Yerbury Website Proposal PDF

Creative Schools Ltd info@creativeschools.co.
uk
CreativeSchools
33a Wadeson Road www.creativeschools.co.uk
London, E2 9DR.
Company Representative
020 3565 4915
Simon Sheppard specialists in web design for education
CreativeSchools Proposal
Creative Project # YER/01

Yerbury Primary School
Prepared for:
Cassie Moss Proposal Issued:

20.01.2015
Head Teacher
Yerbury Primary School Proposal Valid to:
Foxham Road, London, N19 4RR. 20.02.2015
Statement of Confidentiality
This proposal and supporting materials contain confidential and proprietary business information of Creative Schools. These materials
may be printed or photocopied for use in evaluating the proposed project, but are not to be shared with other parties.
CreativeSchools 020 3565 4915 | www.creativeschools.co.uk | info@creativeschools.co.uk
specialists in web design for education
About Us
We’re a London based design company specialising in web
Your Project Manager
design for education. Each of our bespoke websites are
tailored to your school’s individual requirements, meaning
Simon Sheppard
that you receive a website that reflects your unique ethos and
Position: Managing Director
brand. Experience: 13 years
Results orientated. Our designs are based on achieving your school’s e: simon.sheppard@creativeschools.co.uk
individual goals. Whether you want to increase parental involvement, raise t: 020 3565 4915
admissions or attract a higher calibre of teaching staff, we utilise all forms of m: 07967 551718
media to help achieve these goals in a way that’s right for you.
Sustainable outcomes. It’s all very well producing a visually engaging, Simon is our Managing Director,
accessible website, but if it’s out-of-date within a month, it’s failed. All of our digital designer, web designer and
websites are powered by an easy-to-use online Content Management System front-end developer. He is also pretty
(CMS), meaning that non-technical school staff can update the website anytime good with a sketchbook.
on any Internet connected device. Full training is provided.
Before starting the company Simon
Collaborative approach. Client involvement is integral to the success of any worked as Web Manager at the multi-
website, hence we work closely with you at every stage of the project. Plus, award winning Hackney Learning
your project manager is always on hand to offer advice and answer questions, Trust. He’s delivered a wide range
both during the project and post-launch. of educational websites, from Local
Authority Intranets to hundreds of
school websites. Simon has brought
Our mission is to bring the latest in web design and his vast experience from this role to
Creative Schools.
technology to the educational sector.
All at an affordable price.
Our Approach
Many of our competitors use their own bespoke CMS, effectively locking
you into long and expensive maintenance contracts for the lifespan of your
website. Our approach is different. We use the world’s leading open-source
Content Management System (WordPress), meaning that you can move your
website to alternative hosting at any time, thereby providing a low risk option.
2 Creative Schools Ltd | Proposal for Yerbury Primary School

CreativeSchools
020 3565 4915 | www.creativeschools.co.uk | info@creativeschools.co.uk specialists in web design for education
The Process
1. Request free consultation 2. Consultation meeting 3. Submission of proposal

Contact us and arrange a time This is our chance to find out a bit We submit a detailed plan of how
for us to come to your school to more about each other and set we propose to achieve your goals,
discuss your requirements. your goals for the website. along with time scales and quote.
6. Sign off conceptual designs 5. Deliver conceptual designs 4. Acceptance of proposal

After (up to) three rounds of The fun begins. We send over You sign our contract and pay 50%
changes you sign off your agreed our initial designs of how your of the fee in advance. You provide
design and we start the build. website might look. brand guidelines and materials.
7. Build website 8. Create social media channels 9. Upload content

We build your website in our test We setup and ‘skin’ any agreed Time to add the flesh to the bones.
environment, where it will remain social media channels and link We upload all the content we
until launch. them to your website. have received from your school.
12. Launch 11. Testing 10. Training

Thunderbirds are GO! It may look done, but we give We visit your school and
It’s time to launch and we your website a full ‘road test’ deliver a comprehensive training
hand over the website to you. before we launch. session to designated staff.
Creative Schools Ltd | Proposal for Yerbury Primary School 3

Overview
Current Situation
Creative Schools has carried out an analysis of the current website and communications
strategy.
Website
The school is currently using Fronter as their website and VLE provider. The school’s web address is currently a sub-
domain of “webfronter.com”, which is damaging the brand, site traffic and visibility of the school.
The website is inaccessible for users. Content of a high interest (i.e. news and events) is often buried within PDF
newsletters. Also the lack of drop down navigation means that users have to guess where content resides. The
website does not perform well on mobile devices, including mobile phones and iPads.
The overall standard of content is good, as the website has been well maintained over the years. However, the
presentation of this content is dated. The school produces lots of great work and needs a platform that showcases
their success.
The website is currently maintained by a sole editor. The school wants to assign editing rights to a number of staff,
along with appropriate workflows to allow for quality control.
The school doesn’t have access to website statistics but it is believed that traffic to the website is low.
The visual identity and ethos of the school is currently lost with the current website. The generic template doesn’t
portray the school’s visual identity, whilst the ethos of the school is buried in a paragraph on a low ranking page.
The school demographic is mixed with a number of parents with EAL. However, they are currently failing to cater for
this hard-to-reach group as there is no translation facility for users with EAL, or mobile integration for users with
smart phones.
The school is currently rated “Oustanding” and this needs to be reflected in the website. Not only should the website
showcase the schools achievements, but also provide evidence for Ofsted inspectors making judgements. The school
requires a full content audit to ensure that it is meeting all of its legal obligations.

CreativeSchools
Overview
Current Situation (continued)
Communications
The school currently produces an adhoc newsletter that is printed and handed out to pupils. The newsletter is then
uploaded to the website homepage.
There is a high amount of duplication across the different communication channels. Staff are having to re-create the
same news story for the website, newsletter, parental boards, SMS etc.
There are no brand guidelines except for the logo and colour palette.
Teachers give parents’ letters to pupils on an ad-hoc basis. These are then uploaded to various areas on the
website.
The school is currently not using any social media, but would be interested in using YouTube and Instagram to
promote video and pictures content. However, these channels would need to be secure.
Parental involvement in the school is good, with high numbers of parents being involved in school activities.
However, their engagement with the website is believed to be poor.
There is a calendar facility on the current website, where parents can subscribe if they have a Google calendar.
Events are also added to the newsletter.
The use of rich media such as video, audio and imagery is very limited with the current website. Content of this type
is very popular with users and helps give the school identity, whilst also providing a valueable insight into school life.
The school will arrange their own photo shoot and will provide Creative Schools with the photos for the project.
The school is looking to moving towards paperless communication with their parent body. The newsletter is currently
emailed out to parents. This method of working should be incorporated into the new website.

Overview
Project Summary
Creative Schools will be designing one website for Yerbury Primary School
Goal Proposal
Design a website that reflects the Creative Schools will design a visually engaging and accessible website that is in
school brand and ethos line with the school’s ethos and vision. The school logo and colour palette will
be incorporated into the design, whilst remaining clean, crisp and corporate
with the focus being on simplicity.
The website must be easily Creative Schools will build the website using the WordPress platform. The
maintained by staff at the school, build-in CMS (Content Management System) will allow easy updates via any
allowing for multiple editors, content Internet connected device. Nominated staff will receive comprehensive training
workflows and standardised format before the website is launched. Creative Schools will create different user roles,
allowing for varying user permissions. Responsibility for content delivery and
website maintenance falls solely on the school.
Website must be accessible to all Creative Schools will add the following functionality to make the website
stakeholders accessible to all stakeholders:
1) Google Translations will allow “machine translation” of the website into any
of the supported languages.
2) Responsive Design. The design will expand and collapse, naturally adapting
to the device being used. i.e. PC’s, mobile phones, tablets etc.
3) The website will be built on W3C (World Wide Web Consortium) standards,
meaning it will function correctly in all Internet browsers.
4) A “site search” text box will allow users to find information based on a
keyword search (a bit like Google). This will produce a search results page
based on their keyword.
5) A sitemap will allow users to view the logical structure of the website.
Website must incorporate all of the Creative Schools will carry out a content audit to ensure the school is fulfilling
existing website content and satisfy all of it’s legal requirements. Creative Schools will migrate all existing content
all legal requirements set out by (where applicable) into the new website. Creative Schools will assist with
Ofsted information architecuture, and re-align content into the new format where
necessary, as part of this project.

CreativeSchools
Overview (continued)
Project Summary (continued)
For more information on any the features listed, please turn to the “Features Explained” section
in the Appendix.
Goal Proposal
Promote the school’s outstanding Creative Schools will promote the success of the school by doing the following:
success and ethos of the school
1) Portray the school ethos as a number of statements (with correspondind
images) on the homepage. We would probably use an interactive slider to
achieve this effect.
2) Success stories and experiences will be promoted through the blog and
featured news. This will not only raise awareness of success, but also provide
evidence to Ofsted.
Use the school’s official domain The new website will use the http://www.yerbury.islington.sch.uk domain.
name for the school website Creative Schools will re-direct any other domains to this address.
Increase parental involvement and For parents to fully commit to the website they need to feel a certain level of
levels of communication ownership and involvement. We will achieve this through different forms of
interaction:
1) Parents can subscribe to news and calendar feeds. These feeds will also be
filtered and fed into specific areas of the website (i.e. the parents’ evening page
will show the upcoming parents’ evenings from the calendar).
2) Parents can subscribe to the e-newsletter.
3) Parents can subscribe to any social media channels that the school decides
to use.
This could include:
- a YouTube or Vimeo channel which will be fed into the website to create
“Yerbury TV” (an interactive collection of videos).
- an Instagram feed that will show pictures from school life.

Overview (continued)
Project Summary (continued)
For more information on any the features listed, please turn to the “Features Explained” section
in the Appendix.
Goal Proposal
Improve access to school resources Creative Schools will add the following functionality to improve access to
and services, whilst reducing levels of resources and services:
duplication and paperwork
1) Featured news on the homepage, along with a blog archive will inform
users of the latest news.
2) An Interactive calendar will inform users of upcoming events. The user can
filter the calendar to show different types of event and also subscribe.
3) The school will have the ability to create online forms and quick surveys.
4) Creative Schools will carry out SEO (Search Engine Optimisation) on the
website, ensuring that it ranks highly in search engines such as Google.
5) Document Archives will be used to store “policies” and “parents’ letters”.
6) Staff will only have to create news posts once on the website. The posts will
also form an electronic newsletter that can be periodically emailed to parents
or printed out.
7) A microsite of latest news and events that would display on the digital
displays.
Provide hosting and support for the Creative Schools will provide a hosting solution for the new website with the
website following features:
1) Dedicated telephone support weekdays (09:00am - 18:00pm)
2) Support via email (24/7) in case of emergency (website goes down, hacked
website or passwords compromised etc)
3) Hosting for the website on our secure servers for one year which includes
- Weekly backups of the website for disaster recovery
- Security updates to ensure website is protected
- Upgrading of website plugins and software versions
- 5GB of disk space (most school websites are between 1-5GB)
4) Google Analytics reporting (each year you will receive a detailed report,
outlining who is visiting your website and which pages they are viewing.

CreativeSchools
Our Services
Due to each of our projects being bespoke, we calculate our fee based on the number of hours it
takes to complete each task. The services and prices we offer are:
Design
Logo, brand design and refresh £70 p/h
Design consultation & initial requirements £100
Full content audit and report (inline with Ofsted and legal requirements) £300
Website, app and digital collateral design £70 p/h
Development
Front and rear-end website development £70 p/h
Custom app and software development £100 p/h
Corporate training £90 p/h
Promotion
SEO, content uploading, social media and traffic monitoring/analysis £50 p/h
Photography £400 1/2 day / £800 day
Hosting, back-up & support £500 p/a or £75 p/h
We believe that analysis of your school and your users is key in responding effectively to your promotional
needs. We will work with you to fully understand your school to achieve the greatest amount of publicity
possible so that you can see a return from your investment.

Project Description
Project Specifications
Design: Design of school website and full content audit Step 1
Development phase I: Front and rear-end development of website Step 2
Development phase II: Upload content, training and social media management Step 3
Development phase III: Hosting, SEO and testing Step 4
We want you to feel informed and empowered during the progression of your project. Below we
have outlined in detail what each of your unique project specifications will involve.
1 Design of school website
During the initial design meeting you’ll receive a full content audit on the current state of the
school website. We’ll also start working through the information architecture of the website,
so you we can determine how the website will be structured. We’ll discuss different styles and
methods to achieve your design. You’ll then receive the first round of conceptual designs, as
Photoshop drawings of your website. This will show the “global” features (logo, colour-scheme,
typography, navigation, footer etc) along with the proposed homepage layout. We’ll work with
you to tweak and adapt the design (up to 3 rounds of changes) until you’re happy with it.
We’ll then provide further conceptual designs for the news blog, calendar, portfolios, standard
page, Yerbury TV and mobile view, so you are fully informed of how the different features of your
website will look. The design phase ends with official sign-off from your school.
2
Front and rear-end development of website and digital displays
We’ll begin converting your conceptual designs into a fully functioning website. The website will
be developed in our test environment where it will remain until launch. You’ll receive a link so you
can track the progress of the build.
We’ll start by building the structure, adding the global elements and core functionality. We’ll then
create the different page templates (styles of pages). This will include the micro-site for the digital
displays. This phase will conclude with the confirmation of the sitemap and the school submitting
all new content required for launch.

CreativeSchools
Project Description Continued
3 Upload content, training and social media management
We’ll then create the pages in accordance with the sitemap and upload all content from the existing
website.
We’ll then create YouTube, Instagram and Google (web stats) accounts for the school. These will be
branded and fed into the school website. Any appropriate videos and photos will be uploaded to
YouTube and Instagram, repectively. You’ll also receive a monthly report of website statistics from
Google, outlining how people are using your website.
This phase will conclude with the staff being trained in the Content Management System. We’ll
hold one session at the school where staff can attend. The session will last two hours and cover
everything required to maintain and update the website. The session will also include written and
video materials that trainees can take away and access any time.
4 Domain name, hosting, SEO and testing.
The school will provide their completed “SEO pack” so we can carry out the necessary Search Engine
Optimisation on the websites.
We then carry out full testing on the website to ensure it is performing correctly across a range of
Internet browsers and devices.
The website will be hosted on Creative Schools web servers, ensuring that the school has full
technical support, disaster recovery and back-ups available in case of any future issues.
The domain for Yerbury will be www.yerbury.islington.sch.uk. This is controlled by LEA. The school
will request that the domain provider re-points the domain at the Creative Schools servers. Note: It
sometimes takes up to 24 hours for these changes to filter through the Internet.
This signifies launch and the end of the project.
Design is in everything we make, but it’s also between those things. It’s a mix of craft, science, storytelling,
propaganda, and philosophy. A designer knows he has achieved perfection not when there is nothing left to
add, but when there is nothing left to take away.

Our Offer
Design Development
£1920* £4100*
21 Hours 58 Hours
We will take the existing school brands and offer a The successful implementation of the new design is
cleaner, crisper, modern interpretation. dependent on a disciplined development phase.
Every project needs to start with a strong foundation. In To ensure that the roll-out of your new website and social
recognition of this, we recommend thorough attention media identity runs smoothly, we have undertaken the
be paid to establishing a strong and cohesive visual responsibility of collateral management. Because of this, we
identity for you that will cross platforms effectively and will be providing everything from your web hosting, to social
ensure that your brand does not get lost amongst the media channels as well as ensuring your website functions
noise of other schools. as promised.
Design consultation & initial requirements Development phase I: Front and rear-end development of
school website
Design: Conceptual design of school website
Development phase II: Upload content, training and social
Design: Full content audit media management
Development phase III: Hosting, SEO and testing
Offer includes a hosting & support plan for the school website. This cost covers the school for 1 year and will recur annually.
* Quoted prices assume your responsibilities under the Terms and Conditions are met and any required content and
resources are provided on time as necessary. If the price is likely to change, we will contact you before we proceed.

CreativeSchools
Project Budget Breakdown

Step 1: Design — Design of school website and full content audit
Design meetings 3 meetings £50 £150
Conceptual design of school website 18 hours £70 p/h £1260
Design of digital displays 3 hours £70 p/h £210
Full content audit 1 report £300/report £300
Step 2: Development phase I — Front and rear-end website development
Front and rear-end website development 22 hours £70 p/h £1540
Development of digital displays 4 hours £70 p/h £280
Development of e-newsletter 4 hours £70 p/h £280
Step 3: Development phase II — Upload content, training and social media management
Upload content (based on 50 pages @ 20 minutes per page) 16 hours £50 p/h £800
Social media management 3 hours £50/p/h £150
1 x Training session (and production of training materials) 5 hours £70 p/h £350
Step 4: Development phase III — Hosting, SEO and testing
Domain name transfer and 1 year hosting & support plan 1 year £500 £500
SEO & Testing 4 hours £50 p/h £200

Project Timeline
Weeks 1 2 3 4 5 6 7 8
Design
Development
Design Development
Week 1: Deliver initial conceptual designs Week 4/5: Development phase I
YPS provides logo and images to start project CS front and rear-end development of website & e-newsletter
CS delivers initial conceptual designs by the end of the week YPS provide all new website content by the end of week 5
Week 2: Deliver confirmed conceptual designs Week 6/7: Development phase II
YPS provide feedback on initial conceptual designs CS upload content in accordance with sitemap
CS alter designs in accordance with feedback CS create and skin social media channels
YPS agree initial conceptual designs YPS attends training session at the end of week 7
Week 3: Official sign off Week 8: Development phase III
CS create additional designs for page templates CS carry out SEO and setup web stats reporting
CS/YPS arrange and complete photoshoot by end of week 3 CS carry out testing on website
YPS officially sign off all conceptual designs by end of week 3 YPS organise domain re-direction with LEA
CS Launch website
*CS = Creative Schools YPS = Yerbury Primary School

CreativeSchools
Acceptance of Quote
Creative Schools Project # YER/01 — Yerbury Primary School Website
Yerbury Primary School Project Due Proposal Date

Foxham Road, London, N19 4RR 8 weeks after deposit* 20.01.2014
Design : Design of school website, digital displays and content audit £1920.00
Development (phases I, II & III): Front and rear-end website development & digital displays, £4100.00
uploading content, training, hosting, SEO, social media management and testing.
Subtotal £6020.00
- 25% discount £1505.00
VAT (20%) £903.00
Total incl. VAT £5418.00
Print name
Position
Sign here to approve Date
Payment Information Terms
Direct Deposit
I accept the proposal above and I have read and understood the
Creative Schools Ltd Sort Code: 40-44-33 Terms and Conditions of Service provided by Creative Schools Ltd,
HSBC Account No: TBC and agree to abide by them. I include with this acceptance the
deposit of 50% to start the project.
Tick if you would like us to send you an invoice.

Appendix
CreativeSchools
Creative Schools Ltd | www.creativeschools.co.uk | info@creativeschools.co.uk

CreativeSchools
Features Explained
Here’s our chance to provide a bit more information about some of the technology mentioned in
this proposal.
WordPress
...almost 55% of the 1 million most visited websites that

are run on a content management system (CMS) are
run on WordPress. W3Techs, Nov 2011
WordPress is a website platform and content management system (CMS).
This platform (as well as being scalable, free, open source and completely
customisable) has the benefit of providing complete control to your school
though its easy-to-use content management system.
There are too many benefits to list here, but it provides the backbone to your
website. For more information visit WordPress.org.
Responsive Web Design
Responsive web design (RWD) is a web design

approach aimed at providing an optimal viewing
experience across a wide range of devices (from desktop
computer monitors to mobile phones)
This essentially means that the website expands and contracts to the type of
device being used. Mobile browsing is set to overtake fixed Internet access by
2014 and with the variety of mobile devices be used, you cannot ignore this
issue.
Not only do we build your website to appear correctly on each device, we

can also tailor content depending on the device being used. For example, it’s
beneficial to provide simplified information to mobile users.

Features Explained (continued)

Search Engine Optimisation (SEO)
Search engine optimisation (SEO) is the process of

affecting the visibility of a website in a search engine’s
“natural” or unpaid (“organic”) search results.
SEO can be effected by a wide range of factors but there are several techniques
which we use to get your school rising through the ranks of search engine
results.
At the start of your project your school will receive an “SEO pack” to complete.
You’ll need to provide a title, short description and some keywords based on
the content of your website and the nature of your school.
Machine Translation
Machine translation is the use of software to translate

text or speech from one language to another.
Schools with a diverse demographic often find it hard to communicate with

parents who have English as an additional language. Translating messages by
hand is both expensive and time-consuming.
Creative Schools’ translation tool uses “Google Translations” to translate

English into any one of their 65 supported languages. You simply write your
web pages in English and the user can translate it into their chosen language
with the click of a button.
For a list of supported languages, visit http://translate.google.co.uk/about/

CreativeSchools

Interactive Calendars
An accurate and accessible Events Calendar is at the

hub of every successful school website.
Let’s face it, news and calendar posts are the most viewed items on any school
website. They’re also the most regularly updated. Creative Schools offers a
powerful calendar that is not only easy-to-use, but is also easy-to-update,
forming a indispensable tool in your school’s communication strategy.
Each of our calendars are tailored to your individual requirements, but here
are some powerful common features:
Import events Export & subscribe Multiple views Filter by category

Import and sync event Export any event or Display your events Filter your calendar
feeds from other category feed to your in Month, Week, Day, by any combination of
calendars including Google calendar - even on Agenda and Posterboard colour-coded category.
Calendar, iCal & Outlook. mobile devices. view. Lock to specific Subscribe to filtered feeds
views or allow the user or embed them alongside
e.g. You may want to sync e.g. A parent subscribes to choose. any content.
the “main” school Outlook to your calendar and it
calendar with the website so automatically syncs on e.g. You may want an e.g. A parent may select the
that the two are mirrored. her smartphone, meaning “Agenda” view on your “parents’ evening” category
Add an event in Outlook and she’s always up-to-date homepage and a “Month” which would automatically
the website is automatically without having to keep view on a different page. filter the calendar to show
updated. checking on the website. appropriate events.
Recurring events Locations & Maps Search Events Facebook Integration

Easily publish events Add detailed location Enable calendar events Import and sync your
repeating on any day of data, embed a Google to show in the site Facebook events and the
the week, month, or year. Map directly into your search results, meaning events of your Friends,
Even schedule complex event details, and even users can search for Pages and Groups, and
recurrence patterns such specify exact longitude events based on a publish your calendar
as “every first and third and latitude coordinates. “keyword”. events to Facebook.
Monday of the month.”


Blogs (News)
Blogs are essentially a collection of news stories “posts”

typically displayed in reverse chronological order.
News posts are the life-blood of any school website. Alongside an effective
calendar they can dramatically increase parental involvement, whilst providing
prospective parents with an accurate insight into school life. WordPress is the
world’s leading blogging platform, so naturally it handles news posts very well.
Here are some powerful common features that come with your blog:
Featured posts News archives Categories & Tags Discussion

Featured posts are news Over time your news Categories and tags You have the option to
items that you wish posts will begin to form allow you to group your allow users to “comment”
to promote (normally an archive. The archive posts by subject. on any of your posts and
through a fancy slider on can be viewed by both calendar entries.
the homepage). date and category. Categories are
normally pre-defined The user writes their
When combined with a Normally archives will be groups, whilst tags are comment but it doesn’t
“featured image” these can broken into month and descriptive words and appear on your website
be a powerful marketing annual folders. tend to grow organically. until it has been approved
tool for the school. by an administrator.
RSS & subscription Blogroll Sticky Posts Blog by Email

RSS (Really Simple A blogroll is a list, Normally posts are You can email posts
Syndication) allows you to sometimes categorised, displayed in reverse directly to your blog
export your news posts in of links to web pages chronological order, without any direct
the form of a feed. the author of a blog but a sticky post always interaction through the
finds worthwhile or remains at the top. CMS, simply by adding
This means users can interesting. the blog’s address to your
“subscribe” to school news This is particularly useful email recipients.
and receive it without In most school cases it for important messages
having to come to the will be for useful links, such as school closure The most common uses
website. such as DfE, LEA website or reminders. are for parents’ letters
etc. and reminders.

CreativeSchools

Social Media
Social media refers to the means of interactions

among people in which they create, share and exchange
information in virtual communities and networks.
Social media often provokes fear and confusion amongst schools. Well it’s hear
to stay, Social media is a low cost way of building sustainable relationships with
your stakeholders and used correctly it can be an effective communication
tool. We work with you to create a social media strategy that is right for you.
Here are some of the key social media channels and their potential uses:
YouTube (Schools TV) Twitter Instagram LinkedIn

Create your own YouTube Twitter has often been Instagram is an online LinkedIn is a social
“channel” where you can described as the “SMS photo-sharing and social networking site that
store all your school’s of the Internet”. It’s an networking service that provides a cheap and
videos for free. Then feed easy way to the keep enables users to quickly effective platform for
your videos into your the school community upload photos and networking with parents
school website via Creative updated with short share them on a variety and staff, both current
Schools’ “Schools TV” announcements (140 of networks, including and prospective and a
widget. characters). your school website. great resource for alumni.
Whenever, you upload It’s accessibility from By giving each teacher Setting up a profile for
a new video it will mobile devices means access to the school’s your school is both quick
automatically appear on that updates and instagram account, you and easy. It can also be
your website, creating a readership can happen can quickly and easily fed with an RSS feed from
video archive over time. anytime, anywhere. provide a fun snapshot your school blog, thereby
of school life. increasing your exposure
YouTube also allows you By “re-tweeting”, schools without any need for
to add secure options to can also keep their An example of other duplication.
your channel, meaning followers informed schools using instagram
users cannot share, of news from other can be found here:
comment or link to your appropriate parties http://schneiderb.com/
videos. such as DfE, business wiki/schools-using-social-
partners, local groups media/schools-using-
etc. instagram

Terms & Conditions

Creative Schools is a trading name of Creative Schools Ltd, registered in England no: 08261456.
1. Definitions
1.1. “Agreement” means these terms and conditions on which the Products will be provided.
“Customer” means the Customer named on the attached Acceptance of Quote or Proposal as having ordered the
Products.
“Invoices” means invoices from Creative Schools to the Customer for the Price of the Products.
“Price” means the amount charged by Creative Schools for the Products specified in the Acceptance of Quote or Proposal.
“Products” means any Products contained in the Acceptance of Quote or Proposal.
“Proposal” means any proposal attached to this Agreement.
“Acceptance of Quote” means an offer by Creative Schools for the provision of Products to the Customer and refers to
Quotations attached to this Agreement.
“Creative Schools” means Creative Schools Ltd (registered in England no: 08261456).
2. Products
2.1. Creative Schools agrees to supply and the Customer agrees to purchase the Products on the terms and conditions
set out in this Agreement.
2.2. Creative Schools will provide the Products to the Customer in accordance with the Acceptance of Quote or Proposal.
3. Payment
3.1. The Customer agrees to pay Creative Schools the Price for the Products.
3.2. Invoices shall be payable by the Customer within 30 days of date of issue. All payments should be made via BACS
transfer. Where the Customer wishes to pay by cheque, this should be made payable to ‘Creative Schools’ and sent to the
address on any Invoice.
3.3. Creative Schools reserves the right to charge interest at a rate of 2% per month calculated on a daily basis from the
date payment is due until payment is received.
3.4. If a Customer has paid for Products that Creative Schools cannot provide, other than in situations where the
Products cannot be provided because of some act, failure to act, delay or negligence on the part of the Customer, the
Customer will be refunded or not charged for the Products.

CreativeSchools
Terms & Conditions (continued)

4. Quotations and Proposals
4.1. The Customer, by signing the Acceptance of Quote, accepts the Price proposed by Creative Schools for the Products
and shall be bound to pay Creative Schools that Price.
5. Creative Schools’ Obligations
5.1. Creative Schools will provide the Products in accordance with the Acceptance of Quote or Proposal and any other
specific requirements that have been agreed between the parties in writing.
6. Delivery
6.1. Creative Schools shall endeavour to deliver the Products at the time and date and in the manner specified by
Creative Schools or as otherwise agreed with the Customer.
6.2. Creative Schools shall not be liable for any delay in the delivery of the Products howsoever caused.
6.3. The Products may, by mutual agreement, be delivered in advance of the delivery date quoted on the Acceptance of
Quote or Proposal.
7. Customer’s Obligations
7.1. The Customer shall provide Creative Schools, in good time, with all necessary information required to perform or
provide the Products. If the customer does not provide all necessary information by the dates set out in the Proposal,
the customer may be liable to proportional excess charges. Creative Schools will inform the Customer before charges are
incurred.
8. Modifications and Variations
8.1. In exceptional circumstances, Creative Schools may need to vary the nature or delivery of the Products and will
advise the Customer of its intention to do so.


9. Termination / Cancallations
9.1 Either party may cancel any or all of the Products contained in the Acceptance of Quote or Proposal by giving the
other 12 weeks written notice.
9.2. If the Customer gives Creative Schools less than 12 weeks notice or cancels part way through delivery of Products, it
may be liable for the full cost of the Service ordered or charged any costs that Creative Schools incurs as a result of the
cancellation, up to the full cost of the Service.
9.3. In the event that Creative Schools is unable to supply all or any part of the Products, it shall refund the Customer for
that part of the Products it cannot deliver.
9.4. If Creative Schools has scheduled Products to take place on the Customer’s site, and the Customer fails to advise
Creative Schools of any change in the schedule of those who will be receiving the Products within a reasonable time
period (in the opinion of Creative Schools) before the Service is due to be carried out, then those Products shall be
deemed to have been delivered and will be charged for by Creative Schools.
9.5. If a Party is in breach of a material term of this Agreement and despite written notice from the other Party, fails to
remedy such breach within 30 days, then the other Party shall be entitled to terminate this Agreement with immediate
effect.
9.6. Creative Schools may cancel all or part of the Products (and refund a reasonably apportioned percentage of the
Price) if it considers that the usage of the Product exceeds what Creative Schools considers to be fair use in all the
circumstances.
10. Confidentiality
10.1. The Parties shall keep confidential all information pertaining to the Products and this Agreement, unless otherwise
agreed.
11. Health & Safety
11.1. Creative Schools and any of its personnel shall, when using the Customer’s premises or facilities, comply with the
Customer’s policies and procedures relating to security and workplace health and safety.

CreativeSchools

12. Copyright
12.1. Copyright in all reports, documents and the like produced by Creative Schools in the performance or provision
of the Products shall remain vested with Creative Schools, but Creative Schools shall grant an irrevocable, royalty free
license to the Customer to use such Goods, reports, documents and the like for any purpose in connection with the
Products.
13. Dispute Resolution
13.1. Concerns relating to the Products provided under this Agreement should be raised in writing in the first instance
with their respective Project Manager, whose details are enclosed in the Proposal. If the Customer’s concern is not
resolved within one month of receipt of written notice of the concern, the concern shall be escalated to the Managing
Director.
13.2. Where disputes arise that cannot be settled within the above resolution process, an option for referral to an
independent arbitrator may be considered. In this case, the arbitrator’s decision shall be final and binding on the parties.
14. Limitation of Liability
14.1. Creative Schools will provide and/or perform the Products for the Customer with reasonable skill and care and
acknowledges that it may be liable to the Customer for any losses, damages, costs or expenses (“Losses”) if a breach of
the duty of care, wilful default or dishonesty is established.
14.2. Creative Schools will maintain insurance coverage at a level commensurate with a business of Creative School’s size
and risk profile, and include cover for employer’s liability and professional indemnity and malpractice with a reputable
insurer.
14.3. The aggregate liability of Creative Schools, whether to the Customer or to any third party, in contract, tort or
otherwise, for any Losses arising from or in any way connected with the Products shall be limited to ten (10) times the
contract value, or £50,000, whichever is lesser.
14.4. However, Creative Schools will not be liable if such Losses are due to the Customer providing false, misleading or
incomplete information or documentation or due to the acts or omissions of any person other than an employee of
Creative Schools.
14.5. Creative School’s liability, whether to the Customer or any third party, in contract, tort, under statute or otherwise
shall exclude any indirect or consequential loss or damage (including loss of profits) suffered by the Customer or any
third party arising from or in connection with the Products being provided.


15. General
16.1. This Agreement constitutes the whole understanding between the parties and supersedes any prior discussions,
negotiations, arrangements or agreements between the parties in relation to the Products.
16.2. The invalidity or unenforceability of any provision of this Agreement shall not affect the continuation in force of the
remainder of this Agreement.
16.3. The rights granted to either party under this Agreement shall not be waived except in writing. Any waiver of any of
such rights or of any breach of this Agreement by either party shall not be construed as a waiver of any other rights or of
any other or further breach.
16.4. Failure by either party to exercise or enforce any rights conferred upon it by this Agreement shall not be deemed
to be a waiver of any such rights or operate so as to bar the exercise or enforcement thereof at any subsequent time or
times.
16.5. The section headings contained in this Agreement are for convenience purposes only and shall not affect the
interpretation of this Agreement.
16.6. Nothing in this Agreement confers or purports to confer any right pursuant to the Contracts (Right of Third Parties)
Act 1999 or otherwise to enforce any of its terms on any person who is not a party to it.
16.7. This Agreement shall be governed and construed in accordance with the laws of England and Wales.

CreativeSchools
Creative Schools Ltd | www.creativeschools.co.uk | info@creativeschools.co.uk

Yerbury Website Proposal PDF

Uploaded by

Document Information

Original Title

Copyright

Available Formats

Share this document

Share or Embed Document

Sharing Options

Did you find this document useful?

Is this content inappropriate?

Copyright:

Available Formats

Yerbury Website Proposal PDF

Uploaded by

Copyright:

Available Formats

Creative Schools Ltd info@creativeschools.co.

Creative Project # YER/01

Cassie Moss Proposal Issued:

2 Creative Schools Ltd | Proposal for Yerbury Primary School

1. Request free consultation 2. Consultation meeting 3. Submission of proposal

6. Sign off conceptual designs 5. Deliver conceptual designs 4. Acceptance of proposal

7. Build website 8. Create social media channels 9. Upload content

12. Launch 11. Testing 10. Training

Creative Schools Ltd | Proposal for Yerbury Primary School 3

4 Creative Schools Ltd | Proposal for Yerbury Primary School

Creative Schools Ltd | Proposal for Yerbury Primary School 5

6 Creative Schools Ltd | Proposal for Yerbury Primary School

Creative Schools Ltd | Proposal for Yerbury Primary School 7

8 Creative Schools Ltd | Proposal for Yerbury Primary School

Logo, brand design and refresh £70 p/h

Design consultation & initial requirements £100

Website, app and digital collateral design £70 p/h

Front and rear-end website development £70 p/h

Custom app and software development £100 p/h

Corporate training £90 p/h

Photography £400 1/2 day / £800 day

Hosting, back-up & support £500 p/a or £75 p/h

Creative Schools Ltd | Proposal for Yerbury Primary School 9

Design: Design of school website and full content audit Step 1

Development phase I: Front and rear-end development of website Step 2

Development phase III: Hosting, SEO and testing Step 4

1 Design of school website

10 Creative Schools Ltd | Proposal for Yerbury Primary School

Project Description Continued

3 Upload content, training and social media management

4 Domain name, hosting, SEO and testing.

This signifies launch and the end of the project.

Creative Schools Ltd | Proposal for Yerbury Primary School 11

Development phase III: Hosting, SEO and testing

12 Creative Schools Ltd | Proposal for Yerbury Primary School

Project Budget Breakdown

Design meetings 3 meetings £50 £150

Conceptual design of school website 18 hours £70 p/h £1260

Design of digital displays 3 hours £70 p/h £210

Full content audit 1 report £300/report £300

Step 2: Development phase I — Front and rear-end website development

Front and rear-end website development 22 hours £70 p/h £1540

Development of digital displays 4 hours £70 p/h £280

Development of e-newsletter 4 hours £70 p/h £280

Social media management 3 hours £50/p/h £150

Step 4: Development phase III — Hosting, SEO and testing

SEO & Testing 4 hours £50 p/h £200

Creative Schools Ltd | Proposal for Yerbury Primary School 13

Week 1: Deliver initial conceptual designs Week 4/5: Development phase I

Week 2: Deliver confirmed conceptual designs Week 6/7: Development phase II

Week 3: Official sign off Week 8: Development phase III

*CS = Creative Schools YPS = Yerbury Primary School

14 Creative Schools Ltd | Proposal for Yerbury Primary School

Yerbury Primary School Project Due Proposal Date

Total incl. VAT £5418.00

Sign here to approve Date

Payment Information Terms

Tick if you would like us to send you an invoice.

Creative Schools Ltd | Proposal for Yerbury Primary School 15

Creative Schools Ltd | www.creativeschools.co.uk | info@creativeschools.co.uk

...almost 55% of the 1 million most visited websites that

WordPress is a website platform and content management system (CMS).

Responsive Web Design