World Tourism PDF

Global Trends
in Tourism
Regional Development Council, Western Visayas

Department of Tourism, Western Visayas
Canadian Urban Institute, Philippines
9-10 February 2006 | Iloilo City, Philippines
The Unstoppable Expansion of International
Tourism
International Tourist Arrivals by Receiving Region, 1950-2004*

800
Average growth of 6.5% a year
700 Middle East
Africa
600
Asia and the Pacific
500 Americas
763 million
million
Europe
400
300
25 million
200
100
0
50
60
70
80
90
00
*
04
19
19
19
19
19
20
20
International Tourist Arrivals, 1950-2020
Current situation and forecast WTO Tourism
2020 Vision
Actual Forecasts
1,600
1.6 bn
Average growth of 4.1% a year
1,400
1,200
South Asia
million
Middle East 1 bn
1,000
Africa
East Asia/Pacific
800 763 mn
Americas
Europe
600
400
200
0
1950 1960 1970 1980 1990 2000 2010 2020
2001 – 2003 very irregular years
Uncertainty resulting in
lack of confidence as
four scourges came
together:
• persistently weak economy with

economic downturn affecting all
major economies at same time
• terrorism (11S,London, Bali, etc.)
• military conflicts (Afghanistan and
Iraq)
• SARS
Tourism Economy, and External Shocks
Growth of World Real GDP & International Tourist Arrivals
12 Real GDP
Tourist Arrivals
Average 1975-2000
10
Average 1975-2000
% change over previous year
-2
-4
1975 1980 1985 1990 1995 2000 2005
echo of the second oil Gulf War / disintegration Asian Financial 11S Iraq,
crisis / martial law in of Yugoslavia Crisis SARS
Poland / Falklands conflict
/ Israel-Lebanon conflict
Source: World Tourism Organizatio
2004, Best Growth in 20 years
• 760 million international tourist arrivals = +10%

• biggest increase since 1984
• + 69 million arrivals as compared to 2003
International tourist arrivals, 1990-2004*
800
750
700
650
million
600
550
500
450
400
90
91
92
93
94
95
96
97
98
99
00
01
02
03
*
04
19
19
19
19
19
19
19
19
19
19
20
20
20
20
20
*Preliminary results Source: World Tourism Organization
Evolution of International Tourism, 2001-2004
International Tourist Arrivals
120
110
100 Europe
90 Asia and the Pacific
% change over same month previous year
80 The Americas
70 Africa & the Middle East
60
50
40
30
20
10
0
-10 J F M A M J J A S O N D J F M AM J J A S O N D J F M A M J J A S O N D J F M AM J J A S O N D
-20
-30
-40 2001 2002 2003 2004
-50
Projection on monthly data of WTO World Tourism Barometer Source: World Tourism Organization
International Tourism 2004

35
Finally, all regions are
30 29 on the positive side.
'01/00
25 '02/01
'03/02 20
% change
20
'04*/03
16
15
10 10
10 9
7
4.9
5 4 3
3 2 2.3 3
2
0
0
-0.3 -0.5 -5 -3 -1
-2
-5 World Europe Asia and the Americas Africa Middle East
-4.7
Pacific
-10 -9
*Preliminary results
Source: World Tourism Organization
International Tourism, 2004
Europe
414 million
55%
Asia / Pacific
153 million
20%
Americas
124 million Africa
16% 33 million Middle East
4% 35 million
5%
*Preliminary results
Where have the new arrivals gone to?
Worldwide 69 million new arrivals

Europe
+ 16 million
arrivals
23%
Middle East Asia and the

+ 6 million Pacific
arrivals 9% 49% + 34 million
arrivals
Africa 3%
+ 2 million
arrivals
16%
Americas
+ 11 million
arrivals
World - International Tourism
World, 1950 World, 2004*
Middle
Middle
Africa East
Asia/ Africa East
4% 5%
Pacific 2% 1%
Europe Asia/
1%
66% Pacific
20%
Europe
55%
Americas Americas
30% 16%
Change of Trend
– 2004, highest world economic growth since 1976;

– sustained economic recovery in major generating
markets (USA, Europe and Japan);
– impact of external shocks fades away;
– gradual revival of long-haul markets;
– rebound in air traffic;
– consumer confidence is up again and has not
been damaged by recent tragic events in the
Indian Ocean;
– exchange rate as major factor in overall traffic
distribution.
Asia and the Pacific in 2004*
North-East Asia
88 mn (+30%)
US$ 64 bn 153 million (+29%)
20 % of the world share vs 17% in 2003
International Tourism Receipts

US$ 124 billion (+24%)
South Asia 19 % of the world share
8 mn (+14%)
US$ 7 bn
Receipts per arrival
South-East Asia US$ 860 vs US$ 820 for the world
48 mn (+24%)
US$ 31 bn
Oceania
10 mn (+12%)
US$ 22 bn

2004: Asia and the Pacific consolidates its position as
2nd
nd most visited world region

180
160
140
120
Americas
million
100
80
60 Annual average growth 1990-2004*:
40 Asia and the Pacific • World: +3.9%
• Asia and the Pacific: +7.2%
20
0
90
91
92
93
94
95
96
97
98
99
00
01
02
03
*
04
19
19
19
19
19
19
19
19
19
19
20
20
20
20
20
Asia and the Pacific - trend by subregion

100
Annual average growth 1990-2004*:
90 Asia and the Pacific: +7.2% North-East
80 • North East Asia: +8.5%
• South-East Asia:+6%
70
• Oceania: +5%
60 • South Asia:+7%
million
50 South-East
40
30
20
Oceania
10
South Asia
0
1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004*

Where have the new arrivals gone to?
Asia and the Pacific : 34 million new arrivals
South Asia
1 million
3%
North East
Oceania
Asia
1 million 20 million
3% 59%
35%
South-East
Asia
12 million

East Asia and the Pacific - growing above world average

35
Annual average growth 1990-2004*
East Asia and
World: +3.9%
the Pacific
Asia and the Pacific: +7.2%
25 East Asia and the Pacific: +7.3%
• North East Asia: +8.5% Asia and the
% change over previous year
• South-East Asia:+ 6% Pacific

15 • Oceania: +5%
5 World
1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 '2002 2003 2004*
-5
Asia
financial
crisis SARS
-15

North-East Asia
International Tourism Receipts 2004:
International Tourist Arrivals 2004*: • US$ 64 billion, + 30%
• 88 million, +30% • 51% market share in the region
• 58% market share in the region • average receipts per arrival : US$800 vs
• average growth 1995-2004: 8% vs US$ 860 in the region
6.7% in the region
China: + 27% , International Tourism
▲ Macao (China): + 32%,

Hong Kong (China): + 40%,,
Japan: + 18%,
100
80
60
International
Tourist Arrivals
(million)
Rep. of Korea: + 22%,

40
Taiwan (pr of China): + 31% International
Tourism
20 Receipts (US$,
billion)
0
*
95
96
97
98
99
00
01
02
03
05
04
19
19
19
19
19
20
20
20
20
20
20
South-East Asia
International Tourist Arrivals 2004*: • US$ 31 billion, +24%
• average growth 1995-2004: 5.9% vs US$ 860 in the region
6.7% in the region
Cambodia: + 41%,
Lao PDR: + 41% (VF),
(VF), International Tourism
Malaysia: + 49%, 60
▲ Myanmar: + 18%,
Thailand: + 16%,
Singapore: + 36% (VF)
(VF),
50
40
30
International
Tourist Arrivals
(million)
Indonesia: + 18%, 20 International

Tourism
Philippines: +20%, 10 Receipts (US$,
billion)
Vietnam: +21% (VF).
(VF). 0
*
95
96
97
98
99
00
01
02
03
04
19
19
19
19
19
20
20
20
20
20
*Preliminary results / VF = Visitors arrivals Source: World Tourism Organization
Oceania
• 7% market share in the region • average receipts per arrival : US$2,200 vs
6.7% in the region
▲ Australia: +10% (VF),

(VF),
Cook Islands:+ 6%
New Zealand: + 12%,
25
20
International Tourism
International
Tourist Arrivals
Fiji: + 18%;; 15
(million)
Guam: + 27% 10 International
▼
Tourism
French Polynesia: -0.4%, 5 Receipts (US$,
billion)
New Caledonia: - 2% 0
*
95
96
97
98
99
00
01
02
03
04
19
19
19
19
19
20
20
20
20
20
*Preliminary results / VF = Visitors arrivals Source: World Tourism Organization
South Asia
6.7% in the region
Bhutan: + 48%, International Tourism
▲ India: + 24% ,
Maldives: + 9%,
Nepal: + 7%,
10
9
8
7
6
International
Tourist Arrivals
(million)
Pakistan: + 29%, 5
4
Sri Lanka: + 13%. 3
International
Tourism
2 Receipts (US$,
1 billion)
0
*
95
96
97
98
99
00
01
02
03
04
19
19
19
19
19
20
20
20
20
20
Philippine Visitor Arrivals, 1980-2004
2500000
Asian Financial
Crisis
2000000
SARS
1500000
Years of political Dos Palmas
uncertainty Kidnapping
1000000
NY11S
500000
Eruption of Mt.
Pinatubo
Gulf War
0
80
82
84
86
88
90
92
94
96
98
00
02
04
19
19
19
19
19
19
19
19
19
19
20
20
20
Top Foreign Market, Jan-Nov 2005/2004
Rank Country 2005 2004 % Inc/Dec % Share
1 USA 469,494 424,190 10.7 20.1

2 Korea 438,822 340,486 28.9 18.7
3 Japan 380,269 348,472 9.1 16.2
4 Taiwan 113,190 105,657 7.1 4.8
5 Hong Kong 98,517 149,617 -34.2 4.2
6 China 96,927 36,203 167.7 4.1
7 Australia 80,770 74,532 8.4 3.4
8 Singapore 63,410 55,605 14.0 2.7
9 Canada 60,672 54,489 11.3 2.6
10 United Kingdom 54,807 49,412 10.9 2.3
11 Germany 44,763 39,733 12.7 1.9
12 Malaysia 38,716 31,455 23.1 1.7
Overseas Filipinos 105,113 90,918 15.6 4.5
Visitor Arrivals to the Philippines by Regional
Grouping, Jan-Nov 2005
9%
23%
Asia
5%
America
Europe 1%
Australia/Pacific
4%
Others/Unspecified
Overseas Filipinos
Africa 58%
Visitor Arrivals from Selected Asian Market,
2000-2005
600,000
478,091 469,494
500,000
445,043
392,099 395,323 387,879 438,822
390,517 382,387
400,000
343,840 341,867 322,396
378,602 380,269
300,000
303,867
288,468
200,000
207,957
96,927
174,966
100,000
32,039 39,581
14,724 18,973 27,803
0
2000 2001 2002 2003 2004 2005
Japan Korea China USA
Note: 2005 = Jan – Nov only. Source: AD Cards/Shipping Manifest

Growth Trend of Selected Markets, 2000-2005
200.00
167.70
China
China
150.00
Japan
Japan USA
USA
100.00
Korea
Korea
46.82
50.00
28.61 16.60
15.24
0.00
2000 2001 2002 2003 2004 2005
(30.61)
(50.00)
Note: Jan-Nov only for 2005

19
0
500
1000
1500
2000
2500
3000
80
319.74
19
82 343.72
450.14
19
84 464.75
uncertainty
366.25
Pinatubo
Years of political
19 Eruption of Mt.
86 507.00
647.06
Gulf War
19
88 1,200.00
1,301.00
19
90 1,465.00
1,306.00
19
92 1,281.30
1,673.83
19
94 2,122.30
2,282.89
19
96 2,453.89
2,700.57
19
98 2,831.17
2,412.88
20
Philippine Visitor Receipts, 1980-2004
00 2,553.66
2,133.80
20
02 1,722.70
1,740.06
20
1,522.68
NY11S
04
Crisis
Asian Financial
1,990.81
Dos Palmas
Kidnapping
SARS
Visitor Profile and Travel Characteristics
•• Mode
Mode of
of travel
travel •• Purpose
Purpose of
of Visit
Visit
–– Air
Air -- 98.64
98.64 –– Holiday
Holiday -- 45.14
45.14
–– Sea
Sea -- 1.34
1.34 –– VFR
VFR -- 27.80
27.80
–– Business
Business -- 13.91
13.91
•• Sex –– Official
Official Mission
Mission -- 0.2
0.2
Sex
–– Male -- 61.33 –– Convention
Convention -- 1.18
1.18
Male 61.33
–– Female
Female -- 37.09
37.09
•• Frequency
Frequency of
of Visit
Visit
•• Ave. –– First
First visit -- 30.04
Ave. Age
Age (Years)-
(Years)- 38.07
38.07 visit 30.04
–– Repeat
Repeat visit
visit -- 53.01
53.01
Visitor Profile and Travel Characteristics
Average
Average Daily
Daily Expenditure
Expenditure -- US$90.76
US$90.76
Major
Major Items
Items of
of Expenditure
Expenditure -- US$
US$
•• Accommodation
Accommodation -- 31.48
31.48 •• Local
Local Transport
Transport -- 6.18
6.18
•• Food
Food and
and Bev.
Bev. -- 19.59
19.59 •• Shopping
Shopping -- 16.88
16.88
•• Guided
Guided Tour
Tour -- 0.13
0.13 •• Miscellaneous
Miscellaneous -- 6.32
6.32
•• Entertainment
Entertainment -- 10.18
10.18
Travel
Travel Arrangement
Arrangement Length
Length of
of Stay
Stay (In
(In Nights)
Nights)
•• Package
Package Tour
Tour -- 19.87
19.87 •• Overall
Overall -- 9.11
9.11
•• Independent
Independent -- 60.67
60.67 •• Foreign
Foreign Visitors
Visitors -- 8.92
8.92
•• Not
Not stated
stated -- 19.46
19.46 •• Overseas
Overseas Filipinos
Filipinos -- 17.68
17.68
Trends that will shape tourism in the mid-term
• Closer to home?...
• Intensified competition: new players…
• Emerging source markets
• The “new consumer” is here to stay!
• Product Development and Marketing
• Sustainable Development
THANK YOU!
Visitor Arrivals to the Philippines from Selected
Market, Jan – Nov 2005
500,000 180.00
450,000 160.00
400,000
140.00
350,000
120.00
300,000
100.00
Actual Arrivals
250,000
Percent Change
80.00
200,000
60.00
150,000
40.00
100,000
50,000 20.00
0 0.00
USA China Korea Japan Overseas Filipinos

Visitor Arrivals from China, 2000-2005
120,000
96,927
100,000
80,000
Trend line
60,000
39,581
40,000 32,039
27,803
18,973
14,724
20,000
0
2000 2001 2002 2003 2004 2005

Visitor Arrivals from Korea, 2000-2005
500,000
438,822
450,000
Trend line
378,602
400,000
350,000
303,867
288,468
300,000
250,000 207,957
174,966
200,000
150,000
100,000
50,000
0
2000 2001 2002 2003 2004 2005

Visitor Arrivals from Japan, 2000-2005
450,000
390,517
382,387 380,269
400,000
343,840
341,867
350,000 322,396
300,000
250,000
200,000
150,000
100,000
50,000
0
2000 2001 2002 2003 2004 2005

World Tourism PDF

Uploaded by

Document Information

Original Title

Copyright

Available Formats

Share this document

Share or Embed Document

Sharing Options

Did you find this document useful?

Is this content inappropriate?

Copyright:

Available Formats

World Tourism PDF

Uploaded by

Copyright:

Available Formats

Global Trends

Regional Development Council, Western Visayas

International Tourist Arrivals by Receiving Region, 1950-2004*

• persistently weak economy with

Growth of World Real GDP & International Tourist Arrivals

• 760 million international tourist arrivals = +10%

International tourist arrivals, 1990-2004*

International Tourist Arrivals

Worldwide 69 million new arrivals

Middle East Asia and the

World, 1950 World, 2004*

– 2004, highest world economic growth since 1976;

International Tourism Receipts

*Preliminary results Source: World Tourism Organization

International Tourist Arrivals

International Tourist Arrivals

*Preliminary results Source: World Tourism Organization

Asia and the Pacific : 34 million new arrivals

Source: World Tourism Organization

International Tourist Arrivals

• South-East Asia:+ 6% Pacific

*Preliminary results Source: World Tourism Organization

China: + 27% , International Tourism

▲ Macao (China): + 32%,

Rep. of Korea: + 22%,

Indonesia: + 18%, 20 International

▲ Australia: +10% (VF),

Guam: + 27% 10 International

Bhutan: + 48%, International Tourism

Rank Country 2005 2004 % Inc/Dec % Share

1 USA 469,494 424,190 10.7 20.1

Japan Korea China USA

Note: 2005 = Jan – Nov only. Source: AD Cards/Shipping Manifest

Note: Jan-Nov only for 2005

Note: 2005 = Jan – Nov only. Source: AD Cards/Shipping Manifest

Note: 2005 = Jan – Nov only. Source: AD Cards/Shipping Manifest

Note: 2005 = Jan – Nov only. Source: AD Cards/Shipping Manifest

Note: 2005 = Jan – Nov only. Source: AD Cards/Shipping Manifest

You might also like