MARG Institute of Design

and Architecture
Swarnabhoomi

Thesis 2016
B.Arch : Architecture

Supervised by: A thesis by:

Prof. Dhushyanth L (MIDAS) Hari Vardhan S
Ar. Sarath Chandra Kanth (Design Tech) 311212251016
Contents

ACKNOWLEDGEMENTS........................................................................................................2
ABSTRACT...............................................................................................................................4
CHAPTER 1.............................................................................................................................6
1.1. Introduction......................................................................................................................6
1.2 India and Automobile Industries.......................................................................................6
1.3 History...............................................................................................................................6
1.4 Hypothesis and Structure of the Thesis............................................................................8
1.5 Objectives and scope.......................................................................................................9
1.6 Limitations.......................................................................................................................10
CHAPTER 2...........................................................................................................................11
2.1 Types of Cars..................................................................................................................11
2.2 Manufacturing Unit.........................................................................................................12
2.3 Automotive Design Studio..............................................................................................14
2.4 Race Track Facilities........................................................................................................15
CHAPTER 3...........................................................................................................................16
3.1 McLaren Technology Centre...........................................................................................16
3.2 McLaren Production Centre............................................................................................18
3.3 Buddh International Circuit.............................................................................................21
3.4 Bilsterberg Drive Resort GmbH & Co. KG......................................................................23
3.5 Automobile Design Studio..............................................................................................25
3.6 Toyota Kirloskar Motor.....................................................................................................27
3.7 Inferences and Analysis...................................................................................................29
CHAPTER 4...........................................................................................................................31
4.1 Site Options.....................................................................................................................31
4.2 Site Selection...................................................................................................................33
4.3 Site Analysis.....................................................................................................................33
CHAPTER 5...........................................................................................................................36
5.1 Site Zoning.......................................................................................................................36
5.2 Area Statement...............................................................................................................37
5.3 Zoning..............................................................................................................................38
5.3.1 Manufacturing Plant.....................................................................................................38
5.3.2 Design Studio...............................................................................................................39
5.3.3 Track Facilities...............................................................................................................40
5.4 Design Development.......................................................................................................41
5.4.1 Manufacturing Plant......................................................................................................42
5.4.2 Design Studio...............................................................................................................43
5.4.3 Track Facilities................................................................................................................44
CHAPTER 6...........................................................................................................................46
6.1 Master Plan.....................................................................................................................46
6.2 Manufacturing Plant.........................................................................................................47
6.3 Design Studio..................................................................................................................49
6.4 Track Facilities..................................................................................................................51
List of figures.........................................................................................................................54
List of tables...........................................................................................................................56
Bibliography..........................................................................................................................58
References.............................................................................................................................60
Acknowledgements

I take this opportunity to express my profound gratitude and deep regards to my guide,
Prof.Dhushyanth who gave me the opportunity to work on this interesting thesis on the topic
“Automotive Hub” and for his exemplary guidance, monitoring and constant encouragement
throughout the course of this thesis.

In special regard, I would like to express my deepest regard to Mr.Sarath Chandra Kanth
(Design Tech) whose constant guidance has helped me complete and conclude this thesis.

I also take this opportunity to thank my family, friends and all well-wishers helping me directly
or indirectly to complete my thesis.

2
Abstract

Automobile industries in our country are owned by foreign brands, with Indian counterparts
or owned by Indian companies produce mass manufactured passenger vehicles. These
factories would be set up on a private land with ample open spaces which would rarely
be utilized. There is no exclusive manufacturer which serves as an identity to our nation or
its surroundings. Hence this design would concentrate on designing and programming a
manufacturing unit with alternative activities, creating an identity to its location without
occupying the whole site for its own.

4
Chapter - 1
Automotive Hub
1.1 Introduction

Automotive Hub, the name for this project is derived from focusing on the automobile
manufacturing plant design, their site placement and the importance of the automobile
industries in India. In terms of design approach the project takes its path to interconnect the
industrial, institutional and recreational aspects connected to automobiles. Further, to justify
the topic, the site needs to be specific to connect all the three zones in a single compound.

Fig 1. Design Infographic

1.2 India and Automobile Industries

The automotive industry in India is one of the largest in the world with an annual production
of 23.96 million vehicles in FY (fiscal year) 2015–16, following a growth of 2.57 per cent
over the last year. The automobile industry accounts for 7.1 per cent of the country’s gross
domestic product (GDP). The Two Wheelers segment, with 81 per cent market share, is
the leader of the Indian Automobile market, owing to a growing middle class and a young
population. Moreover, the growing interest of companies in exploring the rural markets
further aided the growth of the sector. The overall Passenger Vehicle (PV) segment has 13
per cent market share.

1.3 History

An embryonic automotive industry emerged in India in the 1940s. Hindustan Motors was
launched in 1942, long-time competitor Premier in 1944, building Chrysler, Dodge, and
Fiat products respectively. Mahindra & Mahindra was established by two brothers in 1945,
and began assembly of Jeep CJ-3A utility vehicles. Following independence in 1947, the
Government of India and the private sector launched efforts to create an automotive-
component manufacturing industry to supply to the automobile industry. In 1953, an import
substitution program was launched, and the import of fully built-up cars began to be
restricted.

6
 18 First car ran on
79 Indian road. Owned
by Mr.Foster of
Crompton Greaves
Company, Mumbai.
Mercedes Benz Velo

Imported cars alone ran. 19

30
19 Hindustan
42 Motors
Premier produced Chrysler, 19
Dodge, and Fiat
44

19 Mahindra &
45 Mahindra
Started by 2
brothers.
Jeep CJ-3A

Standard Motor 19
Products of India, Madras
49

19 Delhi

86 to promote
Auto-Expo,
the auto
industry
Post 1992 Liberalisation 19
Eventually multinational
automakers, such as, Suzuki and 92
Toyota of Japan and Hyundai of
South Korea, were allowed to
invest in the Indian market,
furthering the establishment of
automotive industry in India. Fig 2. History Of
Automobiles in India
In 1952, the government appointed the first Tariff Commission, one of whose purposes was
to come out with a feasibility plan for the indigenization of the Indian automobile industry.
The Tariff Commission recommendations were implemented with new policies that would
eventually exclude companies that only imported parts for assembly, as well as those with
no Indian partner. In 1954, following the Tariff Commission implementation, General Motors,
Ford, and Rootes Group, which had assembly-only plants in Mumbai, decided to move out
of India.

The growth of automobile industries fell down due to the act of Tariff Commission and the
models that were produced were of two decades old. Until 1980, Hindustan and Premier
were dominating the industry. From the end of the 1970s to the beginning of the 1980s saw
no new models but the country continued with 2 decade old designs forcing government to
encourage and let more manufacturers into fray.

In 1986, to promote the auto industry, the government established the Delhi Auto Expo.
The 1986 Expo was a showcase for how the Indian automotive industry was absorbing
new technologies, promoting indigenous research and development, and adapting these
technologies for the rugged conditions of India.

Post 1992 – Eventually multinational automakers, such as, Suzuki and Toyota of Japan
and Hyundai of South Korea, were allowed to invest in the Indian market, furthering the
establishment of an automotive industry in India. Maruti Suzuki was the first, and the most
successful of these new entries, and in part the result of government policies to promote
the automotive industry beginning in the 1980s. As India began to liberalise its automobile
market in 1991, a number of foreign firms also initiated joint ventures with existing Indian
companies. The variety of options available to the consumer began to multiply in the nineties,
whereas before there had usually only been one option in each price class. By 2000, there
were 12 large automotive companies in the Indian market, most of them offshoots of global
companies.

India has been a major ground of competition for the foreign automotive manufacturers and
very few Indian owned manufacturers come in the play of major competitors. The identity of
India has only been a playground and not a place of invention/creation

1.4 Hypothesis and Structure of the Thesis

Automobile industries in our country are owned by foreign brands, with Indian counterparts
or owned by Indian companies produce mass manufactured passenger vehicles. These
factories would be set up on a private land with ample open spaces which would rarely
be utilized. There is no exclusive manufacturer which serves as an identity to our nation or
its surroundings. Hence this design would concentrate on designing and programming a
manufacturing unit with alternative activities, creating an identity to its location without
occupying the whole site for its own.

In order to explore and examine the design, this thesis consists of three different activities
which server on a common ground – Manufacturing Plant, Design Studio and the site being
on a race track as the product being manufactured has its root on racing and exclusivity.

8
In the second chapter, the program concentrates on explaining the type of product
manufactured and the difference factor to the existing cars that are manufactured in our
country. Understanding the terminologies as literature studies which reflects the type of
spaces to design.

The third chapter comprises of case studies which are of specific context. This further refines
the type of spaces and the ambience it creates. The conclusion of the case studies would
reflect the intent of the project and further justifies the topic.

Fourth chapter comprises the site selection justification, studies and analysis. It influences
the zoning of different spaces to be designed.

The fifth chapter consists of design concepts derived from the literature studies, case studies
and site study/analysis. It serves as the start for designing of spaces, into the individual
building scale, the design of architectural connectivity between the buildings.

In the sixth Chapter, concepts turn into built spaces in accordance to design concepts. The
scale turns into the level of built form of individual blocks, human-machine interactions and
details

1.5 Objectives and scope

• The design that appropriately addressed the site context.

• Organization of built spaces I accordance to its intended use and zone.

• Clearly defined circulation spaces in the level of site and as well as within the buildings.

•Placement of buildings within the site with varied aspects such as accessibility, user type,
privacy/screening.

•Breaking the monotony of factory planning and form.

•Creating connecting spaces with informal character which encourages the interaction
between different users.
1.6 Limitations

• Services such as Electrical, Compressed Air Systems, HVAC, Plumbing, Fire System and
Finishes will be considered while designing, but not to be detailed.

• Landscape design will be incorporated in master plan, but details will not be provided.

•The site is considered to be chosen with an already existing track to ensure adaptive usage
of the site and its functions or activities.

•The requirements of the production unit are limited to small scale, for research, design,
development and production of one or two models of cars.

10
Chapter - 2
Literature Study
2.1 Types of Cars

Supercars
A supercar is a luxury, high-performance sports car or grand tourer. The term is used in
marketing by automakers for unusual, high-end vehicles, and has been used to refer to at
least four different sorts of cars :

•Limited-production specials from an “elite” automaker

•Standard-looking cars modified for power and performance
•Models that appeal to enthusiasts, from smaller manufacturers
•One-of-a-kind “showcase” project vehicles built by custom car retrofitters (usually extensively
modified collectible muscle cars or grand tourers updated to the latest “streetable” racing
technology

Hybrid cars
A hybrid vehicle uses two or more distinct types of power, such as internal combustion
engine plus electric motor.

Hypercars
Hypercars are designed and extensively engineered to have ultra-light construction with an
aerodynamic body using advanced composite materials, low-drag design, and hybrid drive.
Designers of the Hypercar claim that it would achieve a three- to five-fold improvement in
fuel economy, equal or better performance, safety, amenity, and affordability, compared with
today’s cars. Hypercars run on hybrid engine with power more than that of supercars. The
world of automobile design today is leading towards greener and more fuel efficient cars. To
put in the right terms, we are moving from the usage of non-renewable energy to renewable
energy. Manufacturers today are in the fight for manufacturing and showcasing better and
efficient speed machines and the top players in the hypercar category are :

Fig 3. Porsche 918

Fig 4. McLaren P1 GTR
Fig 5. Koenigsegg One:1
Fig 6. Ferrari LaFerrari
Fig 7. Pagani Huayra BC
2.2 Manufacturing Unit

Assembly Line
An assembly line is a manufacturing process (most of the time called a progressive assembly)
in which parts (usually interchangeable parts) are added as the semi-finished assembly
moves from workstation to workstation where the parts are added in sequence until the final
assembly is produced. By mechanically moving the parts to the assembly work and moving
the semi-finished assembly from work station to work station, a finished product can be
assembled faster and with less labor than by having workers carry parts to a stationary piece
for assembly.

Application - Assembly lines are common methods of assembling complex items such as
automobiles and other transportation equipment, household appliances and electronic
goods.

Fig 8. Top: BMW Plant

Assembly Line
Fig 9. Left: McLaren
Production Center
12
Chassis
A chassis consists of an internal vehicle frame that supports an artificial object in its construction
and use, can also provide protection for some internal parts. An example of a chassis is the
underpart of a motor vehicle, consisting of the frame (on which the body is mounted). If the
running gear such as wheels and transmission, and sometimes even the driver’s seat, are
included, then the assembly is described as a rolling chassis.

Fig 10. Lamborghini Aventador Chassis

Body Panels

Fig 11. Audi A8 Body

2.3 Automotive Design Studio

Automotive design
Automotive design is the profession involved in the development of the appearance, and to
some extent the ergonomics, of motor vehicles or more specifically road vehicles.

This most commonly refers to automobiles but also refers to motorcycles, trucks, buses,
coaches, and vans. The functional design and development of a modern motor vehicle is
typically done by a large team from many different disciplines included within automotive
engineering. Automotive design in this context is primarily concerned with developing the
visual appearance or aesthetics of the vehicle, though it is also involved in the creation of
the product concept. Automotive design is practiced by designers who usually have an art
background and a degree in industrial design or transportation design.

CNC Milling Machine

X Axis Portable MSM - 1930 mm, 2440 mm or 3050 mm
Y Axis (vertical) - 1830 mm or 2120 mm (tall column on base rail style machine only)
Z Axis (reach) - 1320 mm or 1575 mm (long reach Z axis on base rail style machine only)

Fig 12. MSM, Design Studio CMM with Milling Clay

Milling

14
2.4 Race Track Facilities

Pit Building
In motorsports, a pit stop is where a racing vehicle stops in the pits during a race for refueling,
new tyres, repairs, mechanical adjustments, a driver change, as a penalty, or any combination
of the above. Not all of these are allowed in all forms of racing. The pits usually comprise a
pit lane which runs parallel to the start/finish straight and is connected at each end to the
main track, and a row of garages (usually one per team) outside which the work is done.

Fig 13. Mazda Raceway

Laguna Seca

Fig 14. Mazda Raceway

Laguna Seca
Chapter - 3
Case Studies
3.1 McLaren Technology Centre

The McLaren Group is a collection of high-tech companies involved in the design and
development of Formula One cars, high-performance road cars, electronic systems and
composite materials.

Fig 15. Plan

The Technology Centre provides a headquarters

for the group and is designed to reflect the
company’s design and engineering expertise.
It includes design studios, laboratories and
testing and production facilities for Formula
One and high-performance sports cars.

Viewed on plan, the building is roughly semi-

circular the circle being completed by a lake,
which forms an integral part of the building’s
cooling system. Shaded by a cantilevered roof,
the lakeside facade is a continuous curved
glass wall, developed in part using McLaren’s
own technological expertise.

Fig16. Interior
View
towards Lake

16
Internally, the building’s circulation is organised around double-height linear ‘streets’ which
articulate ‘fingers’ of flexible floor space; these house production and parts storage areas
on the lower levels, with top-lit design studios, offices and meeting rooms above. Directly
behind the facade is a broad ‘boulevard’ which leads to areas for hospitality and to the staff
restaurant, both of which look out across the lake. Other social facilities include a swimming
pool and a fitness centre.

Architect : Foster + Partners

Location : Woking, Surrey, United Kingdom
Client : McLaren Group
Area : 32,000 m²
Structural Engineer : Arup
Landscape Architect : Terence O’Rourke

Fig 17. Water circulation detail through lake. Fig 18. Interior circulation through fingers of floor
plates.

Fig 19. Bird’s eye view Fig 20. Interior verticaal circulation.

Fig 21. Section

3.2 McLaren Production Centre

The McLaren Production Centre is the second building designed by Foster + Partners at
McLaren’s rural site on the outskirts of London. The 34,500-square-metre facility is intended
for the manufacture of a range of high-performance road cars and is located to the south-
west of the existing McLaren Technology Centre.

The two buildings are connected by a subterranean walkway, lined with interactive exhibition
spaces. Sharing a common language of details and materials, the new building is clad in
aluminium tubes, the rounded corners of its rectilinear plan reference the curves of the
Technology Centre and the entrance, echoing the existing building, is a circular glass drum
beneath the overhang of the roof canopy.

Fig 22. Plan

Architect : Foster + Partners

Location : Woking, Surrey, United Kingdom
Client : McLaren Group
Area : 34,500 m²
Structural Engineer : Buro Happold
Landscape Architect : Terence O’Rourke

Fig 23. Exterior View

18
As a manufacturing facility, the building is inherently flexible, with a wide span between
columns and fully integrated services.

The linear arrangement of the two-story structure mirrors the flow of the production line:
_components are delivered
_the cars are assembled
_painted
_tested
_pass through a rolling road
_car wash, before leaving the building.

Beneath this floor there is a full basement level for storage and plant, and above is a
mezzanine floor with views over the production line. Every stage of production takes place
under the same roof.

Initially it will take 10 days for an MP4-12C to be assembled; at peak production it will be
possible to build one in five days, with a new car joining the line every 45 minutes.

Fig 24. Modular column view Fig 25. Facade detail

Fig 26. Section

Fig 27. Top - Modular column detail
Fig 28. Below - Floor Plan

20
3.3 Buddh International Circuit

The Buddh International Circuit is an Indian motor racing circuit in Greater Noida, Uttar
Pradesh, India, 40 km from Delhi. The 120,000-capacity circuit was best known as the venue
for the annual Formula One Indian Grand Prix, which was first hosted on 30 October 2011
but has been suspended since 27 October 2013 due to a tax dispute with the Uttar Pradesh
government.

The track was officially inaugurated on 18 October 2011. The 5.13 km long circuit was
designed by German architect and racetrack designer Hermann Tilke.

Architect : Hermann Tilke

Location : Greater Noida,
Uttar Pradesh, India
Client : Jaypee Group
Area : 874 acres
Structural Engineer : Oriental
Structural Engineers, Pvt., Ltd.

Track Length : 5.125 km

Number of turns : 16
Track Width : 10m - 14m
Highest point of elevation : +14m
Capacity : 120,000

Fig 29. Top - Ariel View

Fig 30. Left - Grand Stand & Pit Building
Fig 31. Bottom left - Grand Stand
Fig 32. Bottom - Design evolution
Fig 33. Top - Master Plan
Fig 34. Above left - Club Building & Race Control
Fig 35. Above right - Bird’s eye view
Fig 36. Left - Team Building

22
3.4 Bilsterberg Drive Resort GmbH & Co. KG

The Bilster Berg Drive Resort is located on the site of a former ammunition depot of the
British Forces in Germany, and is located within a larger forest area in the eastern foothills
of Eggegebirge.

According to approach, it consists of other modules such as a dynamic area and off the track
SUV range with two course options. Due to the topography of the terrain and associated
visibility, the operator expects mainly industrial customers for vehicle and component tests.
Due to the elaborate greening, vehicle presentations and press driving presentations will also
be possible. Race like Formula 1, DTM, WTCC or ADAC GT Masters are not provided due
to the lack of infrastructure such as parking lots, bleachers, the sound quota and sanitation
is not possible.

Architect : Hermann Tilke Track Length : 4.1 km

Location : Bilster Berg 1, Number of turns : 19
33014 Bad Driburg, Germany Track Width : 12m - 13m
Client : Owner’s Clum consisting of Highest point of elevation : +72m
172 investors
Area : 426.25 acres

Fig 37. Blister Berg Plan

Fig 38. Image Collage

24
3.5 Automobile Design Studio

Mahindra and Mahindra has been a market leader in farm and utility vehicles in India for
several decades and a household name more recently since they launched into commercial
vehicles. From the Willys Jeep to the Scorpio and the more recent XUV500, they have
delivered outstandingly popular vehicles that have given the brand a reputation for being
robust, rugged, masculine, and dependable, in the recent few years, stylish.

Fig 39. Top: Ground Floor Plan

Fig 40. Left: First Floor Plan

The site for the design studio was within their 64 acre M&M factory campus in Kandivili, with
its low-lying sheds and lush greenery.

The design approach is adaptive reuse of the existing sheds, retaining the bare metal
structure and addition of concrete and metal treatment to enhance the stuctural quality of
the building.
Fig 41. Image Collage

26
3.6 Toyota Kirloskar Motor

Toyota Kirloskar Motor (TKM) was established in 1997 with the tie up of Toyota Motor
Corporation (Japan) and Kirloskar Group (India). The first car that was manufactured was
Toyota Qualis. The total area is of 432 acres with 6800+ employees (average age 28.5). At
TKM, 14 different models of cars are manufactured at this facility. The plant 2 was established
in 2010.

Other key facilities present in TKM, apart from the automobile manufacturing units are,
_Gurukul – Training center
_NPC – National Parts Center
_NMEC – National Manpower Center
_Test Track – 1.3kms
_Onsite Parts Suppliers

Fig 42. Left: Assembly Line, TKM

Fig 43. Left Most: Location Map, TKM
Fig 44. Bottom: Site Map, TKM
Table 1. Top: Types of Spaces in Production Plant
Fig 45. Left: Assembly Plant Zoning

28
3.7 Inferences and Analysis
30
Chapter - 4
Site
4.1 Site Options

The selection of site has been done considering the existing activity – Motorsport Racing
and hence an existing racetrack satisfies the intent of this thesis. There are three existing
Motorsport Race tracks in India –

•Madras Motor Race Track, Irungattukottai, Tamil Nadu

•Kari Motor Speedway, Chettipalayam, Coimbatore, Tamil Nadu
•Buddh International Circuit, Greater Noida, Uttar Pradesh

Out of these three existing race tracks, The Buddh International Circuit cannot be a possible
option as it is spectator sport focused design and has a purposeful use of the whole site.

Kari Motor Speedway

Kari Motor Speedway is a purpose built Formula 3 auto racing circuit or race track, located
in Chettipalayam, Coimbatore, India. The 2.1 kilometres (1.3 mi) long track was inaugurated
in 2003. The circuit is named after S. Karivardhan.

History

Part of the existing track was used as a runway for power gliders, as a part of an ultralight
aviation manufacturing company owned by S. Karivardhan. The stretch was also used in the
late 1990s for drag racing events. In 2002, the land was purchased by former racer B. Vijay
Kumar to build a track to conduct national motorsport events and the track was inaugurated
in 2003 The track is named after S.Karivardhan, who designed and built entry level race cars.

Activities

The track regularly conducts the National Championship races for go-karts, motorcycle road
racing and formula racing events. The track is also approved by the CIK and FIA to hold races
up to the Formula 3 category. The category of cars that race in this track include Formula
Maruti, Formula LGB, and Formula Rolon Chevrolet. The track is also used by motorcycle
clubs, racing and karting schools and others for vehicle tests and driver training.

Fig 46. Kari Motor Speedwaw - Pit lane with pit garages
Madras Motor Race Track (MMRT)

The Madras Motor Race Track (previously known as Irungattukottai Race Track) is a permanent
motor racing circuit located in Irungattukottai, Chennai, India. It was built in the late 1980s
and was inaugurated in 1990. It was the first permanent racing circuit in India and is owned
by the Madras Motor Sports Club.

History

In 1971, the Madras Motor Sports Club, Coimbatore Auto Sports Club, Karnataka Motor
Sports Club along with Calcutta Motor Sports Club and Mumbai’s Indian Automotive Racing
Club, united to form the Federation of Motor Sports Clubs of India (FMSCI), headquartered
in Chennai, to ensure common regulations and orderly conduct of events. Race meets were
held on airstrips at Sholavaram in Chennai, Sulur in Coimbatore and Agara in Bangalore. In
1990, the Irungattukottai track was built to provide a permanent structure for racing.

Activities

The track is used for conducting races up to formula 3 and all categories of bike racing. The
track is also used for testing by component manufacturers.

Fig 47. Madras Motor Race Track (MMRT) - View toward

start line and pit buildings.

32
4.2 Site Selection

The selection of site between the two track

facilities are done with taking into
consideration of various aspects such as –

•Location
•Proximity
•Neighborhood Analysis
•Site context and its surroundings
•Track Length and Open Spaces
•Abutting Zones

Taking into consideration with all the above

aspects, Madras Motor Race Track has a
better advantage over its location. The
very first advantage is that it is located on
the industrial belt majorly consisting of
automobile industries, Located opposite to
Hyundai Motor India. Further, the proximity
towards airport – 39.8kms and sea port – Fig 48. Top: Kari Motor Speedway Track Plan
44.1kms. This proves the advantage of MMRT Fig 49. Above: MMRT Trrack Plan
over Kari Motor Speedway as it lags with no Fig 50. Below: Sun Path Diagram
accessibility to a port nearby. Fig 51. Left: Site Location Map

4.3 Site Analysis

Fig 52. Above: Proximity Map
Fig 53. Left: Site Layers

34
 Fig 54. Left: Dynamic Sun-path Diagram
Fig 55. Below: Site Physical Features

Summer sun path Winter sun path

Date : 21/06/2017 Date : 21/12/2017
Location : Madras Motor Race Location : Madras Motor Race
Track Track
Chapter - 5
Case Studies
5.1 Site Zoning

Fig 56. Site Zoning

36
5.2 Area Statement

Design Studio -Vaccum Machine +Assembly Line - 1000sqm

Lounge/Lobby - 50sqm +Chassis Shop - 300sqm -Body Assembly
Library - 25sqm -Composit Material Work Bay -Wiring
Conference room - 50sqm -Metal Work Bay -Engine Mounting
Chief Designer’s cabin - 25sqm -Material Store -Suspension, Breaks and Wheels
Design Studio - 120sqm +Engine Shop - 200sqm -Interior Trim
Meeting Area - 100sqm -Work Bay -Exterior Trim
Model Makers - 50sqm -Store -Filling Fluids
CNC Area - 250sqm +Wheel Shop - 200sqm +Quality Check - 300sqm
Wood & FRP Area - 150sqm -Work Baay -Visual Check
Material Store - 200sqm -Mould Storage -Dyno
Model Store - 150sm -Vaccum Machine -Road Test
Display (indoor) - 250sqm +Store (outsourced parts) Club Building
Display (outdoor) - 250sqm +Paint Shop - 400sqm -Lobby
VR Room - 50sqm -Preparation Bay -Lounge
-Painting Chamber -Conference Room
Manufacturing/ -Curing Chamber -Gym
Assembly Building -Check Station -Restaurant/Cafe/Bar
+Body Panel Shop - 300sqm -Store -Terrace
-Work Bay -Paint Mixing Room -Display Area
-Mould Store +Upholstery Shop - 150sqm -Car Lift
-Vaccum Machine -Cutting Area Pit Building
+Carbon Composite Cutter & -Sewing Area -Pit Block for each Team
Storage - 100sqm -Embroidery Machine Area Paddock
+Components Shop - 200sqm -Assembly Area -Parking of team vehicles
-Work Bay -Store -Team building (above parking)
-Mould Store
Medical Building
-Lobby
-Doctor’s Cabin
-Treatment Room
-Restrooms
-Store
Race Control Room
-Control Room
-Server Room
-Lobby
-Viewing Tower
-Generator
Other Services
-Parking
-Restrooms
-HVAC
-Electric Mains
-Compressed Air Mechanism
5.3 Zoning

5.3.1 Manufacturing Plant

Fig 57.
Manufacturing
Plant Bubble
Diagram

Carbon Composit Cutter Engine Shop Loading/ Unloading Bay

100sqm/ 200sqm
-Work Area -Work Area Store (outsourced parts)
-Cutting Machine -Assembly Area Basement, to be
-Store (material) -Open Store calculated.

Body Panel Shop Chassis Shop Assembly Line

300sqm 300sqm 1000sqm
-Work Area -Work area -Body Assembly
-Moulding Area -Metal Bending Area -Wiring
-Vaccum Chamber -Welding Area -Engine Mounting
-Store (panels) -Store (material) -Suspension, Breaks and
Wheels
Components Shop Paint Shop -Interior Trim
200sqm 400sqm -Exterior Trim
-Work Area -Preparation Area -Filling Fluids
-Vaccum Machine -Paint Booth
-Store (mould templates) -Curing Booth Quality Control
-Store (components) -Inspection Area +300sqm
-Store (paint) -Visual Check
Wheel Shop -Paint Mixing Room -Dyno
200sqm -Road Test
-Work Area Upholstery Shop
-Vaccum Machine 150sqm
-CNC Metal Milling Machine -Work Area
-Store (material) -Sewing Area
-Pattern Sewing Machine
-Store (material)
38
5.3.2 Design Studio

Fig 58. Design

Studio Bubble
Diagram

Lounge / Lobby Model Makers Store (model)

50sqm 50sqm 150sqm
A buffer space that connects
the exterior to the interior. CNC Area Store (material)
It weaves the various spaces 250sqm 100sqm + 100sqm
to be accesable from the
entrance. Wood Work and FRP
150sqm
Conference
50sqm Meeting Area
50sqm x 2
Library Two separate meeting
25sqm spaces, formal and informal
settings.
Chief Designer
25sqm Display (indoor)
250sqm
Design Studio
120sqm Display (outdoor)
Consists of drawing tables +250sqm
and workstations for the de-
sign team. The area requre- VR
ment for one person would 50sqm
be 3.5m2-4.5m2. Virtual Reality space which
enhances the user experi-
ence of digital model into
reality time user experience.
5.3.3 Track Facilities

Pit
Club Medical
Building

Team Race
Paddock
Building Control

Lobby + Doctor’s Control

Gym Lounge Lobby Lobby
Lounge Cabin Room

Conference/ Equipment Treatment Server Viewing

Restrooms
Briefing Room Room Room Tower

Fig 59. Track

Restaurant/ Garage/
Terrace
Cafe
Bar Workshop Store Facilities Bubble
Diagram

Club Building Medical Building

300sqm 125sqm
Club building for the Madras -Lobby
Motor Race Club (MMRC). -Doctor’s Cabin
-Lobby -Treatment Room
-Lounge -Restrooms
-Conference Room -Store
-Gym
-Restaurant/Cafe/Bar Race Control Room
-Terrace 150sqm
-Display Area -Control Room
-Car Lift -Server Room
-Lobby
Pit Building -Viewing Tower
7000sqm -Generator
Pit Block for each Team.

Paddock
30 team truck parking.
Parking for team vehicles.
Team building (above park-
ing).

40
5.4 Design Development

5.4.1 Manufacturing Plant

Fig 60. Schematic Plan

Fig 61. Plan Evolution

Massing Evolution

5.4.2 Design Studio

Fig 62. Plan Evolution

Fig 63. Massing Model

42
Fig 64. 3D Model Study
5.4.3 Track Facilities

Fig 65. Plan Evolution

44
Fig 66. Fron Facade View

Fig 67. Massing Evolution

Chapter - 6
Design
6.1 Master Plan

46
6.2 Manufacturing Plant
48
6.3 Design Studio
50
6.4 Track Facilities
52
List of figures

Fig 1. Design Infographic

Fig 2. History Of Automobiles in India
Fig 3. Porsche 918
Fig 4. McLaren P1 GTR
Fig 5. Koenigsegg One:1
Fig 6. Ferrari LaFerrari
Fig 7. Pagani Huayra BC
Fig 8. Top: BMW Plant Assembly Line
Fig 9. Left: McLaren Production Center
Fig 10. Lamborghini Aventador Chassis
Fig 11. Audi A8 Body
Fig 12. MSM, Design Studio CMM with Milling Clay Milling
Fig 13. Mazda Raceway Laguna Seca, Elevation
Fig 14. Mazda Raceway Laguna Seca, Section
Fig 15. Plan, MTC
Fig16. Interior View towards Lake, MTC
Fig 17. Water circulation detail through lake.
Fig 18. Interior circulation through fingers of floor plates.
Fig 19. Bird’s eye view
Fig 20. Interior verticaal circulation.
Fig 21. Section
Fig 22. Plan, MPC
Fig 23. Exterior View, MPC
Fig 24. Modular column view, MPC
Fig 25. Facade detail, MPC
Fig 26. Section, MPC
Fig 27. Top - Modular column detail, MPC
Fig 28. Below - Floor Plan, MPC
Fig 29. Top - Ariel View, BIC
Fig 30. Left - Grand Stand & Pit Building, BIC
Fig 31. Bottom left - Grand Stand, BIC
Fig 32. Bottom - Design evolution, BIC
Fig 33. Top - Master Plan
Fig 34. Above left - Club Building & Race Control
Fig 35. Above right - Bird’s eye view
Fig 36. Left - Team Building, BIC
Fig 37. Blister Berg Plan
Fig 38. Image Collage
Fig 39. Top: Ground Floor Plan, Automobile Design Studio
Fig 40. Left: First Floor Plan, Automobile Design Studio
Fig 41. Image Collage
Fig 42. Left: Assembly Line, TKM
Fig 43. Left Most: Location Map, TKM
Fig 44. Bottom: Site Map, TKM
Fig 45. Left: Assembly Plant Zoning
Fig 46. Kari Motor Speedwaw - Pit lane with pit garages
Fig 47. Madras Motor Race Track (MMRT) - View toward start line and pit buildings.
Fig 48. Top: Kari Motor Speedway Track Plan
Fig 49. Above: MMRT Trrack Plan
Fig 50. Below: Sun Path Diagram
Fig 51. Left: Site Location Map
Fig 52. Above: Proximity Map
Fig 53. Left: Site Layers
Fig 54. Left: Dynamic Sun-path Diagram
Fig 55. Below: Site Physical Features
Fig 56. Site Zoning
Fig 57. Manufacturing Plant Bubble Diagram
Fig 58. Design Studio Bubble Diagram
Fig 59. Track Facilities Bubble Diagram

54
Fig 60. Schematic Plan
Fig 61. Plan Evolution
Fig 62. Plan Evolution
Fig 63. Massing Model
Fig 64. 3D Model Study
Fig 65. Plan Evolution
Fig 66. Fron Facade View
Fig 67. Massing Evolution

List of tables
Table 1. Top: Types of Spaces in Production Plant

56
Bibliography

1. John Chris Jones : Design Methods, 2nd Edition

2. Kimberly Elam : Geometry of Design
3. Jan Gehl : Cities for People
4. Peter Zumthor : Thinking architecture

58
References

1. http://www.shildan.com/
2. http://www.corvetteblogger.com/2011/08/02/gm-wind-tunnel-a-closer-look/
3. http://www.mahle.com/mahle/en/products-and-services/services/climatic-wind-tun-
nel/#technicaldata
4. http://www.enginebuildermag.com/2015/07/dynamo-dynamometers/
5. http://andrewmarsh.com/software/
6. http://www.ruadesign.org/productdesignCh1.html
7. http://www.archdaily.com/772444/automobile-design-studio-sjk-architect
8. https://www.youtube.com/watch?v=qiNQlz7tYUk
9. http://www.archdaily.com/797465/katzden-architec-factory-nishizawaarchitects
10. http://www.speedhunters.com/2013/04/the-process-building-a-mclaren-mp4-12c/
11. http://www.harrisonpittarchitects.co.uk/golden-rules-for-factory-design-and-creat-
ing-manufacturing-buildings/
12. https://en.wikipedia.org/wiki/Automotive_industry_in_India
13. http://www.archdaily.com/51830/automotive-intelligence-center-acxt
14. https://www.scribd.com/doc/44911128/Relocation-of-TATA-NANO-the-Prob-
lems-Faced
15. http://www.fosterandpartners.com/projects/mclaren-technology-centre/
16. http://www.archdaily.com/185257/mclaren-production-centre-foster-partners
17. http://www.tilke.de/en/
18. http://www.archdaily.com/419204/petersen-automotive-museum-unveils-20th-anniver-
sary-transformation

60
“God is in the Details”
- Ludwig Mies van der Rohe

62