The Importance of Being General

The main functions of General Manager or CEO is to set up the - the work environment
basis the business concepts and values that prevail and define the company, creating a
strategic vision also we cannot form into a strategy without giving customers a better value
than our competitors, allocating resources effectively as per the business requirement,
developing talent managers, organizational body building in order to reorganize and
decentralize his business in order to make faster decisions and to have a better control on
different functional operations , and the last but not the least is Up and Running – is to
supervise the operations and implementations. Managers face a critical transition when
they rise from functional expert to general manager. The first big challenge for general
managers with newly acquired or significantly expanded responsibilities is learning to see
linkages and interconnections across the organization. The second is transitioning from the
role of "doer" to the role of managing through other people. In generalist role, we end up
knowing less and less about more and more. This is an extremely difficult and potentially
challenging transition. Generalists tend to have a broad range of skills and experience across
a range of disciplines within their field, while specialists invest time and effort in
strengthening his stream For example, a functional head or a business head of a particular
product in a bank is more into invention of new markets and business but he might be less
aware of the lending policies to be introduced for different markets and the risk mitigation
of different schemes getting implemented for targeting different customer segments in
order to improve business. These are the areas of policy and credit team where they are
only concerned to tighten the policy to reduce the risk rather than to build the sales. Here
comes the role of a CEO or a generalist to properly understand, co-ordinate the taught of
different departments as per the business requirements and current market situations to
rank the weightages to business as well as to deviations in policy makings.