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QUESTIONNAIRE

1. What is your age?

o Less than 25
o 25-40
o More than 40

2. What is your occupation?

o Self Employed
o Employed
o Others

3. What is your marital status?

o Single
o Married
o Others

4. Do you wear saree?

o Yes
o No

5. How often do you wear saree?

o Regularly
o Once in a week
o Once in a month
o occasionally
o Never
6. If yes, the following statements are intended to know your attitude towards saree –

Strongly Disagree Neither Agree Strongly


Disagree Agree Agree
and Nor
Disagree
I look elegant

It keeps me close to
my culture

I feel comfortable

It makes me look
slim

It shows my
Attitude and style

It makes me look
tall
It makes me look
short

It gives me the
feeling of an Indian
ethnic
It makes me look
Professional

7. Do you wear saree to your workplace?

o Yes
o No

8. Please specify the reason if you don’t. (Please tick multiple options).

o Time consuming
o Because of draping
o Uncomfortable
o Not trendy
o It’s not stylish
o Not easy to carry
o Other
9. How often do you buy saree for yourself?

o Monthly
o Quarterly
o Half yearly
o Yearly

10. Please rate the below attributes which you consider are most important in choosing your attire
to work place on a scale of 1-6? (Tick 1 for least important and 6 for most important)

1 2 3 4 5 6
Comfort
Aesthetic
Style
Elegance
Customized
Colour
Design
Easy to
wear
Modern
Easy to
carry
Easy to
wash
Price

11. Are you aware of ready to wear saree?

o Yes
o No

12. Would you like to buy ready to wear saree?

o Yes
o No

13. Do you know any ready to wear saree brand?

o Yes
o No

14. Do you own a Ready to wear saree?

o Yes
o No
15. For what purpose would you buy Ready to wear saree?

o Formal wear
o Occasional wear
o Both

16. What change(s) in ready to wear saree’s can make it a good attire for work place?(Please mark
multiple options)

o Style
o Easy handling
o Comfort
o Easy and fast to wear
o Increase in variety
o Attractive Looking
o Other

17. Would you prefer ready to wear sarees, if the factors deterring the purchase earlier are made
available?

o Yes
o No
DATA ANALYSIS

1. Age of the respondents.

Age group Responses


Less than 25 46
25-40 60
Above 40 3

Inference: From the above analysis we infer that out of 109 respondents, 46 are in
the age group of less than 25, 60 are in 25-40 and 3 are above 40
2. Occupation of the respondents.

2%

24%
Employed
Self Employed
Student
74%

Occupation Response
Employed 65
Self Employed 21
Student 1

Inference: From the above analysis we infer that out of 109 respondents only 87
responded to this question and most of them are employed.
3. Marital status of the respondents.

Married
23%
Others
1%

Single
76%

Marital status Total


Married 25
Others 1
Single 83
Grand Total 109

Inference: From the above analysis we infer that out of 109 respondents, most of
them are single.
4. Occupation of the respondents on the basis of age.

Inference: From the above analysis we infer that only 87 respondents out of 109 are
applicable for this and most of them are in the age group of 25-40 and are employed.
5. Frequency of respondents wearing saree on the basis of their marital status.

Inference: From the above analysis we infer that out of 109 respondents, most of them
are single and wear saree occasionally.
6. The following statements are intended to know the respondents attitude towards
saree

Elegant

Inference: From the above analysis, we can infer that most of the respondents agree
to this fact, that they look elegant in saree.
Culture

Inference: From the above analysis, we can infer that most of the respondents agree
to this fact that wearing saree keep them close to the culture of
Comfortable

Inference: From the above analysis, we can infer that most of the respondents are
neutral about the comfort ability of saree.
Look slim

Inference: From the above analysis, we can infer that respondents are
neutral about the slim looking aspect of a saree.
Attitude and style

Inference: From the above analysis, we can infer that respondents agrees that saree
shows their attitude and style.
Look tall

Inference: From the above analysis, we can infer that most of the respondents have
neutral view on the fact that they look tall in a saree.
Look short

Inference: From the above analysis, we can infer that most of the respondents
disagree to the point, that they look short in a saree.
Feeling of Indian ethnic

Inference: From the above analysis, we can infer that respondents agree to the fact
that saree gives them an ethnic feeling.
Look professional

Inference: From the above analysis, we can infer that respondents have this
perspective that saree has a professional look.
7. Number of respondents wearing saree to their workplace.

Wear saree to workplace Response


Yes 32
No 76

Inference: From the above analysis we infer that 32 out of 108 women wear saree to
their workplace 76 don’t wear.
8. The reasons respondents don’t wear saree to their workplace.

Reasons No. of respondents


Because of Draping 9
Not easy to carry 20
Not trendy 3
Time consuming 18
Uncomfortable 24
Other 14
Grand Total 88

Inference: From the above analysis we infer that only 88 responded out of 109 to
this question. Saree being uncomfortable is the reason why most of them don’t wear
it and second reason being not easy to carry.
9. Frequency of respondents buying saree.

Time period Results


Monthly 13
Quarterly 15
Half yearly 15
Yearly 60

Inference: From the above analysis we infer that 103 responded out of 109 to this
question and most of them buy it on yearly basis.
10. These are the attributes that respondents considered are most important in
choosing their attire to the work place on the scale of 1 to 6 (1 being the least and 6
for the most)

Inference: From the above analysis we infer that the most important attribute for
respondents while choosing their attire for workplace are easy to carry, easy to wear
and comfort.
11. Awareness about Ready to Wear (RTW) saree.

NO Yes
Aware of RTW saree 19 90
Like to buy a RTW saree 33 76
Know any RTW saree brand 87 22
Own a RTW saree 81 28

Inference: From the above analysis, we infer that most of the respondents are aware
of the concept RTW saree but don’t own one as well as they don’t know any brand
that sell RTW saree at the same time they would like to buy RTW saree.
12. The changes respondents want in RTW saree that can make it a good attire for
workplace

Inference: From the above analysis we infer that Comfort, Easy and fast to wear and
Easy handling are three attributes that respondents want the most in the RTW saree
to make it good attire for workplace.
13. The number of respondents will wear RTW saree if the above changes are made.

Inference: From the above analysis we infer that most of the respondents who lie in
the age group of 25-40 and are employed would buy RTW saree if the mentioned
attributes in the above questions are made.

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