JTZ COMPANY

MARKETING DEPARTMENT

MEMORANDUM

TO : All Employees of Marketing Department

FROM : Justin Thomas Zachary N. Borja, Director

DATE : August 26, 2020

RE : Development of Product
Greetings!

It has come to my attention that our company has been receiving negative feedbacks with regard to
our product specifically, the Cookies and Cream Cheesecake. In addition to it, it has been assessed
that its sales for the month of August dropped 20% compared to the prior month. With this current
problem, I would to like to call for a meeting that will be held at the Marketing Dept. Office on
September 1, 2020, at 3 o’clock in the afternoon.

I have come up with two essential purposes for this meeting. Firstly, this can aid us in discussing
what the main problem is. This includes an analysis on why and how this problem has occurred.
Most importantly, this may serve as an avenue for all of us to share our thoughts about the possible
substitutes and innovations.

As an initial action, I have raised this to the Board of Directors. Subsequently, we have agreed that
it is necessary to make changes with the product.

I will be glad to discuss recommendations on how to improve and develop the said product with
you in troubleshooting what we are facing at this moment. We all want to ensure the quality of our
products and to serve what is best for our customers.

Thank you very much!