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The main reason for the Vodafone-Idea merger was to tackle the rising
dominance of Reliance Jio in the Indian sector.
This will result in a brutal price war between all the major companies in
this sector.
While merging companies are typically quite confident about their
synergy benefits, most analysts agree the Vodafone-Idea merger holds the
potential for significant cost savings. With a larger scale and elimination
of duplicate ‘margins can rise substantially.
The combined entity became the largest cellular services operator in
prominent circles.
In a couple of circles, it will upstage BhartiAirtel as the number one
operator while in some other circles, it will graduate to a strong No. 2.
It remains to be seen that if the combined entity will retain a half-hearted
presence in the relatively smaller circles, or whether it will up the ante
and aim for a strong Pan-India focus.
The spectrum of Idea in two circles while Vodafone India in seven
circles, whose permits are valid till 2021-22, is together valued at around
Rs 12,000 cr as per the last auction price.
These permits with Vodafone India and Idea are not in common circles
hence there could be potential spectrum capital expenditure synergies
between the companies.
Beforethemerger,amarketsharesofl8.l6%ofvodafonelndiawith20,46,g0,00
0customersandamarketshare of16.good of Idea Cellular Ltd with
19,05,10,000 customers was surveyed"
The merger of Vodafone India and Idea Cellular has boosted market
share to 35% which has made it the country's largest telecom operation
leaving the Bharti Airtel off its opposition.
Corporate governance:
Vodafone has clearly made its Indian operations subservient to its global goals.
The world’s second-largest company has invested circa £19 billion over the last
three years to increase its coverage in the United Kingdom as part of its ‘Project
Spring program’.Vodafone has also immersed itself neck-deep in the fixed-line
service market in Europe.
Vodafone’s forays in the UK and the rest of Europe and its deconsolidation of
its Indian subsidiary clearly indicate that after aborted IPOs, two write-downs,
and a pending humongous retrospective tax liability, the telecom giant has
initiated the final countdown in India. It is undeniable that the deal is necessary
for both parties after the competitive pricing onslaught brought on by Jio.
However, when a corporate marriage is a response to an outside threat and
global financial concerns, the scope for adverse consequences for the parties
involved are much higher.