EXISTING ONLINE BUYERS’ SURVEY QUESTIONNAIRE

Name:
Location:
Gender:
□ Male
□ Female
Age: ____________

Income Level:
□ PHP 20,962 - PHP 41,924
□ PHP 41,924 - PHP 73,367
□ PHP 73,367 - PHP 125,77

1. How many hours in a day do you browse the Internet?

□ Above 8 hours a day
□ 6 to 8 hours a day
□ 4 to 6 hours a day
□ 2 to 4 hours a day
□ 1 to 2 hours a day
□ Less than 1 hour a day

2. How did you become aware and knowledgeable about e-commerce and its
benefits?
□ Through Social Media Pages such as:
□ Facebook
□ Instagram
□ Twitter
□ Youtube
□ Through Word of Mouth

3. How often do you purchase local products?

□ Daily
□ Thrice a week
□ Twice a week
□ Once a week
□ Thrice a month
□ Twice a month
□ Once a month

4. When did you recently purchase local products?

□ The other day
□ Last two to three days
□ Last four to five days
□ Last week
□ Last two to three weeks
□ Last month

5. Where did you purchase local products aside from Agus?

□ Negosyo Centers
 □ Local Retail Stores
□ OTOP/Mall Store
□ Others
Please specify:____________________________

6. How much are you willing to spend within a month in purchasing local products?
____________________________

7. Are you still willing to pay the following prices given below for each local product
category considering its features and uses? Put a check on the box to indicate your
answer.

PRODUCT FEATURES AND USES PRICE RANGE YES NO

Beverages:
Herbal Powder (Bila-  Good for the health 132PHP per 300g
Bila, Serpentina, Ginger,  Used in traditional medicine
Lagundi)
 Helps counteract the diseases
 Treat health issues
 Contains all natural ingredients
Juices  Contains antioxidants properties 27.50PHP per 230mL
(Mango, Buko, Calamansi,  Provides health benefits and bottle
Butterfly Pea, Moringasi,
Camotesi, Pineapple Carrot) prevent health diseases
 Increase body resistance and boost
immunity
 Support heart and kidney health
Mango Puree  Naturally ripened 880PHP per 1gal
 Contains pulp
Food:
Peanut Products  Perfect for snacks 93.50PHP per 300g -
(Roasted, Salted, Unsalted,  Packed with protein, fiber and 137.50PHP per 400g
Adobo)
antioxidants
 Contribute to a healthy diet
 Provides essential nutrients
Banana Chips  Crunchy and firm but not excessively 16.50PHP per 70g -
hard 71.50PHP per 250g
 Usually made from under-ripe banana
slices quickly dipping the fried chips in
sweet syrup
 Contain many essential nutrients
 Can be added to oatmeal and make
snack mixes
Dried Mango  Made from the pulp of ripe carabao 27.50PHP per 50g -
mangoes dried through 55PHP per 100g
 A healthy alternative to sugary snacks
 Used as a topping for ice cream and
can be eaten alone as a snack and
dessert
Thins  Crispy, light and sweet buttery tastes 55PHP per 150g
(Taro, Cassava, Camote, Banana) that serves as snacks
Cassava Cake  Serves as snacks or pasalubong 176PHP per box
Buko Pie  Serves as snacks or pasalubong 187PHP - 198PHP per
(Plain, With Fruits)  Combined with a creamy filling of box
different fruits enclosed in a flaky
pie crust
Jam Products  Serves as spread on breads and 82.50 PHP to 110PHP
(Mango, Pineapple, Carrot) crackers and toppings per 8oz
Peanut Butter  High in fats and calories 66PHP per 250g -
 Contains potassium and protein 132PHP per 500g
 Lower the risk of high blood
pressure, stroke and heart disease
Desserts/Snacks/Side  Healthy and delicious 18.7PHP to 99PHP per
Dishes pack
(Leche Flan, Binangkal, Otap,
Toasted Bread, Cookies, Coco
Macaroons, Peanut Roll, Atsara,
Calamay)
 Dried Pijanga  First class dried fish from Lake 110PHP per 200g
Mainit
Handicrafts:
Banig Pat-og  Made of Pat-og plants 165PHP per piece
 W: 140cm or 55in
 L: 207cm or 81in

8. What payment method do you prefer upon checking out the local products?
□ Cash On Delivery (COD)
□ Bank Transfer
□ Payment thru Remittance Centers such as Palawan, Cebuana Lhuiller, or
M Lhuillier
□ GCash
□ Others
Please specify:____________________________

9. What is your preferred delivery duration or time from the check out date?
□ After 1 to 2 days
□ After 3 to 5 days
□ After a week
□ After two weeks

10. How much delivery charge are you willing to pay per order?
_______________________________________________

11. How likely do you trust e-commerce vendors/sellers? Rate from 1-10. 10 being
the most likely and 1 being the least likely.
_______________________________________________

12. Which is a better option for an e-commerce platform?

□ Mobile application
□ Website

12.1 Explain why do you think your choice is the better option.
_______________________________________________
_______________________________________________
_______________________________________________
_______________________________________________

13. What do you think are the most important features of an e-commerce that you
would consider in making purchase decisions? You can check only three (3) features
representing your top three choices.
□ Ease & advanced payment system/options
□ Ease of delivery of products bought and sold online
□ Accessible and convenient shopping experience
□ Promotion and discount code tools
□ User- & mobile-friendly interface
□ Established customer-vendor relationship
□ Detailed shipping and check out information
□ Efficient product search
□ Digital marketing
□ Products’ good value for money
 POTENTIAL ONLINE BUYERS’ SURVEY QUESTIONNAIRE

Name:
Location:
Gender:
□ Male
 □ Female
Age:____________

Income Level:
□ PHP 20,962 - PHP 41,924
□ PHP 41,924 - PHP 73,367
□ PHP 73,367 - PHP 125,77

1. How many hours in a day do you browse the Internet?

□ Above 8 hours a day
□ 6 to 8 hours a day
□ 4 to 6 hours a day
□ 2 to 4 hours a day
□ 1 to 2 hours a day
□ Less than 1 hour a day

2. Are you aware and knowledgeable about e-commerce and its benefits?
□ Yes □ No

2.1 If yes, how did you become aware and knowledgeable about it?
□ Through Social Media Pages such as:
□ Facebook
□ Instagram
□ Twitter
□ Youtube
□ Through Word of Mouth

3. Do you purchase local products?

□ Yes □ No

If yes, please answer the following questions below.

3.1 How often do you purchase local products?

□ Daily
□ Thrice a week
□ Twice a week
□ Once a week
□ Thrice a month
□ Twice a month
□ Once a month

3.2 When did you recently purchase local products?

□ The other day
□ Last two to three days
□ Last four to five days
□ Last week
□ Last two to three weeks
□ Last month

3.3 Where did you purchase local products?

 □ Negosyo Centers
□ Local Retail Stores
□ OTOP/Mall Store
□ Others
Please specify:____________________________

3.4 How much are you willing to spend within a month in purchasing local
products? ____________________________

4. If there will be an e-commerce platform for Micro, Small, & Medium Enterprises
(MSMEs) in the local manufacturing sector of Agusan del Norte offering local
products, are you willing to avail their local products?
□ Yes □ No

If yes, please answer the following questions below.

4.1 Are you willing to pay the following prices given below for each local
product category considering its features and uses? Put a check on the box to indicate
your answer.

PRODUCT FEATURES AND USES PRICE RANGE YES NO

Beverages:
Herbal Powder (Bila-  Good for the health 132PHP per 300g
Bila, Serpentina, Ginger,  Used in traditional medicine
Lagundi)
 Helps counteract the diseases
 Treat health issues
 Contains all natural ingredients
Juices  Contains antioxidants properties 27.50PHP per 230mL
(Mango, Buko, Calamansi,  Provides health benefits and bottle
Butterfly Pea, Moringasi,
Camotesi, Pineapple Carrot) prevent health diseases
 Increase body resistance and boost
immunity
 Support heart and kidney health
Mango Puree  Naturally ripened 880PHP per 1gal
 Contains pulp
Food:
Peanut Products  Perfect for snacks 93.50PHP per 300g -
(Roasted, Salted, Unsalted,  Packed with protein, fiber and 137.50PHP per 400g
Adobo)
antioxidants
 Contribute to a healthy diet
 Provides essential nutrients
Banana Chips  Crunchy and firm but not excessively 16.50PHP per 70g -
hard 71.50PHP per 250g
 Usually made from under-ripe banana
slices quickly dipping the fried chips in
sweet syrup
 Contain many essential nutrients
 Can be added to oatmeal and make
snack mixes
Dried Mango  Made from the pulp of ripe carabao 27.50PHP per 50g -
mangoes dried through 55PHP per 100g
 A healthy alternative to sugary snacks
 Used as a topping for ice cream and
can be eaten alone as a snack and
dessert
Thins  Crispy, light and sweet buttery tastes 55PHP per 150g
(Taro, Cassava, Camote, Banana) that serves as snacks
Cassava Cake  Serves as snacks or pasalubong 176PHP per box
Buko Pie  Serves as snacks or pasalubong 187PHP - 198PHP per
(Plain, With Fruits)  Combined with a creamy filling of box
different fruits enclosed in a flaky
pie crust
 Jam Products  Serves as spread on breads and 82.50 PHP to 110PHP
(Mango, Pineapple, Carrot) crackers and toppings per 8oz
Peanut Butter  High in fats and calories 66PHP per 250g -
 Contains potassium and protein 132PHP per 500g
 Lower the risk of high blood
pressure, stroke and heart disease
Desserts/Snacks/Side  Healthy and delicious 18.7PHP to 99PHP per
Dishes pack
(Leche Flan, Binangkal, Otap,
Toasted Bread, Cookies, Coco
Macaroons, Peanut Roll, Atsara,
Calamay)
Dried Pijanga  First class dried fish from Lake 110PHP per 200g
Mainit
Handicrafts:
Banig Pat-og  Made of Pat-og plants 165PHP per piece
 W: 140cm or 55in
 L: 207cm or 81in

4.2 What payment method do you prefer upon checking out the local products?
□ Cash On Delivery (COD)
□ Bank Transfer
□ Payment thru Remittance Centers such as Palawan, Cebuana Lhuiller, or
M Lhuillier
□ GCash
□ Others
Please specify:____________________________

4.3 What is your preferred delivery duration or time from the check out date?
□ After 1 to 2 days
□ After 3 to 5 days
□ After a week
□ After two weeks

4.4 How much delivery charge are you willing to pay per order?
_______________________________________________

5. How likely do you trust e-commerce vendors/sellers? Rate from 1-10. 10 being the
most likely and 1 being the least likely.
_______________________________________________

6. Which is a better option for an e-commerce platform?

□ Mobile application
□ Website
6.1 Explain why do you think your choice is the better option.
_______________________________________________
_______________________________________________
_______________________________________________
_______________________________________________

7. What do you think are the most important features of an e-commerce platform that
you would consider in making purchase decisions? You can check only three (3)
features representing your top three choices.
□ Ease & advanced payment system/options
□ Ease of delivery of products bought and sold online
□ Accessible and convenient shopping experience
□ Promotion and discount code tools
□ User- & mobile-friendly interface
□ Established customer-vendor relationship
□ Detailed shipping and check out information
□ Efficient product search
□ Digital marketing
□ Products’ good value for money