya-kepeema'. The elephant is paraded around the city bearing the tooth of Buddha.

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Table of contents

Serial Topics Page

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Acknowledgement **
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Executive summary **
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CHAPTER ONE

Introduction
1.1 Background of the report 1

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1.2 Objectives of report 2
1.3 Scope of the report 3
1.4 Methodology 3
1.5 Sources of Collection data 3
1.6 Limitation of the report 4
CHAPTER TWO

Country And Festival Overview

2.1 About the country
2.2 Festivals 6
2.3 Religions festivals 6
2.4 Business activities of religious festivals 7
CHAPTER THREE

Analysis& Findings
3.1 Analysis 11
3.2 Findings 20
CHAPTER FOUR

Recommendation& Conclusion
4.1 Recommendation 21
4.2 Conclusion 21
Reference 22

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 CHAPTER-1: INTRODUCTION

1.1 Background of the study

Religious:

Religious is a term or word that everybody in this world observe on his or her own way.
Religious is a fundamental set of beliefs and practices generally agreed upon by a group of
people. These set of beliefs concern the cause, nature, and purpose of the universe, and
involve devotional and ritual observances. They also often contain a moral code governing
the conduct of human affairs.

Ever since the world began, man has demonstrated a natural inclination towards faith and
worship of anything he considered superior/difficult to understand. His religion consisted of
trying to appease and get favors from the supreme being he feared. This resulted in
performing rituals (some of them barbaric) and keeping traditions or laws to earn goodness
and/or everlasting life.
In normal scense religious is believe that we follow and we know religious is in many names.
For example Hindu, Muslim, Buddha, Christian etc. In every religious there have some basic
function we observe in a particular day as a whole group by united together with same
beliefs.
In another scence Religious besides meaning "having to do with religion," can also mean
"acting as if something is a religion." If you have never missed a broadcast of your favorite
TV show for the last five years, then you're religious about it.
Just as religion is a broad concept with multiple manifestations, the word religious can be
used in many contexts. You could literally be describing someone's particular religious duties
as prescribed by his religion. If you have a religious temperament, you think about spiritual
things a lot. If someone is a fanatic about football, you could describe him as a religious fan.
That doesn't mean he thinks the football is God, just that he really, really cares

Business:

A business is defined as an organization or enterprising entity engaged in commercial,

industrial, or professional activities. Businesses can be for-profit entities or non-profit
organizations that operate to fulfill a charitable mission or further a social cause.
The term business also refers to the organized efforts and activities of individuals to produce
and sell goods and services for profit. Businesses range in scale from a sole proprietorship to

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 an international corporation. Several lines of theory are engaged with understanding business
administration including organizational behavior, organization theory, and strategic
management.
Generally, a business begins with a business concept (the idea) and a name. Depending on
the nature of the business, extensive market research may be necessary to determine whether
turning the idea into a business is feasible and if the business can deliver value to consumers.
The business name can be one of the most valuable assets of a firm; careful consideration
should thus be given when choosing it. Businesses operating under fictitious names must be
registered with the state.
Many businesses organize themselves around some sort of hierarchy or bureaucracy, where
positions in a company have established roles and responsibilities. The most common
structures include sole proprietorship, partnerships, corporations, and limited liability
companies, with sole proprietorships being the most prevalent.
Business sizes range from small owner-operated companies, such as family restaurants, to
multinational conglomerates such as General Electric. Larger businesses may issue corporate
stock to finance operations. In this case, the company is publicly traded and has reporting and
operating restrictions. Alternatively, smaller businesses may operate more independently of
regulators.
A company may describe its business by communicating the industry in which it operates.
For example, the real estate business, advertising business, or mattress production business
are industries in which a business can exist. Because the term “business” can be interchanged
with day-to-day operations as well as the overall formation of a company, the term is often
used to indicate transactions regarding an underlying product or service. For example,
ExxonMobil transacts business by providing oil.
2

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 Relationship between Religious & Business:

We are human being, so we must have our own religious with our own belief and this
religious is directly interconnected with business activity. In normal scence many people can
not identify the connection between religious activity with business activity. But if we think
deeper than we can find a strong connection between religious and business activity.
Religious is mainly a culture of our own belief and we know that culture is the main
determinants of what we do, what we eat, what we buy. There is the main point what we buy,
that’s mean what we do will obviously affect our buying and selling decision and when
buying and selling decision comes together in our mind that time definitely we can
understand that there is a obvious strong connection between Religious and Business.

Abstract:

This cross-country study adopts a competing theories approach in which both a value perspective
and a social capital perspective are used to understand the relation between religion and a
country's business ownership rate. We distinguish among four dimensions of religion: belonging
to a religious denomination, believing certain religious propositions, bonding to religious
practices, and behaving in a religious manner. An empirical analysis of data from 30 OECD
countries with multiple data points per country covering the period 1984-2010 suggests a
positive relationship between religion and business ownership based on those dimensions that
reflect the internal aspects of religiosity (i.e., believing and behaving). We do not observe a
significant association for those dimensions that reflect more external aspects of religion (i.e.,
belonging and bonding). These results suggest that the social capital perspective prevails the
value perspective, at least when internal aspects of religiosity are concerned. More generally, our
study demonstrates the importance of distinguishing between different dimensions of religion
when investigating the link between religion and entrepreneurship.

1.2 Objectives of Study

From this report we learn a lot of thing about the Sri Lankan’s festival. In this report will help the
Entrepreneurs to do the business in particular occasio. for an example vesak poya, sinhala,Tamil
new year poson poya a lot of festivals existing in Sri Lanka.so we research many times and
informative way so in future we can do business in sri Lanka as a special festival. If anyone want
to do business in host country they must need to those countries culture, norms, believes,
political situation, religious, and economic condition.in this report we found all of thing. it enrich
our knowledge of Sri Lankan’s festivals.Sri Lanka is a nation where every month has more than
one festivals.in this country lived in Buddhist, Hindu, Muslim and many other religious.so every
religious happily observe their festivals.as though every occasions are different from each other
but most of the festivals the people buy various types of dress and visit their relatives houses.

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Several times they decorate their house temple church as well. Independence Day paper flag
fanus have sold.so business people can do this types of business and ear

1.3 Scope of the study

The scope of the study will be concentrated on business of many festivals in Sri Lanka.it also
help the new as well as previous entrepreneur to clear concept about the business in Sri Lanka.

1.4 Methodology

This report has been written on the basic of information collected from many sources. I have
attendance to get positive and negative both side of doing business in Sri Lankan festival.

1.5 Sources of data collection:

Due to incapacity of traveling Sri Lanka and get primary data.we collect all of our data from
secondary sources.

Primary source: None

Secondary sources: The whole report is based on secondary data. These secondary information
were collected from different websites, books and newspapers, magazines.

1.6 Limitation of the Study

this report is made depend on only secondary sources so it is not sure that all of information is
accurate and 100% correct, because we could not take any primary information.beside this our
time was so limit to research a country’s festivals & culture and find the business opportunity.

 This types of research need more time to research and develop business idea and capture
them.But we hadn’t

 Lack of proper skill on this field

 Lack of primary data

 Since we did not get enough time,it had been difficult for us to coordinate among ourselves

During our busy schedule

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 CHAPTER-2: COUNTRY AND FESTIVAL OVERVIEW

2.1 About the country

Sri Lanka officially the Democratic Socialist Republic of Sri Lanka, is an island

country in South Asia, located in the Indian Ocean to the southwest of the Bay of Bengal and to
the southeast of the Arabian Sea. The island is geographically separated from the Indian
subcontinent by the Gulf of Manner and the Palk Strait. The legislative capital, Sri
Jayewardenepura Kotte, is a suburb of the commercial capital and largest city, Colombo.
Sri Lanka's documented history spans 3,000 years, with evidence of pr-historic human
settlements dating back to at least 125,000 years.It has a rich cultural heritage and the first
known Buddhist writings of Sri Lanka, the Pāli Canon, date back to the Fourth Buddhist
council in 29 BC.[11][12] Its geographic location and deep harbours made it of great strategic
importance from the time of the ancient Silk Road through to the modern Maritime Silk Road.

Sri Lanka was known from the beginning of British colonial rule as Ceylon. A nationalist
political movement arose in the country in the early 20th century to obtain political
independence, which was granted in 1948; the country became a republic and adopted its current
name in 1972. Sri Lanka's recent history has been marred by a 26-year civil war, which ended
decisively when the Sri Lanka Armed Forces defeated the Liberation Tigers of Tamil
Eelam (LTTE) in 2009.[16]
The current constitution stipulates the political system as a republic and a unitary state governed
by a semi-presidential system. It has had a long history of international engagement, as a
founding member of the South Asian Association for Regional Cooperation(SAARC), and a
member of the United Nations, the Commonwealth of Nations, the G77, and the Non-Aligned
Movement. Along with the Maldives, Sri Lanka is one of only two South Asian countries rated
"high" on the Human Development Index (HDI), with its HDI rating and per capita income the
highest among South Asian nations. The Sri Lankan constitution accords Buddhism the
"foremost place", although it does not identify it as a state religion. Buddhism is given special
privileges in the Sri Lankan constitution

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The island is home to many cultures, languages and ethnicities. The majority of the population
are from the Sinhalese ethnicity, while a large minority of Tamils have also played an influential
role in the island's history. Moors, Burghers, Malays, Chinese, and the indigenous Vedda are also
established groups on the island.

2.2 Festivals:

January

 January - Duruthu Full Moon Poya - (Religious/Buddhist)

 January - The Initial Aluth Sahal Mangallaya (New Rice Festival) at the Temple of the
Tooth; - (Customary/Sinhalese/Agriculture related)
 January - Patti Pongal - (Religious/Hindu/Agriculture related)
 January - Patti Kiri Ithirima - (Customary/Sinhalese/Agriculture related)
February

 February - The National Day (Independence Day) -

(Customary/Political/Commemorating the Political Freedom attained from the British
Empire)
 February - Navam Full Moon Poya - (Religious/Buddhist)
March

 March - Maha Shivaratri - (Religious/Hindu)

 March - Milad-Un-Nabi - (Religious/Islam)
 March - Medin Full Moon Poya - (Religious/Buddhist)
 March - Good Friday - (Religious/Catholic/Christian)
 March - Easter - (Religious/Catholic/Christian)
April

April - 05-06-07 April- music and art festival at kalpitiya www.wildcollectivekalpitiya.com

April - Watching the new moon for the new Lunar year - (Customary/Astrology related)

 April - Day Prior to Sinhalese and Tamil New Year -

(Religious/Customary/Buddhist/Hindu/Sinhalese/Agriculture related/Astrology related)

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 April - Sinhalese and Tamil New Year -
(Religious/Customary/Buddhist/Hindu/Sinhalese/Agriculture related/Astrology related)
 April - National herbal oil ceremony - (Customary/Buddhist/Sinhalese/Astrology related)
 April - Bak Full Moon Poya - (Religious/Buddhist)
May

 May - May Day - (Customary/Political)

 May - Watching the new moon for the new Solar year - (Customary/Astrology related)
 May - Vesak Full Moon Poya (Vesak) - (Religious/Buddhist)
June

 June - Poson Full Moon Poya - (Religious/Buddhist)

 June - Ramazan Festival - (Religious/Muslim)
July

 July - Esala Full Moon Poya - (Religious/Buddhist)

August

 August - Nikini Full Moon Poya - (Religious/Buddhist)

 August - Esala Perahera - (Customary/Religious/Political/Buddhist/Hindu/Sinhalese)
September

 September - Binara Full Moon Poya - (Religious/Buddhist)

October

 October - Vap Full Moon Poya - (Religious/Buddhist)

 October - Deepavali - (Religious/Hindu)
November

 November - Il Full Moon Poya - (Religious/Buddhist)

 Haj Festival - (Religious/Islam)
December

 December - Unduvap Full Moon Poya - (Religious/Buddhist)

 December - Christmas - (Religious/Catholic/Christian)

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2.3 Religious Festivals
Sri Lanka having a history as long as many ancient civilizations, positioning in the crossroad of
the East and also the West, as well as being a modern society, celebrates a wide variety of
festivals, ceremonies as well as events.

1. Buddhist

a. Vesak Poya – Festival of lights

Vesak is the Poya festival that drops on the moon of the month of March. According to the
Buddhist moon calendar, it’s the first moon of the New Year. Vesak Poya is a triple festival of
Buddha. It is on this particular day that Buddha was born, located enlightenment, after that many
years later on died. The Vesak festival takes over the city and the most of the island. Every home
and also place of business hangs white paper lanterns that are lit up at night. Areas like
Baudaloka Mawata and Biera Lake are specially decorated.

When: Full moon of May

Where: Throughout the island, however festivals in Colombo are on a grand scale

b. Poson Festival

Poson Poya (June) celebrates the introduction of Buddhism to Sri Lanka. The day is celebrated at
temples around the island, but the biggest festivals go to Mihintale, where the Buddhist emissary
Mahinda converted King Devanampiya in 247 BC, developing Buddhism as the national faith of
the Sinhalese.

When: on the full moon day of June

Where: Mihintale and Anuradhapura

Full Moon Poya Day: Commemorates the introduction of Buddhism to Sri Lanka by “Arahath
Mahinda” who is the son of the great “King Ashoka”. During this time lots of religious tasks are
arranged around Sri Lanka and also the streets are decorated with stunning lights and pandals.

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Medin Poya – marks Lord Buddha’s first browse through to his father’s place after his
enlightenment

Binara Poya – celebrates Lord Buddha’s journey to paradise.

IL Poya – celebrates Lord Buddha’s ordination of 60 devotees

Nikini Poya – marks the resort of the Bhikkhus following Lord Buddha’s death and also is a
period of fasting and also retreat for monks.

Esala Perahera: Is one of one of the most glamorous cultural pageants on the world. The
Perahera is there for 10 consecutive evenings. The first six nights are known as Kumbal Perahera
and the other 4 evenings as Randoli Perahera, with the final evening having about 100 parading
elephants adorned in elegant costumes. This event is arranged to enable explorers to pay homage
to the “Sacred Tooth Relic of Lord Buddha”.

2. Hindu

c. Sinhala and Tamil New Year

Being a significant anniversary to celebrate the traditional New Year, Sinhala and Tamil New
Year is celebrated by not only the Buddhists and Hindus alike, yet by many Sri Lankans with
much pomp and excitement. The festival generally falls on the 13th or the 14th of April every
year and also notes the end of the harvest season and spring. The whole island will certainly be
permeated with a joyful atmosphere as peoples get ready for the upcoming events by cleaning
decorating houses, making traditional dishes and sweets, etc.

When: April
Where: island-wide

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Vel Festival: Is a religious celebration of Hindus, held in Colombo. This is the procession where
the god of war brings his Vel (trident tool) from the Muthuvinayagam Swami Kovil in Sea
Street, Pettah to Kathiresan in Bambalapitiya or Wellawatta. The procession happens during the
day

Deepavali – is the Hindu Event of Light (equivalent to the Indian Diwali), which celebrates the
homecoming of Rama, the hero of the fantastic Hindu epic the Ramayana.

d. Kataragama Esala Festival

One of the most significant Hindu festivals in Sri Lanka, it brings in countless devotees from
throughout the island to the holy town of Kataragama in southerly Sri Lanka over a two-week
period. Peoples from all major faiths look for divine assistance and penance from the deity by
delighting in rituals like skin-piercing as well as acts of self-mutilation.

When: July or August

Where: Kataragama town in Southern Sri Lanka

e. Maha Shivarathri Festival of Shiva

Maha Shivarathri is the celebration of the Hindu god Shiva. Festivities take place in June in the
Hindu Shiva temples around the island. Devotees take a filtration bath at dawn and also fast all
the time. A lot of them participate in mediation rituals with the help of the Panchakshara mantra
“Om Nama Shivaya”. Shiva statuaries are also bathed in milk as well as honey as well as
covered in red vermillion to represent purification of the soul.

When: March
Where: Throughout the island

f. Deepavali/ Diwali
Deepavali is the Hindu festival of lights; it is the celebration of Lord Rama’s loss of Ravana,
representing the loss of light over darkness. Houses will certainly be embellished with little clay
lamps and structures as well as roads are brightened in festival. In Western calendars, it takes
place usually in October or November.

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When: Sunday, 27 October

g. Galle Literary Festival

Galle Literature Festival will certainly be just one of the ultimate events in Sri Lanka in 2019.
Drawing together both Asian as well as Western winters, this yearly literary fest is a five-day
spectacular celebrating the magic of the written words An edge style occasion, Galle Literature
Festival has actually been competing over one decade, using an intimate ambience where reading
lovers can meet worldwide writers, talk about much-loved publications as well as discover new
works from noted as well as fledgling writers.

When: 16 Jan 2019 – 20 Jan 2019

Location: Galle Dutch Fort, Galle, Sri Lanka

h. Atman Festival
Atman festival is a tribal festival that originates from an international organization with the
purpose of developing a new musical measurement within the tropical paradise known as Sri
Lanka, alongside focused efforts on charity help and also eco-sustainable projects that improve
livelihoods.

A whole week of art, music and also performances include spirits from throughout the world that
share a distinct experience bringing together the pleasures in discovering a new, different reality.

C.Muslim

9. Eid-al-Fitr 
Sri Lankan Muslims on Wednesday observed somewhat of a subdued Eid and most prayers were
carried out under strict security measures following the resignation of Muslim leaders from the
government.
In the house of Adhilah Ismail, 25, there was no biriani, a lunchtime staple for Sri Lankan
Muslims during Eid. “Things at home were very scaled down this year, we didn’t do a biriani,
only simple food,” she said.
Her family usually receives lots of visitors who come to visit her grandmother and father, but
this year only close relatives dropped in.
The usual festivities took a back seat this year and instead many families opted to observe only
the religious aspects of the occasion.

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Sri Lanka's Muslim Community was observing the festival a day after Muslim leaders in
government resigned from their posts over demands made by hardline Buddhist monks.
Mosques were given police protection and worshipers had to undergo body checks before being
admitted to prayer
The All Sri Lanka Jamiyyathul Ulama, the country’s apex body of the Muslim community,
called on Sri Lankans to hold Eid celebrations "in a very simple manner," and asked women not
to go shopping for the festival.
Instructions given by the ASJU included refraining “from unnecessary luxury and extravagance
and to engage in possible assistance to those victims who are affected” by the Easter Sunday
bomb attacks and recent communal violence.
Women were asked to “refrain from going out for Eid related shopping activities as much as
possible and to get their purchasing done by the males
10. Eid-al Adha
On this festival day Muslims pray and visit the Mosque to listen to a sermon. Family members
dress up in new clothes and visit relatives and friends.  Giving money to poorer families in the
community is also considered a good deed, enabling them to join in the celebrations.
It is the ideal time to visit Sri Lanka if you have family and friends living here. Our tour
packages will give you the best deal possible, giving you the opportunity to celebrate the festival
with your loved ones and travel through this beautiful island. Call us for a package offer today.

d. Christians

11. Other festival

Watching the new moon for the new Solar year - (Customary/Astrology related)

9. Independence Day

Sri Lanka celebrates its freedom from Colonial policy in absolutely spectacular fashion, with a
yearly procession that takes place across the island. Most definitely among the most effective
household occasion in Sri Lanka, this special event of freedom takes place most spectacularly in
Colombo, where the country’s President delivers an essential televised speech to the Sri Lankan
peoples. Yet regardless of where you go, you can witness the Freedom Day festivals, with
numerous flag-hoisting ceremonies, military parades, canon fire shows, firework displays and
also cultural performances taking place across the country

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There were also singing and performances that showcase national unity and culture. Religious
observances are also made in many places of worship around the country, wishing for peace and
prosperity for the country, people and the tri-forces. The national media also tries to promote
ideas such as bravery, confidence, dedication, national unity, patriotism, nationalism, peace,
national responsibility and awareness of national history in the minds of people.
2.4 Business activities of religious festivals

Festival is an important things of Sri Lankan’s people. Not only Sri Lanka but also all of
country’s people celebrate their national and religious festivals. Sri Lanka has various religious
such as Buddhist is the majority second majority has Hindu and third majority has Muslim.
Christians is the fourth major populous in Sri Lanka beside these some other minority religious
have in Sri Lanka
Without religious some national festivals are organized in Sri Lankan’s people like National
Independence Day. So, every religious has particular festivals and every festival need different
kinds of product, service and some other related things.so the business people can do their
business on these days based on religious culture interest believes of the people.

Vesak Poya

Vesak poya is Buddhist most and first celebrating festival. In this day they do lot of things so for
doing this they also need product and service.As a business student we have found several
business fields where people can do their business easily and can genertate more money.

a. Sculpture

Buddhists are doing worship in Vesak poya day.they need sculpture for worship.the people who
actually involve in this field they can take the advantages and develop their business and meet
the goal.

b. Balloon(Fanus)

Balloon and Air-balloon is most important in this day because every house and temples are
decorated with Balloon .And its necessary is not limited, Balloon industry play significant
role.who have skill on this industry they can do this without hesitate.now a days online platform
can use to sell Balloon. Besides all the places particularly shopping center sell balloon and other
decorated instrument.

c. flip-flap(Atosbaji)

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Child and young generation people use huge flip-flag and all the city as well as country’s sky
becomes full of flip-flap.in the industry of flip-flap booming in this day everywhere can sell this
product (e.g shopping mall, footpath,retail shop).so we recommend that anyone can involve this
business.

d. food and restaurant

Every people love to eat special food in the occasional day.moveable food vans and restaurant
are become busy with people as well as hotel and motel buisiness also.

e. paper flag

Paper made flag with colorful design have sold in to child people and also youth.press industry
capture the opportunity to do more business and sell more.

f. New dress

New dress is common factors for every religion and any festivals.so before Vesak poya day all
ages’ people buy clothes.in this business field garments and shopping mall both party become
beneficial for doing business.

g. Doll

Child like doll and hawker take that advantages .they accumulate colorful and attractive design
doll and demonstrate infront of their mini shops.child who go to visit the temple and many other
places they look the doll and want to buy, so it’s most important potential business.

Sinhala Tamil New year

This is the Sri Lankan Hindus,Buddhist and Sinhalese most observed occasion.this is the day of
new year so people have very happy and they hope the coming year will be prosperous.so in this
day has more chance to do various business these are

a. Fruits

This is the day the Lankan people have eat all kinds of fruits like Banana,apple,orange,pine
apple,lichee,jack fruits, grapes, mangoes,and many other fruits so fruit gardens have opportunity
to do more business in this occasion.

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b. Sweets

Like fruits people eat more and more sweets in this day.sweets shops have much more busy in
this day because crowd people.

c. Spices

In Tamil new year every houses cook some traditional food items.it needs some specials
ingredient so spices shop have chance to do more business in this day.

d. Milk

Milk demand has increased in this day because every houses people specially woman put the
milk into terracotta pipkin and heat them.and due to heating the milk it would be vapor and some
has spread over the pot or pipkin.itsm their believe that it shall be good for women and it
dedicated their Goddess. Farmer and milk industry can this day as doing more business.

Maha Shivaratri

Maha Shivaratri is the Hindu’s festival in the day of shivaratri they pour the milk on the head of
shiv.and they pray for their welfare and prosperous. Many more business can be done in this day.

a. Flowers & lighting

Everybody loves flowers.in the day of shivaratri Sri Lankan Hindu people decorated their shiv
temple with flower and lighting.

b.Milk

Like tamil new year it is also the day where the disciples of Shiv need milk for worship.as a
result demand of milk has increased Farmer and milk industry can this day as doing more
business.

Eid-Ul-Fitr

Eid-Ul-Fitr is the first day of the Islamic month of Shawwal. It marks the end of Ramadan,
which is a month of fasting and prayer & Muslims in Sri Lanka and around the world are
celebrating the three-day Eid Ul-Fitr festival.In that Eid day Sri Lankan people start their day
with eating sweets, Chicken, Beef with Polao, Khichuri and many more food items.Also there is
a big factors of wearing new dress on Eid day & traveling relatives house & many places through

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transportation system.
a. New Dress

New dress is very important for celebrating ‘Eid occasion, most of the Muslim people start
shopping clothes from the mid of the Ramadan & generally muslim people in Sri Lanka buy
more dress for Eid-Ul-Fitr than any other time of a year.So that’s mean at that time the dress
selling business occours in a very high rate & business man earn money more.

b.Sweet & Milk

As a muslim people eating sweet food in Eid day is our tradition and we like to start our Eid day
though eating sweet and our most favorite sweet food made with milk.In Eid time generally the
demand of sweet and milk goes higher than other normal day, so that time supply of sweet &
milk goes also higher as a result business happen more in Eid-Ul-Fitr time.

c.Chicken & Meat

We Muslims are non veg and like to eat chicken & meat that is halal for us and this is also same
for Sri Lankan muslim people.People in Sri lanka eat chiken & meat for whole year, but in ‘Eid
occasion people eat more as a result the business for chicken and meat grow higher.

CHAPTER THREE

Analysis& Findings

3.1 Findings and analysis

In this report we have found some pros and cons of doing business in Sri Lankan festival day

1. Pros

 Can doing business easily in this country because several number of religious are lived in
this country.

 Now a days Tourist are visiting in this country more so hotel and motel business have
good time to expand their business.

 Due to many religious almost whole year various kinds of business have good condition.

 People who loves tour and travel they can become tourist guide.

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  New Business idea can came-out anytime.

Cons

 E-commerce business is not available in this country.because most the people purchase their
product directly.

 Starting business is much easier so competition is high.new firms face lot of difficulties to
continuously run.

 Due to multiple religious different varies different business such as where Hindu community
more in this place beef meat is not good.on the other hand such place where Muslim people lived
majority that place Ramadan time do good business.

CHAPTER FOUR

Recommendation& Conclusion

4.1 Recommendation

Based on our perception as far as we have realized that need to be changed, modified, added
in their Information and many business strategy policy and methods.such ac

 Expand their all kinds of business in E-commerce based because it’s time of
globalization and technology.

 Besides traditional business entrepreneur should try to implement new business.

 Entrepreneurs should research&development about their product and services

 Government should monitor the market for price movement and ensure the quality.

4.2Conclusion

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 Business can do anytime and anywhere but infront of festivals is opportunity has grown
many more.Sri Lanka is multiple religious peoples living place and tourist attraction
destination for this reason foods, cloths, hotel-motel, doll etc. all kind of business have
advantages.In the era of globalization business should not limited in only inside the nation it
should spread all over the world.

Reference

 https://www.swantour.com/blogs/fairs-and-festivals-in-sri-lanka/
 https://en.wikipedia.org/wiki/Festivals_in_Sri_Lanka
 https://www.maiglobetravels.com/festivals-in-sri-lanka
 https://theculturetrip.com/asia/sri-lanka/articles/8-festivals-you-need-to-travel-to-sri-lanka-for/
 https://traveltriangle.com/blog/festivals-in-sri-lanka/
 https://www.indiaodysseytours.com/knows/best-festivals-in-sri-lanka.html
 https://www.theuniquetravel.co.uk/festivals-and-celebrations-in-sri-lanka/
 https://www.lonelyplanet.com/sri-lanka/planning/month-by-month/a/nar/dfcf976c-6f38-442c-
bb29-eb7ba3141bc3/357442

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