II.

Production

1. Do you have enough capacity to produce or supply

SURVEY QUESTIONNAIRE products to your current market?
Local Manufacturing MSMEs  Yes
 No
Business Name:_____________________________________
Name of Respondent:________________________________ 2. How many units of products do you usually produce in a
Business Location:___________________________________ week?

1. Do you have Mayor’s/Business’ Permit?

 Yes
 No

I. Target Market/Buyers
3. How many units of product can you produce in a week?
1. Who are your current market/buyers? (Maximum production capacity)

4. Would you be able to produce products given a

short-term notice of order?
 Yes
 No
2. Where do you currently sell your products?
*If NO, how many days can you delivery the products to
 Within the area of business location (ex. Within
your customers from the date of order?
Jabonga)
 Other municipalities/cities within Agusan del Norte
 Butuan City
 Other provinces/cities within Caraga Region
 Other regions within Mindanao
5. Given that you are planning to extend your market area,
 Visayas
do you have enough capacity to produce or supply products
 Luzon
within that market area?
 International
 Yes
 No
3. To whom and where do you want to sell your products in
the future (Potential market)?
*If NO, would you consider expanding your production
or plant capacity in order to cater a wider market?
 Yes
 No

6. How do you deliver your products to your customers?

 Picked-up by the customers
 Delivered personally to the customers
 Shipped to the customers through delivery carriers such
4. How do you market your products? as 2go, LBC, JRS, etc.
 Personal meetings/conversations  Bought by customers from Negosyo Centers
 Word of Mouth  Bought by customers from Pasalubong Centers & Malls
 Displaying products at Negosyo Centers  Others, please specify:
 Displaying products at Pasalubong Centers & Malls
 Through calls or texts
 Online platforms
 Others, please specify:
III. Marketing & Promotion 3. If there will be an e-commerce platform for Micro, Small,
& Medium Enterprises (MSMEs) in the local manufacturing
1. Are you aware or do you engage into marketing and sector of Agusan del Norte offering local products, are you
promotion trends in order to attract your customers? interested in marketing and promoting your products
 Yes through this platform?
 No  Yes
 No
*If YES, how did you become aware and knowledgeable
about it? *If YES, do you think this platform would help your
 Facebook business?
 Instagram  Yes
 Youtube  No
 Twitter
 Through Word of Mouth *Do you think this platform would help your customers
 Others, please specify: and improve your customer-vendor relationship?
 Yes
 No

5. In availing the services that will be offered to you by the

e-commerce platform, what do you think will be the most
reasonable price or subscription fee that you are willing to
pay?
2. Do you need training and mentoring for the development
of your business?
 Yes
 No

*If YES, in what area(s) of development?

 Product Quality
 Processing of Product
 Labeling & Packaging
 Workforce/People
 Technology & Equipment
 Logistics
 Customer Service
 Others, please specify:

IV. E-Commerce

1. Are you aware and knowledgeable about E-Commerce

and its benefits?
 Yes
 No

2. What do you think are its advantages over the traditional

marketing methods/tools? Check only three (3) options.
 Remain Open All the Time
 Create Targeted Communication with Customers
 Provide Abundant Information to Customers
 Enable Deals, Bargains, Coupons, and Group Buying
 Provide Comparison Shopping
 Eliminate Travel Time and Cost
 Locate the Product Quicker
 Lower Operating Costs
 Gain New Customers